2023 cover letter best practices

The 23 Best Cover Letter Examples: What They Got Right

Published: December 14, 2023

I've sent plenty of cover letters throughout my career, so I know it isn't usually fun to write one. Fortunately, the cover letter examples I painstakingly gathered below show that it’s possible to have a little fun with your job search — and maybe even make yourself a better candidate in the process.

I was shocked upon learning 45% of job seekers don't include a cover letter when applying for a job. I definitely don't recommend following the crowd on this matter because your cover letter is a chance to tell the stories your resume only outlines.

It's an opportunity for you to highlight your creativity at the earliest stage of the recruitment process.

Are you ready to showcase your unique skills and experience? Or are you looking for more tips and cover letter inspiration?

Keep reading for 20+ cover letter examples, then check out tips for cover letter formatting and what makes a cover letter great .

5 Free Cover Letter Templates

Five fill-in-the-blank cover letter templates to help you impress recruiters.

• Standard Cover Letter Template
• Entry-Level Cover Letter Template
• Data-Driven Cover Letter Template

You're all set!

Click this link to access this resource at any time.

Cover Letter Examples

• Standard Cover Letter Example
• Data-Driven Cover Letter Sample
• Entry-Level Cover Letter Example
• The Cover Letter That Explains 'Why,' Not Just 'How'
• The 'We're Meant for Each Other' Cover Letter
• The Cover Letter with H.E.A.R.T.
• Short-and-Sweet Cover Letter Example
• The Short Story
• The Bare Bones Cover Letter
• The Breezy Follow-Up
• The Administrative Assistant Cover Letter
• The Internship Cover Letter
• The Brutally Honest Cover Letter
• The Pivot Cover Letter
• The Graphic Design Cover Letter
• Consulting Internship Cover Letter Example
• Nonprofit Referral Cover Letter Example
• General Email Inquiry Cover Letter Example
• Post-Phone-Call Cover Letter Example
• Mission-Driven Graduate Cover Letter Example
• Short Recommendation Cover Letter Example
• Professor or Research Position Cover Letter Example
• Director Cover Letter Example
• Editorial Cover Letter Example
• Promotion Cover Letter Example
• Law Cover Letter Example

Customizable Cover Letter Examples

In a hurry for a cover letter example you can download and customize? Check out the ones below from HubSpot’s cover letter template kit .

1. Standard Cover Letter Example

Download a Customizable Copy of This Cover Letter Example

This standard cover letter is among my favorite approaches because it hits all the right notes: It includes a space to give a brief summary of your experience, as well as a space to delve in-depth into the specific responsibilities of your current role.

You also have the chance to describe the challenges you’ve mastered in previous roles, showing that you’re capable of facing any problem that comes your way.

Why I Love It

I love this cover letter because it allows you to describe the high points of your career while still being professional, personalized, and succinct.

2. Data-Driven Cover Letter Sample

Numbers are worth a million words — or that’s how I think the saying should go (if only we could include pictures in cover letters).

Citing data and statistics about your achievements at your current company is an assured way to capture a hiring manager’s attention.

Over the years, I've learned most hiring managers don’t read the entire letter, so a bulleted summary of your achievements can be a powerful way to increase the effectiveness and scannability of your message.

I love this cover letter because it’s adaptable to any role. Even if you don’t work in a data-centric role, you can include any enumerable achievement.

If I worked in a creative industry, for instance, I could include the number of creative assets you designed for your current company.

3. Entry-Level Cover Letter Example

Many of us have had "first job jitters" (that's what I'm calling it) when applying for our first career opportunity.

However, my experience taught me to increase my chances of getting that first interview by including a cover letter that explains how my education can help me succeed in the role I applied for.

In fact, HubSpot staff writer Erica Santiago says highlighting her education was key to snagging her first role out of college.

"When I graduated from journalism school, I only had a couple of internships under my belt and maybe some writing clips — not enough to compete with most young professionals with more experience," she recalls.

"So, I highlighted the classes I took such as 'News Reporting and Writing' or 'Electronic News Gathering," she says, "And I explained the assignments I did and how they gave me real-world experience in interviewing and reporting."

She says that's how she got her first job as a digital journalist for WSVN in Miami.

If you need help understanding how to highlight your education in a cover letter, look no further than this example from HubSpot.

While other cover letter samples give experienced professionals the opportunity to share their experience at length, this one gives you the chance to describe your personal and professional attributes.

You can then convey how you can use your knowledge to help your target company reach its goals.

I love this cover letter because it’s easy and simple to use for a student who has little experience in their target industry — including those who haven’t yet completed an internship.

Looking for more? Download the entire kit below.

5 Professional Cover Letter Templates

Fill out the form to access your templates., best cover letter examples.

What does a good cover letter look like in practice, and how can you make yours stand out? I  found six examples from job seekers who decided to do things a bit differently.

Note: Some of these cover letters include real company names and NSFW language that I've covered up.

1. The Cover Letter That Explains 'Why,' Not Just 'How'

You may already know how to talk about how you’ll best execute a certain role in your cover letter. But there’s another question you might want to answer: Why the heck do you want to work here?

The Muse , a career guidance site, says that it’s often best to lead with the why — especially if it makes a good story.

I advise against blathering on and on, but a brief tale that illuminates your desire to work for that particular employer can really make you stand out.

Image Source

Here’s another instance of the power of personalization.

The author of this cover letter clearly has a passion for this prospective employer — the Chicago Cubs — and if she’s lying about it, well, I'm sure that would eventually be revealed in an interview.

Make sure your story is nonfiction and relatable according to each job. While I love a good tale of childhood baseball games, an introduction like this one probably wouldn’t be fitting in a cover letter for, say, a software company.

But a story of how the hours you spent playing with DOS games as a kid led to your passion for coding? Sure, I’d find that fitting.

If you’re really passionate about a particular job opening, think about where that deep interest is rooted. Then, tell your hiring manager about it in a few sentences.

Why This Is A Great Cover Letter

This example shows how effective personalization can be. The writer is passionate about the employer, drawing from her own childhood experience to communicate her enthusiasm.

Further reading: Sales Cover Letter Tips

2. The 'We're Meant for Each Other' Cover Letter

This cover letter example is a special one because it was submitted to us here at HubSpot. What does the letter do well? It makes a connection with us before we've even met the letter's author.

"Content Marketing Certified" shows the applicant has taken the content marketing certification course in our HubSpot Academy (you can take the same course here ).

Our "records" indicate he/she did indeed give an interview with us before — and was a HubSpot customer.

The cover letter sang references to a relationship we didn't even know we had with the candidate.

The letter ends with a charming pitch for why, despite him/her not getting hired previously, our interests complement each other this time around.

(Yes, the applicant was hired).

This cover letter example does an excellent job of building rapport with the employer. Despite not getting hired for previous roles they applied for at HubSpot, the writer conveys exactly why they are right for this role.

Read more: Customer Service Cover Letter Tips

3. The Cover Letter with H.E.A.R.T.

HubSpot has a lot of H.E.A.R.T. — Humble, Empathetic, Adaptable, Remarkable, Transparent.

Our Culture Code is the foundation of the company's culture, the driving force behind our mission to help millions grow better , and serves as the scaffolding for our hiring practices.

Recruiters at HubSpot look for applicants that demonstrate how they embody the Culture Code and job description, paying extra attention to cover letters that are super custom to HubSpot.

In another HubSpot submission, a HubSpot applicant writes about how she found out about HubSpot, why she likes the company, and how her professional experience aligns with H.E.A.R.T.

HubSpot's recruiting team was impressed with her dedication to the company and how she went beyond what was asked for by linking her portfolio in her closing paragraph.

Featured Resource: 5 Free Cover Letter Templates

Download our collection of 5 professional cover letter templates to help you summarize your professional journey and land your dream job – whether it's at your first or fifth company.

Short Cover Letter Examples

4. the short-and-sweet cover letter.

In 2009, David Silverman penned an article for Harvard Business Review titled, " The Best Cover Letter I Ever Received. " That letter has three complete sentences, as follows:

One might argue that this particular letter is less than outstanding, and I'll also admit it's an older example.

It’s brief, to say the least, and the author doesn’t go into a ton of detail about what makes him or her qualified for the job in question.

