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Ten simple rules for making good oral presentations.

Clear and logical delivery of your ideas and scientific results is an important component of a successful scientific career. Presentations encourage broader dissemination of your work and highlight work that may not receive attention in written form. Dr. Philip E. Bourne is a professor in the Department of Pharmacology, University of California San Diego, La Jolla, California. This article condenses his excellent list of rules for making a good oral presentation.

1: Talk to the Audience

Know your audience – their backgrounds and knowledge level of the material you are presenting and what they are hoping to get out of the presentation. Deliver what the audience wants to hear.

2: Less is More

Your knowledge of the subject is best expressed through a clear and concise presentation that is provocative and leads to a dialog during the questionand-answer session when the audience becomes active participants. At that point, your knowledge of the material will likely become clear.

3: Talk Only When You Have Something to Say

Remember the audience's time is precious and should not be abused by presentation of uninteresting preliminary material.

4: Make the Take-Home Message Persistent

A good rule of thumb is this: if you ask a member of the audience a week later about your presentation, he or she should be able to remember three points. If these are the key points you were trying to get across, you have done a good job. If they can remember any three points, but not the key points, then your emphasis was wrong. It is obvious what it means if they cannot recall three points!

5: Be Logical

Think of the presentation as a story. There is a logical flow—a clear beginning, middle, and an end. You set the stage (beginning), you tell the story (middle), and you have a big finish (the end) where the take-home message is clearly understood.

6: Treat the Floor as a Stage

Presentations should be entertaining, but do not overdo it and do know your limits. If you are not humorous by nature, do not try and be humorous. If you are not good at telling anecdotes, do not try and tell anecdotes, and so on. A good entertainer will captivate the audience and improve his or chances of following Rule 4.

7: Practice and Time Your Presentation

The more you practice, the less likely you will be to go off on tangents. The more presentations you give, the better you are going to get. An important talk should not be given for the first time to an audience of peers. You should have delivered it to your research collaborators who will be kinder and gentler but still point out obvious discrepancies. Even more important, when you give the presentation, stick to what you practice.

8: Use Visuals Sparingly but Effectively

If you have more than one visual for each minute you are talking, you have too many and you will run over time. Obviously some visuals are quick, others take time to get the message across. Avoid reading the visual unless you wish to emphasize the point explicitly. The visual should support what you are saying either for emphasis or with data to prove the verbal point. Finally, do not overload the visual. Make the points few and clear.

9: Review Audio and/or Video of Your Presentations

There is nothing more effective than listening to, or listening to and viewing, a presentation you have made. Seeing what is wrong is easy, correcting it the next time around is not. Work hard on breaking bad habits; it is important.

10: Provide Appropriate Acknowledgments

It is often appropriate to acknowledge people at the beginning or at the point of their contribution so that their contributions are very clear.

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Seven tips for creating powerful oral presentations.

African American Man Presenting at Medical Seminar

The next time you set out to develop a professional presentation, you might want to look to the theatrical world for inspiration. This advice comes from Erika Bailey , a professional dialect coach and the Head of Voice and Speech at American Repertory Theater. She recently shared her expertise with scholars in Harvard Medical School’s Effective Writing for Health Care certificate program.

Bailey explains that using a theatrical lens can provide a valuable framework through which to organize information for your presentation. In fact, she thinks about preparing her own presentations in two steps: first she crafts as a playwright, and then she presents as a performer. Mastering both roles can be essential to achieving success.

Here are some of her favorite tips to create powerful presentations:

Tip #1: Craft a good story to engage your audience.

Whether you are sharing research findings or talking about a new service or need, it’s always a good idea to think about the story you want to tell. “The story is a powerful way to share ideas and bring people and communities together,” Bailey says. You can think about the plotline, the characters involved and their needs, the setting and the back story.

The story could be a mystery (a problem occurs, and you need to solve it), a romance (you have two problematic ideas that come together in a marriage), a revolution (fighting against an established idea) or a crisis (tragedy may occur if you don’t act now).

