introduction section in linkedin

Jobscan’s LinkedIn Optimization tool analyzes your profile against jobs you’re interested in and industry data to show you the exact titles and keywords you need in your headline.

LinkedIn headline examples for students

For a student with limited professional experience, it can be difficult to know what to put in a LinkedIn headline. Here are three good examples of students using their LinkedIn headlines to find their first real job or a summer internship.

Kevin packs a lot into his headline for LinkedIn. We know what he’s studying, when he’ll be available, the exact job title he’s seeking, and some of his key hard skills. A realistic recruiter search of “software engineer PHP c++” could create an opportunity for Kevin.

Tristan is looking for his first opportunity after earning a degree in digital media arts. His LinkedIn headline clearly states the types of roles for which he’s qualified (rather than “aspiring” to), and that he’s available and willing to work his way up.

Without extensive professional experience, students should focus on the skills they’ve learned and would like to develop in an internship. The word “internship” itself should also be included for any recruiters or department leads searching LinkedIn for potential interns.

Megan displays as much information as possible in a naturalistic way. Her availability date is included alongside search keywords like “selling,” “sales,” “sales management,” and “marketing.”

LinkedIn headline examples for salespeople

Sales can cover a broad spectrum of skills, experience, and fields. Be specific in your headline and use a call-to-action to let employers know exactly where you can help.

example of a salesperson linkedin headline

Micaiah managed to fit a lot of helpful information into his headline. He’s looking for a remote job, he has experience as a sales development representative and a business development representative, and he specializes in Saas companies. With less than 10 words, Micaiah told employers everything they need to know about why he’s qualified and if he’s a good fit for them.

Jessica also gave a lot of details. She even gave the specific field she’s looking to join – tech sales. This is a great keyword to use. Any tech company who needs a sales representative will likely search for “tech sales”. Who’s the first person that comes up in that search? Jessica.

Don’t be afraid to niche down! Effective salespeople are experts in what they’re selling. Anam is an expert in a very specific field – enterprise fintech SaaS companies. He makes that clear and tells employers exactly what he brings to the table.

LinkedIn headline examples for HR managers

How can you stand out from other HR leaders on LinkedIn? Include areas of expertise, results, and how you achieve goals. These LinkedIn headlines from HR managers are great examples of that.

example of an optimized hr manager linkedin headline

Lisa includes some key phrases that will get the attention of recruiters and employers. “Strategic” and “business results” will grab their attention. She’s even able to explain how she gets those results. This headline is the perfect sales pitch.

Melinda succinctly describes her areas of expertise, level of experience, and even her hobbies! All in one headline! Recruiters who are looking for these exact skills will click on her bio in an instant.

Mary’s headline is short and simple, but it includes every crucial detail. She gives her level of experience – “executive” – and she explains how she operates and what her focus is as an HR leader. Her last statement could be a little less vague, but she at least describes her mindset for results. She also included all of her certifications and titles in her main headline.

Karolina lists some unique qualifications that display her specific areas of expertise. Beyond experience as an HR manager, she has also been a talent manager and has engaged in employee and labor relations. On top of that, she’s multilingual. That’s a lot of experience to fit in to one headline, but she does it effectively.

LinkedIn headline examples for graduates

As a recent graduate, you might feel like you don’t have enough experience to qualify for the job you want. To remove this blocker, include internships in your headline. If you don’t have an internships to mention, be specific about your education and the job you’re seeking.

Haley is a good example of a graduate who optimized their LinkedIn headline even though she didn’t have a relevant internship to mention. She shows what field her training is in and what specific area of that field she wants to join.

Akshita cites her degree major, her experience at ZS Associates, and her prominent internship as a software engineer with Microsoft. This tells recruiters what areas she is knowledgeable in and what skills she has.

Sanjana also lists a prominent internship, this one at Goldman Sachs, and her university education. There’s some room for improvement though. She has enough room here to give details on her degree and some relevant extracurricular activities she engaged in while in college.

How to change your LinkedIn headline

Editing and updating your LinkedIn headline is easy. Here’s what you have to do:

Click the Me icon at top of your LinkedIn homepage and click View Profile to get to your LinkedIn profile.

Can recruiters find you based on your headline? Jobscan’s LinkedIn Optimization tool analyzes your LinkedIn headline for free to see whether or not it contains the right keywords for your job interests and industry.

To use our LinkedIn Optimization tool:

To stand out in a sea of candidates on LinkedIn, you shouldn’t just optimize your LinkedIn headline. You need to work through your entire LinkedIn profile, making sure that everything is complete, professional, and optimized. Here are some resources to help you create a top-notch LinkedIn profile that will attract recruiters and hiring managers.

