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Top 8 e-Commerce Research Topic Ideas in 2024

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In today's digital era, eCommerce has become a booming industry, offering convenience and accessibility to consumers worldwide. Among the plethora of eCommerce websites and apps, only a few manage to achieve significant recognition and success. Ever wondered what sets these successful ventures apart from the rest? The key lies in conducting effective and insightful research.

Research plays a pivotal role in determining the trajectory of an eCommerce project towards success. When done right, it becomes the driving force behind the growth and profitability of a business. However, the process of choosing suitable eCommerce research topics is not as simple as it may seem. As you delve into the vastness of the field, you'll realize the importance of finding the right focus.

So, how can you discover the perfect research topic for your eCommerce venture? The answer is straightforward - keep reading until the end! We've compiled a comprehensive list of compelling topics that can steer your research in the right direction and pave the way for your eCommerce business's success.

How is eCommerce Growing Important Every Day?

The eCommerce industry has undergone significant transformations over the past few years, and its growth hasn't gone unnoticed. The increasing importance of eCommerce can be attributed to several factors, including:

Expanding Customer Base : The advancement of eCommerce has led to a massive increase in the number of customers participating in online shopping. Understanding and analyzing the evolving trends and preferences of these newer customers have become essential for businesses.

Convenience for Customers : One of the primary reasons for the industry's growth is the convenience it offers to customers. Online shopping portals enable people to purchase their favorite products from the comfort of their homes, contributing to the industry's popularity.

Targeted Marketing Growth: The effectiveness of targeted marketing strategies has played a crucial role in eCommerce's success. From personalized messages addressing customers by name to tailored product recommendations, such tactics have significantly enhanced customer satisfaction and contributed to the industry's expansion.

Top E-commerce Research Ideas

To ensure your eCommerce research paper captures attention and relevance, it's essential to focus on the most pertinent topics in the industry. We've compiled a list of potential topics that can significantly enhance the chances of your research paper's success: 

1. Role of Artificial Intelligence in Shaping Consumer Demand In E-commerce

Objective of the Paper: The topic emphasizes the importance of using Artificial Intelligence in shaping consumer demand in the e-commerce industry. It aims to explore how AI is utilized to provide personalized product recommendations, virtual assistants, dynamic pricing, chatbots, etc.

The paper aims to provide insights into the effectiveness of AI in influencing consumer decision-making, examining underlying mechanisms and assessing its impact on satisfaction, loyalty, and shopping experiences.

Why Choose this Topic?

The objective is to contribute towards a deeper understanding of the role of advanced AI in e-commerce and provide valuable insights for businesses and policymakers. This information will help policymakers make informed decisions and optimize their marketing strategies.

2. An Innovative E-commerce Platform Incorporating Metaverse to Live Commerce

Objective of the Paper: The paper's primary purpose is to explore the integration of the metaverse concept into e-commerce platforms and investigate its impact. The research would aim to understand how Metaverse can be leveraged to enhance and transform the typical e-commerce model.

Such e-commerce thesis topics aim to develop and assess an innovative e-commerce platform that incorporates elements like virtual reality, augmented reality, and immersive experiences into live commerce interactions. The research can also identify the hiccups one might face regarding technical requirements and ethical considerations when marrying e-commerce with Metaverse.

Metaverse has recently gained a lot of attention due to its vast advantages. If Metaverse is successfully implemented with live commerce, one can unleash the platform's full potential and use it to their advantage. This paper helps provide insights into the application of the Metaverse in creating innovative yet immersive platforms.

3. Autonomous Transaction Model For E-commerce Using Blockchain Technology

Objective of the Paper: This innovative topic helps investigate and develop a novel transaction model. The primary purpose of including blockchain in an e commerce research paper is to explore the potential of Blockchain in enabling autonomous transactions within the entire e-commerce ecosystem.

Using the study, one can design and implement an autonomous transaction model that utilizes Blockchain's decentralized and immutable nature. This would facilitate secure, transparent as well as efficient transactions in e-commerce. Such e-commerce research paper topics aim to discover how Blockchain can effectively streamline various aspects of eCommerce management , including order processing, inventory management, supply chain logistics, payment systems, etc.

This paper would significantly contribute to assessing the effectiveness of the autonomous transaction model in improving operational efficiency, cost-cutting, and mitigating funds and counterfeiting risks. This helps create a transparent e-commerce transaction ecosystem that various businesses can apply.

4. Product Advertising Recommendation in E-commerce Based on Deep Learning and Distributed Expression

Objective of the Paper: This paper helps explore and develop a sophisticated recommendation system for product advertising by utilizing deep learning techniques and distributed expression methods. The primary aim is to discover how deep learning algorithms can be applied to analyze vast amounts of data, user behavior, product information, contextual factors, etc.