But that’s what Silverman likes about it — the fact that the applicant only included the pieces of information that would matter the most to the recipient.

"The writer of this letter took the time to think through what would be relevant to me," writes Silverman. "Instead of scattering lots of facts in hopes that one was relevant, the candidate offered up an opinion as to which experiences I should focus on."

When you apply for a job, start by determining two things:

• Who might oversee the role — that’s often included in the description, under "reports to." Address your letter to that individual.
• Figure out what problems this role is meant to solve for that person. Then, concisely phrase in your cover letter how and why your experience can and will resolve those problems.

The key to this standout cover letter is research.

By looking into who you’ll be reporting to and learning more about that person’s leadership style, you’ll be better prepared to tailor your cover letter to focus on how you can create solutions for them.

Read here for more tips on how to land your dream job .

5. The Short Story

Basha Coleman began her cover letter with a short story. The goal of this short story is two-fold:

• Detail the experience she already has with the organization.
• Stand out to the hiring team.

I notice her short story follows a typical narrative arc: It has a conflict/obstacle, a turning point, and a positive outcome, all created with a goal to emphasize a theme or point.

In this case, Coleman is emphasizing her existing affinity with the brand and her triumphs within the program so that she can continue on her career path.

Like the second example in our list, this cover letter does an excellent job of conveying the applicant’s existing affinity for the brand. If you are applying to a company you love, don’t be shy about showing it and explaining why.

6. The Bare Bones Cover Letter

In today's job market, cover letters aren't always necessary. Even though many recruiters won't ask for or even read them, cover letters can still be effective and convey personality to a reader.

Writing a strong cover letter can help you better convey your interest in the position and company.

This template from The Balance Careers puts together the essential components of a short cover letter: excitement about the position, your qualifications, and a call-to-action for the recruiter to follow up with you.

Combining these central aspects in a well-written, compelling narrative will go a long way in convincing readers to hire you.

This letter is organized and concise. The inclusion of bullet points to highlight key skills and help the recruiter skim the document is a nice touch.

Check out this post for more useful cover letter tips .

7. The Breezy Follow-Up

In this cover letter, Amanda Edens is following the instructions the hiring manager gave by forwarding an email with resume and writing samples attached.

This short cover letter is the result. I especially admire how she uses casual and breezy language to convey personality and enthusiasm, and she keeps her paragraphs succinct.

Not only does Amanda include links to relevant writing samples that are live on the web, but she also closes with a strong final paragraph that:

• Summarizes the expertise she has relevant to the posting
• Emphasizes that she doesn't want to simply get a job but rather help the organization accomplish their goals
• The reader gets everything they need in an organized and thoughtful manner.

8. The Administrative Assistant Cover Letter

In this cover letter the candidate, Michelle, plays up her prior music industry experience to build a connection with Epic Music Group. If you have specific industry experience for the role you are applying for, be sure to highlight that.

It’s clear that she’s passionate about not only the music industry, but Epic as a whole.

She’s done so much research on the company that she knows what software programs they use, and happens to be proficient in it to help convey value to the hiring manager.

This example further illustrates the importance of research.

Make sure you understand the culture of the company to which you’re applying before you send a completely unfiltered cover letter — if you don’t, there’s a good chance it’ll completely miss the mark.

In just three short paragraphs, the applicant uses their company research to drive home why they are the perfect fit for the role — emphasizing industry experience as well as software knowledge specific to the company.

All of this communicates that she’d be able to start with very few hiccups while getting up to speed.

Further reading: 15 Cover Letter Templates

9. The Internship Cover Letter

Maybe you’re just getting started in your career and looking to land the right internship to gain experience in your field.

In this case, you’ll need to highlight more of your educational background and transferable skills since you won’t have as much professional experience to highlight.

The cover letter above is a great example of how to emphasize your skills and accomplishments when applying to internships or entry-level positions. A few things the applicant does well:

• Highlights relevant extracurriculars and affinity networks. In this case, the applicant is applying for a business analyst position, so mentioning their involvement in a FinTech group makes sense.
• Previous internships in relevant fields: Our applicant points out that they’ve interned as a Business Analyst at another firm. Pointing out that they’ve done the role before will help make their case for fit.
• Highlight other useful skills: This applicant is fluent in both English and German. If an international company or an organization needs bilingual support, knowing multiple languages is an asset.

This cover letter example illustrates how you can leverage your education and background to get the gig even when you don’t have much working experience. Highlighting previous internships or experience in related fields can go a long way in convincing hiring managers you’re the perfect candidate for the role.

Further reading for recent graduates:

• How to Find a Job After College
• Writing a Cover Letter for an Internship

Creative Cover Letter Examples

10. the brutally honest cover letter.

Then, there are the occasions when your future boss might appreciate honesty — in its purest form.

Former Livestream CEO Jesse Hertzberg, by his own admission, is one of those people, which might be why he called this example " the best cover letter " (which he received while he was with Squarespace):

As Hertzberg says in the blog post elaborating on this excerpt — it’s not appropriate for every job or company.

But if you happen to be sure that the corporate culture of this prospective employer gets a kick out of a complete lack of filter, then there’s a chance that the hiring manager might appreciate your candor.

"Remember that I'm reading these all day long," Hertzberg writes. "You need to quickly convince me I should keep reading. You need to stand out."

The applicant did their research on the company’s culture and executed this cover letter flawlessly. It’s funny and shows off the applicant’s personality all while making it clear why they are a good fit for the role.

Further reading:

• How to Stand Out and Get Hired at Your Dream Company
• How to Find Your Dream Job

11. The Pivot Cover Letter

Making a career switch? Your cover letter can be an excellent opportunity for you to explain the reasoning behind your career change and how your transferable skills qualify you for the role.

It’s clean but effective.

Since the role she is applying for is more visual, it’s important to both show and tell why you’re a good fit.

This cover letter strikes the perfect balance between creativity and simplicity in design while putting the applicant's career change into context.

The copy is clean, with a creative font choice that isn’t distracting from the content, but still demonstrates the applicant’s knack for design.

12. The Graphic Design Cover Letter

When applying for more creative roles, the design of your cover letter can say just as much as the words on the page. Take the graphic designer letter example below.

It’s got so much going for it:

• Pop of color
• Clean layout
• Interesting fonts

Besides the style elements, this example also doesn’t skimp on the key skills recruiters are looking for. Using metrics, the applicant proves their value and why they would be a great fit.

This cover letter thoroughly conveys the applicant’s skills and qualifications using a variety of visual elements and emphasizing their greatest achievements.

Pro tip: If you're applying for a graphic design job, share a link to your graphic design portfolio website , even if it's not an application requirement.

Job Cover Letter Examples

Next up, let’s go over some classic cover letter examples for jobs, especially if you’re applying to internships or only have a few years of experience.

The below cover letters follow the golden rules and don’t deviate too much from the standard — which is ideal if you’re applying to positions in more traditional industries.

13. Consulting Internship Cover Letter Example

Many internship applicants are early on in their careers or are still in college. That means they’ve yet to gather enough experience to offer tangible proof of their ability to do the job.

That means that a cover letter is the place where an internship applicant can shine.

This cover letter example highlights the applicant’s skills in a bullet-point format. That makes it easier for an overburdened hiring manager to get the essence of her points, quickly, if they’re only skimming cover letters.

Not only that, but this applicant personalized the letter in every single sentence. She shares information about her prior conversations with some of the company’s employees and mentions the company’s name at every turn.

While she only has one prior consulting job, she deftly mentions the skills she developed in that role and ties them into her desired position at Quantcast Product Group.

This cover letter example does a fantastic job advertising the applicant’s soft skills in a highly scannable format — while still going heavy on the personalization.

Don’t be shy to lightly play with formatting to get your point across and to imbue the letter with your passion for a company.

14. Nonprofit Referral Cover Letter Example

This cover letter example for a nonprofit job hits the ground running by right away inserting the name of one of the nonprofit’s Superintendents.

That’s an excellent way to get a recruiter’s attention and make you stand out from the slush pile, even if you’re only just out of school, as is the case for this applicant.

If you’ve received an internal recommendation for a position, you’d be wise to open your letter with that information. Don’t worry about it feeling too stilted or strange — remember, hiring managers only skim letters.

Your goal is to make sure they get information about you that they otherwise won’t get from your resume.

