small scale poultry business plan pdf in kenya

Dec 15, 2022

Poultry farming business plan for 1000 layers Chicken kept under deep litter system

Note: this is just a sample business plan and so you need to tailor make it to meet your needs Executive Summary: Our poultry farming business, Happy Egg Farm, aims to provide high-quality eggs to the local market. We will raise 1000 layers chicken in a deep litter system, which allows for efficient and sustainable egg production. Our farm is located in a rural area with access to abundant resources and a growing demand for eggs. Our unique selling points include the use of organic feed, the implementation of strict biosecurity measures, and the commitment to animal welfare. Business Description: Happy Egg Farm is a small-scale poultry farming operation located in rural XYZ. We will raise 1000 layers chicken in a deep litter system, which consists of a large barn with a deep bed of straw, wood shavings or other organic materials that the chickens can scratch and forage in. This system provides a natural and comfortable environment for the chickens, allowing them to express their natural behaviors and produce high-quality eggs. The farm will be managed by a team of experienced poultry farmers who are dedicated to ensuring the health and well-being of the chickens. Market Analysis: The demand for eggs in the local market is increasing due to the growing population and the trend towards healthy eating. The main competitors in the market are large-scale egg producers who use intensive farming methods, which are perceived as less sustainable and animal-friendly. Happy Egg Farm will target customers who value organic, humanely-raised eggs and are willing to pay a premium for them. We will also seek to partner with local supermarkets and restaurants that prioritize sustainable and ethical sourcing. Marketing and Sales Strategy: Happy Egg Farm will promote its eggs through various channels, including social media, local events, and word-of-mouth referrals. We will also create a website and a branded packaging design to differentiate our eggs from the competition. Our pricing strategy will be based on the cost of production and the market demand, with the aim of maximizing profits while still offering competitive prices. We will sell our eggs directly to customers at the farm gate, through local supermarkets and restaurants, and through online platforms such as farmers' markets. Management and Organization: The farm will be managed by a team of three experienced poultry farmers who will be responsible for the daily operations, including the feeding and watering of the chickens, the egg collection and grading, the maintenance of the facilities, and the implementation of biosecurity measures. The team will be supported by a part-time administrative assistant who will handle the financial and administrative tasks, such as bookkeeping and customer service. The organizational structure of the farm will be flat, with clear communication and collaboration among all team members. Production Plan: The production process at Happy Egg Farm will be based on best practices for poultry farming, with a focus on the health and well-being of the chickens. The chickens will be housed in a large barn with plenty of natural light, ventilation, and access to the deep litter system. They will be fed a balanced diet of organic feed and provided with clean water at all times. The eggs will be collected and graded daily, and only the best-quality eggs will be sold. Any eggs that do not meet the standards will be used for breeding or composting. Financial Plan: The start-up costs of the farm will include the purchase of the land, the construction of the barn and other facilities, the purchase of the chickens and the equipment, and the initial supply of feed and other inputs. The projected income will come from the sale of the eggs, with an estimated average price of $3 per dozen. The projected expenses will include the cost of feed, labor, utilities, and other operational costs.

Note: Engoho Kuku Farmer is a trusted poultry farming partner. We train farmers; supply them with quality inputs and equipment; help them set up and manage the farms; and also link them to market. Contact us if you are an aspiring poultry farmer.

What is Poultry Farming?

Poultry farming involves raising domesticated birds such as chickens, ducks, turkeys, or geese for various purposes like meat (broilers) or egg production (layers). The poultry sector plays a significant role in Kenya’s agricultural economy due to its high demand locally and internationally. It offers numerous employment opportunities and contributes to food security.

Types of Poultry Farming in Kenya

Broiler farming.

Broilers are chickens that are bred primarily for their meat. This type of poultry farm focuses on raising chickens from day-old chicks into fully grown birds within a relatively short period. Broiler chicken production offers one of the quickest returns on investment compared to other forms of poultry farming.

To run a successful broiler farm, it is important to provide optimal growth conditions such as proper housing, nutrition, and health management. The adoption of modern farming techniques and improved breeds is also critical for high productivity.

Layer Farming

Layer farming involves raising chickens specifically for egg production. The layers are capable of producing eggs throughout their productive life, which usually lasts for about a year. Layers require a different management approach compared to broilers since their purpose is egg production rather than meat.

A layer farm should have well-designed housing facilities with adequate ventilation and lighting to stimulate egg production. Optimal nutrition, disease prevention measures, and proper waste management are important considerations in layer farming.

Chicken Rearing for Meat and Eggs (Kuku Kienyeji)

Many poultry farmers in Kenya engage in dual-purpose chicken rearing, where they raise chickens that can be used for both meat and egg production. This type of poultry farming allows farmers to diversify their income streams and cater to different market demands.

To succeed in dual-purpose chicken rearing, farmers need to carefully select appropriate breed combinations that can provide the desired outcomes — good meat quality and reasonable egg production. Proper housing, hygiene, feeding, and disease control are key factors in running a successful dual-purpose chicken farm.

Key Considerations for Starting a Poultry Farm

Before venturing into the poultry farming business in Kenya, several key factors need to be considered:

Location and Infrastructure

Choosing the right location for your poultry farm is crucial. Accessibility to markets, availability of utilities like water and electricity, as well as proximity to suppliers of inputs such as feed and vaccines, are all important considerations. Additionally, the site should have sufficient space for the construction of at least well-designed poultry houses that provide proper ventilation and protection from predators.

Breeds of Chickens

Selecting the right breed(s) is vital for the success of your poultry farm. The choice will depend on your target market (meat or eggs), prevailing environmental conditions (such as temperature), disease resistance characteristics of the breed, as well as availability of day-old chicks from reputable hatcheries.

Some popular chicken breeds suitable for meat production in Kenya include Kuroiler , Kari improved kienyeji, and Rainbow Rooster . For egg production, the commonly used breeds are KARI layer, Lohmann Brown Classic, and ISA Brown.

Feeding and Nutrition

A balanced diet is essential for the optimal growth and productivity of your poultry. Poultry feeds should contain the right proportions of carbohydrates, proteins, fats, vitamins, and minerals to meet the nutritional needs of the birds at each growth stage. It is advisable to consult a qualified poultry nutritionist or seek advice from reputable feed suppliers to ensure you are providing the best possible diet for your birds.

For small-scale farmers who prefer formulating their own feeds, it is important to understand the nutritional requirements of different bird categories (i.e., growers, layers) and use appropriate ingredients in their homemade feed formulations.

Disease Control and Biosecurity Measures

Disease management is critical in poultry farming as disease outbreaks can lead to significant losses. Implementing effective biosecurity measures can help prevent the introduction and spread of diseases on your farm. These measures involve controlling access to your farm by visitors or unauthorized personnel, regular disinfection procedures (foot dips), vaccination programs, isolation of sick birds or those showing signs of illness, regular deworming routines among others.

It is advisable to work closely with a veterinarian who can provide guidance on disease prevention measures specific to your geographical location and local disease prevalence.

Market Opportunities in the Poultry Sector

The poultry sector offers lucrative market opportunities both locally and internationally. The high demand for poultry products ensures a constant market throughout the year. Here are some potential market opportunities:

Local consumers: There is a growing demand for chicken meat and eggs among Kenyan consumers due to population growth and changing dietary habits.
Hotels & Restaurants: Establishments such as hotels and restaurants require a steady supply of poultry products for their kitchens.
Supermarkets & Retailers: The increasing number of supermarkets and retail outlets provides a substantial market for poultry products.
Export Markets: Kenya has access to regional export markets such as the East African Community (EAC) countries, as well as international markets such as the Middle East and Europe.

To tap into these market opportunities, it is crucial to produce high-quality poultry products that meet consumer preferences and adhere to food safety standards and certifications.

Challenges in Poultry Farming

While poultry farming offers immense potential for profitability, it also comes with its fair share of challenges. Some of the common challenges faced by poultry farmers in Kenya include:

Disease outbreaks: Poultry farms are susceptible to various diseases which can lead to significant financial losses if not properly managed. Avian influenza, Newcastle disease, and coccidiosis are some examples of diseases that can devastate a flock.
High input costs: Feed accounts for a significant portion of the operating expenses in poultry farming. Fluctuations in feed prices can affect the profitability of your business.
Market competition: The poultry sector in Kenya is highly competitive due to high demand. Farmers need to differentiate their products through quality, pricing, or value-added services to remain competitive.
Access to finance: Securing financing for starting or expanding your poultry farm can be challenging due to the perceived risks associated with agribusiness ventures.
Lack of technical knowledge: Inadequate knowledge about modern best practices in poultry farming can hinder success and lead to poor productivity.

Despite these challenges, it is possible to overcome them through proper planning, continuous learning, and implementation of proven strategies.

Also Read: Pig Farming Business in Kenya – A Lucrative Opportunity for Entrepreneurs

Tips for Success in Poultry Farming

To succeed in the poultry farming business in Kenya, consider implementing the following tips:

Conduct thorough market research: Understand the prevailing market dynamics including demand trends, consumer preferences, and existing competitors.
Develop a solid business plan: A well-drafted business plan will guide your operations, financial projections, and market entry strategies.
Seek professional training and mentorship: Attend workshops, and seminars, or seek mentorship from experienced poultry farmers to enhance your knowledge and skills.
Embrace technology and modern farming practices: Adopting technological innovations such as automated feeding systems, improved breeds, biosecurity measures, and record-keeping software can significantly improve your farm’s efficiency and productivity.
Build relationships with other stakeholders: Establish partnerships with suppliers of quality inputs such as feed manufacturers and hatcheries to ensure a reliable supply chain.
Comply with relevant regulations: Familiarize yourself with the legal requirements for operating a poultry farm in Kenya. This includes obtaining necessary licenses and adhering to food safety standards.

Small Scale Poultry Farming In Kenya | Starting Guide

Small scale poultry farming in Kenya beginners guide including initial capital, feeds, vaccination, methods of poultry farming, business plan, and many more.

Poultry farming is one of the fastest ways to grow into the business. Small scale poultry farming in Kenya entails rearing domestic birds such as chicken, ducks, turkeys, quails, geese, among others. The farmers can benefit from their meat and eggs to feed the family or can sell for income.

Cost To Start Poultry Farm In Kenya

Beginner farmers can find poultry firming a bit demanding since a lot attention and accuracy is needed especially in the first 8 weeks. For small-scale farming, the cost is lesser compared to medium and largescale farming.

Beginner farmers wonder, how much does it cost to start a poultry farm in Kenya? One may start with about 100 chicks to begin with for Chicken farming. It costs a poultry farmer about Ksh. 70,000 to raise 100 chick to maturity.

The assumption is without the construction cost of the chicken’s house. Besides, the cost can be less if the number of chicks you intent to care for are few.

Poultry Farming For Beginners Cost Analysis

The following is a general guide of the approximate cost you are likely to incur for raring 100 chicken.

Buying Three Days Old Chicks

All chicks should have already been vaccinated from Marek’s.
Every chick costs Ksh. 100 from a reliable seller
Approximate buying cost Ksh. 9,000- Ksh. 10,000

Chick Mash Feeds Cost

Chicks are feed on chick mash feeds for up to 8 weeks.
Every chick utilizes about 60g of the feeds every day for 56 days.
Each bag of feeds costs Ksh. 50
Approximate cost Ksh. 16,800

Growers Mash Feeds Cost

After 8 weeks, growers’ mass is introduced till the chicks are 19 weeks.
Every chick consumes up to 90grams every day for 77 days.
Every kg of the chick mash costs around Ksh. 35
Approximate cost Ksh. 24,255

Cost Of Equipment To Use

Includes drinking and feeding vessels
The chicken needs about 6 feeding vessels and 4 drinking vessels
The feeders combined can hold up to 10kg of feeds
And the drinks can be 10 liters of water.
Each vessel is about Ksh. 550
Approximate cost Ksh. 5,500

Miscellaneous

The famer has to consider inevitable expenses such as; transport costs, sawdust to cover the floor, and labor if need be.
An approximate of about Ksh. 8,000

Vaccination Cost

Excluding other medical expenses, the following is the expected cost of vaccination.

1 st and 2 nd dose of Gumbora costs Ksh. 350
1 st and 2 nd dose of Newcastle goes at Ksh. 350
Fowl typhoid costs Ksh. 200
Approximate cost Ksh. 1,900

Vitamins And Deworming Cost

The chickens are dewormed and vitamins supplements given periodically
Approximate cost Ksh. 300

Small Scale Poultry Farming Business Plan

Any serious business person cannot succeed without an operation plan. Therefore, a good poultry farming business plan in Kenya can lead to business progress and operation. The farmer should be familiar with the poultry farming idea, have the farm plan, and sort strategies to execute the plans successfully.