One can develop recommendation systems that leverage deep learning models like CNNs, RNNs, or transformer models to get meaningful product images, descriptions, and user preferences. The research also evaluates the proposed recommendation system's performance, scalability, and privacy implications.

This paper would help gain valuable insights for companies and industries to optimize their marketing strategies which will ultimately help in improving the overall user experience.

5. Evaluating User Interface and Experience of VR in the Electronic Commerce Environment: A Hybrid Approach

Objective of the Paper: The purpose is to analyze and assess virtual reality's UI and UX aspects of virtual reality, one of the hottest topics of current times, in the context of electronic commerce. This research will help provide insights into the effectiveness and usability of VR technology in enhancing the shopping experience for consumers and the selling experience for traders.

The aim is to employ not a single method but a hybrid approach combining qualitative and quantitative research. This involves conducting user studies, usability testing, surveys, and even interviews to get hands-on data and participant feedback.

Conducting thorough research on this topic will help provide valuable information for designing and optimizing VR interfaces in e-commerce settings. Gaining the knowledge would help companies better fathom the potential of VR in e-commerce and identify areas of improvement.

6. Smart E-commerce Logistics Construction Model-based on Big Data Analytics

Objective of the Paper: To propose a probable advanced logistic construction model for e-commerce that uses big data analytics to optimize and enhance the efficiency of the entire logistics process.

The primary goal is to explore and identify how big data analytics can garner, analyze and extract essential information from vast logistics-related data in the e-commerce industry. The sources include order information, inventory data, transportation records, traffic patterns, etc.

Ultimately, the research would be used to develop an intelligent logistics construction model that could use big data analytics, including data mining machine learning, predictive analytics, and even optimization algorithms.

Why Choose this Paper?

By gathering information from real-time data, the model aims to improve accuracy, cut costs, minimize delays, and provide a seamless experience to the users. The paper would provide companies with information that would strengthen their logistics operation and help them meet the increasing demands and expectations of the eCommerce market.

7. Consumer Marketing Strategy and E-commerce in the Last Decade

Objective of the Paper: The paper helps analyze the changes in consumer marketing strategies over the last ten years. The aim is to explore the evolving trends in terms of consumer behavior, preferences, and expectations and how they have influenced marketing strategies.

The study also helps understand how digital technologies such as social media, mobile devices, and significant data analytics shape consumer behavior. It also helps recognize the best practices and successful marketing strategies various e-commerce businesses use to attract, engage and retain customers.

If one analyzes any latest research paper on e commerce, one will find data that talks about the various challenges and opportunities that businesses have faced and adopted in the last decade. Likewise, this paper will help develop and implement effective consumer marketing strategies in an e-commerce environment. It would more likely be a comprehensive guide that talks about the evolution of consumer marketing strategies and their relationship with e-commerce in the last decade.

8. E-commerce Opportunities in the 4.0 Era of Innovative Entrepreneurship Management Development

Objective of the Paper:  The purpose is to identify the various unique opportunities that arise in e-commerce as per the Fourth Industrial Revolution. The paper investigates and analyzes the multiple dimensions of eCommerce in the 4.0 era, which includes various parameters like AI, IoT, Blockchain, cloud computing, and data analytics.

The primary goal of this paper is to understand how these advanced technologies can be implemented to enhance the e-commerce platform and enable new business models.

The paper also aims to find specific growth areas, such as cross-border e-commerce, mobile commerce, and social or platform-based business models.

The paper helps in providing valuable insights for budding entrepreneurs and established businesses. It helps to understand the innovative relationship between emerging technologies and e-commerce, resulting in a conducive and sustainable environment.

How To Write An Effective E-commerce Research Paper?

Some basic steps must be followed to write an influential e-commerce research paper. They are:

  • Choose the Right Topic: Selecting a specific domain is necessary before writing a paper. Ensure the e commerce-related research topics are relevant to the current scenario and resonate with the market's current demand.
  • Conduct Thorough Research: A research paper is nothing if it is just filled with some facts everyone can find in the newspapers and magazines. As a research scholar, you need to conduct thorough research and write the paper in a way that discusses even the most critical topics excitingly.
  • Outline the Paper:  Before writing, create an outline that will act as a guide throughout the research.
  • Analyze and Interpret your Findings: Collecting data and merely representing it would not be enough. You must analyze your research findings and translate them into an actionable conclusion.
  • Revise and Edit: Even after completing the paper, you must revise the whole thing to find mistakes, if any, are present while filling in the information.

You must always remember an e-commerce paper is only effective when it has the perfect balance between in-depth analysis, clarity of expression, and an engaging writing style.

In conclusion, the realm of eCommerce is experiencing rapid and dynamic changes, making it crucial for researchers and businesses to stay updated with the latest trends and topics. In 2024 and beyond, the key to success lies in exploring intriguing research ideas that hold the potential to revolutionize customer engagement, satisfaction, and conversion rates.