With only three full paragraphs, this cover letter example is short, sweet, and to the point. No time is wasted, and it also goes over the critical basics, such as skills and experience.

This nonprofit cover letter includes a recommendation from an internal employee at the target organization, making it more likely to stand out from the slush pile.

I  also love that it doesn’t skimp on the basics, such as skills, enthusiasm, and experience.

15. General Email Inquiry Cover Letter Example

Even if a job opportunity isn’t available at an organization yet, it doesn’t mean that there won’t be. You can always send a general inquiry cover letter, like the one in this example.

This email cover letter for a political campaign internship is short and sweet, but includes the critical information the campaign coordinator needs to consider the applicant for any new positions that may open up.

The best part about this cover letter is that it can be easily customized from one political campaign employer to the next.

While it does include a level of personalization, it’s brief and can be easily changed to address the specific political candidate.

When sending general inquiries like this one, it’s essential to make the personalization aspect as pain-free as possible for yourself. That may mean including only one sentence or two, knowing that a general inquiry might not be replied to.

This email cover letter example hits all the right notes while keeping it brief and to-the-point. While we don’t recommend choosing this format for a formal cover letter, it works if you’re sending a general inquiry to an employer over email.

It’s also a good example to follow if you’re still in college or have very little experience.

Read more: How to Write a Letter of Interest

16. Post-Phone-Call Cover Letter Example

If you get a phone call from a potential employer and they invite you to send your resume, pat yourself on the back — that is such a win. In your cover letter, be sure to mention that right away, like this example does.

A hiring manager or an executive at a company likely has a lot of tasks on their plate, which means that they may forget about your call from one week to the next.

That is totally okay, which is why this example starts with a reminder that the applicant and the letter recipient spoke back on January 31st. It also has a few more details about why they started speaking in the first place.

Aside from leveraging the phone call that’s already occurred, this cover letter also does an excellent job explaining why the applicant is an ideal choice for the job.

It goes into detail about skills and previous experience with a high level of enthusiasm, and includes a promise to follow up at the end.

This cover letter example includes two things that will immediately draw my attention: A phone call they’ve already had, and a mutual contact at their organization.

The job and internship search can be grueling; never be afraid to use everything you have at your disposal to improve your standing over other applicants.

Read more: How to Start a Cover Letter

17. Mission-Driven Graduate Cover Letter Example

This cover letter example from a recent B.A. graduate wowed me from the first sentence.

The applicant right away explains her attained degree and her specific career interests, then dives into the aspects of her experience that make her such a great candidate.

It's so personalized to the employer’s own mission that it’s difficult to stop reading it.

Even if the hiring manager isn’t a science or health professional, they would be able to effectively gauge the applicant’s suitability for the role by the expertise she shows in her cover letter alone.

The applicant explains at length why she’s excited to work for that specific hospital. The organization serves Aboriginal populations, which aligns with her own values and research interests.

In the last paragraph, she summarizes what she knows about the employer in one sentence, then describes how each of her experiences supports the employer’s mission.

That is an exceedingly clever and meaningful way to align yourself with an organization at a deeper level.

If you’re applying to a mission-driven organization, don’t be shy about showing your excitement and expertise. You don’t need a lot of experience to show that your values align with those of your target organization.

This cover letter example is especially good inspiration if you’re making a career change, have only just a few internships under your belt, or are graduating from college.

18. Short Recommendation Cover Letter Example

Referral or recommendation cover letters don’t need to be too long, and this is a great example of that. It immediately leverages a mutual connection at the company.

The mutual connection recommended that the applicant contact the hiring manager for a role, which is a piece of information I  always recommend you frontload in your letter.

This specific cover letter comes from an applicant with little experience, making it a good example to follow if you’re switching careers or just out of college.

Instead of talking about their experience, the applicant uses anecdotal evidence to convey their enthusiasm for working at that company.

The writer also goes over their most salient skills, such as being able to speak multiple languages. They also explain how their degree directly applies to the target role.

I  love that the candidate highlights their leadership abilities and makes that an effective selling point for being hired.

This cover letter doesn’t go on for too long, which we love. It’s simple and sweet and provides all the information the hiring manager needs to look more closely at the applicant’s resume and make an interviewing decision.

19. Professor or Research Position Cover Letter Example

Academic or research position cover letters might require a little more information than the typical cover letter — and this is one such example. Why is it okay to go a little longer?

Because the letter is not only a way to supplement the PhD candidate’s academic CV, but to provide a writing sample for the search committee.

I love this cover letter because it expresses the candidate’s enthusiasm for teaching and explains her instructional ethos, such as providing out-of-the-classroom opportunities, championing communication, and encouraging students to step out of their comfort zone.

The applicant also suggests courses she may be able to teach at the target institution, and expresses her interest in developing new courses as needed.

She also suggests how she can enhance the college’s extracurricular programming by offering study abroad courses, which shows not just an interest in teaching but adding to the school’s overall culture.

While this letter goes for a little longer than recommended, it serves as a fantastic writing sample and explains the applicant’s research background at length.

If you’re applying to academic or research roles, don’t be afraid to go into detail about what most excites you in terms of research interests.

20. Director Cover Letter Example

This cover letter example — for a Director of Catering position at a university — doesn’t waste any time.

The applicant right away says that they’re a strong candidate for the role, then jumps right into three salient qualifications that make him a great fit.

I love how the applicant uses bullet points and bold text to guide an overburdened hiring manager through the cover letter — and to give them permission to scan it, if needed.

If the hiring manager would like more information or actual examples of the skills, they merely need to read the rest of the bullet point paragraph.

As mentioned, light formatting can be beneficial to your cover letter, as it draws the recruiter’s eyes and prevents them from having to fish for the information they’re looking for.

This short, sweet cover letter includes the critical information a hiring manager or high-level executive needs to make an interview decision.

I  love the use of formatting that doesn’t stray too much from regular cover letter conventions, and I  like that the applicant kept all other paragraphs extremely brief.

21. Editorial Cover Letter Example

Applying for an editorial or journalistic position? Like a cover letter example I  shared earlier, you can take a more storytelling approach to capture the hiring manager’s attention.

This cover letter example does that effectively by telling an anecdote that directly mentions the newspaper where they’d like to work.

This immediately draws the reader in and tells them that this application isn’t random at all; the applicant would like to work at the newspaper because they’ve read it every morning.

Not only that, but they have a favorite reporter on the newspaper’s staff. The applicant then jumps into the specific reason they want to take an editorial position at the Baltimore Sun.

The cover letter includes all pertinent information, such as how previous positions have equipped the applicant to take on this job. It closes with enthusiasm after keeping the reader rapt every step of the way.

The applicant uses storytelling to — you guessed it — apply for a position that needs storytelling skills. If you’re applying for a data-driven position or a graphic design position, why not showcase those skills in the cover letter itself?

I  like that this letter doesn’t diverge too much from cover letter conventions while still differentiating itself.

22. Promotion Cover Letter Example

In this cover letter example, the applicant already works for the employer and wishes to apply for the next position to move up in their career.

I  like that the letter cites the applicant’s extensive knowledge of the organization, which will no doubt give them an advantage over external applicants.

Not only that, but the applicant also references their experience before they started working at the employer and uses that information to make their candidacy even more desirable.

Lastly, this letter includes a healthy level of enthusiasm for the university and the position — something that is never extra in a cover letter.

This cover letter example does an excellent job showing the candidate’s knowledge of their current organization while stating why they’re a natural fit for the promotion.

Plus, the letter includes information on the applicant’s relevant activities outside of work — if you’re involved in any organizations that might help you do your job better, be sure to include them.

23. Law Cover Letter Example

This law cover letter example jumps right into personalization, a bold move that will serve you well if you’re genuinely interested in a company and want to stand out.

The applicant cites the recipient’s recent article on bond litigation, then ties that into the role they’d like to get at the law firm.

The applicant then goes into his skills and the feedback he’s received from past managers. This is an excellent way to introduce your skills without sounding dry — or even unfounded.

By citing positive feedback you’ve received, you’ll imply that others have praised you for having those skills, and that you’re not only "tooting your own horn."

Pro-Tip: In cover letters, it’s absolutely okay to toot your own horn — that’s what they’re for. But if you can cite others’ remarks, that also helps.)