Once you have your story, you might memorize the full script, or use a teleprompter, or have cards with an outline and speak in more free form. Regardless of how you present your information, just remember that the story should be at the center of your efforts to engage your reader in the experience.

Tip #2: Use simple language that is easy for people to follow.

The words you select, and how you use them, will make a big difference in how well people hear—and remember—what you tell them. This is especially true in oral presentations. “When we write sentences for people to read, we can add more complexities. But when writing for presentations, we need to simplify, since the listener has only one time to hear what you are saying,” Bailey explains. This makes it important to craft ideas and sentences that are short and succinct (preferably with more periods and fewer commas for ease of listening).

For example, Bailey works with Harvard faculty who are filming on-demand courses and often must help them adapt their well-crafted essays to work for an oral presentation. 

She helps them to make sentences shorter and more active, add pauses, slow down the pace, and insert gestures to make the material more engaging. She says that these same tweaks can also translate to many types of presentations and settings.  

Tip #3: Use cues to guide your readers through your speech.

In writing, people can go back and read something twice. But in a presentation, they only listen once. Therefore, you need to guide them with strategic cues, so they don’t have to work so hard to follow you. This can be adding simple language, such as, “This is what I am going to talk about today,” so they will know what to expect and what you want them to take away from your presentation.

You can also use repetition to make sure they will hear—and remember—your main points. For instance, she suggests saying: “I am going to talk about public speaking. You can look at yourself as a playwright and a performer.” Then repeat these ideas three times throughout your presentation to make sure people grasp the idea and will be able to recall it later.  

 Finally, you can give a signal of where you are in your speech to grab people’s attention as you wind down your presentation. “For example, I suggest saying, ‘In conclusion,’ to let your audience know when you are finishing up.” This signals them to listen carefully because you will be summarizing the takeaways again and you don’t want them to miss it.  

Tip #4: Use non-verbal clues strategically.

“Make sure you use your body for inflections and gestures and think about how to move your body in space,” Bailey says. “Think about standing tall, lengthening your spine and stretching your tailbone and you will be perceived by your audience as more energized.”

 She also recommends using non-verbal clues to punctuate (literally) your words.

“You can use pauses in your speech, and use gestures to act out periods, commas and semi-colons when you talk,” she points out.

“Gesture fully. I encourage as much use of movement as possible,” she says. With many presentations taking place over Zoom these days, she says that thinking of using your space more fully (extending your movements beyond the small box you show up in on the screen) can help you be perceived as more confident and more engaging, too.  

Tip #5: Develop stage presence to be more memorable.

Some presenters stick with you longer after the presentation ends.

“In my role at American Repertory Theater, I would go across the country and see 50 people a day audition. Then I would look at their headshots later and I could not even remember seeing some of them. But others, I can still remember now exactly what they did in that room. They were able to come alive in the moment,” she says, crediting their stage presence to making their performances so memorable.

While stage presence comes more easily to some people than others, Bailey says there are three things you can do to increase your presence:

This commitment to connect with the audience and awareness of self can be especially essential to making that lasting impression, she stresses, and can truly set you apart from everyone else in the room.  

Tip #6: Prepare for success.

“When we write or edit, we edit until 5 minutes before a paper is due. But as a performer, you first need to write and edit your script days before the presentation so you can rehearse it,” she says.

Before any presentation, Bailey says she reads her script out loud at home and plays around with vocal variety, including the volume, the pacing and the pitch. This helps her feel more comfortable and allows her to determine the right mix for her presentation in advance.

If you want to increase your comfort level, she recommends joining an organization like Toast Masters to get more practice.  

Tip #7: Cut yourself some slack.

“If you find public speaking nerve-racking, it’s okay. It does not have to be perfect. Just find a way to be as expressive as possible (within your comfort zone) to engage your audience,” Bailey says.

Also, remember that you don’t have to suddenly become a performer. It is okay to start off small by adopting some of these tips and continuing to build on them over time as your confidence grows.