What do you include in your LinkedIn headline?

Here are a couple of things you can include in your LinkedIn headline.

Why should you customize your LinkedIn headline?

Your LinkedIn headline plays a huge role in your chances of appearing in LinkedIn search results. The LinkedIn headline appears everywhere on the platform and is one of the first things people see. When you customize your headline and optimize it with relevant and targeted keywords, you increase your chances of getting to the top of the search results list, getting noticed by recruiters, and getting contacted by hiring managers.

What should a student’s LinkedIn headline include?

If you are a student, your headline for LinkedIn may include the following:

What should a career changer’s headline for LinkedIn include?

If you are switching careers, you need to focus on the new job and industry that you want and optimize your headline with keywords in this industry. You may also mention your current expertise and your past career experiences and skills.

6 Steps to a Killer LinkedIn Headline

Without a doubt, the LinkedIn headline is an essential real estate that you need to take advantage of in order to get your LinkedIn profile to rank high in search results and get noticed by recruiters and prospective employers. To sum it all up, here are a few key points:

LinkedIn Introductions: The Complete Guide on How to Manage LinkedIn Introductions Requests and Ask for Your Own

One of the main features of LinkedIn is that it’s difficult to contact people that you don’t know . This is partially a privacy issue: After all, we put important personal information on our profiles. However, this privacy also leads to another feature: As LinkedIn’s roots are that of a professional network, making introductions, or being able to be introduced to others, is a key value of networking and business in general. With an introduction, you can connect to people outside of your network.

Here’s a case in point about the power of leveraging LinkedIn connections for introductions: Global estimates are that LinkedIn has helped 122 million users get job interviews, and 35 million to be hired due to connections made there. Of course, these numbers also represent hiring managers and recruiters that found the perfect person on LinkedIn.

Clearly, LinkedIn introductions, and networking in general on LinkedIn , are an excellent way to get hired or find talent. But what are the best practices for doing this on LinkedIn? Let’s look at the common scenarios where LinkedIn introductions are beneficial.

What is a LinkedIn Introduction?

What to do when someone asks you to make an introduction on linkedin, how to introduce your network contacts to each other on linkedin, how to request an introduction on linkedin, sample linkedin introduction template to use to introduce two contacts to each other, how to ask for a linkedin introduction from your linkedin connection sample template, linkedin introductions faqs.

Once upon a time, you couldn’t message or connect with anyone who wasn’t a 1 st degree connection. To facilitate network expansion, there used to be a distinct functionality allowing you to request an Introduction to a 2nd degree connection from a mutually connected 1st degree connection. This is somewhat similar to being introduced to someone at a networking event.

Nowadays, the functionality has been somewhat replaced by the “Share profile in a message” option that you have for any professional LinkedIn profile .

Here, you can send connections a link to profiles of people that you know. The idea here is that the recipient will benefit from knowing that person. You can find instructions on how to do this on the LinkedIn help site .

Regardless of the way LinkedIn introductions are made, as a professional networking site, it is the most appropriate place to ask for an introduction on social media. This is especially true for business connections, whether you want to connect with recruiters, sales-related decision makers, or just an industry thought leader.

Of course, you shouldn’t introduce your connections to everyone under the sun. Remember that you have a reputation and personal branding to protect with both parties, so first ask yourself (or the person requesting the introduction) a few questions to ensure the LinkedIn introductions are appropriate.

First, how well do you know that person asking for the introduction as well as the person they are asking to be introduced to?

If you just barely know someone, then making an introduction is somewhat risky. You might not know that a potential introduction is irrelevant to the recipient, for instance. Or, the introduction target might have concerns about professionals from certain companies or schools. In these situations, it might look bad if you make that introduction.

S econd, what is the reason they are asking for an introduction?

Would it have perceived value for your connection? Let’s look at this in concrete terms. If the person who is asking for LinkedIn introductions is looking for a job and wants to meet a recruiter in the right industry, this is likely a good introduction. On the other hand, executives of companies that are government contractors won’t want to hear from somebody that’s selling courses to become government contractors.

Third, how do you think your connection would respond?

Some people don’t like getting LinkedIn introductions, especially if they’re frequent targets of irrelevant sales calls. Or, they might be impatient because they’re getting too many low-value introductions. On the positive side, though, if it’s hard to find talent for their company then they might really want those LinkedIn introductions to candidates.

The answer to each of these questions has a major impact on whether or not you should introduce two people. Proceed forward with the introduction only if you feel comfortable and positive about it, especially since the introductions you make reflect heavily on your personal brand.

How to Introduce Your Network Contacts to Each Other on LinkedIn?