The first four research topics open up numerous opportunities for delving into customer-centric approaches, allowing businesses to better understand their target audience and cater to their needs effectively. Furthermore, the fifth and sixth topics emphasize the importance of efficient logistics and supply chain management, ensuring seamless delivery solutions and practices to meet customer expectations.

The final two topics highlight the indispensable role of data analytics and AI in the eCommerce landscape. Leveraging advanced technologies in these areas can drive better decision-making, fraud detection, and overall business efficiency.

By embracing these research areas and selecting the right eCommerce research title, researchers can gain valuable insights that will help them thrive in the ever-evolving world of eCommerce. Embracing innovation and staying attuned to the shifting industry trends will be key in achieving success in this fast-paced and competitive market.

Frequently Asked Questions (FAQs)

The best way to choose a topic in commerce is to research and find out the most searched topics of the current times. This homework will help you understand the market's current demands and choose your topic accordingly.

In the simplest terms, e-commerce market research is the process of collecting and studying data and information related to the e-commerce industry.

If we consider previous data, the B2C model is the most successful form of eCommerce as the B2C model targets individual consumers rather than businesses providing a more significant customer base.

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E-commerce Dissertation Topics

Published by Carmen Troy at January 10th, 2023 , Revised On August 18, 2023

Introduction

Studying e-commerce helps in understanding how online businesses work. As a student of e-commerce, you will be required to learn about the various electronic mediums that online businesses rely upon and how online operations and transactions are carried out.

Essentially, e-commerce is studying the different technologies involved in setting up an online business. These include automated data collection systems, artificial intelligence, user design, inventory management systems, electronic data interchange systems (EDI), online transactions processing, industry-specific user tools, internet marketing, supply chain management, news breaking, and electronic funds transfer, and mobile commerce.

To help you get started with brainstorming for e-commerce topic ideas, we have developed a list of the latest topics that can be used for writing your e-commerce dissertation.

PhD qualified writers of our team have developed these topics, so you can trust to use these topics for drafting your dissertation.

You may also want to start your dissertation by requesting  a brief research proposal  from our writers on any of these topics, which includes an  introduction  to the topic,  research question ,  aim and objectives ,  literature review  along with the proposed  methodology  of research to be conducted. Let us know if you need any help in getting started.

Check our  dissertation examples  to get an idea of  how to structure your dissertation .

Review the full list of  dissertation topics for 2022 here.

2022 E-commerce Dissertation Topics

Topic 1: an assessment of the geographical constraints impacting the business flow of e-commerce- a case study of amazon..

Research Aim: This study aims to find the impact of geographical constraints on the flow of e-commerce business focusing on Amazon. In this research, we will analyse how these geographical restrictions affect the flow of business. In many areas, e-commerce may drive the decline of small stores and may also affect the local producers and the global economy.

Topic 2: An investigation of the security controls and issues of e-commerce websites in the UK online environment.

Research Aim: With the development of the global economy and an increasing number of customers running their business largely through the internet or mobile has made e-commerce grow. Creating an effective strategy is the most integral part of a modern organization; however, a company must take care of the new security concerns and problems while maintaining their quality and high standard. This study will primarily focus on the security control and issues of e-commerce websites in the UK and how they cope with them to keep the data secured.

Topic 3: Google ads vs. Search ads in e-commerce- A comparative study

Research Aim: An organization may find it challenging to decide what kind of advertisement they should use for their online campaigns. This study will provide a comparative analysis of google ads and search ads and give us an understanding of both ads, focusing on which is better according to the budget of the organisation, which will help them gain a significant audience and grow the business.

Topic 4: An examination of consumer decision-making processes- A comparative study between e-commerce and m-commerce in the United Kingdom.

Research Aim: The growth of eCommerce is increasing day by day. This research aims to find the factors affecting the online purchase decision. This study will provide a comparative analysis of eCommerce and m-commerce in the UK, focusing on different factors and characteristics of both. This study will differentiate the features of eCommerce and m-commerce and identify the main factors which influence the long run of online marketing to provide better services for consumers and make them know about new business opportunities.

Topic 5: Gender Inequality in the Ecommerce Industry.

Research Aim: Women in industries are still facing substantial issues in their daily lives as well as in their professional lives; for example, salary gaps, discrimination, maternity leave are just simple examples that influence the everyday lives of thousands of individuals around the world. This study will focus on the gender inequality and biased behaviours individuals, especially women, face in the eCommerce industry.

Covid-19 E-commerce Research Topics

Topic 1: impacts of coronavirus on e-commerce.

Research Aim: The study will focus on identifying the effects of coronavirus on E-commerce.

Topic 2: Frequent E-commerce shopping during Coronavirus pandemic

Research Aim: Coronavirus has affected almost every business, including E-commerce. This study will investigate the reasons behind increasing online shopping, challenges faced by E-commerce industries, and measures taken to improve the business.