At just two and a half paragraphs, this letter is exceedingly short but no less effective. It’s an excellent example of how to personalize your letter quickly while still conveying the essentials of a cover letter.

This short cover letter example keeps it brief while still creating high impact. The applicant personalizes the letter immediately, cites external feedback, and conveys enthusiasm.

This letter proves you don’t need to write a novel about an employer to sway the hiring manager into giving you an interview.

Now that I've shown you some excellent examples, let's talk about how you can create the best cover letter for your dream job.

What is a good cover letter?

A cover letter is used to show your interest in the role, passion for the company, and the impact you've had in previous positions. Good cover letters should include a standout opening, relevant skills and qualifications, and a strong finish with a call-to-action — all within one page and unique to each application.

What’s on a cover letter?

Before you start writing your cover letter, let's cover a few basic must-haves you'll want to include. If you’re looking for more detailed instructions, check out this guide to writing a cover letter .

Add a simple, but pleasant greeting to address the recruiter or hiring manager.

Learn more:

• Dear Sir or Madam Alternatives
• Cover Letter Greetings

Write a catchy introduction that explains why you’re interested in the role.

• How to Write an Introduction
• Tips for Writing a Good Introduction Sentence

Work Experience

This is the heart of your cover letter. It outlines your relevant experience and why you’d be a great fit for the role. You can highlight special skills, experiences, professional achievements, or education to help make your case.

• How to Write About Your Professional Background
• Professional Bio Examples
• LinkedIn Bio Examples

In this paragraph, add a call-to-action by expressing interest in an interview. Offer your contact information and sign off.

• Email Closing Line Examples
• Tips for Writing Conclusions

What does a cover letter look like?

Besides showing off your skills and qualifications, cover letters give you the opportunity to present a clear, concise, and compelling writing sample. It shows off your personality and your ability to convey ideas.

That's a lot of information to include on a single page, so it can help to have a clear structure to start with.

Check out our fillable cover letter templates to see how you should organize the content of your cover letter.

What makes a great cover letter?

A cover letter is personal, but it also needs to help you reach a goal and help the hiring team understand how you could perform that role with their company. This complexity can make cover letters really tough to write.

Because cover letters are difficult to write, many come off as boring, basic, or confusing for hiring managers to read. But the tips below about the qualities that make a cover letter great can help you take your cover letter from basic to bright.

Start with this quick video, then keep reading for more tips:

Personalized Introduction

Begin with an introduction that's personal. It should capture the reader's attention and address your recipient by name. Then, add a compelling opening sentence that emphasizes your interest in the specific role.

Helpful Cover Letter Introduction:

"Dear [Hiring Manager's Name],

In an increasingly digitized world, where customer-centric strategies are vital for business success, I am thrilled to apply for the [Job Title] position at HubSpot."

Unhelpful Cover Letter Introduction:

"To Whom it May Concern,

I am applying for the [Job Title] position at HubSpot. I have some experience in marketing and can help your clients grow their businesses."

Relevant Professional Experience

It can be tempting to use the same cover letter for every job. After all, it's about your experience, isn't it? But it's not enough to rephrase the work history in your resume.

Recruiters and hiring managers are looking to fill a specific role, so you need to show how your experience translates to their unique needs.

So, the body of a great cover letter should showcase the specific professional experiences that are relevant to the job you're applying for. Emphasize your accomplishments and skills that directly relate to what the job needs.

To speed up this part of the cover letter writing process, start by creating a list of your transferable skills . Drafting this list can help you quickly focus on the skills to highlight in your cover letter.

Then, use AI tools to summarize job descriptions and narrow in on where your experience and the needs of the role you're applying for overlap. This post is full of useful AI assistant tools if you're new to AI.

Helpful Cover Letter Experience:

"At [Company Name], I had the opportunity to assist a global ecommerce retailer in enhancing their online customer experience. By conducting in-depth market research and customer journey mapping, I identified pain points and areas of improvement in their website navigation and user interface."

Unhelpful Cover Letter Experience:

"I also worked with an ecommerce retailer to improve the customer experience. We did some surveys and training, and they were happy with the results."

Useful Examples

To make your cover letter stand out, add specific examples that show how you've solved problems or gotten results in past roles.

Quantify your accomplishments whenever possible, using data to give the reader a clear understanding of your impact.

Helpful Cover Letter Example:

"I lead a team of five content writers while increasing website traffic by 18% year-over-year."

Unhelpful Cover Letter Example:

"I have a great track record of leadership and achieving fantastic results."

Research and Company Knowledge

Hiring teams aren't hiring anyone with the skills to do the job. They're hiring a person they'll work alongside at their specific company.

So, to show that you're not just looking for any job anywhere, share your knowledge of the company's industry, values, and culture in your cover letter.

Spend some time on the company website and take notes on what makes this business interesting to you and why you would want to work there.

Then, explain how your skills align with the company's mission and goals and explain how you could add to their chances of success. This will showcase your interest in the company and help them see if you are a good cultural fit.

Helpful Cover Letter Research:

"I was particularly drawn to HubSpot not only for its industry-leading solutions but also for its exceptional company culture. HubSpot's commitment to employee development and fostering a collaborative environment is evident in its recognition as a top workplace consistently. I strongly believe that my passion for continuous learning, self-motivation, and dedication to contributing to a team will make me a valuable asset to HubSpot."

Unhelpful Cover Letter Research:

"I have been inspired by HubSpot's commitment to inbound marketing and its comprehensive suite of solutions. HubSpot's dedication to providing valuable content and fostering meaningful relationships aligns with my own values and aspirations."

Clear Writing

Your cover letter needs to pack in a lot of important information. But it's also important that your cover letter is clear and concise.

To accomplish this, use professional but easy-to-understand language. Be sure to remove any grammar or spelling errors and avoid lengthy paragraphs and avoid jargon or overly technical language.

You may also want to use bullet points to make your letter easier to skim. Then, proofread your cover letter for clarity or ask a friend to proofread it for you.

• Guide to Becoming a Better Writer
• Tips for Simplifying Your Writing

Helpful Cover Letter Writing:

"In addition to my academic accomplishments, I gained valuable practical experience through internships at respected law firms.

Working alongside experienced attorneys, I assisted in providing legal support to clients. This hands-on experience helped me develop a deep understanding of client needs and enhanced my ability to effectively communicate complex legal concepts in a straightforward manner."

Unhelpful Cover Letter Writing:

"Furthermore, as a complement to my academic accomplishments, I have garnered invaluable practical experience through internships at esteemed law firms.

Throughout these placements, I actively collaborated with seasoned attorneys to conduct due diligence and furnish clients with comprehensive legal support. Notably, these experiences fostered a profound comprehension of client necessities, whilst honing my legal acumen to articulately convey intricate legal principles within a lucid and concise framework, adhering to applicable precedents and statutes of limitations."

Genuine Interest and Enthusiasm

Find ways to convey your passion for the role and how excited you are to contribute to the company you're applying to. At the same time, make sure your interest feels authentic and outline how it aligns with your career goals.

Your ultimate goal is an enthusiastic letter that feels honest and leaves a lasting positive impression.

Showing excitement in writing doesn't come naturally for everyone. A few tips that can help you boost the genuine enthusiasm in your letter:

• Record audio of yourself speaking about the role, then use voice-to-text technology to transcribe and add these sections to your letter.
• Choose your words carefully .
• Write in active voice.

Helpful Cover Letter Tone:

"I am genuinely enthusiastic about the prospect of joining [Company/Organization Name] as an accountant. My combination of technical proficiency, eagerness to learn, and strong attention to detail make me an ideal candidate for this role. I am confident that my dedication, reliability, and passion for accounting will contribute to the continued success of your organization."

Unhelpful Cover Letter Tone:

"Honestly, I can hardly contain my excitement when it comes to reconciliations, financial statement analysis, and tax regulations! Engaging in spirited discussions with professors and classmates has allowed me to foster an unbreakable bond with the fascinating world of accounting, and I'm positively bursting with enthusiasm at the prospect of applying my skills in a professional setting."

Memorable Conclusion

End your cover letter on a strong note. Summarize your top qualifications, restate your interest in the position, and express your interest in future communication.

Then, thank your reader for their time and consideration and include your contact information for easy follow-up.