Elements Of Poultry Business Plan

Some of the plan’s mandatory elements include;

A suitable area for the business location
Ownership and management
Kind of poultry-cage
Clearly state the mission and vision of the business
Maintenance and plans for future expansion
Sale forecast and market targeted
Financial projections
Capital and expenditure
Sales and marketing strategies
Advertising strategies
Roles and responsibility
Competitive analysis
Assessment of risks involved
Products and services overview

Methods Of Small Scale Poultry Farming

The popular four methods of poultry farming in Kenya include;

1. Organic Method

The birds are allowed to roam around in an open field, but they cannot feed and access their treated drinking water randomly as they set on specific timings.

2. Free-Range Method

This poultry farming method in Kenya involves poultry in simple shelter structures where the poultry is only sheltered during the night and extreme weather. The birds of all ages can are left to roam in an open fenced field and nearby bushes.

3. Semi Intensive Method

The farmer provides the birds with two kinds of shelters, one is to keep them safe for the night, and the other is to confine them during the day from which they are fed and taken care of.

4. Intensive Method

The system is best for medium-scale poultry farming in Kenya, and it can be done in three types.

Types Of Small Scale Intensive Poultry Farming

There are types of intensive system can apply.

a. Deep Liter System

A deep liter system is when the birds are raised in a large open house whose floor is covered by sawdust, straw, reeds, and other favorable materials from the field.

b. Slated Floor System

Practicing slated floor system ensures that the birds are reared in an enclosed house with the floor made from a wire mesh or wood in the place of the deep liter.

c. Battery Cage System

In the battery cage system, the birds are reared in cages that can hold up to 8 birds. The cages are built especially so that the birds can feed in front of the front part, and the waste and eggs can be collected at the slopy end; the cages can be in layers.

d. Backyard System

Backyard practice involves the birds being fed mainly in the morning and evening; the rest of the day, they are left the go as far as they can to fend for themselves. The backyard system of Poultry farming in Kenya is embraced mainly by rural farmers.

Chicken Farming In Kenya | Kienyeji, Improved, Broiler, Layer
Chicken Vaccination Schedule
How To Start Poultry Farming In Kenya For Beginners
How To Succeed In Poultry Farming In Kenya
Broiler Farming In Kenya | Rearing Cost, Feed, Vaccine, Sell
Layer Poultry Farming Cost In Kenya For 50, 100, And 500 Layers
Poultry Farming In Kenya Kienyeji | Pro Tips You Must Know

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Chicken Farming Kenya: How to start a profitable poultry business in Kenya

small scale poultry business plan pdf in kenya

Chicken farming in Kenya has become one of the most important aspects of agriculture in Kenya for some reasons. Want to start poultry business in Kenya as a Chicken farmer or you want to improve your poultry business, well this article is for you.

Importance of Chicken Farming in Kenya

It create business opportunity for Entrepreneurs
Chicken farming provides employment for job seeking citizens
This is the kind of business that can never dry up
A Chicken farming business brings in lot of income Poultry farming is very profitable.

A good poultry farming business in Kenya will earn above Kshs. 5 million per annum depending on how big the farm is. All these benefits are open to you if you start your own poultry farm today. There are basically three types of chicken to consider in chicken farming in Kenya.

Types of Popular Chicken in Kenya

Chicken Farming Kenya: How to start a profitable poultry business in Kenya

Poultry farming in Kenya requires having the right knowledge to be able to the right things to get the right result. It requires hard work and prompt attention to details. Poultry Farming is little capital intensive but if you are starting on a micro scale (Home back yard) where you have a small space at your back yard, it is not.

Starting small is the best way to enter and learn the business. Before you venture into chicken farming in Kenya, you need to seat back and do proper planning; make sure you have an idea of all the costs involved.

Currently they seem to be no high ventures in poultry farming in Kenya like the ones in Europe, USA and other counties. Any investor who has the needed capital to venture into it will have reasons to smile within a short period of time.

Requirements to Start Poultry Farming in Kenya

If you are ready to get started in poultry farming in Kenya, these are the basic requirements you need to set up your farm.

LAND: The no 1 thing you need to get right in poultry farming in Kenya is land. a plot of land of 120 x 60 square meters is okay for setting up medium scale poultry farm in Kenya, at least for a start. Once you have land that is big enough for your farm set up, almost half of your needs have been taken care of. Land is the hardest and the most expensive part of poultry business in Kenya.

Look for land in a rural area or in farms. There you will get lands cheaper, stays out of trouble and do your production there, while your products will be transported to the urban area for sell. It will be good if you can get your own poultry farm land and build a permanent farm rather than to rent.

When you rent, the owner might decide to send you packing and relocating always comes with huge cost. Chicken

CAGE: This is the second most important part of your chicken farming in Kenya set up and it is not as expensive as buying or acquiring land. There are so many ways you can build the birds house but make sure that the sizes of the building is spacious enough for the chicken to run around. The house should be constructed in a way that you will be able to control the ventilation and air movement.

When planning out your chicken house, always remember that space is very important. Don’t compromise on this to avoid frequent loss of your birds through suffocation and contamination.

Day Old Chicks: This is where the chicken farming in Kenya business starts. Buy chicks from chicken hatchery that mainly deals with the supplying of different species of day-old chickens. It’s better to buy from the hatchery, Chicken hatchery usually produce good quantity of day old chicks through the use of incubators. Raising hens from baby chicks requires you to check on them often during the first few weeks (Seven to nine weeks). It’s really fun to watch them turn from downy, fluffy little balls into feathered-out, gawky adolescent pullets.

In chicken farming in Kenya, a chick does not have the ability to maintain its own body temperature without an external source of heat. Below are the outlines of taking care of chicks after you have gotten your chick, once those baby balls of fluff arrive home, you’ll want to have everything ready for them to settle into their brooder and stay warm and happy.

Plan to check on them at least five times a day during the first couple of weeks of life, and less after that. You’ll need to monitor their temperature, keep them safe from pets, predators and over handling by children, keep their feed and water clean.

Make sure your baby chicks have everything they’ll need on the first day home. As they get older, you will use different feeders, but for the first week or two, plastic chick feeders like the ones you see above will make life a lot easier for you.

Light must be available at all time in your chicken farming in Kenya set up to keep the chickens warm, especially during raining season when the humidity is always very low. Look for reliable source of power to supply your hen’s house with heat and light.

Chicks love to stomp in their feed, tip it over, and generally make a mess. They’re also not terribly smart and can eat quite a lot of shavings or bedding while they pick spilled feed off the floor. These feeders are perfect. They’re at the right height when placed on the brooder floor.

Caring for Your Growing Chickens

After the baby chick stage passes, you’ll have young pullets and cockerels and, once they turn one year old, hens and roosters. Some basic daily chores in this stage of poultry farming in Kenya involves keeping their food and water fresh and collecting eggs is the basis of ongoing chicken care, but you’ll want to make sure they’re protected from predators and staying healthy as well.

NOTE: Most layers in chicken farming in Kenya will start laying eggs the moment they are 18 weeks old but some wait till they are about 22 weeks old. Whichever way, layers in poultry farming in Kenya is considered the most lucrative of all poultry farming in Kenya ventures because two things are achieved from layers, they lay eggs which fetch good money in the market, and are equally sold for the meat.

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We have poultry egg Incubators for sale In kenya,Call us on 0724702512

Eggs selling at Ksh 240.00 per tray; what other choice but windup the poultry business. The Kenyan poultry farmer is a seriously disadvantaged citizen. It costs a poultry farmer Ksh 650.00 to 700.00 to bring a chick (layer) to production. Once the chick starts producing it will produce for a period of 12 months before it is disposed as ex-layer. A well reared chick will give you production efficiency on average of 80%. Once efficiency falls below 70% it is disposed as an ex-layer. The disposal price depends on the season. It can be as low as Ksh 300.00 to as high as Ksh 420.00. The cost of producing an egg at 80% (production efficiency) depends on the feed company supplying the farmer and the County you are operating in, in Kenya. My costing are based on Nairobi County. • Unga layers mash – Ksh 280 per tray • Pembe layers mash – Ksh 270 per tray • Others layers mash – Ksh 262 per tray It therefore beats logic for eggs to come into our country at a price as low as Ksh 240.00. I am sure the ministry of Planning and the ministry of Agriculture have these facts in their data banks. We are told that Kenya is unable to produce enough eggs to meet the market demand hence the reason they allow low cost eggs to flood the market from time to time to meet the demand. As I write this commentary eggs ex-farm Nairobi County are being bought at Ksh 240.00 reason being, traders have brought low cost eggs from neighbouring Uganda. Kenyan shopkeepers are selling the eggs at Ksh 310.00 per tray having bought them at Ksh 250.00 and in the Supermarkets between Ksh 320.00 and 340.00. A whopping 24% to 36% profit. While a farmer who was selling a tray at Ksh 290.00 to the traders in the meantime is incurring a loss of Ksh 50.00 per tray (Ksh 22.00 below his production cost). Government must address this issue with outmost urgency because I believe Kenyan farmers given a level playing ground can produce enough for the Kenyan market and still have surplus for export.. How do we overcome this problem? • Policy making institutions have failed in their mandate to address challenges facing farmers in Kenya right from the pricing of raw materials used to make animal feeds to value addition prices for farm produce.

• PTA agreements that discriminate against local farmers must be revised to be in tandem with the vision 2030 in regard to creating jobs. Many Industries have died between 1990 and as late 2016 doe to such agreements. Let’s not do the same to farming which is the backbone of Kenya’s economy. It beats logic to find that the eggs you are buying at the supermarket have been imported from Republic of South Africa etc, etc.

TZR Thursday, August 02, 2018

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How to Write a Business Plan for Your Poultry Farming Business in Kenya

Poultry products are in high demand – Poultry Business in Kenya is a big business that gives enough meat and eggs for daily consumption of people. Eggs and chicken meat gives the necessary protein that the body needs. There is a popular slogan from the poultry farmers association that goes thus “Eat an egg a day it is good for your daily growth”. To be a poultry farmer means you can be a boss of your own.

The first step you need to take to seize this opportunity is by developing a poultry farming business plan.

What Your Poultry Business Plan Should Look Like

Draw out your effective business plan. Poultry business plan is like a road map leading you to where you are going in you business. It will help you know where you are at any point in time. Hence your business plan should include:

1) Type of Bird you want to concentrate on

Here you choose Chickens (Layers, Kienyeji or Broilers). I choose chicken because that’s what this article focuses on. There are other types of birds that are good for livestock business too, such as Goose, Duck, Turkey, etc.

2) Write down your area of interest

You can’t just be in all aspect of poultry farming in Kenya. You have to choose your area of interest where you would like to concentrate your business. This will ensure high level of focus and professionalism. If you can do two area, no problem.

Below are some of the major Niches in Poultry Farming in Kenya or elsewhere.

Layers Breeding which is egg production by Layers
Broilers breeding which referrers to the chicken meat production by Broilers
Hatchery which has to do with breeding chicken for the purpose of Hatching new chicks
Poultry feed which is producing feeds for other poultry farmers

You may choose to Breed Layers and Broilers at a time or one of them. Hatchery is better done independently just like feed production. So, you choose your area of focus

3) Sort out Location

This has a direct effect to your startup cost. A location in a very remote rural area will cost far less than the one close to the urban area. Remote rural area with good road is the ideal location as you will be free from regulatory agencies and drive down the cost of labor too.

As a new person to Livestock business, you don’t want to invest all your capital into buying lands in urban area which may turn out not being used because Government policy is against setting up poultry farm near residential/urban areas for health implication.

4) Investment Capital

With location in mind, you now have clearer idea of the capital required of you. Write down your detailed capital and investment requirements for your poultry farming in Kenya venture and set out to source for it.

Like every other farming projects, the bigger you plan to start, the more investment required. You need to decide on the level of capital investment you are willing to commit into this business before starting.

Small scale Chicken Rearing (of about 50 birds) kept in cages at the backyard of your resident will take about Ksh.35,000 to start.
A medium scale poultry farming that requires land and housing and other materials in 1 – 2 plots of Land takes about Ksh.250,000 to Ksh.2 Million to start.
Large scale or Intensive poultry farming that requires high level of sophistication and more careful planning and professionalism, using advance Livestock farming techniques takes from Ksh.5 Million.

Develop Your Knowledge

The more business management tips and tricks you acquire, the more successful your poultry business will be. Poor business planning, results in poor farming management, and is the main factor that causes the failure of poultry farming, and small businesses in Kenya. Learning about effective management of various areas, such as changing the food or water in the event of fecal contamination can lower the risk of disease.

In case of spillage of water, you can clean the areas, which have greater risk of breeding germs, and can result in your chickens becoming diseased, and potentially dying.

You should fully understand exactly what your chicken should eat. Feeding your chickens a complete and nutritious diet is essential if they are to stay healthy and lay lots of lovely profitable eggs! Chickens will eat almost anything, so, to prevent deficiencies and health problems, a wide range of foods should be offered. A good quality poultry pellet should be the mainstay of their diet. This can be supplemented with grains such as maize, soya cakes, groundnut, worms, insects and any other meat produce you can afford.