First, ask for a paragraph from the person asking for the introduction to help better introduce them.

In turn, the introduction that you give will help the recipient decide if they want to connect. While in-person introductions necessitate at least some small talk, LinkedIn introductions can be ignored. This means that your delivery is even more important.

Since you are connected on LinkedIn you have access to both people’s email addresses, you could get them from their contact info if you know both of them well. Then, you could send a regular email with the requester’s LinkedIn profile link and make the introduction. After that, your recipient would have to send a connection request.

However, if you don’t know either of them well enough – or if your contact likes to keep their email address private – use the “Share a LinkedIn profile” and send the two people a message on LinkedIn making the introduction. This keeps the introduction on the network and preserves recipient privacy. Your reputation is everything-don’t risk it too much.

Depending on your professional development, there might be times when you would like an introduction to a 2nd degree connection. While you could try sending them an InMail or a connection request, getting LinkedIn introductions from a trusted connection or two is the best way to get more connections.

If that’s you, reverse engineer my advice above: reach out to your mutual connection letting them know why you are looking to get in touch with their contact and what value it has for them. LinkedIn introductions are something personal, so you should “sell” them on the idea. It’s especially important to do this if you want to get a job. After all, you want the connection to introduce your personal brand, not just you personally.

Next, consider that the better you make your mutual connection look the higher the chances they will invest their time in making the introduction right away. Practically speaking, this means giving them a good reason why you need the LinkedIn introductions. You should also show your connection how making an introduction can be beneficial to them. For instance, if you want a job at your connection’s company, there might be a referral bonus .

Finally, remember to also let them know that you are there for them, and ask them if there is any way in which you can help them. This might be through making LinkedIn introductions to some of your own contacts. Or, it could be helping out in another way at a later time. You never know what fellow professionals are going through.

Hey [contact’s first name] Hope you’ve been well since we last chatted. I’m reaching out to you today on behalf of [the connection requesting the introduction], someone who [explain your relationship with them to add credibility to them]. [the connection requesting the introduction] wanted to be introduced because [explain their reason in your own words and how/why it adds value to your connection]. Here’s a little bit of additional background info: [Add the paragraph received from you connection here] I’ll let the two of you take it from here! Warm regards, [your name]

See how easy this is? By using your requestor’s introduction paragraph, you get the opportunity to introduce their personal brand. This lets your mutual connection come to life in a way that personal memory never could. Plus, especially with a job candidate you’re saving this person a more awkward “nice to meet you.” Confidence is everything! Likewise, if they have other goals then it’s great if your LinkedIn introductions help set the tone upfront.

How to Ask for a LinkedIn Introduction from Your LinkedIn Connection Sample Template

Hey [contact’s first name] Hope you’ve been well since we last chatted. I’m reaching out to you today to request an introduction to your connection [the person you want to be connected to]. [Explain reason why you want to be connected and what value it offers to the person you want to be connected to]. Feel free to use this paragraph describing me and my request in further detail when making the request: [Insert paragraph adding more depth that might be copy and pasted] Do let me know if you feel comfortable making the introduction or if there is any additional information regarding my request that you might need from me. I really do appreciate your help, so do let me know if I can ever be of any help to you! Warm regards, [your name]

There are a couple of things to note here. First, you’re showing some reciprocity: the request for LinkedIn connections isn’t all about you. Rather, you are trying to make a connection that will benefit everyone involved. Even if it’s just a “thanks” from the target to your connection for introducing the next great employee. Second, you’re helping that person make the introduction. As with in-person introductions, it’s often hard to know what to say in the moment. Not only that, but it’s less effort on their part.

Over the course of your career, you may be in a position to give or receive several LinkedIn introductions. Since LinkedIn is such a valuable professional networking tool, this isn’t surprising. Many people get jobs or find important decisionmakers through the platform. And depending on your field, having a large network can be very beneficial.

With that said, you should always be careful about requesting and giving LinkedIn introductions. Every request you make, and every introduction, reflect on you as a professional. This means that it’s critical that you not spam people to get new connections. It also means that due diligence is important, so that you don’t give bad actors access to your network. However, done right these introductions are beneficial for multiple parties.

Hero photo by Adam Solomon on Unsplash

When introducing yourself on LinkedIn, start by giving a brief overview of your work history and current role. Be sure to highlight your key skills and accomplishments, as this will give potential connections a better sense of what you have to offer. You can also use your introduction as an opportunity to express your professional goals and interests. Finally, be sure to proofread your introduction before posting it on LinkedIn.

Here are some tips on how to send an introduction message on LinkedIn: 1. Keep it brief and to the point. No one wants to read a novel, so get straight to the point and explain why you’re reaching out. 2. Be polite and professional. 3. Don’t forget to proofread! A few typos can quickly turn a well-meaning message into an unprofessional blunder.