To make your conclusion memorable, think about what parts of your letter you'd most like the hiring manager to keep top of mind. Then, consider your word choice and phrasing. If you're feeling stuck, this list of ways to close an email can help.

Helpful Cover Letter Conclusion:

"Thank you for considering my application. I am excited about the opportunity to further discuss how my qualifications align with the needs of Greenpeace. Please feel free to contact me at your convenience to arrange an interview.

Together, let's make a lasting impact on our planet.

[Your Name]"

Unhelpful Cover Letter Conclusion:

"Thank you for considering my application. I look forward to the possibility of discussing my qualifications further and how I can contribute to Greenpeace's mission. Please feel free to contact me at your convenience to arrange an interview.

I’d like to add another stage to the job search: experimentation.

In today’s competitive landscape, it’s so easy to feel defeated, less-than-good-enough, or like giving up your job search.

But don’t let the process become so monotonous. Have fun discovering the qualitative data I’ve discussed here — then, have even more by getting creative with your cover letter composition.

I certainly can’t guarantee that every prospective employer will respond positively — or at all — to even the most unique, compelling cover letter. But the one that’s right for you will.

So, get inspired by these examples and templates. Write an incredible cover letter that shows the hiring team at your dream job exactly who you are.

Editor's note: This post was originally published in October 2020 and has been updated for comprehensiveness. This article was written by a human, but our team uses AI in our editorial process. Check out our full disclosure to learn more about how we use AI.

Don't forget to share this post!

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• Cover Letters

The 12 Best Cover Letter Tips for 2024

Most job applications require a cover letter as well as your resume. Your cover letter should be concise and include specific examples of how you qualify for the role. Be sure to adhere to any instructions set out by the hiring manager and proofread your draft.

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Top 12 Cover Letter Tips:

1. write a new cover letter for each application..

If a cover letter is too general, it will indicate that you have used it for several applications. Hiring managers will likely find this lazy and an indication of a lack of interest in the position. Write a new cover letter for each application, with role-specific information like relevant skills and experience.

2. Address the hiring manager by name if possible.

Addressing the hiring manager will make your cover letter stand out, as most candidates will use "To Whom It May Concern" or "Dear Sir/Madam." You can find the hiring manager's name by looking at the company website, searching LinkedIn, or calling the company and asking.

3. Use the correct format.

Many companies have a specific format for cover letters, and they will outline this in the job description. Make sure that you follow any instructions about format and content so that you are not penalized early on in the hiring process. A cover letter with the correct requirements shows that you can follow instructions — an important skill for most roles.

4. Use a legible font with regular spacing.

A cover letter should be easy to read with legible and evenly spaced text. Opt for a legible but contemporary font that's neat and not too over the top, and make sure its size ranges between 10-14 points, as this will help improve the reading experience for the hiring manager.

5. Keep your cover letter short and to the point.

Your cover letter should not be longer than one page. Try to limit your paragraphs to 300-350 characters to help the reader stay engaged. Your format should be a concise header, one introduction paragraph, two body paragraphs, and one conclusion. There is room for perhaps another paragraph, if necessary, but make sure you are not rambling.

6. Use simple and affirmative language.

Try to avoid sounding too formal in your cover letter, because this makes it difficult for a hiring manager to gauge your personality. It can also come across as being disingenuous. Wherever possible, use assertive verbs like "founded," "initiated," or "managed."

7. Mention the company.

The priority of any cover letter is to demonstrate how you would fit the role. Something that has become equally important is whether you will fit the company culture. Do research on this aspect of the company and include a description of how this appeals to you and how it may align with your values.

8. Highlight relevant skills.

Your resume should list all skills that are appropriate for employment opportunities, but your cover letter should address skills that are specific to the role you are applying for.

For example, a role in marketing might require a candidate with social media and communication skills. Make sure that your cover letter mentions these skills as well as previous experience that demonstrates your abilities.

9. Don't mention what you lack.

Your cover letter is an opportunity to impress the hiring manager. While you should be honest about your experience if asked, your cover letter should highlight the skills you have. Try to focus on how you meet the job requirements and go into detail about those skills or experiences.

10. End your cover letter with a call to action.

The point of a cover letter is to make a memorable impression on the hiring manager, who will likely have to sift through plenty of applications. While it's important that your conclusion include a small recap and a thank you, add a clever call to action that suggests you'd be thrilled to come in for an interview or join their respected team.

11. Check your spelling and grammar.

Spelling errors are one of the more obvious ways to tell if someone has not paid attention to detail. A quick read of your cover letter should alert you to any mistakes. Identifying poor grammar can be a bit more difficult, which is why using simple language can be best. Use spellcheck software that highlights any mistakes you may have missed.

12. Ask a friend or colleague to read over your draft.

Reading over your own writing can lead to skimming because you know what you want to say. However, a fresh set of eyes can pick up on errors or run-on sentences that you may not have noticed. A friend, co-worker, or professional career counselor can help by giving your cover letter a read and letting you know their impression of you from your writing.

How to Ask for a Letter of Recommendation

What are the best cover letter tips for 2024?

• Write a new cover letter for each application.
• Address the hiring manager by name if possible.
• Use the correct format.
• Highlight specific, relevant skills.
• Use simple and affirmative language.
• Use a legible font.
• Mention the company
• End with a call to action.

What are some cover letter format tips?

A cover letter should include a header, an introduction, a few body paragraphs in which you describe how you qualify for the role, and a conclusion that mentions your eagerness to hear from the hiring manager.

What are some tips for writing an impressive cover letter?

An impressive cover letter makes specific reference to how your skills and experience make you a good fit for the role and the company. Writing a cover letter that pays attention to detail and shows your suitability in a straightforward way will impress the hiring manager.

What are some cover letter tips for recent graduates?

Focus on the experience you have from student societies and internship programs if you have no formal work experience to reference. If you have completed any relevant courses in your personal time, this would be beneficial to mention because it shows initiative and dedication to your chosen industry.

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How To Write a Professional Cover Letter in 2023

A professional cover letter is a document that is typically sent along with a resume or job application. 

The main purpose of a cover letter is to introduce yourself and explain why you are qualified for the position you are applying for. Keep your resume fresh and up to date , and your cover letter strong.

Cover Letter 2023: Best Practices

When it comes to job hunting, your cover letter is your first impression. It’s important to make sure that your cover letter is professional and polished, so that you can make the best possible impression on potential employers.

Here are some tips for how to write a professional cover letter in 2023:

Start with a Strong Opening

Your cover letter should start with a strong opening that catches the reader’s attention and compels them to keep reading. Avoid starting your cover letter with generic phrases like “I am writing to apply for the position of…” or “I am interested in the job opening for…” Instead, try to begin your letter with something more unique and engaging.

Highlight Your Relevant Skills and Experience

In your cover letter, be sure to highlight the skills and experience that are most relevant to the job you’re applying for. Don’t try to cram in too much information – just focus on a few key points that will show the employer why you’re a good fit for the position.

Use Strong, Concise Language

When it comes to writing a cover letter, less is more. Avoid using flowery or unnecessarily complex language – instead, focus on using clear and concise language that gets your point across quickly and effectively.

Proofread Carefully

Before you send off your cover letter, be sure to proofread it carefully for any spelling or grammar errors. Nothing will make you look more unprofessional than a cover letter with typos or other mistakes.

Follow the Instructions

Be sure to follow any instructions that the employer has provided in the job listing. If they’ve asked for specific information to be included in your cover letter, make sure that you include it.

By following these tips, you can be sure that your cover letter will be professional and polished – and that you’ll make a great first impression on potential employers.

How to Address a cover Letter if You Don’t Know the Name of the Recipient

This document is your opportunity to introduce yourself to a potential employer and highlight your most relevant qualifications. One of the first things you’ll need to do when writing your cover letter is figure out how to address it. 

If you don’t have the name of the person you’re writing to, there are a few different options you can use.

To start, if you know the company’s name but not the name of the recipient, you can use a generic salutation such as “Dear Hiring Manager.” If you don’t know the company’s name either, you can use a less formal greeting such as “Hello” or “Hi there.”

Once you’ve figured out how to start your cover letter, the rest of the writing process will be much easier.