Topic 3: Contribution of E-commerce during COVID-19

Research Aim: This study will identify E-commerce industries’ contribution during the coronavirus pandemic. What safety measures have they taken to provide safe deliveries of the products? What kind of challenges they faced?

Topic 4: Offline and online shopping after COVID-19

Research Aim: This study will focus on reviewing the current positive and negative impacts on online shopping and shopping in stores and predict the future of shopping after COVID-19, listing the differences, challenges, benefits, and risks of both online and offline shopping.

E-commerce Dissertation Topics for 2021

Topic 1: impact of digital business on the economic growth of the country: a case study of xyz country.

Research Aim: This research will focus on the significance of digital business during the pandemic and its impacts, not the country’s economic growth. It is a detailed view of the future that needs to be digitalised.

Topic 2: Brand marketing through social media

Research Aim: This research aims to focus on the importance of Brand Marketing through social media by addressing various current strategies used in brand marketing.

Topic 3: Impacts of social media on customer behaviour

Research Aim: This research aims to measure social media’s impacts on customer behaviour and address various effective strategies to attract customers through social media.

Topic 4: What factors influence the consumer's buying decisions?

Research Aim: This research aims to identify factors that influence the consumer’s buying decisions

Topic 5: Black Friday sale strategy to drive sales

Research Aim: This research aims to identify how the Black Friday sale strategy is effective in driving sales. How can huge discounts benefit sellers?

Topic 6: The role of influencer marketing in increasing sale

Research Aim: Influencer Marketers impact the customer’s perception. This research aims to the role of influencer marketing in increasing sales.

Topic 7: Impact of E-marketing on consumer purchase decision: the case of the luxury industry in the UK

Research Aim: This research aims to measure E-marketing’s impact on consumer purchase decisions in the U.K luxury industry.

Topic 8: Analysis of the customer-centric marketing strategies in attaining competitive advantage for the firm and sustaining business success

Research Aim: This research focuses on attaining customer-centric marketing strategies in a competitive advantage for the firm and sustaining business success.

Topic 9: Traditional vs. digital marketing: a comparative study of the last ten years

Research Aim: This research aims to conduct a comparative study of traditional vs. digital marketing in the last ten years.

Topic 10: The impact of relationship marketing on customer loyalty: an analysis of the Honda motor

Research Aim: This research aims to assess the impact of relationship marketing on customer loyalty. An analysis of the Honda motor will be conducted as the basis of the research.

Topic 11: The importance of search engines in e-commerce

Research Aim: This research aims to identify the importance of search engines in e-commerce.

Topic 12: E-commerce company's advertising strategy-critical analysis

Research Aim: This research aims to identify the importance of an E-commerce company’s advertising strategy.

Topic 13: Importance of customer retention in E-commerce

Research Aim: This research aims to measure the importance of customer retention in E-commerce.

Topic 14: Importance of brand loyalty in internet marketing

Research Aim: This research aims to identify the importance of brand loyalty in internet marketing.

E-commerce Dissertation Topics for 2020

Topic 1: analysing the impact of e-commerce strategies on building better relationships with customers: a case study of the uk fashion industry.

Research Aim: the UK fashion industry is a fragmented zone where a large number of famous brands have been competing to gain a competitive edge through better customer relationships. For the same purpose, effective e-commerce strategies can help in building better customer relationships. Thus, the main purpose of this research will be to analyse the impact of e-commerce strategies on building better relationships with customers of the UK Fashion industry.

Topic 2: Assessing the impact of unique website attributes on consumer buying pattern: A case study of Amazon and eBay

Research Aim: The rise of information technology has led famous brands to develop unique attributes for their websites to encourage their audience to buy. One of the most notable issues of the e-commerce industry is the ever-increasing competition amongst online retailers that offer user-friendly and unique website design and UX features to achieve favourable results. The purpose of this study will be to assess the impact of website attributes on consumer buying patterns with a focus on Amazon and e-bay.

Topic 3: How does e-commerce facilitate adding value to a business: A case study of service industry in China.

Research Aim: In today’s world with tech-savvy consumers, online purchases are much higher as compared to traditional, in-store purchases. This persuades the pioneers of the service industry to add value to their business by providing e-commerce facilities to consumers. Therefore, the main purpose of this research will be to analyse how e-commerce facilitates and adds value to a business with a focus on China service industry.

Topic 4: Critical analysis of security policies and vulnerabilities of an online banking website: Identifying the challenges and remedies to improvise risk management

Research Aim: The number of internet users around the world is increasing with each passing year, however, this has also posited various security problems for online banking websites. The main purpose of this study will be to critically analyse security policies and the vulnerabilities of online banking websites, along with the identification of challenges and remedies for improvising risk management.

Topic 5: Can e-commerce help organisations build a competitive advantage over their competitors?

Research Aim: This research will talk about the role of e-commerce in helping organisations build a competitive advantage against their competitors. This research will understand how e-commerce, through advanced technology, helps businesses attain their business objective and how it helps them facilitate their customers.