Before you venture into poultry farming business in Kenya, you need to seat back and do proper planning; make sure you have an idea of all the costs involved.

Business plan is a very important part of every business venture and that is why you hear about it very often. Unfortunately, most people who think about starting a business usually don’t consider writing a business plan.

I have read from different business experts about the fact that most start-up entrepreneurs do not write business plan but what I have not read from anyone is why this is so.

Why is it that most people have fear (so to say) about writing a business plan? I know the answer.

You see, there are many myths and lies you probably have heard about the subject of business plan. Some people present business plan as if it was a university thesis or an academic report to be defended before certain professors. Other people think that a business plan has to be 50 pages long and that it must be written in a certain “approved” format.

Well, I am here to tell you that all those opinions are not valid. Because there are some ugly lies around this important business step, most people are “afraid” of doing it.

Why do you need a business plan?

There are three reasons why anyone may need a business plan.

First, if you`re about to start a business and you want to convince certain people to raise capital for you. In this case, you want to use your business plan to “sell” your business idea to the investors so they will be willing to finance your business.

Second, if you want to start a business and you`re willing to be successful. Though you don`t need external investors, you obviously need to grow, to compete and to win the battle of the market place. You need a business plan.

Third, you may need a new business plan because the economic or market situation has make your last plans obsolete. Yes, business plan is not like an academic paper which may stand for many years and still be relevant.

Your projections, plans or tactics are dependent on many factors that are beyond your power and when things change that affect your business (positively or negatively), then your plans also must be re-written.

How long should a business plan be and how many years should it be?

I am sure you know that my answer will not be in agreement with what you have been told before and the reason is because, you see, most people usually see the world we are as a formal world where everything has to be done formally. That`s not true.

The world is not formal and every meaningful thing in the world is informal. Let me explain with an analogy.

If you are chatting with me on facebook or whatsapp, you will be looking at my profile picture and assume that you`re speaking with someone you`re seeing right in the profile picture. But no, the man who you`re seeing wears a good suit while the real me is wearing boxers and a signet.

You think I am formal, but I am not. How long should a business plan be?

Depending on your objective and who will read it. The last business plan I wrote was written on a single sheet of A4 paper. I typed and printed it out.

If you intend to write a business plan for yourself and not to convince any investor, I strongly recommend that you write your business plan in a single sheet of paper or two, worst, three. I know this is a strange advice so let me explain.

You see, human nature loves complexity while simplicity is the only valuable thing. Anything that is too complex will give you stress and then become a burden on you, then you’ll abandon it … making it useless.

If you are planning to write a business plan for your own usefulness, you will have to review it often (or else you won’t even follow it), so tell me, which document is easier to review, a ten pages document or two? What if you want to write a business plan to convince the investors?

Some people will advise you to write 50 pages and some other entrepreneurs might have written 100 pages in the past, but let me tell you the truth, nobody has time to read your thesis except the university professors.

The only people who have so much time are the poor people and I am sure if at all you want to use your business plan to get an investor to finance your business, then you`re talking about someone who is (probably) very busy.

Let me tell you this so you will understand what I am saying here.

Many CVs have been submitted to me by the job seekers in the past and I am sure they would have prepared those CVs thinking, “I will impress the employers”. Well, here comes the sad news … I have never in my life read a CV, I scan through them. I don`t have time, please.

Your business plan is like the CV for the job seekers. How long should it be? Its again depends on who will read it. 10 pages may help you. 15 pages may help you, but when you`re going beyond 20 pages, I am out!

If you forget everything, make sure you don`t forget this… the investors you will give your business plan to really don`t have time.

How many years should it be?

Another area where people miss it. They are writing 5 or 10 years business plan. I laugh. Think about planning for your agribusiness the way you think about goals for your life.

When I first learned about goal setting, I was impressed by that idea and I started by writing 5 and 10 years goals. I was wrong. It never worked. I later started writing one year goal and now I am writing goal for a third of the year (4 months). The reason is simple… you`re a human being like all of us. What you think/plan will happen will not happen the way you plan it.

Any agribusiness plan that is more than one year is actually questionable. That is my opinion. Any other business expert may tell you something different. So what and what should your plan contain? Before answering this question, permit me to cross out a popular lie about business plan.

Most people believe that if your plan is well written, it will win you huge amount of money from the investors. This is like telling a graduate, hey, if you can write your CV very well, you will be employed in a big company. That was then.

I hate certificate and CV and every single time people have submitted them to me, I have asked myself, what can this man/woman render as value for us (as organization)?

Do you think I am the only one with this mindset? Do you think your intending investors will be bought by a super-written plan? Think again.

Most investors will rather judge your five sentences than your 50 pages plans. That doesn’t mean that you shouldn’t write your plan very well. It simply means that you have more to do than just writing a plan. You have to understand in and out, front and back, up and down of your intending agribusiness. In fact, the written plan is nothing but the abstract of what is in your head, or else, you`ll fail in your attempt to convince business partners or investors to help your agribusiness.

Some people believe that business plan is what anyone (an expert) can sit down somewhere and just write for them. A man called me about two months ago and that was what he wanted me to do for him. If I write a “superb” plan for you, will I still be the one to defend it when your investors ask you questions? That is why the first task you have is to understand your agribusiness very well.

Okay, now let me tell you seven things that your business plan should contain. I will not write any complex term or academic jargon here (because I believe the world is not complex)

1) Your business name/title.

This is obvious. Example… Muguku Poultry Farm`s Business Plan

2) Objective/summary.

They call this Executive Summary, but don’t be deceived by this name. It simply means, why you are writing this plan. What do you want to achieve with your plan? If you’re giving it to an investor, what do you want from him? Constructively state your objective here. If you’re giving your plan to someone you want to convince to partner with you, state your objective and if your intention is to get him to finance your agribusiness venture, state that here.

3) Business description

What and what is your agribusiness all about? What is your farming all about? What are the future possibilities and threats in your farm? Describe your intending agribusiness here.

4) Market strategy.

An investor expects you to have been familiar with your product/service and market, as close as you are to your wife. He wants you to convince him of your intending marketing strategies and that is the reason for this face. How do you intend to win a good market share for your produce? This is very important, even if you`re not presenting your plan to any investor.

5) Competitors` analysis.

Here, an investor will want you to convince him that you understand the strengths and weaknesses of your competitors. Some people come up with a formula they call SWOT analysis. It simply means that you should analyses the Strengths, Weaknesses, Opportunity, and the Threats in the market place. This will help you to know how to play your agribusiness game and if you`ll be presenting your business plan to an investor, this will encourage him that you actually understand your “enemies” and are able to kill them

6) Your people.

If I want to invest with you, won’t I have interest in knowing who and who will be part of your agribusiness team? That is what you will want to write here. Who will be doing what, who will be handle what and who will be employed later to take care of what? These are the answers you have to provide here.

7) Financial situations and forecasts.

Here you`ll want to write about the financial requirements of your agribusiness, amount on ground now and what and what is needed. Above you have it. A guide that can help you to write a good agribusiness plan. And you see, all I have written here are by no means a “standard formula”.

Simple, precise and straight to the point guide, thanks Fredrick.

Chicken farming in Kenya business plan

Starting a chicken farming business in Kenya requires careful planning and execution. Here are the steps to create a comprehensive business plan for your chicken farming operation:

Market research: Research the demand for chicken products in Kenya, including the types of chicken products that are in demand, and the target customer demographic.
Choose a business model: Consider the size of your operation, the amount of investment you are willing to make, and the type of chicken products you will produce. Will you start a small backyard operation, or a large commercial farm? Will you specialize in eggs, meat, or both?
Create a budget: Estimate the costs of starting your chicken farm, including the cost of birds, housing, equipment, feed, and any other expenses. Use this information to create a realistic budget and determine the amount of capital you need to raise.
Write a business plan: A well-written business plan should include a description of your business, its products and services, your marketing and sales strategies, an operating plan, and financial projections.
Secure financing: Consider the options for financing your chicken farm, including loans, grants, and investment from friends and family.
Choose a location: Consider the availability of land, the proximity to markets, and access to infrastructure, such as electricity and water, when choosing a location for your chicken farm.
Build your infrastructure: Build or purchase housing for your chickens, including a coop for laying hens, and a brooder for chicks. Purchase equipment, such as feeders and drinkers, and set up a feed storage area.
Purchase birds: Choose the type of birds you want to raise, based on your market research and business plan. Purchase high-quality, healthy birds from a reputable supplier.
Implement a feeding and management plan: Establish a routine for feeding and caring for your birds, including regular cleaning and disinfecting of the housing, and providing appropriate feed and supplements.
Market your products: Develop a marketing and sales strategy to reach your target customers, including advertising, networking, and collaborating with local businesses.

By following these steps and staying focused on your goals, you can successfully launch and grow your chicken farming business in Kenya.

How to Start Poultry Farming in Kenya?

How to Start Poultry Farming in Kenya? One of the oldest economic practices in Kenya is poultry farming. Poultry farming is the keeping of birds for either commercial or domestic purposes. Chicken, ducks, turkeys, and geese are the most common types of poultry kept in Kenya. When it comes to poultry farming in Kenya, the most common practice is chicken keeping. The Abaluhya community in Kenya is most closely associated with chicken farming. It’s no surprise that most Kenyan memes about chicken consumption heavily reference the Abaluhya.

Kenya, on the other hand, is quickly becoming one of the countries that take pride in both small-scale and large-scale poultry farming. As a result, people of all races and colours in the country are participating in this economic activity. If you want to be a part of this, here is an informative article about poultry farming in Kenya that will teach you everything you need to know about starting poultry farming in Kenya, whether you want to do small-scale poultry farming or large-scale poultry farming in Kenya.

As previously stated, chickens are the most commonly kept bird in most poultry farms across the country. As a result, the focus of this article will be on chicken rearing in the country. However, it should be noted that the majority of the practises discussed in this article are applicable to bird keeping in general. In addition, quail farming is becoming increasingly popular in Kenya.

Chickens can be kept for both meat and eggs. Broilers are chickens raised for their meat, while Layers are chickens raised for their eggs. Broilers are heavily consumed by large hotels in Kenya, particularly those near tourist attractions. What is the basic importance of poultry farming in Kenya before we get into how to start a successful poultry farm in Kenya?

For starters, poultry farming is a huge source of income for a variety of groups, including poultry farmers who rear the chickens and marketing agencies tasked with marketing the farmer’s produce, to name a few. Second, poultry farming yields one of the most nutritious protein sources: chicken eggs and chicken meat. This is significant because animal protein contains all of the amino acids needed for the human body to function properly.

Table of Contents

1. Always Have a Business Plan

Sit down and create a clear and concise poultry farming business plan. For starters, conduct a SWOT analysis to determine the Strengths, Weaknesses, Opportunities, and Threats associated with establishing a poultry farm in Kenya. Ensure that your business plan includes the following critical information: where you intend to get the funds to run the poultry farm, the intended market for the poultry farm’s produce, the goals of starting your poultry farm, the budget for your poultry farm, and all of the resources needed to start the poultry farm.

2. Choose the Type of Poultry Farming

Next, decide whether you want to engage in Layer or Broiler poultry farming. Layers are poultry raised for their eggs, whereas broilers are raised for their meat. Furthermore, ensure that you select the appropriate breed of chicken based on your poultry farming choice.

3. Large or Small Scale Poultry Farming

Before beginning poultry farming, one should decide how many chickens one wants to keep. That is, one should decide whether one wants to participate in large-scale or small-scale poultry farming. If on a large scale, be prepared with a moderately large piece of land, preferably an acre, or according to the maximum number of poultry that can be kept on the piece of land. At this point, it is critical to understand that overcrowding your chicken will have a negative impact on its overall productivity.

4. Is it better to raise poultry commercially or at home?

You should also consider whether you are keeping the poultry for commercial or domestic purposes. This is to determine how much you want to invest in the poultry farm. If you decide to go into poultry farming for profit, you must set a profit target that will help you build and expand your business.

5. Do You Have a Way to Transport the Chicks/Eggs?

Before beginning poultry farming, such as chicken rearing, one should purchase new chicks and carefully transport the chicks to the farm within six hours of hatching. This allows the chicks to adapt to their new environment rather than transporting them several weeks after hatching, which reduces their chances of survival.

6. Ensure That You Have Capital, Land, And Equipment

Next, make sure you have the necessary capital, land, and equipment for your poultry farm. One must be equipped with heating devices to keep the chicks warm. Egg trays, cages, coops, incubators, a waste disposal system, perches, feeders, drinkers, nests, crates, and an effective lighting system are also required.

7. Find the Market For Your Production

Before beginning poultry farming in Kenya, it is critical to ensure that you have a market. It might also be a good idea to look at what other poultry farmers in your area aren’t doing right and capitalise on that to ensure that you meet the unmet needs of your customers. Following that, once you’ve identified the necessary market, make sure to expand it through advertising. This may also help to maintain consumer loyalty by improving the reputation of your poultry farming business.