If you’re looking to connect with someone on LinkedIn, there are a few different ways to do so. First, you can search for the person’s name in the search bar. If you find the person you’re looking for, simply click on their name and then click “Connect.” You can also click on the “My Network” tab and then click “People You May Know.” LinkedIn will then show you a list of people that you may want to connect with. If you see the person you’re looking for on this list, simply click “Connect.”

A good LinkedIn introduction is one that is both professional and personal. It should give an overview of your work experience and skills, but it should also give a sense of who you are as a person. In addition, a good LinkedIn introduction should be tailored to your specific industry and audience. For example, if you are a recent graduate looking for a job in marketing, your LinkedIn introduction should focus on your skills in social media and content creation.

When trying to network with a CEO on LinkedIn, the best approach is to be professional and straightforward. First, research the person you want to connect with and see if you have any common connections. If not, take a look at their profile and see what interests you have in common. Once you’ve done your research, reach out and send a request to connect. In your message, mention why you want to connect and what you hope to achieve by doing so. Be clear and concise.

Actionable advice for your digital / content / influencer / social media marketing.

Neal Schaffer

Neal Schaffer is a leading authority on helping businesses through their digital transformation of sales and marketing through consulting, training, and helping enterprises large and small develop and execute on social media marketing strategy, influencer marketing, and social selling initiatives. President of the social media agency PDCA Social, Neal also teaches digital media to executives at Rutgers University, the Irish Management Institute (Ireland), and the University of Jyvaskyla (Finland). Fluent in Japanese and Mandarin Chinese, Neal is a popular keynote speaker and has been invited to speak about digital media on four continents in a dozen countries. He is also the author of 3 books on social media, including Maximize Your Social (Wiley), and in late 2019 will publish his 4th book, The Business of Influence (HarperCollins), on educating the market on the why and how every business should leverage the potential of influencer marketing. Neal resides in Irvine, California but also frequently travels to Japan.

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6 Reasons Why Your Twitter Account May Be Restricted (Without Your Knowing It)

Are you a social media noob trying to figure out how in the world you can set up your LinkedIn profile and write a killer LinkedIn about section to increase your chances of employment?

Well, you’ve landed at the right place.

In this internet-driven generation, everything has shifted online. From the recruitment process to the jobs and businesses...just about everything!

Moreover, the pandemic has just intensified the necessity of having an online presence.

You see, it is not a matter of preference anymore. It’s a necessity.

This blog will help you create a stellar LinkedIn About Section , which is often overlooked.

Our blog will focus on the following questions:

If you already have a LinkedIn profile and have written your LinkedIn about section, you can get it reviewed by our AI-powered LinkedIn Profile Reviewer .

The Necessity of a LinkedIn Profile

Unlike other social media platforms, LinkedIn is a platform with professional purposes.

With over 600 million professional profiles and a vast network of potential job opportunities, why wouldn’t someone consider having a LinkedIn profile?

Especially if you are an individual looking for a job or a career change, your prospects of finding the ideal job and getting hired doubles up when you have a LinkedIn profile with an exquisite LinkedIn about section.

Plus, many employers don’t even consider hiring a candidate without having a look at their LinkedIn profile.

It has become a fundamental part of the whole hiring/getting hired process.

And for good reasons actually. LinkedIn is a platform where you can showcase your skills and experiences while potential employers have a chance at scanning through your profile even though you haven’t personally sent in an application or your resume.

LinkedIn is a passive endorsement of your experiences and achievements.

What is LinkedIn about Section?

Your LinkedIn profile is all about you, but one thing that you should keep in mind is that - it is not for you, despite being about you.

You create a LinkedIn profile for your connections, possible future employers, your colleagues, and for the world, to present your professional identity.

Just like a resume, your profile in LinkedIn has different sections that present different information about you.

And out of all these other sections, your LinkedIn about section is the most crucial part of your profile.

Your LinkedIn about section is also known as LinkedIn summary or LinkedIn bio and it ideally has to talk about your experiences and achievements with a personal touch.

This is the section that sets your first impression on potential employers when they open your profile.

How to Write A Good LinkedIn Summary?

Now that you have a good idea about why you need a LinkedIn profile and what is a LinkedIn about section, let’s understand how you can write your Linkedin summary.

Think of your LinkedIn about section as a bait that draws in the prey.

Yes, in this scenario, your LinkedIn about section must be presented as an irresistible and intriguing glimpse of your best self.

You can follow a set structure while framing your LinkedIn about section and always remember to keep it short and crisp.