Topic 6: Exploring the regulations and guidelines set out for e-commerce companies

Research Aim: This research will understand the rules and regulations set out by the government and regulating authorities to implement safe and secure e-commerce. When offering online payment services to their customers, businesses have to make sure that they comply with the laws set out by the government so that customers’ payments are safe and secure.

Topic 7: Analyzing the best security mechanisms that should be implemented by e-commerce businesses

Research Aim: When implementing e-commerce models, it is necessary for businesses to make sure that the best security mechanisms are put in place. Customers trust companies which is why they make online payments. Thus the development of secure payment gateways is vitally important to keep the trust of customers. This research will analyse the various security mechanisms available for companies and how businesses should implement them.

Topic 8: Exploring the data privacy issues in e-commerce

Research Aim: This research will be focused on trust issues surrounding e-commerce. Customers make credit card payments trusting the company and the technology in use. However, there have been instances where companies failed to protect customer data, and their privacy is compromised. Such incidents can cause the company to lose its reputation and find itself having to deal with legal issues. This study explores the various privacy issues that customers come across when buying online.

Topic 9: E-Commerce and customer retention – What role does e-commerce play?

Research Aim: This research will explore an important aspect of businesses i.e. customer retention. The study will analyse whether or not e-commerce helps businesses in retaining customers. What are the various causes and reasons people trust e-commerce and stay loyal to a brand if it does? This research will investigate all the possibilities to conclude whether e-commerce plays a role in retaining customers or not.

Topic 10: Security limitations and challenges of implementing e-commerce.

Research Aim: This research will explore the challenges and security limitations businesses have to deal with when building an e-commerce business. The study will include the various security elements that companies have to consider when implementing e-commerce models, the challenges they encounter, and the steps that they take in order to ensure the security of customers’ data as well as their own systems.

E-commerce Marketing Dissertation Topics

Their marketing and advertising strategies largely influence e-businesses. Without having a well-rounded and educated marketing strategy, an e-business in today’s cut-throat online environment will surely struggle to succeed.

Web admins and online marketing experts employ various marketing strategies to engage potential customers on social networks, banner advertisements, and paid advertisements.

The internet has played a vital role in making data available to everyone, making it possible to target customers based on their demographics and social media profiles. Thus, from these intriguing and up-to-date e-commerce marketing topics, you can choose the most suitable one for your own dissertation project.

Topic 1: E-commerce and the importance of search engine rankings for businesses

Research Aim: This research will identify the importance of search engine ranking for e-commerce businesses.

Topic 2: Investigating internet marketing strategies employed by traditional retailers

Research Aim: This research will explore and evaluate the internet marketing strategies undertaken by businesses.

Topic 3: Retaining customers by employing e-commerce: A case study of the UK fashion industry

Research Aim: This research will explore the ways through which e-commerce businesses can retain their customers. A specific focus of this study will be the UK Fashion industry.

Topic 4: Wholly online or one foot in both worlds – The advantages and disadvantages of the two commonly employed marketing strategies - online and conventional models

Research Aim: This research will aim to understand the pros and cons of two main marketing strategies employed by companies. Also, this research will study businesses that run both online and traditional businesses.

Topic 5: To investigate internet marketing strategies employed by e-commerce retailers

Research Aim: This research will understand the internet marketing strategies undertaken by e-commerce retailers.

Topic 6: Understanding the effect of customer behaviour on internet marketing strategies

Research Aim: This research will understand how internet marketing strategies change consumer behaviour.

Topic 7: Measuring the success of marketing strategy employed by new e-businesses – A case study of the UK retail industry

Research Aim: This research will aim to measure the success of marketing strategies adopted and employed by companies in the UK retail sector.

Topic 8: Measuring the success of internet marketing strategy employed by traditional businesses – A case study of the airline industry

Research Aim: This research will explore the success of internet marketing strategies employed by traditional businesses in the airline industry of the UK.

Topic 9: The role of original and plagiarism free content in today’s e-marketing strategies

Research Aim: This research will explore an important concept of internet marketing i.e. content marketing. The importance of content quality and authenticity will be evaluated in this study.

How Can ResearchProspect Help?

ResearchProspect writers can send several custom topic ideas to your email address. Once you have chosen a topic that suits your needs and interests, you can order for our dissertation outline service which will include a brief introduction to the topic, research questions , literature review , methodology , expected results , and conclusion . The dissertation outline will enable you to review the quality of our work before placing the order for our full dissertation writing service !

E-commerce Strategy Dissertation Topics

The importance and the role of an effective e-commerce strategy should never be overlooked especially when promoting a product or service. In today’s highly “technology-oriented” world, having an internet presence is considered a requirement.