The Worst Ways to Start Your Cover Letter

Here, we’ll highlight what not to do when writing your cover letter: 

1. Addressing the wrong company or contact. 

This is an especially easy mistake to make if you’re applying to a large company with multiple locations or contacts. Be sure to double check that you have the right address and contact name before sending your letter.

2. Forgetting to update your contact information. 

Make sure your cover letter has your current contact information, including your email address and phone number. If you’ve moved recently, be sure to include your new address as well.

3. Using an unprofessional email address.

If you’re using an email address that you created when you were 13 years old, it’s time for an update. Create a new, professional email address that you’ll use solely for your job search.

4. Typo in the company name or contact’s name.

A typo in the company name or contact’s name is an instant red flag for a hiring manager. Be sure to proofread your cover letter carefully before hitting send.

5. Starting with “To Whom it May Concern.” 

While this may seem like a harmless opening, it signals to the hiring manager that you don’t care enough about the position to do your research. Find out the name of the contact and use it in your opening.

6. Failing to explain why you’re a good fit for the position. 

A cover letter is your chance to sell yourself to the hiring manager. Be sure to mention specific qualifications and experience that make you a good fit for the position.

7. Repeating the same information from your resume. 

Your cover letter should supplement, not repeat, the information in your resume. Use this opportunity to expand on your experience and skills, and explain how they will benefit the company.

8. Making it all about you. 

A cover letter is not the time to brag about your accomplishments or list every single one of your qualifications. Instead, focus on how you can benefit the company and what makes you a good fit for the position.

9. Failing to proofread. 

A typo-ridden cover letter is a surefire way to make a bad impression. Be sure to proofread your letter carefully before sending it off.

10. Sending a generic cover letter. 

A generic cover letter is a wasted opportunity. Take the time to customize your letter for each position you apply for, and you’ll be sure to stand out from the competition.

5 Tips for Emailing Your Cover Letter and Resume

It’s not enough to just send your resume and cover letter out. There are best practices for emailing these to a recruiter as well.

1. Keep it professional

When emailing your cover letter and resume, make sure to use a professional email address. Avoid using addresses that are overly casual or include offensive language. Additionally, be sure to check your email for spelling and grammar errors before sending.

2. Use an appropriate subject line

When emailing your cover letter and resume, be sure to include a subject line that accurately reflects the content of your email. For example, you might use a subject line like “Application for Marketing Internship” or “Seeking Customer Service Representative Position.”

3. Include your contact information

In addition to including your cover letter and resume, be sure to include your contact information in the email body. This way, the recipient can easily get in touch with you if they have any questions or would like to set up an interview.

4. Keep the email body brief

When emailing your cover letter and resume, make sure to keep the email body brief. There’s no need to include a lengthy message – simply state why you’re emailing and provide a link to your cover letter and resume.

5. Follow up

After sending your cover letter and resume via email, be sure to follow up with the recipient. You might send a brief email a few days later to check if they received your information and, if they did, to express your continued interest in the position.

By following these tips, you can be sure that your cover letter and resume will stand out when emailing them to potential employers.

This post first appeared on the getsetResumes.com Blog

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5 short online courses that can help you write a standout cover letter and get hired faster

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• Cover letters are crucial to getting noticed as a job applicant, but can be intimidating to write.
• Below are 5 classes to help you craft a cover letter that stands out to employers.
• They also cover using keywords and formatting to help you get through screening software.

As the job application process has become even more virtual, the application pool grows more competitive, noisy, and faceless. 

While your resume markets your skills, qualities, and experiences like a tailored menu, the cover letter follows a less distinct code of production. It leaves space for you to make a memorable mark, infuse your personality, and forge some kind of personal connection while rounding out your applicable experiences — but it also offers a lot of ways to mess it all up. In other words, the cover letter can make or break your application. 

On top of that, while you can usually submit the same resume you spent hours tweaking to similar jobs, the same can't be said for cover letters. Each new job posting will likely require the patient — and potentially heart-wrenching — labor of crafting a new letter.

If you want expert advice and guidance on how to create the kind of cover letter that gets pulled to the top of the pile, you might want to invest a little time into a quick online course. Some options below are taught by HR veterans and professors who can tailor your application to perform well with screening software by showing you tips and tricks involving keywords and formatting .

While a course can seem like a bit of a time commitment, it's faster than spending hours Googling cover letter templates or editing a letter that never makes it into a hiring manager's hands. Moreover, it'll help you feel confident that your approach to applying for jobs is the right one. 

5 online courses that teach you how to write a cover letter: 

If your goal is to get past screening software:.

Coursera: Writing Winning Resumes and Cover Letters

This course aims to bring your resume to the top of the pile by zeroing in on what hiring managers want to see and adapting applications to resume screening software. It helps you present yourself to prospective employers using the language already spoken within the organization. You learn how to employ marketing strategies to make your cover letter work for you, as well as how to employ similar ones in writing follow-up letters after interviews. 

The class is free to audit. For a certificate, the class is free with a 7-day Coursera trial, then $49/month to keep learning.

If you're looking for a quick breakdown of a cover letter's structure:

LinkedIn Learning: Writing a Cover Letter

In under 30 minutes, career strategist Jenny Foss zooms through the basic structure of a strong cover letter, from an eye-catching intro to concise paragraphs that clearly align your skills with the job you're applying to. As a bonus, she'll close with some tips on how to increase the chances of your cover letter being seen by the people actually hiring for the role. 

The class is free with a 1-month LinkedIn Learning trial, then $29.99/month or $19.99/month annually to keep learning. You can also buy the course for $24.99.

If you want a detailed workshop on how to stand out as an applicant:

Udemy: 2021 Career Hacking: Resume, LinkedIn, Interviewing +More

This bestselling Udemy course focuses on teaching you how to optimize your LinkedIn profile, resume, and cover letter based on keywords. One standout feature is the focus on creating one mass-customizable cover letter template , so you don't have to start from scratch for every job (but can still submit a letter that feels properly tailored to the specific position).

The class is currently on sale for $20.99 (originally $129.99).

If you want an overview of best job-hunting practices, including cover letter tips:

Skillshare: How to Get a Job: A Step-by-Step Guide | Learn with Glassdoor

In just over an hour, Glassdoor Community Expert Scott Dobrowski walks you through every step of the job-hunting process — including writing the cover letter (a section that'll only take 8 minutes of your time). He guides you through the process and answers some common writing FAQs, making this a perfect quick hit to double-check that you're on the right track.

The class is free with a 7-day Skillshare trial, then $19/month or $8.25/month annually to keep learning.

If you mostly feel confident and just want some quick pointers:

LinkedIn Learning: Cover Letter Tips

If your cover letters do get bites but you want some extra pointers, this video class is under 15 minutes and just answers some common questions, like addressing a career gap, explaining missing skills, and, most of all, actually getting the cover letter seen by the hiring manager.

• Main content

Cover Letter Examples in 2023 [To Get Inspired]

• November 28, 2022
• In Resumes & Cover Letters

When job hunting, it is imperative to include a cover letter alongside your resume. The cover letter is a one-page document that introduces you to the hiring manager and highlights what makes you an ideal candidate. It also expands on your career history, qualifications, and why you are interested in the role. A powerful cover letter along with a polished resume can set you miles ahead in the job hunt. If well written, it will leave a lasting impression and set you apart from other applicants.

Key elements of a perfect cover letter

• Contact information At the very top of your cover letter, always include your contact information. Your email address and phone number, optionally a physical address, should be easy to find. Also, ensure your email address is professional to avoid a negative impression.
• Salutation / greeting Your salutation should address a specific person, starting with “ Dear… ”. If you don’t know the hiring manager’s name, call, or email the organization. Keeping your greeting short and professional will make you stand out.
• Opening part Your first paragraph can make or break your chances. Aim for short and concise, but unique enough to capture the reader’s attention. Remember, this is your chance to leave a stellar first impression by summarizing what you can offer the company.
• Middle part Once you’ve got the hiring manager’s attention, it’s time for your strengths and qualifications. The body of your cover letter should highlight what makes you the ideal candidate, why you chose this company, and what you’re bringing to the table. Here, you want to convince the hiring manager that you would be an invaluable addition to the company.
• Closing part Your final paragraph should reiterate your main points and conclude the letter. For best results, structure your closing paragraph as an offer. Summarize your strengths, thank the hiring manager for their time, and ask about the next steps.
• Complimentary close and signature. Unless you have addressed a specific person, use “ Yours faithfully ” to sign off your cover letter. If you addressed the hiring manager by name, you can end your cover letter with “ Yours sincerely .” Always include a copy of your signature and your full name at the end of your cover letter.