You can begin by talking about your interests and your aspirations which serves as a small introduction to your personal self.

Hiration Pro Tip: Adding a few personal details in your LinkedIn about section is good because it helps the employers to remember you and sometimes a shared interest can very well spark a conversation that could potentially lead to a job offer.

However, it is important to link these interests to your skills and professional experience.

That brings us to the second part of your LinkedIn about section.

This is where you begin relating your interests to your skills and narrate how it helped you reach the milestones in your career.

You can list down your skills as bullet points and elaborate on how you navigate through different scenarios using these skills and experiences.

One way to elaborate on your skills and achievements is by using the STAR format to frame your lines.

Remember that LinkedIn’s algorithm scans through your LinkedIn about section to find keywords that optimizes their search results.

Therefore, it is of utmost importance that you include keywords that are associated with your targeted job profile in your LinkedIn about section.

You can wrap up your LinkedIn summary or LinkedIn about section by expressing your will to learn more and to put all of your expertise and skills to good use.

Good LinkedIn Summary Example

Take a look at the following sample of LinkedIn Summary or LinkedIn about section example of a software developer:

Likewise, being your summary by talking about yourself and a little about your professional experience. The intro to your summary needs to be engaging.

Take a look at the following example of a LinkedIn summary beginning:

"Being an adept traveler myself, who loves meeting new people and helping create memorable experiences for them. As the head of the sales team at Travel & Co., my chief responsibility is to guide my team members to improve the sales of travel packages whilst collaborating with other departments in my company to enhance internal procedures, strategize sale techniques, and market strategy."

Source: HubSpot

LinkedIn About Section for Students

As a student, your LinkedIn about section or LinkedIn summary must talk about your academic achievements and highlights.

An impressive LinkedIn about section presents your best self in a crisp format because as you may know through personal experience, nobody likes to read lengthy paragraphs.

Just like how a professional would describe his or her work experiences, you must describe your abilities and aptitude as a student.

Talk about your participation in extracurricular activities and voluntary projects that you may have been a part of.

If you are multilingual, list down all the languages that you speak. And if you have sat for competitive exams and excelled in them, mention it here.

In case you are trying to find an employment opportunity through LinkedIn, don’t forget to add keywords related to that specific job profile in your LinkedIn about section.

Perfecting Your LinkedIn Profile with Hiration

After reading tons of blogs and creating a LinkedIn profile with a nice LinkedIn about section, how can you still be sure that it is up to the mark and you haven’t missed out on anything?

Fret not, with Hiration’s LinkedIn profile reviewer , you can get an instant review of your profile with section-wise review and score with free LinkedIn about section templates.

Plus you can even get pro-tips from LinkedIn experts on your profile.

You can also install our chrome extension that will review your LinkedIn profile without having to leave your page.

Central Points From the Blog

Go to Hiration career platform which has 24/7 chat support and get professional assistance with all your job & career-related queries. You can also write to us at [email protected] and we will make sure to reach out to you as soon as possible.

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How to Write a Professional LinkedIn Headline [+ 20 Inspiring Examples]

Published: February 20, 2023

It’s tough to reduce your skills, experience, and ambitions into a few words in any context, and a LinkedIn headline is no exception. It’s no wonder many users lean on the platform's default option, but a well-crafted headline can help you stand out in a sea of same and grab prospects and recruiters attention.

how to write a linkedin headline: Image shows person smiling in front of collage of words.

Here, we'll review what makes an exceptional LinkedIn headline, go over how to change yours, and see some particularly solid examples.

What is a headline on LinkedIn?

A LinkedIn headline is the section at the top of a LinkedIn user's profile where they describe what they do in 220 characters or less. This brief description appears next to the user's name in search results. It should entice readers to click the profile to learn more about the user's experience and background.

If you think about it, your headline is:

The first line LinkedIn users see on your profile
An opportunity to show the world what you’re capable of and what you do
Someone’s first impression of you as they scroll through LinkedIn

Letting LinkedIn choose your headline for you is a mistake. With a customized headline, you'll instantly distinguish yourself, give prospects and recruiters a reason to view your profile, and start building the case for your product. Remember a LinkedIn headline explains the value you’ll deliver as a future employee. You'd say that pay-off is worth the effort, right?

Some tips when it comes to your headline:

Show your value proposition; What you’re known for or good at
Set yourself apart from other users in the same profession
Make sure your headline is accompanied by (and I cannot stress this enough) a well-lit and quality profile picture

Free LinkedIn Profile Guide

Fill out the form to learn how to craft the perfect linkedin profile., what should my linkedin headline say.