8. Location to Start Poultry Farming in Kenya

Your poultry farm should be located in an area where land is readily available, the land is inexpensive, and there is a ready market for poultry farm produce.

9. Poultry Farming Houses

You must ensure that you have the necessary poultry farming structures. For starters, adequate spacing should be provided for any type of poultry flock. As an example, consider chicken rearing. However, as previously stated, the same rules apply to all poultry rearing, with the exception that the dimensions (measurements) may differ.

The coop should be rectangular in shape, with a fully covered roof to protect the chickens from harsh conditions such as rain and direct sunlight.
The coop should be placed so that its sides face east-west, allowing for good ventilation and free air circulation in the house.
The roof should be kept overlapping to allow temperature regulation, and one of the roof’s sides should be kept as a reflector to reflect away excess heat from the coup. A clean foot bath should be available at the entrance to prevent anyone from contaminating the coup with foreign organisms from the shoes they are wearing.
When the floor is cemented to make washing easier, the coop is more appropriate. Furthermore, the floor should be littered with wood shavings to absorb moisture from the chicken waste and keep the room free of unwanted bacteria and odours.
Not to mention that the walls of the poultry farming houses can be made of woodcuts, and the entire house can be meshed with a long wire mesh to prevent any animals that may want to harm the chicken from gaining access.
The lighting in the house should be adequate, especially if broilers are kept.
Not to mention, roosts should be installed so that chickens do not sleep on the ground, and they should have enough space, about twelve inches per chicken.
Bird feeders must always be clean in order for the flock to eat clean food, and those containing water should be mixed with the Aloe Vera plant for some required nutrients. For the chicks, glucose (sugar) should be added to the water to provide energy for growth and the ability to pass faeces.

10. Staffing to Start Poultry Farming in Kenya

When it comes to hiring labour and manpower for your poultry farm’s day-to-day operations, the number of people employed is solely determined by the size of your farm. Your poultry farm, on the other hand, should have a farm manager who oversees everything.

11. Accounting

A poultry farming business, like any other, should be guided by basic accounting and record-keeping principles. For starters, you should always keep detailed records of the amount of feed used each day, the number of chicks hatched, the number of eggs laid, and so on. This makes it easier to monitor the growth of your poultry farm, as well as identify and treat the areas causing losses.

12. Maintain the Good Health of the Birds

Every poultry farm prioritises the health of its birds. Ensure that you have veterinary visits on a regular basis to ensure that no diseases develop.

13. Choose a Breed to Start Poultry Farming in Kenya

You must also select a breed of birds to raise. You have the following options:

Guinea fowl

Make sure you have a budget that is appropriate for the breed of poultry you want to raise, and always stick to it to maximise profits.

What do You need to Know About Layers Poultry Farming in Kenya?

Layers are also referred to as Pullets. Egg-laying chickens typically begin laying eggs at 16-20 weeks of age, with production gradually declining after about 25 weeks. This means that flocks are considered economically unviable by 72 weeks of age and are slaughtered after approximately 12 months of egg production, despite the fact that chickens can naturally live for 6 or more years.

At 16-20 weeks of age, environmental conditions are often automatically controlled in egg-laying, and they then mimic summer day length, which stimulates the hens to continue laying eggs all year. Normally, egg production takes place during the warmer months. Furthermore, some commercial hen breeds can lay over 300 eggs per year.

What do You need to Know About Broiler Farming in Kenya?

Broiler chickens are chickens raised specifically for meat. Broiler chicken production is one of the most innovative livestock industries today. And Broiler farming is advantageous because it requires only a small amount of land for housing. Second, because of its efficient meat conversion, broiler chicken is very popular on small family farms in remote communities, where different families raise small flocks of broilers for sale or personal consumption during various holdings such as family gatherings or when a family comes together for Thanksgiving or Christmas celebrations.

The Broiler farming business has dominated poultry contract farming in Kenya. Before beginning broiler farming, survey broiler markets such as hotels, butcheries, institutional customers, and supermarkets to ensure that there is a ready market at harvest. This is all done to ensure that no capital is wasted, thereby maximising profits.

Broiler Housing

When deciding on broiler housing, the following factors should be considered:

To avoid direct solar insulation, the length of a broiler house should run from east to west.
The house should also be rat-proof, cat-proof, bird proof, and well-ventilated.
Each bird should have a one-square-foot space.
Finally, in preparation for the arrival of the day-old chicks, all equipment in the house should be cleaned.

What Is the Cost of Poultry Farming in Kenya?

It is not necessary to spend a fortune on poultry housing in order for the flock to be comfortable. You can use locally available materials such as woodcuts to make your work easier, cheaper, and more efficient.
Because you will undoubtedly need to purchase the chicks, this expense should be factored in. This will cost you approximately 120 Kenyan shillings per chick.
You will also need to consider the cost of some chicken feeds, which can range from 180 Kenyan shillings to a maximum of 20,000 Kenyan shillings for several bags in order for the food to last longer and to avoid having to return to the store.
The chick starter may be much more expensive because it is more delicate and recommended because it contains 22% protein to ensure the chick’s healthy growth. There is also a chick grower with up to 20% protein, but it is nearly the same price as the starter. Broiler chick starter takes 6-8 weeks.
It is worth noting that white egg-laying hens consume fewer feeds than brown egg layers. Brown egg-laying hens are larger than white egg-laying hens and thus consume more feed. However, rather than spending thousands of dollars on chicken feed, you may want to use less expensive chicken feeds that provide nearly the same nutrients.

Is Poultry Farming Profitable In Kenya?

Poultry farming is a practical activity that can be done almost anywhere, making it more marketable.

For one thing, poultry farming provides nourishment, which is a human need, and regardless of financial circumstance, people are more privileged to eat the birds, resulting in revenue for the seller of the produce.
It is more profitable for people who live in remote areas because their free-range birds get enough nutrients, resulting in higher egg productivity.
Furthermore, poultry is not only used for eggs and meat but the birds’ feathers can also be used to make artefacts, which can generate foreign exchange because tourists are drawn to such items.

Overall, poultry farming is a common source of national income and is relatively simple to implement. That brings us to the end of our guide on how to start a poultry farm in Kenya. I hope you have gained the knowledge required to successfully start a poultry farm in Kenya.

Also Read: How to Start Poultry Farming in USA

Meet Furqan Javed, a farming expert renowned for his innovative techniques, leveraging modern technology and traditional wisdom to optimize yields and promote ecological balance in farming practices. With his extensive experience and dedication, Furqan is revolutionizing the agricultural landscape.

How to Start Poultry Farming in USA?

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How To Start Poultry Farming In Kenya With Just Kes10,000

Conduct market research

Develop a business plan, choose a poultry production method, purchase equipment and supplies, purchase the chicks.

Poultry farming is a profitable business in Kenya and can be started with a relatively small capital investment.

With only KES 10,000, you can start a small-scale poultry farming business that can generate a steady income.

In this article, we will outline the steps that you need to take to start a poultry farming business in Kenya with a budget of KES 10,000.

Before starting any business, it is important to conduct market research to understand the demand for poultry products in your area.

This will help you identify the types of poultry products in high demand and the potential customers for your business.

You can also use this information to develop a product pricing strategy.

A business plan is a document that outlines the goals and objectives of your business, as well as the strategies and actions you will take to achieve them.

Developing a detailed business plan that includes information on your target market, marketing strategies, production methods, and financial projections is important.

There are several poultry production methods that you can choose from, including backyard, intensive, semi-intensive, and free-range.

Each method has advantages and disadvantages, so choosing the one that best suits your budget and resources is important.

You will need to purchase equipment and supplies for your poultry farming business, including feeders, drinkers, incubators, and brooding equipment.

You can purchase these items second-hand to save money.

You will need to purchase the birds for your poultry farming business. You can buy chicks or layers depending on the type of poultry products that you want to produce.

Build or rent a coop

You will need to build or rent a coop to house the chicks. The coop should be secure and protected from the elements.

Market your products

Once your poultry farming business is up and running, you will need to market your products to potential customers.

You can use traditional marketing methods, such as advertising in local newspapers and distributing flyers, or social media and online platforms to reach a wider audience.

Keep records

Keeping accurate records of your poultry farming business is important for financial and legal reasons.

You should keep records of your income and expenses, as well as records of your poultry production and sales.

Be compliant with regulations

The government regulates poultry farming in Kenya, so it is important to ensure that your business complies with all relevant laws and regulations.

Seek professional advice

Finally, it is important to seek professional advice from poultry experts and other experienced business owners.

This will help you to avoid common mistakes and to ensure that your poultry farming business is successful.

Final Thoughts

Starting a poultry farming business in Kenya with only KES 10,000 is possible.

By conducting market research, developing a business plan, choosing a poultry production method, purchasing equipment and supplies, building or renting a coop, marketing your products, keeping records, being compliant with regulations and seeking professional advice, you can start a small-scale poultry farming business that can generate a steady income.

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Poultry Farming in Kenya: 6 Simple Steps to Success for Newbies

Poultry Farming in Kenya: 6…

Poultry farming in Kenya offers an incredible opportunity for both seasoned and beginner farmers alike. The poultry industry is vibrant, driven by a growing demand for poultry products, and presents a fertile ground for making good profits if well managed. If you’re new to poultry farming and are eager to explore this profitable agribusiness, you’ve come to the right place.

But why poultry farming? This venture provides not only economic value for you but also if you pride in producing quality nutrition in your farming, then poultry farming does exactly that. Whether you’re interested in raising chickens, ducks, or turkeys, the poultry sector in Kenya offers numerous possibilities for financial prosperity and community development.

However, we understand that venturing into poultry farming can be intimidating, especially for newbies. The challenges of disease management, feed sourcing, and market access may seem overwhelming. That’s why this comprehensive guide is designed to provide you with a step-by-step roadmap to success.

Throughout this journey, we will also emphasize that suitable agricultural land is a critical component of poultry farming. If you’re considering starting or expanding your poultry venture and need affordable, well-located agricultural land, we have you covered. Our properties come with title deeds , ensuring that your investment is secure and profitable. If you’d like to secure a piece of farming land, you can reach out to us via Whatsapp 0799 999 797 or our Contact Us page on our website .

Choosing the Right Poultry for Your Farm

Market dynamics and demand for poultry products, choosing the right breed, setting clear goals and objectives, identifying your target market and conducting market research, determine factors for selecting a suitable farm location, proximity to markets, suppliers, and access to utilities, 1. proper spacing and ventilation, 2. adequate lighting, 3. sanitation, exploring cost-effective construction methods, 1. reputation and reviews, 2. health and hygiene standards, 3. disease prevention measures, evaluating the quality and health of chicks, creating a balanced diet for your poultry, finding sources for affordable, high-quality feed, establishing proper feeding schedules, implementing biosecurity measures, learning about common poultry diseases in kenya, developing vaccination and treatment protocols, understanding the importance of maintaining detailed farm records, using tools and methods for effective record-keeping, identifying distribution channels, pricing strategies, and promotional tactics, building a brand for your poultry products, exploring strategies for expanding your poultry business, investigating financing options and investment opportunities, considering value addition opportunities for your poultry products, step 1: understanding the poultry industry in kenya.

It’s crucial to have a firm grasp of this industry, as it will pave the way for informed decision-making and long-term success in your poultry farming. Researching the poultry industry before starting farming is important to understand the market, choose the right poultry type and breed, develop a sustainable business plan, and learn about poultry farming practices. This will help you make informed decisions about your poultry farm and increase your chances of success.

You’ll want to decide what type of poultry you wish to raise. In Kenya, popular options include chickens, ducks, turkeys, and even indigenous (Kienyeji) poultry breeds. Each has its unique characteristics and market demands, so your choice here is not to be taken lightly.

Take a moment to consider your own interests, resources, and market demand. Think about which type of poultry aligns best with your goals. Are you looking for quick returns, such as with broilers? Or perhaps you’re more interested in the steady egg-laying business with layers. And let’s not forget free-range or Kienyeji poultry, which might require less intensive management.

Once you’ve pinpointed your poultry of choice, the next step is to understand the market dynamics. Kenyan consumers have a consistent appetite for poultry products, including meat and eggs. Being aware of the ever-present demand will ensure a steady market for your products.

Within your chosen poultry type, there are numerous breeds. Factors such as climate, your farming goals, and market preferences should influence your breed selection. For instance, some chicken breeds are better suited to specific regions in Kenya due to climate adaptability. Others may have better egg-laying or meat-producing qualities.

We recommend researching breeds that thrive in your particular location and match your desired outcomes. This will contribute significantly to your poultry’s well-being and your overall success.

Step 2: Set your Goals and Expectations

The next step is similar to plotting the course on your roadmap to poultry farming success.