A well-rounded design can help e-businesses become leaders in their respective industries. Some related topics are listed below:

Topic 1: Evaluating internet marketing strategies employed by existing e-businesses

Research Aim: This research will aim to explore the various internet marketing strategies employed by various existing businesses. The dissertation will identify the most successful online marketing strategies for the last five years in the UK e-commerce industry.

Topic 2: The challenges and opportunities for organisations migrating to the internet

Research Aim: This research will explore the challenges and opportunities that companies come across when transitioning from a traditional to an e-commerce model.

Topic 3: Accident or Design – Do we really have an internet marketing mix model/strategy that is sure to work?

Research Aim: This research will aim to explore whether we really have an internet marketing mix model/strategy that is sure to work or do online marketing strategies become successful by accident.

Topic 4: Investigating the use of customer service in e-commerce to gain a competitive advantage

Research Aim: This research will investigate the role of friendly and efficient customer services in the success of e-commerce strategy

Topic 5: Exploring the most effective aspects of e-commerce strategy in today’s world

Research Aim: This research will outline the most important qualities of an e-commerce strategy to be successful in today’s fast-moving world.

Topic 6: Exploring the various internet business value creation strategies employed by e-businesses

Research Aim: This research will explore and investigate the different internet value creation strategies adopted by e-commerce businesses.

Topic 7: Measuring performance of an e-business marketing strategy

Research Aim: This research will aim to measure the success of an e-commerce strategy implemented by an e-commerce business. This topic can be customised to focus on a specific company or a specific strategy.

Topic 8: Investigating e-business strategies employed by educational institutes in the UK

Research Aim: The educational sector has adopted e-commerce to attract students from around the world. This study will aim to investigate the e-commerce strategies implemented by educational institutes to evaluate their success.

Topic 9: Reviewing the e-business strategies employed by the UK SME’s

Research Aim: This research will compare and analyse the best e-commerce strategy implemented by SMEs in the UK.

Topic 10: How effective e-commerce strategies can help companies in building their brand reputation

Research Aim: This research will understand the various strategies implemented by companies and will conclude whether implementing them helps companies build their brand reputation.

E-commerce Security and Trust Dissertation Topics

The importance of trust and security in e-commerce has greatly increased in recent times, thanks to the growing number of threats that exist on the internet. When companies decide to implement e-commerce models, they entrust their customers that their data and privacy will be protected.

On the other hand, customers also make e-commerce payments trusting the company with their information. Thus, exploring these two essentials of e-commerce will help understand how successful companies have been in assuring customers about their security systems. Here are some commerce trust and security topics for you to choose from.

1. E-Commerce Trust Dissertation Topics

Topic 1: trust in e-commerce – reality or myth.

Research Aim: This research will explore the trust aspect of e-commerce as to whether it really exists or is just a myth.

Topic 2: Investigating data privacy issues in e-commerce and how they affect businesses

Research Aim: This research will explore the data privacy issues in the e-commerce industry and how they affect businesses.

Topic 3: Data Protection Act: Does it help in building trust in e-commerce

Research Aim: This research will understand the data protection act. It will also analyze whether or not it helps businesses to build trust. The research will explore whether changes to this act are required or not.

Topic 4: How has anti-virus technology helped the e-commerce industry?

Research Aim: This research will explore the effectiveness of anti-virus software and whether it has helped protect the e-commerce industry.

Topic 5: Investigating strategies used by retailers to build up trust among potential and existing customers

Research Aim: This research will analyse the strategies utilised by retailers in the UK to build trust among customers.

2. E-commerce Security Dissertation Topics

Topic 1: to identifying the security limitations that led to third party attacks in the past.

Research Aim: This research will analyse the past third-party attacks and will explore the reasons as to why those happened.

Topic 2: An empirical study of e-commerce security, challenges, and solutions

Research Aim: This research will discuss the basics of e-commerce security, the challenges faced by the industry and its solutions.

Topic 3: Investigating strategies employed by e-commerce businesses to enhance the security of e-commerce transactions

Research Aim: This research will aim to understand the various strategies that are employed by e-commerce businesses to enhance the security of e-commerce transactions.

Topic 4: Exploring the effectiveness of encryption in the e-commerce industry

Research Aim: This research will investigate the effectiveness of encryption and the reason why the e-commerce industry adopted it.

Topic 5: Online reputation management: Exploring how e-commerce companies in the UK fashion industry practice it

Research Aim: This research will discuss a relatively new concept, online reputation, and will explore how the UK fashion industry practices it.

E-commerce Usability Dissertation Topics

Not many e-businesses pay enough attention to the usability of their e-commerce website. It should be noted that the complex ordering and navigation system leads to higher bounce rates, leaving companies with very little or no revenue.

Companies should build a user-friendly user interface, or else visitors will prematurely give up and abandon their shopping cart. To explore this aspect of e-commerce, here are some latest research topics:

Topic 1: A comparative analysis of the usability of the world’s leading travel websites

Research Aim: This research will compare the website user interface of leading airlines such as Emirates, Qatar Airways, Turkish Airlines, etc.