Now that you know what a LinkedIn headline is and why a custom one is the best choice, it's time to put pen to paper. A LinkedIn headline should describe what you do, why someone should connect with you, and how you can help them. Utilizing specific keywords in your headline will make you more attractive to prospects.

This is why you should always customize your LinkedIn headline, as it's is 46% more important to LinkedIn prospects than your experience. Your LinkedIn headline sets up the rest of your profile to be visited more in-depth.

It's also the most visible part of your profile; there’s a reason it’s shown in the snippet while prospects browse through potential candidates. By identifying your fields keywords on LinkedIn, it will give you an advantage while writing your headline. Remember your headline should be tailored to your audience and also use the language of your prospects.

To make writing your headline easier, here's a simple formula:

how to write a linkedin headline: linkedin headline template

When you're prospecting on LinkedIn, using a job title that throws prospects off the sales scent is confusing at best. At worst? It'll make your prospects trust you less. If you look like a sales rep, talk like a sales rep, and act like a sales rep, why are you going by "account growth manager?”

There's an easy fix — use a title your prospects will recognize. Those kinds of terms could include:

Sales Representative
Sales Associate
Sales Manager
Sales Director

As a bonus, including "sales" in your headline will also make it easier for prospects to find you. People researching your product are more likely to click on your profile if they can tell you're a salesperson — rather than a random employee.

The same goes for recruiters — if they're looking for a rep in a specific industry or vertical, using the most common version of your title lets them easily track you down.

2. Include your value proposition.

Of course, simply calling yourself a salesperson would be pretty boring — plus, it doesn't communicate the value you add. Use the next part of your LinkedIn headline to describe how you improve your customers' lives.

For instance, say you sell a mobile IT solution that enables IT professionals to manage their infrastructure on the go. Your headline could be:

"Sales Representative: Helping IT professionals provide support anytime, anywhere."

Or maybe you sell automated expense-tracking software. You might go with:

"Sales Associate: Saving companies time and money with automated expense reports."

Not sure how to describe your value? You can adapt it from your company's value proposition. Alternatively, try browsing through your company's customer testimonials for inspiration.

3. Use your prospect's language.

When creating your headline, watch out for company, industry, or role-specific jargon your prospects won't know. It doesn't matter how compelling your description is if potential customers don't understand half the words.

To give you an idea, while researching this piece I found a rep with the headline: "Our ground-breaking PaaS integrates and abstracts underlying Hadoop technologies."

I asked a potential buyer if he knew what this meant, and he said no. But when I rewrote it in simpler terms — "Our software helps developers easily and quickly manage their big data apps" — he immediately said, "Oh yeah, sounds like something our team could use."

As you can see, there's a huge advantage to skipping the jargon. But thanks to the curse of knowledge, it can be challenging for you (an expert in your product or service) to gauge if buyers (often beginners) will understand the terminology in your headline.

If you're unsure, reread the first few emails from previous customers to see how they described their challenges and needs. Any words, phrases, or situations that show up again and again are fair game for your headline (not to mention the rest of your LinkedIn profile).

4. Avoid hyperbole.

Don't brag. There's nothing more off-putting (or less believable) than someone who publicly compliments themselves. For that reason, you'll want to strike these adjectives (and others like them) from your headline:

Top-performing
Hard-working

Even though these adjectives likely apply to you, they won't make prospects or recruiters more interested in you. On the contrary, you'll seem arrogant.

The best way to show off your skills is to include customer success stories in your summary and prior experience. Lines like "Helped an online bicycle retailer increase sales by 30%" or "On average, clients reduced support tickets by half" stand on their own without any commentary — and are far more impressive as a result.

LinkedIn Keywords List

Using the right keywords in your LinkedIn profile is the key to getting more visitors who want to hire you or work with you. Similar to a resume, you want to draw eyes to the important aspects of your experience. While a resume uses keywords tailored to a specific job posting, a LinkedIn profile uses keywords tailored to your career expertise.

Recruiters, prospects, and the like will search for keywords related to the position they want to fill. Depending on what a searcher is looking for, one profile can appear on page one while another can appear on page eight. As someone who wants to be found, the keywords you use will directly impact whether you get in front of the right prospects. Here are some specific keyword areas to focus on:

Job Position and Experience
Skills and Certificates
Services or Products you offer
Name of your degree and field of study
General keywords related to your industry, field or expertise

It’s important to strike a balance between being concise but also broad enough to be found. For instance, instead of writing “Tech Leader” you might say, “Mobile Application Developer.” It’s specific enough to a job title yet broad enough for multiple recruiters in varying companies to find your profile.