One of the first tasks you should undertake is setting clear goals and objectives for your poultry farming venture. What do you want to achieve with your farm, and what are your expectations in terms of production, revenue, and impact? Having well-defined goals will not only guide your efforts but also provide you with a benchmark for measuring your progress.

Here’s a quick tip: Make your goals SMART (Specific, Measurable, Achievable, Relevant, and Time-bound). For example, you might aim to produce 1,000 broilers annually, generating a specific income within a particular timeframe. This clarity will keep you focused and motivated as you move forward.

Now that you’ve set your goals, it’s time to understand your potential customers and market dynamics. Identify your target market – the people or businesses that will buy your poultry products. Consider factors such as age, income, location, and preferences. This information will help you tailor your products and marketing strategies effectively.

Market research is crucial. It involves studying the poultry industry in your specific location, understanding customer demand, and keeping an eye on competitors. You’ll want to explore questions such as:

What are the current market trends for poultry products in your region?
Are there any gaps or underserved niches you can tap into?
How are similar poultry farms faring in your area?
What are the pricing strategies that work in your market?

Market research might involve surveys, interviews, and data analysis. The more you know about your market, the better you can position your poultry farm for success.

Step 3: Choosing the Right Location

Selecting the right location for your poultry farm is pivotal to your success. The saying “location, location, location” holds true in the farming world as well. A well-chosen location can make operations smoother, reduce costs, and facilitate access to resources.

Consider the following factors when determining the suitability of a location for your poultry farm:

Climate : Ensure the climate is suitable for your chosen poultry type. Different birds have different temperature tolerances, so select a location that matches your bird’s needs.
Land Size : Determine the land size required for your poultry farming operation. Ensure the chosen location can accommodate your desired flock size.
Security : Assess the security of the area to protect your poultry from theft and predators.

Proximity is key. Being close to markets will reduce transportation costs and ensure your products reach consumers promptly. It’s also essential to consider the proximity of suppliers who provide feed, equipment, and other necessities.

Access to utilities, such as water and electricity, is crucial for efficient poultry farming operations. Ensure that the chosen location has reliable access to these essential resources.

If you’re still searching for the perfect location for your poultry farm, you’re in luck. We offer a selection of affordable agricultural land options in Malindi that may be just what you need to kickstart your poultry venture. Our properties come with title deeds, providing you with the security and confidence you need to start your journey. Malindi is one of the biggest and best-priced markets in Kenya.

To explore our listings and find the ideal piece of land for your poultry farming dream, simply browse through our offerings. Whether you’re a novice or an experienced poultry farmer, the right location is a critical piece of the puzzle, and we’re here to help you find it.

Step 4: Constructing Facilities

The next step is the construction of appropriate poultry facilities. These facilities are the heart of your operation, providing shelter and care for your poultry. Let’s look at the essential aspects of creating the ideal environment for your poultry.

Designing and Building Poultry Houses

The very first consideration when constructing facilities for your poultry is designing and building suitable poultry houses. These houses will serve as the primary shelter for your birds, offering protection from the elements, predators, and diseases. To ensure the well-being of your poultry and maximize productivity, it’s important to pay attention to the following factors:

Effective ventilation and proper spacing are critical to maintaining a healthy environment within the poultry house. It helps regulate temperature, humidity, and air quality, which, in turn, minimizes stress and promotes overall bird health. Adequate ventilation is particularly vital during hot and humid conditions, as it prevents heat stress and respiratory issues.

Lighting plays a significant role in poultry farming. Proper lighting not only helps maintain a consistent laying schedule for layers but also ensures the well-being of all poultry types. Adequate exposure to natural light or artificial lighting stimulates bird activity and encourages healthy growth.

Maintaining a clean and hygienic environment is essential for disease prevention and overall bird health. Regularly clean the poultry houses, remove waste, and disinfect the area to minimize the risk of disease outbreaks.

Farming should be sustainable, both environmentally and economically. In that regard, it’s crucial to explore cost-effective construction methods when building your poultry facilities. Here are some ways to ensure that you’re getting the most value for your investment:

Utilize Locally Available Materials : Use materials that are readily available in your area. This not only reduces construction costs but also supports the local economy.
Consider Sustainable Building Practices : Think about sustainability in your construction. Utilize methods that are energy-efficient and environmentally friendly, such as rainwater harvesting for poultry house needs.
Plan for Expansion : If you anticipate growth in your poultry operation, consider designing your facilities with future expansion in mind. This will save you the trouble of rebuilding or expanding later on.

By paying attention to these details in the construction phase, you’ll be setting the stage for efficient and sustainable poultry farming.

Step 5: Sourcing Quality Chicks

With your poultry facilities in place, the next step is to source quality chicks, the heart of your poultry operation. The health and quality of your chicks will significantly influence the success of your venture. Let’s dive into the critical aspects of this step.

Locating Reputable Hatcheries or Suppliers

To start on the right foot, you need to find reputable hatcheries or suppliers who can provide you with healthy day-old chicks. Reputable sources ensure that you begin with a solid foundation for your poultry flock.

When searching for a hatchery or supplier, consider the following:

Look for hatcheries or suppliers with a solid reputation in the industry. Seek out reviews and recommendations from other poultry farmers. Positive word-of-mouth can be a good indicator of reliability.

Visit the hatchery or supplier if possible to evaluate their health and hygiene standards. A clean and well-maintained facility is more likely to produce healthy chicks.

Please inquire about the measures they take to prevent the spread of diseases. This includes biosecurity protocols and vaccination practices.

When you receive your day-old chicks, it’s crucial to inspect their quality and health immediately. Here are some key factors to consider:

Vitality : Healthy chicks are active and alert. They should be moving around and chirping.
Feathers : Check for clean and well-groomed feathers. Dull, dirty, or ruffled feathers can indicate health issues.
Beaks and Toes : Ensure that beaks and toes are in good condition, without deformities or injuries.
Size and Weight : Chicks should have uniform size and weight, indicating they are from a healthy and well-fed parent flock.

By sourcing quality chicks, you’re laying the foundation for a successful poultry venture.

Step 6: Feeding and Nutrition

As your poultry farming venture progresses, you’ll quickly discover that providing your feathered friends with the right nutrition is essential for their health and the success of your operation. Step 6 is all about ensuring that your poultry receives a balanced and nutritious diet while keeping your costs in check.

A balanced diet is a cornerstone of poultry health and productivity. Depending on the type of poultry you’re raising, their nutritional requirements will differ. Whether it’s broilers, layers, ducks, or turkeys, understanding their dietary needs is vital.

Creating your poultry feed allows you to have better control over what your birds consume. For instance, a balanced chicken feed for layers may include ingredients like maize, soybean, bone meal, rice bran, and fishmeal. The proportions and specific ingredients can vary, but your goal is to provide the essential nutrients your poultry requires for growth, egg production, and overall well-being.

While creating your own feed can be cost-effective, it’s not always possible for every poultry farmer. So, finding reliable sources for affordable, high-quality feed is equally important. You can connect with local feed suppliers or cooperatives that offer feed tailored to your poultry’s needs.

Ensure that the feed you purchase meets the required standards and is free from contaminants. High-quality feed plays a vital role in maintaining the health and productivity of your poultry flock.

Consistency is key when it comes to feeding your poultry. Establishing and maintaining proper feeding schedules ensures that your birds receive the nutrition they need when they need it. Factors such as age, breed, and purpose (meat or egg production) will determine the feeding regimen.

Regularly assess the quantity and quality of feed your poultry consumes. Adjust your feeding schedules as needed to ensure that your birds are growing and producing optimally.

Step 7: Health and Disease Management

Poultry health is paramount to the success of your farming venture. Ensuring the well-being of your flock is a multifaceted responsibility, and Step 7 is dedicated to understanding and managing the health of your poultry.

Biosecurity measures are a series of protocols and practices put in place to protect your poultry from diseases. Preventing the introduction and spread of diseases is much easier and more cost-effective than dealing with an outbreak.

Biosecurity measures may include:

Quarantine for New Birds : Isolating new poultry for a specific period to monitor their health before introducing them to the main flock.
Sanitation : Keeping the poultry area clean and free from contaminants.
Limiting Visitors : Reducing the number of people entering the poultry area to minimize disease transmission.
Disease Monitoring : Regularly checking the health of your poultry to detect early signs of illness.

Understanding common poultry diseases in Kenya is crucial for their prevention and management. Some prevalent diseases include Newcastle disease, avian influenza, coccidiosis, and infectious bronchitis, among others. Familiarize yourself with the symptoms, transmission routes, and treatment options for these diseases.

Vaccination is a fundamental part of poultry disease prevention. Work with a veterinarian or poultry health expert to develop a vaccination schedule for your flock. The specific vaccines and timing will depend on the type of poultry you’re raising.

In addition to vaccination, you should also have treatment protocols in place. If a disease outbreak occurs, knowing how to respond promptly can make all the difference in saving your flock.

Step 8: Record Keeping

As a poultry farmer, you’re entering the realm of entrepreneurship, and like any business, meticulous record-keeping is essential for success.

Record keeping might not be the most glamorous aspect of poultry farming, but it’s undeniably one of the most important. Comprehensive records serve multiple functions, including:

Performance Evaluation : You can assess the efficiency and profitability of your operation by tracking various performance metrics.
Decision-Making : Records provide data for informed decision-making, helping you make adjustments to improve your poultry farming venture.
Disease Management : In the event of a disease outbreak, detailed records can be invaluable for identifying affected birds and taking prompt action.
Compliance : Certain regulatory requirements may necessitate accurate record-keeping.

To keep your records organized and accessible, you’ll want to use appropriate tools and methods. Consider using digital spreadsheets, dedicated software, or traditional paper records, depending on your preference and resources.

A well-kept record may include details such as:

Expenses : Keep track of all financial transactions related to your poultry farm, including feed costs, labour, and veterinary expenses.
Feed Consumption : Monitor the amount and type of feed consumed by your poultry. This data helps in optimizing nutrition and controlling costs.
Flock Health : Maintain health records, noting vaccinations, treatments, and any health issues observed among your birds.

Step 9: Marketing and Sales

With your poultry farming operation up and running, it’s time to focus on marketing and sales. Success in this step is about effectively connecting your products with your target audience.

To sell your poultry products, you’ll need to identify suitable distribution channels. This could involve selling directly to consumers, supplying local markets or restaurants, or even exporting to wider markets. Your choice of distribution should align with your business goals and target audience.

Pricing is another crucial aspect of your marketing strategy. Consider factors such as production costs, market demand, and competitors’ pricing when setting your prices. Additionally, promotional tactics like advertising, social media, and branding can help create awareness and demand for your products.

Brand recognition sets your poultry products apart in the market. A strong brand builds trust and loyalty among customers. Develop a brand identity that reflects the quality, values, and uniqueness of your poultry products.

As you explore marketing and sales, it’s worth considering the expansion and diversification of your agricultural activities. If you’re looking for land to scale up your poultry business or venture into other agricultural endeavours, check out our available properties . Our listings offer affordable land options with title deeds for added security.

Step 10: Scaling Up Your Poultry Farm

This step is all about growth and expansion. Once you’ve established a solid foundation for your poultry farming venture, it’s time to explore strategies for taking your business to the next level.

Consider the potential for increasing your poultry flock size or diversifying into different poultry types. Expansion might involve producing more eggs, meat, or other poultry products.

Expanding your poultry farm may require additional capital. Investigate financing options such as loans, grants, or partnerships. Proper financial planning and resource management are essential for a successful expansion. For example from your first sale, you might want to save with a specific sacco or bank with the aim of borrowing credit at some point.

Adding value to your poultry products can enhance their market appeal and profitability. This could involve processing poultry into value-added products like sausages, packaged cuts, or speciality items.

You’ve now journeyed through all ten essential steps to becoming a successful poultry farmer in Kenya. We’ve covered everything from understanding the industry to scaling up your business. The road ahead is filled with opportunities and challenges, but with dedication and the knowledge you’ve gained, you’re well-equipped for success.

We want to encourage you to take the first step in your poultry farming journey in Kenya. Remember that if you need agricultural land for your venture, our affordable properties with title deeds are available. Browse our listings now and seize the opportunity to own your piece of land. Contact us through our website’s contact page or call/ WhatsApp +254799999797 to secure your dream investment today.

Your poultry farming success story awaits. Happy farming!

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Poultry Farming in Kenya -13 Simple Steps for Beginners

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Poultry farming in Kenya is playing an important role in the total economy and fulfilling the nutrition demand in Kenya . Reports shows that some people are becoming billionaires by commercial poultry farming in Kenya.

Most of the farmers of Kenya raise egg laying or broiler chicken. Raising some other domestic birds can also be seen in Kenya.

Among the poultry birds, quail farming is becoming popular day by day. Some people raise poultry for family consumption and most of the farmers raise poultry commercial for profit.

Poultry egg consuming rate is relatively high than meat consumption in Kenya. Schools, hotels and homes are the biggest market for poultry eggs in Kenya. In case of meat, hotels are the major customer of chicken meat.