Topic 2: Evaluating the website design and structure of the leading UK retail stores

Research Aim: This research will evaluate the website design and structure of the leading retail stores in the UK.

Topic 3: Assessing the website usability and design interface of government websites in the U.A.E.

Research Aim: This research will analyse the websites user interface of government-run websites in the United Arab Emirates.

Topic 4: Reviewing user-friendly design options for an e-commerce website for an online clothing store

Research Aim: This research will explore the website UX design options that must be taken into consideration by companies to ensure user-friendliness and smooth flow.

Topic 5: An analysis of the usability of m-commerce applications

Research Aim: This research will discuss and analyse the m-commerce application of the web systems as to how they should be built, keeping user-friendliness in mind.

Topic 6: Customer preferences and behaviour: Should these be considered when building a website?

Research Aim: This research will consider two important aspects of website development – customer preferences and behaviour. The study will discuss the importance of being mindful of consumer behaviour and consumer preferences when building a brand new website.

Topic 7: The impact of poorly designed websites on a company’s revenues

Research Aim: This research will assess the effects of poorly designed websites on a company’s revenues.

Topic 8: Customer satisfaction and usability: Are they both related to the e-commerce?

Research Aim: This research will explore the most important factor related to business, i.e. customer satisfaction and how it relates to website UX designing.

Topic 9: Critically analysing the UX design technologies employed by e-commerce businesses.

Research Aim: This research will critically analyse the current technologies employed by e-commerce businesses.

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E-commerce Law Dissertation Topics

Governments across the globe have reacted slowly to technological advancements being made over the last fifty years. The lobby groups behind large profit-making organisations play a huge part in the e-commerce laws being made.

The Digital Millennium Copyright Act and the Copy Right Act are two classic examples of such laws created to protect the interests of those in power. Consequently, the benefits of the legislation are not being experienced by the general public. Thus, it is worth exploring this aspect of e-commerce. Some suggestions are provided below if you wish to base your e-commerce dissertation on law:

Topic 1: To compare the e-commerce regulations in the United States of America and the European Union for new and existing e-commerce businesses

Research Aim: This research will compare and analyse the e-commerce laws and regulations for new and existing businesses in the United States of America and the European Union,

Topic 2: The role of consumer protection laws in the development of e-commerce – The case of the UAE

Research Aim: This research will explore customer protection laws and their role in the development of e-commerce in the UAE.

Topic 3: Computer Misuse Act 1990: Is it relevant today in the e-commerce industry?

Research Aim: This research will explore the computer misuse act 1990 and whether or not it is relevant today in the e-commerce industry.

Topic 4: Exploring how Brexit will impact the e-commerce laws for companies in the UK

Research Aim: This research will explore the impact of Brexit on the e-commerce industry in the UK and whether or not there will be new laws.

Topic 5: The impact of the American Copyright Act extension on e-commerce

Research Aim: This research will explore the impact of the American Copyright Act extension on e-commerce.

Topic 6: Analysing the impact of international legislation on the e-commerce industry

Research Aim: This research will analyse the impact of international legislation on the e-commerce industry.

Topic 7: Investigating UK’s legislation concerning e-businesses and how it affects businesses

Research Aim: This research will understand how UK legislation has set out e-commerce rules and how it impacts businesses.

Topic 8: Exploring the effectiveness of e-commerce laws and legislation as a deterrent to cyber attacks.

Research Aim: This research will understand whether or not e-commerce laws and legislation act as a deterrent to computer attacks and how effective they have been.

Topic 9: The implications of the Data Protection Act 1988 for e-businesses

Research Aim: This research will aim to understand the implications of the Data Protection Act 1988 for e-commerce businesses of today.

Topic 10: An analysis of the lawfulness of the e-commerce industry

Research Aim: This research will explore in-depth the laws and legislation related to e-commerce and how well they are adopted and implemented by e-commerce businesses.

Mobile E-commerce Dissertation Topics

Studies performed on e-commerce by various researchers reveal that mobile e-commerce will be the next “big thing” in the e-commerce industry.

With smartphones being the emerging and driving force in technology, the use of the internet in today’s world is not limited only to desktops and laptops. All smartphones using android and IOS applications allow users to browse the internet.

Consequently, more and more retailers are upgrading their websites to make them responsive and friendlier to mobile visitors. In this regard, some savvy e-commerce retailers are developing delivery mechanisms that satisfy the new platform’s needs.

Thus, it will be interesting to explore this aspect of e-commerce as it will give an insight into the current e-commerce industry. Here are some interesting mobile e-commerce dissertation topics that you can choose from.:

Topic 1: Wireless security and its effectiveness in the e-commerce Industry

Research Aim: This research will explore the concept of wireless security and how it helps the e-commerce industry.