LinkedIn Keywords for Headline

Your headline for LinkedIn is no different than your profile in terms of using the right keywords to be discovered. However, the headline is arguably the most important part of your profile — it stops prospects from scrolling past your name to clicking on it. A LinkedIn headline needs to use specific keywords to explain in a few words what you do and what you provide. This is why earlier we explained that a customized headline is always better than the default LinkedIn headline.

Here’s a few formulas you can use to write the best LinkedIn headline :

(Title) at (Company) – Helping USP (Unique Selling Proposition)
(Title) | (Company) | (USP)
Title + Company + benefits of working with you | keywords related to your niche | personal touch |

Using one of the formulas above will elevate your LinkedIn headline and show prospects how you can add value to them. Now that you know how to choose keywords for your LinkedIn headline, let’s discuss how to change your LinkedIn headline to get your interview and job ready.

How to Change Your LinkedIn Headline

Updating your LinkedIn headline is incredibly simple. To better show how it’s done, I’ll update my own.

Step 1: Navigate to your profile.

If you’re new to LinkedIn, your profile is a blank canvas to be filled with everything that makes you great. Ensure your profile picture, experience, educational background, and skills are filled in before you optimize your headline.

Step 2: Click the "edit" icon.

At the top of your profile, beneath your banner, you’ll find a grey pencil symbol — the edit icon. Click on it and it’ll open a window titled “Edit intro.”

This headline is both attention-grabbing and informative. It gives recruiters and prospects a definitive picture of her position and perspective on the value she can offer.

2. "Innovating how companies market and sell in Latin America and Brazil."

Why do we like it it features engaging language..

The word "innovating" really makes this headline pop. That kind of language can pique other users' interest and increase the likelihood that someone will click through your full LinkedIn profile to learn more.

3. "Product Marketing @ HubSpot | UC Berkeley Haas Accelerated Access Admit | Director @ Out4Undergrad"

Why do we like it separators make the headline digestible..

Don’t shy away from adding multiple experiences and qualifications to your headline and using separators — as long as the content in your headline conveys what you do well.

4. "Helping Smart Managers Keep Their Employees Engaged and Productive"

Why do we like it it's specific..

This headline calls out exactly who the individual can help: managers. And, it details the value they provide to the manager and the manager's employees.

5. "People Operations Leader & Global Head of Diversity, Equity & Inclusion (DEI) / Mogul Top 100 DEI Leaders / Jumpstart 100 Remarkable Women in HR."

Why we like it recognitions and awards vouch for skill set. .

Celeste Narganes' LinkedIn headline includes recognitions and awards from notable businesses that vouch for her qualifications, skillset, and abilities, letting LinkedIn users know that her skills are bound to help you meet your goals.

6. "Making it super easy to find & specify greener and healthier products for high-performance building projects — and reward manufacturers for making them"

Why do we like it it speaks to the user's motivation..

You can get a sense of an individual’s passion and what drives them to do their work in a headline like this. By giving a quick picture of what the user hopes to achieve through their work, they can establish themselves as a dedicated, credible authority in their space.

7. "Helping to empower anyone to drive meaningful change through collaborative work."

Why do we like it? It clearly identifies what the user can do for their target audience.

This headline lets people know exactly what they can expect if they choose to work with this individual. It leans on a value proposition that's both concise and straightforward.

8. "Ecosystem Builder, Partnership Expert, Business Development Enthusiast, Startup Founder, with 11 Years Management Experience."

Why do we like it? It gives a snapshot of expertise.

Their headline tells people their exact skills and level of expertise, highlighting the value they can provide to help prospects succeed and the exact type of help they can bring you.

9. "Sales Engineering and Enablement at Flatfile 🚀"

Why do we like it it's simple and to the point..

With a clear and concise headline, this individual lets people know exactly what they do and how they contribute to their company and customers' success.

10. "Dedicated To Help You Get More Clients And Free Up Time With Sales Automation"

Why do we like it it makes effective use of the word "you.".

This headline takes the focus off the individual and onto their audience by including the word "you." It's also outcome-oriented (get more clients and free up time) rather than product- or sales-oriented.

11. "I bridge the gap between students and networking | Ex-Intern @ Salesforce | CS @ UTD | Seeking New Grad PM/SWE roles."

Why do we like it it uses compelling imagery..

“Bridging the gap” is a lovely introduction to this headline that shows the individual’s intent, and personal drive.

12. "🧑‍🚀 International Product Marketing & Storytelling Lead 🧡 HubSpot | All thing CRM | 🎙 Creators of the Metaverse Podcast | Web3 & NFTs | Diversity, Inclusion & Belonging | 📘 Author: Content Design | 🌱 Sustainability"

Why we like it .