Written by Lisa D. Ellis

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Oral presentations

This resource describes what oral presentations are and suggests strategies for effective planning and presentation

What is an oral presentation?

Oral presentations , also known as public speaking or simply presentations, consist of an individual or group verbally addressing an audience on a particular topic. The aim of this is to educate, inform, entertain or present an argument. Oral presentations are seen within workplaces, classrooms and even at social events such as weddings. An oral presentation at university assesses the presenter’s ability to communicate relevant information effectively in an interesting and engaging manner.

Group presentations

In some instances, you may be required to present as part of a group to test your ability to work as a member of a team. Working within a group can sometimes be a challenge or a great success. To understand how to effectively work in a group, take a look at our Group Work resource.

Planning and presenting an oral presentation

Planning your oral presentation.

a good oral presentation

Image transcription

Audience interaction and engagement

Even if it isn’t a specific requirement, it is good practice to engage the audience and/or to have them interact during your presentation. Examples of ways to ensure audience interaction are:

Using visual aids

In many oral presentation assessments you will be allowed or required to use visual aids, such as slides, images or props, to add an interesting feature and engage the audience. Keep your visual aids clear and to the point, and ensure that they are easily readable by your audience.

NOTE: Don’t forget to save your visual material on a USB flash drive so that you can easily access it through the class computer (if applicable), and have a back-up if you need to submit it in class or print it out.

Preparing to present

a good oral presentation

It is also important that you use this time to make sure that you are fully prepared. Do you need to collect props? Have you thought about how you will access your visual aids?

On the day of your presentation

On the day of your presentation, you might feel anxious or nervous and that is completely normally. Have confidence in your ability, the presentation you have planned, and the preparation you have done!

Further resources

This page has been archived and is no longer updated

Effective Oral Presentations

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Verbally (and as a general rule), do not write down and memorize or read your full text, because then your presentation will sound like what it is: a recited written text. Instead, memorize the outline of your presentation — that is, a tree structure of main points and subpoints — and speak ex tempore, reinventing the words as you go along. As you do, you will occasionally need to think about what to say next and find the most appropriate words to say it. Instead of using filler words ( um , er , you know , I mean , etc.), simply pause. If you say um , you get about half a second of thinking time and the audience is likely to notice the um and be irritated by it. If you keep silent, you can get up to two or three seconds of thinking time without the audience noticing anything. Even if attendees do notice the silence, they will simply think that you are choosing your words carefully — and there is nothing wrong with that.

Despite pointing often at the screen, Marie nicely faces the audience with her body at all times, keeps her hands down between gestures, and maintains eye contact with the attendees. Transcript Vocally, vary the tone, rate, and volume of your voice as a function of the meaning, complexity, and importance of what you are saying. You need not invent a new intonation pattern: You simply need to amplify your normal pattern.

Visually, control your body. Adopt a stable, confident position; move only when you have a positive reason to do so (for example, move closer to the audience for taking questions), not when your body seems to ask for it. When you make a gesture, make it large and deliberate; between gestures, bring your hands down and do not fidget. Establish eye contact: Engage the audience by looking them straight in the eyes.

At all times, make sure you address the audience. Even if you have slides, tell the audience your story in a stand-alone way; do not just explain your slides. In particular, anticipate your slides. You should know at all times what your next slide is about so you can insert an appropriate transition.

Delivering as a non-native speaker

To keep the audience engaged , Jean-luc emphasizes his points with facial expressions, purposeful gestures, and — especially — a high dynamic range in his vocal delivery. Transcript If you are a non-native speaker of English, you may find it more challenging to speak ex tempore in English than in your native language. Still, even imperfect extemporaneous English is more likely to engage the audience than reciting a more polished, less spontaneous written text. To improve your delivery and overall presentation as a non-native speaker, practice more, pace yourself, and support your spoken discourse with appropriate slides.