Table of Contents

Importance of Poultry Farming in Kenya

Poultry farming is a very important business in Kenya for several reasons. It provides a good source of nutritious food (like eggs and meat ). Both eggs and meat are are essential for human health. Commercial poultry farming business can creates job opportunities for many people (especially in rural areas where employment can be scarce).

Poultry production business also contributes to the country’s economy by generating income (through the sale of poultry products). This business can help to improve food security in the country. Actually, poultry farming business plays a very important role in Kenya’s agriculture sector and in improving the livelihoods of many people.

How to Start Poultry Farming in Kenya

You can start poultry farming in Kenya by keeping in mind both local and international market. If you don’t want to spend money in buying poultry products then you can go with small scale poultry farming in Kenya.

But for commercial production you have to focus on the marketing of your products. You can target large hotels, companies and also exporting to foreign countries for marketing your products.

poultry farming, poultry farming business, commercial poultry farming, commercial poultry farming business, chicken rearing in Kenya, poultry keeping in Kenya, poultry business, layer farming Kenya, broiler farming Kenya

Step 1: Learn Practically

First of all, try to learn more about this business practically from any existing poultry farmer or breeder. Having practical knowledge is very important in this business. Visit as many farms as you can in your area to learn more about this business.

Step 2: Complete a Training

Completing a poultry farming training is also very important, especially if you are a beginner. Try to complete a training from your any organization in your area. Some agricultural colleges and universities also provide training about this business.

Step 3: Make A Business Plan

Making a good and effective business plan is also very important for starting and operating this business successfully. Make a good business plan before starting and try to work according to the plan. Include everything from starting to marketing in your business plan. Ask for help from an expert if you are a beginner.

Step 4: Select a Good Location

Selecting a very good location is very important for commercial poultry farming business in Kenya. Try to select the location far from residential area. Ensure good communication system is available in the selected land.

Step 5: Determine Your Farming Method

Poultry farming in Kenya can be done by using two methods and those are organic and inorganic. Both organic and inorganic methods are used for commercial poultry farming in Kenya.

There is a high competition between this two types of poultry farmers. There are some poultry products buying companies in Kenya that are not accepting inorganic poultry products (meat and eggs).

Some health conscious people are rejecting all types of inorganic foods including poultry eggs and meat. This is resulting a little drop in inorganic poultry farming in Kenya (not greatly).

Step 6: Choose The Right Breed

In Kenya, broiler and layer poultry are used for commercial meat and egg production. There are numerous world famous meat and egg producing poultry breeds available.

Select proper breeds according to your desired production. For commercial egg production choose highly productive layer breeds which are suitable for farming in Kenyan environment.

In case of meat production select highly meat producing broiler poultry breeds. You can visit your nearest poultry farming or training center for getting some information about suitable breeds for commercial poultry farming in Kenya.

Step 7: Purchase Equipment

You will need to purchase some equipment for operating a successful poultry farming business. Read more about poultry equipment .

Step 8: Purchase Chicks

Purchase chicks from your local or nearest breeders or suppliers. Always try to purchase good quality, healthy and active birds for your farm. You can ask for help from an expert if you don’t have enough experience.

Step 9: Ensure Good Housing System

Good designed and well facilitated poultry housing is a must for commercial poultry farming in Kenya. Housing system and design depends on the farming system and chosen poultry breeds.

But follow some instructions while building house for all types of poultry breeds. Proper ventilation system is very urgent. This keeps the birds healthy and productive.

Make sure that your poultry house is well ventilated. Keep proper facilities for entrancing sufficient amount of fresh air and light inside the house.

If you want to start large scale poultry farming , then making numerous houses will be effective. Keep about 40 feet distance from one house to another house while making numerous houses.

Always clean the house perfectly before bringing the chicks inside the farm. Clear the litter on a regular basis.

Wooden or rice bran can be used for making litter for the poultry birds. Keep all the poultry equipment clean and germ free. Clean all equipment on regular basis.

Poultry housing
Broiler poultry housing
Layer poultry housing
How to build a poultry house .

Step 10: Provide Nutritious Feeding

Feeding good quality nutritious food keeps the poultry birds healthy and productive. High quality fresh foods with availability of all types of nutrient ingredients is the key to success in commercial poultry farming business.

Poultry feed
Broiler poultry feed
Layer poultry feed

Along with providing good quality foods serve them sufficient amount of fresh and clean water according to their demand.

Step 11: Proper Breeding Management is Important

Proper breeding is important if you want to produce fertilized eggs. Most of the poultry birds are naturally very good breeders. They will breed easily if you keep good ratio of male and female birds in your flock.

Step 12: Care and Management

Always take good care of your poultry. Vaccinate timely to keep them free from all types of poultry diseases . Keep your farm free from other harmful animals and prevent all types of predators.

Step 13: Marketing

There is already a ready market available for marketing your poultry products. Small scale farmers can easily sell their products in local market.

And large scale poultry farmer can try to sell their products in large hotels, companies or in international market.

Poultry farming has a great contribution to the economy and food demand of Kenya. The main benefits of commercial poultry farming in Kenya is that, diseases are less in poultry and as a result we don’t have to import poultry products from foreign country. Along with gaining profit from commercial poultry farming in Kenya we have to ensure the availability of required food demand. Hope this guide has helped you. Good luck and may God bless you!

Frequently Asked Questions (FAQs)

People ask many questions about poultry farming in Kenya. Here we are trying to list the most common questions about starting and operating poultry farming in Kenya, and trying to answer them. Hope you will find your answer. Don’t hesitate to ask us if you have more questions.

Is poultry farming profitable in Kenya?

Yes, sure! Poultry farming is a very lucrative business in Kenya and many people are doing this business for making money.

How much does it cost to start a poultry farm in Kenya?

Starting a small to medium sized poultry farms will cost you approximately Ksh 3000 to Ksh 25000 depending on the number of birds.

What is the main problem facing poultry farming in Kenya?

Large numbers of poultry die when there is an outbreak of disease like chicken flu is the main problem of poultry farming in Kenya.

How can I succeed in poultry farming in Kenya?

You can make good profits from poultry farming business through proper care and management.

How long do broilers take to mature in Kenya?

Broiler chickens generally take around 35-42 days to reach marketing size when they reach around 1.75 kg live body weight.

How much does it cost to build a chicken house in Kenya?

Depends on the number of birds you want to raise.

Which chicken breed is best for eggs in Kenya?

Kuroiler chickens are considered best chicken breed in Kenya. It is a dual purpose breed which is good for both meat and eggs production purpose.

How do I sell my chicken in Kenya?

You can target selling your chickens directly in the market.

How much does chicken feed cost in Kenya?

Cost of chicken feed can vary from Ksh 2,500 to Ksh 4,500 depending on the type of feed.

How much is a kilo of chicken in Kenya?

A kilo of chicken will cost around Ksh 510.26 per kg.

How much is a crate of eggs in Kenya?

A crate of eggs will cost Ksh 360 in Kenya.

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Poultry Farm Business Plan Template

Written by Dave Lavinsky

Poultry Farm Business Plan

Over the past 20+ years, we have helped over 1,000 entrepreneurs and business owners create business plans to start and grow their poultry farms. On this page, we will first give you some background information with regards to the importance of business planning. We will then go through a poultry farm business plan template step-by-step so you can create your plan today.

Download our Ultimate Business Plan Template here >

What Is a Business Plan?

A business plan provides a snapshot of your poultry farm as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategy for reaching them. It also includes market research to support your plans.

Why You Need a Business Plan

If you’re looking to start a poultry farm, or grow your existing poultry farm, you need a business plan. A business plan will help you raise funding, if needed, and plan out the growth of your poultry farm in order to improve your chances of success. Your poultry farming business plan is a living document that should be updated annually as your company grows and changes.

Sources of Funding for Poultry Farms

With regards to funding, the main sources of funding for a poultry farm are personal savings, credit cards, USDA Farm Service Agency (FSA) loans, bank loans, and angel investors. With regards to bank loans, banks will want to review your business plan and gain confidence that you will be able to repay your loan and interest. To acquire this confidence, the loan officer will not only want to confirm that your financials are reasonable, but they will also want to see a professional plan. Such a plan will give them the confidence that you can successfully and professionally operate a business. Personal savings and USDA FSA loans are the most common funding paths for poultry farm.

Finish Your Business Plan Today!

How to write a business plan for a chicken farm.

If you want to start a poultry farm or expand your current one, you need a business plan. We detail each section of a traditional business plan for a poultry farming business.

Executive Summary

Your executive summary provides an introduction to your business plan, but it is normally the last section you write because it provides a summary of each key section of your plan.

The goal of your Executive Summary is to quickly engage the reader. Explain to them the type of poultry farm you are operating and its status. For example, are you a startup, do you have a poultry farm business that you would like to grow, or are you operating poultry farm businesses in multiple locations?

Next, provide an overview of each of the subsequent sections of your plan. For example, give a brief overview of the poultry farm industry. Discuss the type of poultry farm you are operating. Detail your direct competitors. Give an overview of your target customers. Provide a snapshot of your marketing plan. Identify the key members of your team. And offer an overview of your financial plan.

Company Analysis

In your company analysis, you will detail the type of poultry farm you are operating.

For example, you might operate one of the following types of poultry farms:

Breeder Farms : this type of poultry farm produces hatching eggs for delivery to the hatchery. After the 21 day incubation period, the hatchery then delivers the baby chicks to the broiler houses.
Broiler Farms: this type of farm produces a 2.5 lb. to 8 lb. bird in 4 to 8 weeks which is processed for various types of retail sale to consumers, grocery stores or fast food chains as whole birds, cut-up breast, wings, thigh, drumsticks, deboned breast meat, or further processed pieces.
Pullet Farms: this type of poultry farm produces pullets and roosters to be delivered to a breeder hen house at 20-22 weeks old when they are sexually mature to breed and lay eggs.

In addition to explaining the type of poultry farming business you will operate, the Company Analysis section of your business plan needs to provide background on the business.

Include answers to question such as:

When and why did you start the business?
What milestones have you achieved to date? Milestones could include the number of chickens and/or turkeys produced, number of production contracts, etc.
Your legal structure. Are you incorporated as an S-Corp? An LLC? A sole proprietorship? Explain your legal structure here.

Industry Analysis

In your industry analysis, you need to provide an overview of the poultry farm industry.

While this may seem unnecessary, it serves multiple purposes.

First, researching the poultry farm industry educates you. It helps you understand the market in which you are operating.

Secondly, market research can improve your strategy, particularly if your research identifies market trends.

The third reason for market research is to prove to readers that you are an expert in your industry. By conducting the research and presenting it in your plan, you achieve just that.

The following questions should be answered in the industry analysis section of your poultry farming business plan:

How big is the poultry farm industry (in dollars)?
Is the market declining or increasing?
Who are the key competitors in the market?
Who are the key suppliers in the market?
What trends are affecting the industry?
What is the industry’s growth forecast over the next 5 – 10 years?
What is the relevant market size? That is, how big is the potential market for your poultry farm business? You can extrapolate such a figure by assessing the size of the market in the entire country and then applying that figure to your target market.

Customer Analysis

The customer analysis section of your poultry farming business plan must detail the customers you serve and/or expect to serve.

The following are examples of customer segments: processors, grocery stores, and restaurants.

As you can imagine, the customer segment(s) you choose will have a great impact on the type of poultry farm business you operate. Clearly, processors would respond to different marketing promotions than restaurants, for example.

Try to break out your target customers in terms of their demographic and psychographic profiles. With regards to demographics, include a discussion of the ages, genders, locations and income levels of the customers you seek to serve. Because most poultry farm businesses primarily serve customers living in their same region, such demographic information is easy to find on government websites.

Psychographic profiles explain the wants and needs of your target customers. The more you can understand and define these needs, the better you will do in attracting and retaining your customers.

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Competitive Analysis

Your competitive analysis should identify the indirect and direct competitors your business faces and then focus on the latter.

Direct competitors are other poultry farm businesses.

Indirect competitors are other options that customers have to purchase from that aren’t direct competitors. This includes producers of other meat such as beef, pork, or fish, as well as producers of meat alternatives. You need to mention such competition as well.

With regards to direct competition, you want to describe the other poultry farms with which you compete. Most likely, your direct competitors will be poultry farms located very close to your location.

For each such competitor, provide an overview of their businesses and document their strengths and weaknesses. Unless you once worked at your competitors’ businesses, it will be impossible to know everything about them. But you should be able to find out key things about them such as:

What types of customers do they serve?
What kinds of poultry do they produce (breeders, broilers, pullets)?
What is their pricing (premium, low, etc.)?
What are they good at?
What are their weaknesses?

With regards to the last two questions, think about your answers from the customers’ perspective. And don’t be afraid to ask your competitors’ customers what they like most and least about them.