Here’s  How to Write a Great Cover Letter in 6 Steps.

Cover letter examples

Entry-level cover letter, career change cover letter, manager cover letter, teacher cover letter.

If you have limited work experience, you may be applying to entry-level jobs. Coincidentally, an entry-level cover letter is the best way for recent graduates to find their place in the job market. Including a well-written cover letter in your application can set you apart from other candidates and help you get your first job.

The cover letter sample below illustrates the relevant skills and qualifications. Participation in school clubs, volunteering, and internships can all be included in an entry-level cover letter. To impress the hiring manager and boost your chances of landing an interview, describe your knowledge and skills in detail.

The entry-level cover letter example

When changing careers, your cover letter should highlight relevant experience and transferable skills. Even if you don’t have any experience in the field, you should illustrate what makes your unique skills valuable. You can do this by focusing on your soft skills, like in the cover letter example below.

Altogether, a career change cover letter should express your excitement and readiness to learn. Also, it should highlight relevant professional successes and achievements. When describing these, include the skills you used to attain them and how they could apply to your new position.

The career change cover letter example

When writing a management cover letter, you should focus on your leadership skills. Primarily, your cover letter should outline your biggest strengths in managerial positions. In the cover letter example below, you can see these listed in bullet point form.

Instead of repeating your resume, focus on quantifiable and specific accomplishments. These may include reducing employee turnover or successfully onboarding new employees. Finally, a management cover letter should demonstrate the value you can bring to the company.

Manager cover letter example

As a teacher, your cover letter should emphasize your biggest achievements and how they helped your students. You should focus on quantifiable achievements. For example, you may include the state test scores your students earned or awards you have received. You can also mention student feedback like in the cover letter example below. Finally, if the job requires specific certifications, include these in your cover letter.

For a teacher cover letter, you should research the school you are applying to. Then, tailor your cover letter to the location and school district. If relevant, also mention why you are suited to work in this location. If you have limited experience, including volunteer experience or casual jobs where you worked with children.

Teacher cover letter example

Cover letter templates

A cover letter is all about making a great first impression and giving your job application the best chance of making progress.

We have developed templates to make it easier to craft the perfect cover letter in no time . Use them as a starting point to write your cover letter to stand out from a sea of applicants and get your application noticed.

If you’re wondering where to find inspiration for cover letter examples and cover letter templates, look no further. Pinterest, with millions of pins, is the best source for your inspiration.  In the Pinterest search  bar, use the hashtags #Cove rLetter , #CoverLetterExamples , #CoverLetterTemplates ,or #CoverLetterDesigns .

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More From Forbes

Writing Cover Letters For A Career Change: Tips And Examples

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Embarking on a career change is a pivotal moment, fraught with uncertainty but brimming with potential. And especially in cases where your resume might not directly align with the job at hand, your cover letter becomes the narrative that connects the dots. A well-crafted cover can illuminate your strengths, align your past experiences with your future aspirations, and persuade potential employers to see the value you bring.

The Importance Of A Cover Letter In Career Changes

In career transitions, your cover letter is your storyteller. It explains the why and the how of your career change, showcasing your enthusiasm and demonstrating how your background equips you with unique perspectives and transferable skills. It addresses potential concerns about your career shift head-on, presenting your transition as an asset rather than a liability.

Tips For Writing A Career Change Cover Letter

1. Personalize Your Approach : Address the letter to a specific person whenever possible. Doing so demonstrates attention to detail and a genuine interest in the position. You want to show that you’re not conducting a generic job search, but that you’ve done your research. You’ve perused (not skimmed) the company website and you read that 20-page yearly report from the CEO. You’ve even read their blog and can quote freely from it. You’ve educated yourself.

2. Emphasize Transferable Skills : Highlight the skills and experiences from your previous roles that are relevant to the new position. Be specific and quantify achievements where possible.

3. Show Enthusiasm and Commitment : Employers want to know that you are genuinely interested in the new field. Express your passion for the career change and your eagerness to contribute.

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4. Tailor Your Narrative : Connect your past experiences to the job you're applying for, demonstrating how your unique background can bring a fresh perspective to the role.

5. Address Potential Concerns : Be upfront about your career change, framing it as a positive decision guided by clear motivation and a strong understanding of the new field.

6. End with a Strong Call to Action : Conclude by expressing your desire to discuss your application further in an interview, showing proactivity and determination.

7. Use Strategic Language : Avoid clichéd adjectives. Opt for vivid, specific language that paints a clear picture of your capabilities and achievements.

Example: General Career Change Cover Letter

Dear [Hiring Manager's Name],

I am excited to apply for the [Position] at [Company], transitioning from a career in [Current Industry] to [New Industry]. My experience in [Current Industry] has equipped me with valuable skills that I am eager to apply in [New Industry]. For instance, while working as [Previous Position], I developed a keen ability to [transferable skill], resulting in [specific achievement].

In [Current Industry], I honed my skills in [relevant skill] and demonstrated my ability to [relevant achievement], directly benefiting my team by [specific outcome]. I am particularly drawn to [New Industry] because [reason for interest], and I am enthusiastic about the opportunity to bring my [specific skill] and [another skill] to the [Position] at [Company].

[Your Name]

Tweaks For Various Career Stages

Whether you are making a change early in your career or transitioning later, your cover letter should reflect your rationale and excitement for this new path.

Example: Early Career Cover Letter

As someone at the early stages of my career, I am eager to leverage the foundational skills I gained in [Initial Field], such as [specific skill], in [New Field]. My recent role as [Previous Position] allowed me to develop [relevant skills or experiences], which align closely with the requirements of the [Position] at [Company].

Example: Late Career Cover Letter

Transitioning into [New Field] at this point in my career is a deliberate and enthusiastic choice, driven by my deep-seated interest in [aspect of New Field]. With extensive experience in [Previous Field], I bring a wealth of knowledge and a unique perspective that can contribute to innovative solutions and strategies at [Company].

Tweaks For White And Blue-Collar Roles

Transitioning between white and blue-collar roles offers a unique opportunity to highlight diverse skills and experiences.

Example: White To Blue Collar Cover Letter

I am eager to apply the strategic and managerial skills honed in my white-collar career to the hands-on, dynamic environment of [Blue Collar Field]. My experience in [White Collar Role], where I developed [specific skills], aligns well with the challenges and responsibilities of the [Blue Collar Position] at [Company].

Example: Blue To White Collar Cover Letter

Transitioning from [Blue Collar Field] to [White Collar Field], I bring practical, on-the-ground experience that can inform and enhance the strategic decisions in [White Collar Role]. My background in [Blue Collar Role], where I mastered [specific skills], equips me with a unique perspective beneficial for the [White Collar Position] at [Company].

Including A Career Change Statement On Your Resume/CV

While your cover letter is the ideal place to elaborate on your career change, your resume/CV should also reflect this transition. A brief career change statement, positioned at the beginning of your resume, can effectively set the context for your career narrative. This statement should succinctly convey your transition, emphasizing your commitment to the new field and highlighting any transferable skills or relevant experiences.

How To Craft A Career Change Statement For Your Resume

1. Objective Statement : Begin with a clear, concise objective that outlines your career goals and demonstrates your enthusiasm for your new field.

2. Summary of Qualifications : Follow your objective with a brief summary of your most relevant qualifications, focusing on skills and experiences that transition well into your new career.

3. Highlight Transferable Skills : Clearly identify and emphasize any skills from your previous career that are pertinent to your new path. This not only demonstrates your capability but also shows your proactive approach in aligning your skill set with the new role's requirements.

4. Tailor Your Experience : Adjust the descriptions of your past positions to highlight the responsibilities and achievements most relevant to your desired career path. Use quantifiable achievements to underscore your adaptability and impact.

5. Education and Training : If you have pursued any education or training relevant to your new field, highlight this prominently on your resume to illustrate your dedication and commitment to your career change.