While all speakers benefit from practicing their presentations multiple times, consider investing more time in such practice if you are less familiar with the language. Practicing helps you identify missing vocabulary, including key technical terms (which are difficult to circumvent), and express your ideas more fluently. As you practice, you may want to prepare a list of difficult words (to review on the day of your presentation) or write down an occasional complex yet crucial sentence. Still, do not feel bound to what you write down. These notes should be a help, not a constraint.

Practicing in front of an audience (a few colleagues, for example) can help you correct or refine your pronunciation. If you are unsure how to pronounce some words or phrases, you can ask native speakers in advance or check online dictionaries that offer phonetic spelling or audio rendering. Still, you may be unaware of certain words you mispronounce; a practice audience can point these words out to you if you invite it to do so.

During your presentation, pace yourself. As a non-native speaker, you may feel you need to search for your words more often or for a longer time than in your native language, but the mechanism is the same. Do not let this challenge pressure you. Give yourself the time you need to express your ideas clearly. Silence is not your enemy; it is your friend.

Pacing yourself also means speaking more slowly than you otherwise might, especially if you have an accent in English. Accents are common among non-native speakers — and among specific groups of native speakers, too — and they are not a problem as long as they are mild. Often, they are experienced as charming. Still, they take some getting used to. Remember to slow down, especially at the beginning of a presentation, so your audience can get used to your accent, whether native or not.

Handling stage fright and mishaps

Most speakers, even experienced ones, are nervous before or during an oral presentation. Such stage fright is normal and even reassuring: It shows that you care, and you should care if you want to deliver an effective presentation. Accordingly, accept your stage fright rather than feeling guilty about it. Instead of trying to suppress nervousness, strive to focus your nervous energy in your voice, your gestures, and your eye contact. Do not let it dissipate into entropy, such as by using filler words or engaging in nervous mannerisms.

Among the many ways to keep your nerves under control, perhaps the most effective one is to focus constructively on your purpose at all times. Before your presentation, eliminate all the unknowns: Prepare your presentation well, identify (or even meet) your audience, and know the room. During the presentation, do what it takes to get your message across, even if it means doing something differently than you had planned. Have a positive attitude about the presentation at all times: Visualize what you want to achieve, not what you want to avoid.

Even with careful preparation, mishaps can occur. For example, technology may fail, you may forget what you wanted to say, or you may accidentally say the wrong thing. As a rule, do not apologize for what happens — neither in advance nor after the fact. Although well-meant, such apologies provide no benefit to the audience: They are noise. If you can do something about the problem, such as fix the technology or insert what you forgot later in the presentation, concentrate on doing so instead of apologizing. If the problem is out of your control, then there is no need to apologize for it. As a specific example, if you feel your command of English is poor, then do what you can in advance to improve it; in particular, practice your presentation thoroughly. Then, on the day of the presentation, do your best with the command you have, but do not apologize at the beginning of the presentation for what you think is poor English. This apology will not solve anything, and it gives the attendees a negative image of you. Rather, let the attendees judge for themselves whether your command of English is sufficient (perhaps it is, despite what you might think). In other words, focus on delivering results, not excuses.

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Ten Simple Rules for Making Good Oral Presentations

Continuing our “Ten Simple Rules” series [ 1 – 5 ], we consider here what it takes to make a good oral presentation. While the rules apply broadly across disciplines, they are certainly important from the perspective of this readership. Clear and logical delivery of your ideas and scientific results is an important component of a successful scientific career. Presentations encourage broader dissemination of your work and highlight work that may not receive attention in written form.

We do not mean face the audience, although gaining eye contact with as many people as possible when you present is important since it adds a level of intimacy and comfort to the presentation. We mean prepare presentations that address the target audience. Be sure you know who your audience is—what are their backgrounds and knowledge level of the material you are presenting and what they are hoping to get out of the presentation? Off-topic presentations are usually boring and will not endear you to the audience. Deliver what the audience wants to hear.