The final part of your competitive analysis section is to document your areas of competitive advantage. For example:

Will you use superior production methods?
Will you provide services that your competitors don’t offer?
Will you provide better customer service?
Will you offer better pricing?

Think about ways you will outperform your competition and document them in this section of your plan.

Marketing Plan

Traditionally, a marketing plan includes the four P’s: Product, Price, Place, and Promotion. For a poultry farm business plan, your marketing plan should include the following:

Product : In the product section, you should reiterate the type of poultry farm company that you documented in your Company Analysis. Then, detail the specific products you will be offering. For example, in addition to traditional poultry, will you provide organic or cage-free poultry?

Price : Document the prices you will offer and how they compare to your competitors. Essentially in the product and price sub-sections of your marketing plan, you are presenting the products and services you offer and their prices.

Place : Place refers to the location of your poultry farm company. Document your location and mention how the location will impact your success. For example, is your poultry farm located near a processing facility, near a transportation hub, etc. Discuss how your location might be the ideal location for your customers.

Promotions : The final part of your poultry farm marketing plan is the promotions section. Here you will document how you will drive customers to your location(s). The following are some promotional methods you might consider:

Advertising in trade papers and magazines
Reaching out to local agriculture extension offices
Social media marketing
Local radio advertising

Operations Plan

While the earlier sections of your business plan explained your goals, your operations plan describes how you will meet them. Your operations plan should have two distinct sections as follows.

Everyday short-term processes include all of the tasks involved in running your poultry farm, including animal care / feeding, flock supervision, animal transportation, sourcing feed, etc.

Long-term goals are the milestones you hope to achieve. These could include the dates when you expect to sign your 20th production contract, or when you hope to reach $X in revenue. It could also be when you expect to expand your poultry farm to a new location.

Management Team

To demonstrate your poultry farm’s ability to succeed, a strong management team is essential. Highlight your key players’ backgrounds, emphasizing those skills and experiences that prove their ability to grow a company.

Ideally you and/or your team members have direct experience in managing poultry farms. If so, highlight this experience and expertise. But also highlight any experience that you think will help your business succeed.

If your team is lacking, consider assembling an advisory board. An advisory board would include 2 to 8 individuals who would act like mentors to your business. They would help answer questions and provide strategic guidance. If needed, look for advisory board members with experience in managing farms or successfully running small businesses.

Financial Plan

Your financial plan should include your 5-year financial statement broken out both monthly or quarterly for the first year and then annually. Your financial statements include your income statement, balance sheet and cash flow statements.

Income Statement

An income statement is more commonly called a Profit and Loss statement or P&L. It shows your revenues and then subtracts your costs to show whether you turned a profit or not.

In developing your income statement, you need to devise assumptions. For example, will you supply 50 restaurants, or produce 2,000 birds for processing each month? And will sales grow by 2% or 10% per year? As you can imagine, your choice of assumptions will greatly impact the financial forecasts for your business. As much as possible, conduct research to try to root your assumptions in reality.

Balance Sheets

Balance sheets show your assets and liabilities. While balance sheets can include much information, try to simplify them to the key items you need to know about. For instance, if you spend $50,000 on building out your poultry farming business, this will not give you immediate profits. Rather it is an asset that will hopefully help you generate profits for years to come. Likewise, if a bank writes you a check for $50,000, you don’t need to pay it back immediately. Rather, that is a liability you will pay back over time.

Cash Flow Statement

Your cash flow statement will help determine how much money you need to start or grow your business, and make sure you never run out of money. What most entrepreneurs and business owners don’t realize is that you can turn a profit but run out of money and go bankrupt.

In developing your Income Statement and Balance Sheets be sure to include several of the key costs needed in starting or growing a poultry farm business:

Location build-out including design fees, construction, etc.
Cost of equipment and supplies
Payroll or salaries paid to staff
Business insurance
Taxes and permits
Legal expenses

Attach your full financial projections in the appendix of your plan along with any supporting documents that make your plan more compelling. For example, you might include your farm title or lease, or blueprints of the production facility.

Putting together a business plan for your poultry farm is a worthwhile endeavor. If you follow the template above, by the time you are done, you will truly be an expert. You will really understand the poultry farm industry, your competition, and your customers. You will have developed a marketing plan and will really understand what it takes to launch and grow a successful poultry farming business.

Poultry Farm Business Plan FAQs

What is the easiest way to complete my poultry farm business plan.

Growthink's Ultimate Business Plan Template allows you to quickly and easily complete your Poultry Farm Business Plan.

What is the Goal of a Business Plan's Executive Summary?

The goal of your Executive Summary is to quickly engage the reader. Explain to them the type of poultry farm business you are operating and the status; for example, are you a startup, do you have a poultry farm business that you would like to grow, or are you operating a chain of poultry farm businesses?

Don’t you wish there was a faster, easier way to finish your Poultry Farm business plan?

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How To Start Poultry and Chicken Farming in Kenya

Are you thinking of starting a chicken business? Are you already in the chicken farming business but is wondering how to grow your business? Then worry no more.

In this series of articles, we will discuss how to start a poultry farm. Put in mind that, in recent years, chicken farming has grown to become one of the most profitable agribusiness ventures. It is time you get your share in the multi-million venture. This venture has its risks and we will also look at how to mitigate them.

Today we will look at several issues you need to work on as you learn how to start poultry farming. These are not only beneficial for those starting but those in chicken farming that would like to structure their chicken farming and make it profitable.

1. Do your research on Chicken Farming

Like all other worthwhile ventures, the first step is doing research on chicken farming, from setup to market, before you start. This will help you plan for:-

Resources required in chicken farming.
Marketing plan for your chicken farm produces, i.e eggs, meat.
Value addition for your chicken produce
Risks involved in chicken farming and how to mitigate them
The type of chicken you would like to keep e.g. broilers, layers for eggs, Indigenous chicken, incubation, hatching and selling day-old chicks.
Your target market.
Whether you want to do large-scale chicken farming or small-scale chicken farming.
Breeds of chicken are available.
Type of chicken farming e.g free-range, deep litter or extensive systems.

Proper research will put you one step ahead of other chicken farmers.

Benefits of starting a poultry farm

Poultry farming creates jobs and business opportunities for many people.
There is always a demand for poultry products. Poultry farming never dries up as long as you manage it well.
Poultry farming is very profitable if done wisely.

It is imperative to put into consideration that as much as this is a great business, it will take time to start making good profits. Do not fall into “Chicken Farming Get Rich Quick Schemes”, that promise to make you millions of cash in a few weeks.

You need to do a lot of planning before venturing into poultry farming. Know all the costs you will have to incur in the business. Remember that the right knowledge will help you to succeed in chicken farming. You will also need to dedicate yourself fully. You do not need a lot of capital to start poultry farming on a small scale. This is the best way to learn the ropes of the business.

There are very few big ventures in chicken farming since it is capital intensive. However, if you have the right capital, you can go large scale, and you will smile all the way to the bank.

2. Choose the sector you want to focus on.

After doing your research, the next step is to choose the sector in chicken farming that you want to focus on. The selected niche in poultry farming will ensure you focus and become good at the chosen sector. The niches available in chicken farming include:-

Chicken egg production.
Chicken meat production.
Chicken breeding (Hatching).
Chicken egg processing (Value addition).
Chicken meat processing (Value addition).

2. Determine the resources you need to start the chicken business

The next step is to determine the resources you need. These include land, number of chickens, housing for the chicken, staff/employees, chicken feed, transport, equipment and tool needed.

These resources will be determined by the scale of chicken farming you want to get into. The scales are:

Small-scale chicken farming – 1 to 1000 birds
Medium-scale chicken farming – 1000-10,000 birds
Large-scale chicken farming – Over 10,000 birds.

The first thing that you need is land. A 120 by 60 square feet is enough to start a medium-scale chicken farming business. The land is not only the most expensive part of your business but is also the hardest. Once you have acquired land, you have taken care of almost half of your needs.

The land is way cheaper in rural areas than in towns. Opt to buy your land and build a permanent poultry farm instead of renting or leasing it. Remember that when you rent, the owner may decide to chase you out of their land. You will have to incur lots of expenses when you have to relocate. You can rear your chicken in the rural areas and transport them to the urban areas.

Building a chicken coop(House) is a vital part of your chicken farming business. It is less expensive than acquiring land. There are numerously tested and tried ways of creating an enclosure. Just ensure that your chicken cage has a free flow of air and enough ventilation.

As you plan for the coop, do not compromise on space. It is critical. You do not want to lose your chicken through contamination and suffocation, right?

Housing is depended on the production system you are going to use. The most common production systems are:

Free Range production system.
Semi-Intensive production system
Intensive production system – Includes deep litter system and cage system.

Day old chicks

This is where you begin your chicken farming business. Purchase your chicks from a reputable hatchery. Look for the ones that specialize in supplying various species of day-old chickens. This is because such hatcheries have quality chicks.

Raising day-old chicks into hens is a daunting task. You will need to regularly check on them until they are about seven to nine weeks. Chicks do not have a way of maintaining their body temperature. You, therefore, need to:

Check on them as much as five times a day during the first seven to nine weeks.
Regularly monitor their temperature. Ensure that there is a reliable source of heat to keep them warm.
Keep their water and feed clean. Look for feeders that are of the right height to ensure that they do not stoop and tip them over.
Protect them from predators and pets
Ensure that there is enough lighting for your chicks.
You will have to use different feeders as your chicks grow.

Caring for your growing chicks

Most of the work is done at the chicks’ stage. Once they grow into hens and roosters, you will have to conduct primary care. All you need to do is to keep their water and food fresh and collect the eggs. If you opted to rear cockerels, take them to the market. Just ensure that they are healthy and safe from predators.

3. Choose the type of Chicken and Breed.

Types of chicken.

There are three types of chicken that you can rear. They include;

Pullets: They are also known as layers. Layers produce eggs. As much as they are lucrative, they are, however, a little stressful compared to the other two types.

Broilers: Broilers produce meat. The broilers’ growth rate is speedy and is ordinarily ready for the market in 6 weeks.

Cockerels: Cockerels are reared to produce meat just like broilers. However, Cockerels’ growth rate is a little slower. They are ordinarily ready for the market after six months. Cockerels are known to withstand adverse weather and are more resilient regarding survival.

Indigenous Chicken: Indigenous chickens are much sought after because of the unique taste of their eggs and meat. They are considered more nutritious and healthy, especially when rared through the free-range or the pastured system.

Chicken Breeds

These include:-

Indigenous chicken (Kienyeji).
Kari Improved Kienyeji Chicken.

4. Location.

The location of your chicken farm is important to the success of your business. What makes location important is proximity to markets/clients, climate, availability of water etc.

Setting your chicken farm away from towns and cities makes it cheaper in terms of the cost of land and labour, but increases some costs e.g transportation.

5. Create a network.

When starting your chicken farming business, you will need to create a network of professionals, who will act as a go-to resource when in need, this includes veterinary officers, construction workers, manual labourers etc.

You will also need to create a network of suppliers e.g for vaccines, chicken feed and chicken feed ingredients (if formulating your own feed.), construction materials, equipment etc.

6. Run it like a business.

For your chicken farm to succeed, you will need to run it as a business. A well-run chicken business will require the following:-

Business registration.
Proper record keeping .
Owner and employee welfare – The owner and employee should earn salaries.
Proper management and job specifications.
A risk management plan.

You will need to record all your expenses and income , so as to know if your business is making a profit or loss.

7. Risk Management Quality Assurance.

You will need to have quality assurance procedures to ensure that your end product, whether meat or eggs is of good quality. These include vaccination on schedule, feeding the right feed, in the correct ratios and at the right time, disease control procedures and biosecurity, and proper handling of feeds, chicken, equipment, and eggs.

8. Marketing and Sales Plan.

You will need to plan on how you will market and sell your chicken farm produce. This includes branding, sales, and marketing channels (Friends, local community, local markets, hotels, restaurants, catering companies) etc.

9. Value addition .

With increased competition in the chicken business, you will need to think about how to add value to your chicken farm produce, so as to reap maximum profits and stay ahead of the competition.

Download Kienyeji vaccination schedule here

Chicken Feed formulation

Proper Brooder Management for chicken

Poultry House Construction Guidelines

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10 Comments

Kindly do a separate article… Kindly do a separate article on rearing kienyeji hens. How to speed up their growth and whether cross-breeding is possible

Very educative Very educative

Quite informative,Educative … Quite informative,Educative poultry insights

Thank you for your educative… Thank you for your educative piece. God bless you team.

Simple and very educative. I… Simple and very educative. I have learnt.

Well explained .am learning… Well explained .am learning a lot

Well explained in simple… Well explained in simple terms

Congrats, you are doing a… Congrats, you are doing a great work in informing, educating and updating the farmer. Kudos

You over stated the age… You over stated the age commercial broilers reach market age. Check again and use KFC as the market segment.

Thanks. We have rectified.