You don’t have to shy away from using an emoji as a separator — as long as the rest of the headline relies on words to convey what you do well. Ben Harmanus uses emojis as separators in his headline, and also makes sure they’re related to what they’re in front of.

13. "International Business Development Consultant, Entrepreneur, Humanitarian & Global Goodwill Ambassador."

Why do we like it it's inspirational..

This LinkedIn headline calls out both what the individual does and the impact of their work. The call to action is inspiring for those wanting to learn more about that profession.

14. "Everyone's favorite Tech Recruiter | I talk about recruiting and hiring | Nerd at heart | Samwise Gamgee to your Frodo Baggins in recruiting |"

Why do we like it it shows personality while remaining professional..

You can add personality to your LinkedIn headline and still be a prominent voice in your industry. This headline is humorous and cheery and clearly conveys the individual's field of expertise as well as a pop of personality to get more insight into their likes and interests.

15. "Leading the Remote Work Conversation | CEO @ Oyster™ | Future of Work Activist"

Why we like it it touches on a trending topic. .

The future of work, whether remote, hybrid, or flexible model, is a hot and buzzy topic. Tony Jamous’s LinkedIn headline lets us know that he's ready and eager to engage with that topic, helping others with similar interests know he’s interested in sparking conversation.

16. "Helping digital & web3 brands add a local touch to their global journey | Localization consultant | Translator specialized in IT, mobile apps, websites, web3”

Why do we like it it speaks to potential customers' experience..

Instead of labeling their expertise only as localization, they presented how their job helps you improve the user’s experience — or journey, I should say.

17. "Strategic people leader, creating inclusive environments that empowers teams and promotes world-class experiences with technology."

Why do we like it? It's humorous and professional.

Connor Kunz’s LinkedIn headline begins with exact qualifications and current career status, followed by a personal fact to build relatability and inspire someone to make an intro on a shared fun fact.

19. "Emails going to spam? Book time to find out👇"

Why do we like it? It includes a clear CTA.

A LinkedIn headline that uses a high-impact CTA that invites people to take the next step in diagnosing an issue and learning more about optimizing their email marketing practices.

20. "Helping Organizations Grow Better at HubSpot 🌱"

Why do we like it it incorporates brand messaging..

This headline provides a glimpse of HubSpot's customer code, " Grow Better ", which highlights the value they can provide to help prospects succeed.

Let Your Headline Do the Talking

The upside to crafting a perfect headline? Once you're done, you'll immediately start noticing a difference in the quantity and quality of leads you generate on LinkedIn. Social selling just got easier.

Editor's note: This post was originally published in November 2018 and has been updated for comprehensiveness.

Don't forget to share this post!

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Frontiers in Cardiovascular Medicine
Heart Surgery
Research Topics

Case Reports in Heart Surgery: 2023

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About this Research Topic

This Research Topic is the third volume of 'Case Reports in Heart Surgery'. Please see the first volume here. This Research Topic aims to collect all the Case Reports submitted to the Heart Surgery section. If submitted directly to this collection the paper will be personally assessed by a Senior Associate Editor before the beginning of the peer-review process. Please make sure your article adheres to the following guidelines before submitting it. Case Reports highlight unique cases of patients that present with an unexpected diagnosis, treatment outcome, or clinical course. Only Case Reports that are original and significantly advance the field will be considered: 1) Rare cases with Typical features 2) Frequent cases with Atypical features 3) Cases with a convincing response to new treatments, i.e. single case of off-label use Case Report format: - Maximum word count: 3000 words - Title: Case Report: “area of focus” - Abstract. - Introduction: including what is unique about the case and medical literature references. - Case description: including de-identified patient information, relevant physical examination and other clinical findings, relevant past interventions, and their outcomes. - A figure or table showcasing a timeline with relevant data from the episode of care. - Diagnostic assessment, details on the therapeutic intervention, follow-up, and outcomes, as specified in the CARE guidelines. - Discussion: strengths and limitations of the approach to the case, discussion of the relevant medical literature (similar and contrasting cases), take-away lessons from the case. - Patient perspective. Please, note that authors are required to obtain written informed consent from the patients (or their legal representatives) for the publication. IMPORTANT: Any Case Report submitted to the Heart Surgery section outside this collection might experience delays, as they will be sent for assessment prior to beginning the peer review.

Keywords : case reports, heart surgery

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Case Reports in Heart Surgery: 2023
This Research Topic is the third volume of 'Case Reports in Heart Surgery'. Please see the first volume here.This Research Topic aims to collect all the Case Reports submitted to the Heart Surgery section. If submitted directly to this collection the paper will be personally assessed by a Senior Associate Editor before the beginning of the peer-review process. Please make sure your article ...