Rule 2: Less is More

A common mistake of inexperienced presenters is to try to say too much. They feel the need to prove themselves by proving to the audience that they know a lot. As a result, the main message is often lost, and valuable question time is usually curtailed. Your knowledge of the subject is best expressed through a clear and concise presentation that is provocative and leads to a dialog during the question-and-answer session when the audience becomes active participants. At that point, your knowledge of the material will likely become clear. If you do not get any questions, then you have not been following the other rules. Most likely, your presentation was either incomprehensible or trite. A side effect of too much material is that you talk too quickly, another ingredient of a lost message.

Do not be overzealous about what you think you will have available to present when the time comes. Research never goes as fast as you would like. Remember the audience's time is precious and should not be abused by presentation of uninteresting preliminary material.

A good rule of thumb would seem to be that if you ask a member of the audience a week later about your presentation, they should be able to remember three points. If these are the key points you were trying to get across, you have done a good job. If they can remember any three points, but not the key points, then your emphasis was wrong. It is obvious what it means if they cannot recall three points!

Think of the presentation as a story. There is a logical flow—a clear beginning, middle, and an end. You set the stage (beginning), you tell the story (middle), and you have a big finish (the end) where the take-home message is clearly understood.

Presentations should be entertaining, but do not overdo it and do know your limits. If you are not humorous by nature, do not try and be humorous. If you are not good at telling anecdotes, do not try and tell anecdotes, and so on. A good entertainer will captivate the audience and increase the likelihood of obeying Rule 4.

This is particularly important for inexperienced presenters. Even more important, when you give the presentation, stick to what you practice. It is common to deviate, and even worse to start presenting material that you know less about than the audience does. The more you practice, the less likely you will be to go off on tangents. Visual cues help here. The more presentations you give, the better you are going to get. In a scientific environment, take every opportunity to do journal club and become a teaching assistant if it allows you to present. An important talk should not be given for the first time to an audience of peers. You should have delivered it to your research collaborators who will be kinder and gentler but still point out obvious discrepancies. Laboratory group meetings are a fine forum for this.

Presenters have different styles of presenting. Some can captivate the audience with no visuals (rare); others require visual cues and in addition, depending on the material, may not be able to present a particular topic well without the appropriate visuals such as graphs and charts. Preparing good visual materials will be the subject of a further Ten Simple Rules. Rule 7 will help you to define the right number of visuals for a particular presentation. A useful rule of thumb for us is if you have more than one visual for each minute you are talking, you have too many and you will run over time. Obviously some visuals are quick, others take time to get the message across; again Rule 7 will help. Avoid reading the visual unless you wish to emphasize the point explicitly, the audience can read, too! The visual should support what you are saying either for emphasis or with data to prove the verbal point. Finally, do not overload the visual. Make the points few and clear.

There is nothing more effective than listening to, or listening to and viewing, a presentation you have made. Violations of the other rules will become obvious. Seeing what is wrong is easy, correcting it the next time around is not. You will likely need to break bad habits that lead to the violation of the other rules. Work hard on breaking bad habits; it is important.

People love to be acknowledged for their contributions. Having many gratuitous acknowledgements degrades the people who actually contributed. If you defy Rule 7, then you will not be able to acknowledge people and organizations appropriately, as you will run out of time. It is often appropriate to acknowledge people at the beginning or at the point of their contribution so that their contributions are very clear.

As a final word of caution, we have found that even in following the Ten Simple Rules (or perhaps thinking we are following them), the outcome of a presentation is not always guaranteed. Audience–presenter dynamics are hard to predict even though the metric of depth and intensity of questions and off-line followup provide excellent indicators. Sometimes you are sure a presentation will go well, and afterward you feel it did not go well. Other times you dread what the audience will think, and you come away pleased as punch. Such is life. As always, we welcome your comments on these Ten Simple Rules by Reader Response.

Acknowledgments

The idea for this particular Ten Simple Rules was inspired by a conversation with Fiona Addison.

Dr. Philip E. Bourne is a Professor in the Department of Pharmacology, University of California San Diego, La Jolla, California, United States of America. E-mail: [email protected]

Competing interests. The author has declared that no competing interests exist.

Funding. The author received no specific funding for this article.

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