Make Your Language Unique

To avoid sounding like everyone else, remember to use distinctive and precise adjectives in your cover letter and resume. For instance:

• Instead of "experienced," try "seasoned" or "accomplished," providing specific examples that demonstrate this experience, like spearheading a successful project or leading a team to exceed its targets.
• Replace "passionate" with "enthused" or "committed," detailing a project or initiative you pursued with zeal, which can resonate more authentically with hiring managers.
• Substitute "results-driven" with "outcome-focused," illustrating this with a particular scenario where your focus on results led to tangible success for your organization.

Your cover letter and resume are your advocates, narrating your professional journey and articulating why you are not just seeking a new job, but embarking on a new career with purpose and passion. By carefully crafting these documents to reflect your individual story, you position yourself as a memorable and compelling candidate, someone who stands out from the crowd.

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Do We Really Need To Write Cover Letters In 2023?

The earliest record of the cover letter for employment dates back to the 1950s according to The Atlantic, and has been used ever since as an addition to resumes, for candidates to prove to potential employers their desire and eligibility for posted roles. In recent years, however, especially since the post-pandemic unemployment upheaval, the choice of whether or not to include cover letters as part of the job application process has been a topic of contentious debate, and has left most candidates confused as to whether or not to include them, especially if the employer has not specifically requested them.

In a recent LinkedIn poll I conducted, more than 70% of respondents (a mix of recruiters, hiring managers, and candidates) voted that cover letters are no longer necessary as part of the shortlisting process. However, across the Internet, there were others who advocated its use, provided the right conditions were met.

The question remains, Should we write cover letters for jobs, even if they’re not mandated in the application process?

When cover letters are needed

Emily Meekins, CEO and Founder of talent consultancy Workstrat, points out that she rarely reviews cover letters. “85% of the time, I can learn enough from your resume and LinkedIn profile. The application/interview process is time-consuming enough without a cover letter. I’d prefer candidates save their time and reapply it to other areas of their search.” However, Meekins adds that she would look at a cover letter if she is on the fence and needs more information to help make an informed decision, or to check for quality of writing and communication skills.

I spoke with Yulia Saf, Founder and CEO of MissTourist.com, who has hired and led a team of up to 12 employees remotely, and asked her to share her experiences and insights on this topic. Saf revealed that cover letters have significantly impacted her decision to hire candidates on several occasions, noting that “candidates who include a persuasive cover letter often stand out during the shortlisting phase, as it provides insight into their passion and determination for the role.”

Maurizio Petrione, founder of the remote-first digital media start-up MustReadQuotes.com, has been hiring talent for over 15 years, and highlights that from his experience, “cover letters have played an essential element in hiring decisions, even when we didn’t specifically request them. Out of the hundreds of candidates we shortlisted over the past five years, about 70% included cover letters in their applications. These letters helped shed light on their motivations and gave a better insight into their soft skills – things often not immediately evident in resumes.”

Cover letters are a fantastic way to explore beyond the confines of one’s resume and tell a compelling narrative about your career journey, motivations and aspirations for the job, and even transferable skills, especially for those facing perceived barriers in the workplace. This makes it an excellent choice for those making a career pivot or transition.

As Thomas Codevilla, business attorney, Co-Founder and hiring manager at SK&S Law Group points out, “A well-written cover letter allows candidates to tell a compelling narrative about their experiences and how they can uniquely contribute to our organization. On the hiring side, I know that ATS often play a role in screening applications. What many candidates might not realize is that incorporating relevant keywords from the job posting into their cover letters can significantly improve their chances of getting past this initial screening stage.

“As a recruiter, I appreciate it when candidates address their cover letters to a specific individual or mention a mutual connection within the company. It not only shows that they’ve done their research but also increases the likelihood that their application will catch my attention.

“A cover letter gives candidates the opportunity to address any potential red flags in their resume, such as employment gaps or career changes. When a candidate proactively explains these issues, it shows their transparency and willingness to provide context, which can positively influence my perception of their application.”

Best practice when crafting your cover letter

While cover letters are a great way to demonstrate your value to a potential employer, you should always ensure that it actually delivers real value and is not a mere repetition of your resume, HR generalist Mary Pizana of personal injury law firm Herrman and Herrman cautions.

Kirsty Barden, Head of Business Development at MDS, a talent acquisition company with 37 years in the business, highlights some best practices to remember when writing up a cover letter:

Customise each cover letter

“Tailor your cover letter for each specific application and company. Address the hiring manager or recruiter by name if possible and demonstrate your knowledge of the company and the role you’re applying for.”

Highlight relevant experiences and skills

“Emphasise the experiences and skills from your CV that directly relate to the job description and requirements. Use specific examples to demonstrate your capabilities.”

Showcase your passion

“Express genuine enthusiasm for the company and the opportunity. Explain why you are interested in the role and how it aligns with your career goals.”

Keep it concise and focused

“A cover letter should be concise, typically one page. Avoid unnecessary details and maintain a clear focus on the key points you want to convey.”

Be professional and error-free

“Pay close attention to grammar, spelling, and formatting. A well-written and error-free cover letter demonstrates attention to detail and professionalism.”

Demonstrate cultural fit

“Highlight your alignment with the company’s values and culture. Show that you are a team player and can thrive within the organization’s environment.”

End with a call to action

“Conclude the cover letter by expressing your interest in further discussing your qualifications and expressing gratitude for the opportunity to apply.”

Executive Cleaning Services Vice President Thomas Giarraputo recommends candidates use Venn diagrams when beginning to craft their cover letter. “Telling stories from your career is an excellent way to demonstrate your skills and give hiring managers a glimpse of your demeanor and work style.

“Always refer to the position’s requirements in the job description when searching for appropriate anecdotes to share. It is also beneficial to conduct additional online investigation on the company to gain a sense of its culture. Before writing your cover letter, compare your talents to the position’s requirements.

“Utilizing Venn diagrams can be useful for generating ideas and determining which competencies and experiences to highlight. After creating this diagram and identifying what belongs in both circles, overlapping topics will guide and inspire the content of your cover letter.”

When cover letters should not be used

On the flip side, Sam Greinetz, Recruiting Partner at Signed Talent, points out that the recruitment industry has witnessed a significant shift over the past decade, with hundreds of candidates applying for one position where there were only 10-15 a few years years ago, and certain industries which rely more on hard skills, such as the tech industry, do not have the capacity for hiring managers and recruiters to read every cover letter sent through.

Greinetz recommends trying a different approach to sending in your cover letter. “Rather than a cover letter, if someone is especially interested in a role, they are better off reaching out to the recruiter or hiring manager directly either via email or on Linkedin to reiterate their excitement. That message can be similar to what a cover letter would include and will allow them to stick out in a crowded applicant pool. Show that you’ve done some homework, personalize it, talk about the team, product, etc. and don’t be afraid to follow-up after a few days if you haven’t heard anything.”

Anthony Allen, VP of Recruiting at Supply Chain Talent Advisors, states that while he agrees that most recruiters don’t have the time to read cover letters, if one is to be written, “the candidate must personalize and tailor the cover letter. A generic, one-size-fits-all cover letter is easy to spot and often disregarded. To stand out, research the company and the role, and tailor your cover letter accordingly. Mention how your skills and experiences align with the job requirements and the company’s goals. By doing this, you show the hiring manager that you understand their needs and can bring specific value to the position. This level of personalization is what can make a cover letter impactful, even in situations where its importance might be diminishing.”

So what does all of this mean for job seekers?

In a nutshell:

• When applying for a job directly to an employer, use a cover letter that is well-personalized, tells impactful career stories, conveys your motivations for the role, and speaks to why you want to work for that particular employer. Demonstrate that you understand their pain-points, clients, and values, and that their mission and values align with yours.
• Think creatively of other ways to include a cover letter approach, such as sending an email or LinkedIn InMail to the hiring manager directly.
• Ensure your cover letter is not a repetition of your resume.
• Cover letters are best used when facing barriers such as career gaps, career transitions, lack of experience, or to increase competitive edge, especially for senior level roles.
• If applying for technical roles or applying directly through recruitment agencies, consider leaving the cover letter out altogether so as not to waste your time. Also take time to research if the industry you are entering or applying for roles in, typically reviews cover letters. After all, you don’t want to waste your time or that of the recruiter/hiring manager.

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