Beginner's full guide to thriving kuku business – Poultry farming

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Poultry Farming in Kenya: A Beginners Guide

By Elijah Ludenyi

Last updated on March 2nd, 2024 at 06:02 pm

Poultry farming is the rearing of domesticated birds such as chickens, turkeys, ducks and geese for meat or egg production. You can rear poultry birds both in small houses and in large housing complexes.

There are three main categories namely: layer farming; broiler farming and dual purpose farming. Each of these is unique in terms of management practices and targets different market segments.

It is a very lucrative business especially in Kenya with a great demand for both chicken eggs and chicken meat (the price of one egg ranges from Kshs 5 to Kshs 15 whereas 1kg of chicken goes at Kshs 200).

With that in mind, starting a poultry keeping can a profitable venture in Kenya.

KEY TAKEWAYS

HOW TO START POULTRY FARM
CHOOSING THE RIGHT BREED TO KEEP
MANAGING YOUR FARM AND THE BIRDS
HOW TO STRUCTURE YOUR FARM
HOW TO INCREASE PROFITABILITY

Location of your poultry farming project

When you are starting your poultry farming business the location of the farm is crucial. The size of the land will determine how many birds you will be able to keep and how successful your poultry farming business will be.

The land should be close enough to the market in order to reduce transportation costs and make it easy for buyers to access your birds when they need them. It should also have a good source of water which will ensure that all the birds drink clean water at all times. The source of water can either be borehole or running water from a river or dam. Ensure that power supply is available so as to keep feezers and incubators working correctly, if you have them, or plan on getting them in future.

Also Checkout: Christmas tree farming

Selection of the farming system to use in the poultry project

The chicken farming industry in Kenya can be divided into 3 different systems:

Free range system
Semi intensive system
Intensive system

Each of the 3 types have their own pros and cons, making it difficult to decide which type is best for your farm.

Do a market survey of your products

What to sell:
I am sure you are aware of the market for chicken and eggs. But it is always a good idea to do a survey of your local area to find out what is in demand locally. You need to know, who your potential customers are, what products they are buying, why they are buying them and where they buy them.
Don’t be aggressive about this. Be casual when you talk with people and ask your questions as if you were just curious about the topic. Some people like to talk and will go into great detail about this kind of thing. Others will not want to chat with you so much – that’s ok too!
Doing this survey is important because it will help you understand how much money there is in the industry that you want to join as a beginning farmer. If there isn’t any or it isn’t easy for farmers like yourself, then maybe it isn’t worth getting into poultry farming at all.

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Investment opportunities in kenya

Select the bird to raise.

Once you have considered the factors mentioned above and decided to start a poultry farm, it is important that you choose the right bird for your target market. Different birds have different characteristics such as growth rate, feed conversion ratio and mortality rate. Some are also adapted to certain environments more than others.

For example, broilers are bred to grow quickly and reach a high market weight in a relatively short period of time. However, they require special feed rations that can be costly.

On the other hand, layers grow slowly but tend to be hardy birds with a low mortality rate which makes them popular for small-scale farmers in Kenya.

Also read: common management practices for poultry and dairy farming

Housing and equipment should be bought depending on the number of birds to be kept.

Your choice of housing will have a great bearing on the cost of production. To reduce the cost of production, consider using locally available materials such as local timber or bamboo to construct the house.

For optimum yields, your housing should meet the following key requirements:

Ensure that you keep your birds in a shelter that can protect them from adverse weather conditions such as extreme heat and cold.
The housing system should be easy to clean and disinfect. This is important for maintaining a healthy flock.
Proper ventilation is essential for keeping your birds comfortable and healthy. Inadequate ventilation may lead to high mortality rates due to suffocation and respiratory diseases like Newcastle disease.

Get a working capital

It is important to note that commercial poultry farming in Kenya requires a lot of capital. The capital required depends on the scale of the project. However, here is a guide on the amount of capital that is required for poultry farming in Kenya.

The first thing that you will need to get before starting your poultry egg farming business in Kenya is capital. You will require capital to be able to buy the necessary equipment and housing. Working capital will also be required to buy the first batch of birds, feeds and purchase of vaccines.

Profitable businesses in Kenya to start 2023

Obtain high quality birds and quality feeds.
Buy from reliable sources. This will ensure you get good quality birds which have been bred in a controlled environment and fed well.
Top class feed will ensure the chicken have a healthy diet, grow fast and give high yields in the form of eggs or meat.
Quality birds will fetch good prices if you decide to sell them later on, while quality feed means that you can get more eggs or meat from your chickens.
Obtain top class drugs and vaccines for your birds. This includes antibiotics for treating diseases, disinfectants for cleaning the coops and any other medications that may be needed by your chickens such as vitamins.

Vaccinate the birds and continue with the vaccination schedule that you were given by the vet.

Vaccine your birds after a week when they are used to the new environment and feed. Vaccinate them against Gumboro, Newcastle and fowl pox diseases. You can also vaccinate the birds against other diseases that are common in your area. The vaccination schedule will be given to you by the vet when you buy the vaccine.

Additionally, working capital is also required to pay for day to day running of the farm such as electricity, water, labour and transport costs.

Ensure that you vaccinate all your chickens at once whether they are 10 or 1000. If you miss a day on the vaccination schedule as advice by your vet, continue with what is left of the schedule until it is completed then start again from day one this time round following the exact days as advised by the vet for example if you were to give 14 days of injection then miss one day, continue with 13 more days then start again from day 1 with another 14 days.

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How to start a dairy farming in kenya

Poultry farming in Kenya is a lucrative business but one must be ready to invest capital, time and effort for one to succeed.

Poultry farming in Kenya is one of the most lucrative business ventures you can get into due to high demand for poultry products. It involves raising domesticated birds such as chickens, ducks, geese and turkeys for meat and eggs production. Poultry farming has evolved from the traditional backyard rearing to commercial production. This is because the demand for poultry products has grown tremendously over time both locally and internationally.

Poultry farm owners have also used various innovative ways of marketing their products such as packaging and branding them in order to increase sales. Poultry farmers are now venturing into value addition through making of sausages, chicken nuggets, burgers etc to increase sales revenue.

Poultry farming business is however not all rosy as it involves quite a number of risks which are hard to predict at times that may make the business unprofitable with heavy losses incurred if one is not cautious enough or if they make mistakes along the way.

Some factors that can affect profitability include; disease outbreaks, inadequate storage facilities resulting in reduced shelf life, poor quality feeds resulted from mixing toxic substances thus causing bird poisoning ,change in consumer tastes/preferences e.t.c

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IMAGES

Poultry Farming Business Plan Pdf
Comprehensive Business Plan On Poultry Farming Pdf
Sample Poultry Business Plan
BUSINESS PLAN FOR A POULTRY FARM INVESTMENT
Starting Broiler Poultry Farming Business Plan (PDF)
Small Scale Poultry Farming In Kenya

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COMMENTS

[Pdf Sample] Poultry Farming Business Plan In Kenya Docx
Read Also: [Pdf Sample] Poultry Farming Business Plan In South Africa Docx Farm Setup and Infrastructure. Creating an efficient and sustainable farm setup is essential for the long-term success of your poultry farming business.This section covers aspects such as land selection, farm layout, infrastructure requirements, and waste management systems. . Additionally, it discusses the necessary ...
Chicken Farming Business Plan: How to Start a Profitable Poultry Farm
The poultry industry offers great opportunities for financial success. Selling fully grown healthy chickens can earn you a profit of $10 to $11 per bird. Additionally, poultry eggs can be sold for $2 to $3 per crate, with each crate containing 30 eggs. A healthy layer chicken can lay up to 325 eggs in a year.
PDF Business Plan Proposal For Poultry Farming In Kenya Prepared By
poultry products in Kenya. The results indicate a significant and growing demand for poultry meat and eggs due to population growth, increasing urbanization, and changing dietary preferences. Furthermore, there is a strong preference for organic and free-range poultry products, presenting an opportunity to cater to this niche market segment.
Poultry farming business plan for 1000 layers Chicken kept under deep
Business Description: Happy Egg Farm is a small-scale poultry farming operation located in rural XYZ. We will raise 1000 layers chicken in a deep litter system, which consists of a large barn with a deep bed of straw, wood shavings or other organic materials that the chickens can scratch and forage in. This system provides a natural and ...
Poultry Farming Business in Kenya: A Comprehensive Guide
Poultry farming involves raising domesticated birds such as chickens, ducks, turkeys, or geese for various purposes like meat (broilers) or egg production (layers). The poultry sector plays a significant role in Kenya's agricultural economy due to its high demand locally and internationally. It offers numerous employment opportunities and ...
Small Scale Poultry Farming In Kenya
Small scale poultry farming in Kenya beginners guide including initial capital, feeds, vaccination, methods of poultry farming, business plan, and many more. Poultry farming is one of the fastest ways to grow into the business. Small scale poultry farming in Kenya entails rearing domestic birds such as chicken, ducks, turkeys, quails, geese, among others. The
Chicken Farming Kenya: How to start a profitable poultry business in Kenya
LAND: The no 1 thing you need to get right in poultry farming in Kenya is land. a plot of land of 120 x 60 square meters is okay for setting up medium scale poultry farm in Kenya, at least for a start. Once you have land that is big enough for your farm set up, almost half of your needs have been taken care of. Land is the hardest and the most expensive part of poultry business in Kenya.
How to Write a Business Plan for Your Poultry Farming Business in Kenya
Small scale Chicken Rearing (of about 50 birds) kept in cages at the backyard of your resident will take about Ksh.35,000 to start. A medium scale poultry farming that requires land and housing and other materials in 1 - 2 plots of Land takes about Ksh.250,000 to Ksh.2 Million to start.
Chicken farming in Kenya business plan
Here are the steps to create a comprehensive business plan for your chicken farming operation: Market research: Research the demand for chicken products in Kenya, including the types of chicken products that are in demand, and the target customer demographic. Choose a business model: Consider the size of your operation, the amount of investment ...
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The investment for large-scale poultry farming should be huge. An organized management system is needed to monitor production, procurement, accounting, sales, and marketing. Scale of Poultry farming in Kenya Small scale poultry farm - It is one where about 1 to 1000 birds are raised; Medium-scale poultry farm - About 1001 to 10,000 birds ...
PDF P o u l tr y F a r mi n g i n Ke n y a : Br e e d s , Ho w to S ta r t
Small scale poultry farm - It is one where about 1 to 1000 birds are raised Medium-scale poultry farm - About 1001 to 10,000 birds are reared Large-scale poultry farming - More than 10,000 birds are raised Most poultry farmers in Kenya farm on a small scale. Key typ es o f p o u l tr y far mi n g i n Ken ya
How to Start Poultry Farming in Kenya?
Egg trays, cages, coops, incubators, a waste disposal system, perches, feeders, drinkers, nests, crates, and an effective lighting system are also required. 7. Find the Market For Your Production. Before beginning poultry farming in Kenya, it is critical to ensure that you have a market.
How To Start Poultry Farming In Kenya With Just Kes10,000
Develop a business plan. Choose a poultry production method. Purchase equipment and supplies. Purchase the chicks. Poultry farming is a profitable business in Kenya and can be started with a relatively small capital investment. With only KES 10,000, you can start a small-scale poultry farming business that can generate a steady income.
(PDF) Poultry Business Plan / Holistic Business Plan for Poultry
This comprehensive business plan covers the following; 1.0 Executive Summary 4 1.1 Business Vision, Mission and Goals 5 Business Vision 5 Our Mission 5 Our Product 5 2.0 The Business 7 2.1 ...
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Poultry farming in Kenya can be a rewarding journey. Our comprehensive guide equips you with the knowledge and tools needed to succeed. From understanding the industry to scaling up your farm, we've got you covered. Plus, explore our affordable, secure agricultural land listings to find the perfect foundation for your poultry venture. Your poultry farming success story starts here!
Poultry Farming In Kenya -13 Simple Steps For Beginners
Make a good business plan before starting and try to work according to the plan. Include everything from starting to marketing in your business plan. Ask for help from an expert if you are a beginner. Step 4: Select a Good Location. Selecting a very good location is very important for commercial poultry farming business in Kenya.
Poultry Farm Business Plan Template & Guide [Updated 2024]
Your operations plan should have two distinct sections as follows. Everyday short-term processes include all of the tasks involved in running your poultry farm, including animal care / feeding, flock supervision, animal transportation, sourcing feed, etc. Long-term goals are the milestones you hope to achieve.
How To Start Poultry and Chicken Farming in Kenya
Medium-scale chicken farming - 1000-10,000 birds. Large-scale chicken farming - Over 10,000 birds. Land. The first thing that you need is land. A 120 by 60 square feet is enough to start a medium-scale chicken farming business. The land is not only the most expensive part of your business but is also the hardest.
Beginner's full guide to thriving kuku business
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Strategies for Transforming the Poultry Industry in Kenya Through Participatory Modelling per capita consumption of chicken meat in 2021 was estimated at 1.31 kg and 45 eggs.