Topic 2: Analysing the use of m-commerce by customers today – Understanding their adoption pattern

Research Aim: This research will aim to understand the e-commerce adoption rate and what compels customers to move towards m-commerce.

Topic 3: Investigating m-commerce strategies employed airline sector in the UAE

Research Aim: This research will investigate the m-commerce strategies that are employed by the airline sector in the UAE.

Topic 4: Analysing m-commerce innovation in the travel sector of the UK

Research Aim: This research will analyse the quick adoption rate of m-commerce rate in the travel sector in the UK.

Topic 5: Combining the benefits of m-commerce with the benefits of traditional commerce and e-commerce – A study of any multi-national retailer

Research Aim: This research will present a comparative analysis of traditional commerce and e-commerce and how multinationals benefit from it. This topic can be customised to a country or company of your choosing.

Topic 6: The effects of m-commerce on economic development in Europe

Research Aim: There is no doubt that e-commerce and m-commerce have played a huge role in developing economies. This research will investigate the impact of m-commerce on Europe’s economic development.

Topic 7: Trust and security issues in m-commerce: How companies can overcome them

Research Aim: This research will present some major trust and security issues associated with m-commerce and explore how companies can overcome these challenges.

Topic 8: The impact of m-commerce user interface on companies’ revenues

Research Aim: This research will first understand the importance of user interface in m-commerce and will then assess its impact on the company’s profitability.

Topic 9: Understanding the role and importance of data security in m-commerce – How it can be ensured

Research Aim: Just like e-commerce, m-commerce also has its own data security issues. This research will understand the role of the importance of data security and discuss how it can be ensured.

Topic 10: Generating revenue through m-commerce – Challenges and opportunities

Research Aim: This research will understand the challenges and opportunities associated with revenue generation through m-commerce.

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Important Notes:

As a student of e-commerce looking to get good grades, it is essential to develop new ideas and experiment with existing e-commerce theories – i.e., to add value and interest in your research topic.

The field of e-commerce is vast and interrelated to so many other academic disciplines like business , marketing , management , and even project management . That is why it is imperative to create an e-commerce dissertation topic that is particular, sound, and actually solves a practical problem that may be rampant in the field.

We can’t stress how important it is to develop a logical research topic; it is the basis of your entire research. There are several significant downfalls to getting your topic wrong; your supervisor may not be interested in working on it, the topic has no academic creditability, the research may not make logical sense, and there is a possibility that the study is not viable.

This impacts your time and efforts in writing your dissertation as you may end up in the cycle of rejection at the very initial stage of the dissertation. That is why we recommend reviewing existing research to develop a topic, taking advice from your supervisor, and even asking for help in this particular stage of your dissertation.

While developing a research topic, keeping our advice in mind will allow you to pick one of the best e-commerce dissertation topics that fulfil your requirement of writing a research paper and add to the body of knowledge.

Therefore, it is recommended that when finalizing your dissertation topic, you read recently published literature to identify gaps in the research that you may help fill.

Remember- dissertation topics need to be unique, solve an identified problem, be logical, and can also be practically implemented. Take a look at some of our sample e-commerce dissertation topics to get an idea for your own dissertation.

How to Structure your E-commerce Dissertation

A well-structured dissertation can help students to achieve a high overall academic grade.

  • A Title Page
  • Acknowledgements
  • Declaration
  • Abstract: A summary of the research completed
  • Table of Contents
  • Introduction : This chapter includes the project rationale, research background, key research aims and objectives, and the research problems. An outline of the structure of a dissertation can also be added to this chapter.
  • Literature Review : This chapter presents relevant theories and frameworks by analyzing published and unpublished literature on the chosen research topic to address research questions . The purpose is to highlight and discuss the selected research area’s relative weaknesses and strengths while identifying any research gaps. Break down the topic and key terms that can positively impact your dissertation and your tutor.
  • Methodology : The data collection and analysis methods and techniques employed by the researcher are presented in the Methodology chapter, which usually includes research design , research philosophy, research limitations, code of conduct, ethical consideration, data collection methods, and data analysis strategy .
  • Findings and Analysis : Findings of the research are analyzed in detail under the Findings and Analysis chapter. All key findings/results are outlined in this chapter without interpreting the data or drawing any conclusions. It can be useful to include graphs, charts, and tables in this chapter to identify meaningful trends and relationships.
  • Discussion and Conclusion : The researcher presents his interpretation of the results in this chapter and states whether the research hypothesis has been verified or not. An essential aspect of this section is establishing the link between the results and evidence from the literature. Recommendations with regards to the implications of the findings and directions for the future may also be provided. Finally, a summary of the overall research, along with final judgments, opinions, and comments, must be included in the form of suggestions for improvement.
  • References : Make sure to complete this following your University’s requirements
  • Bibliography
  • Appendices : Any additional information, diagrams, and graphs used to complete the dissertation but not part of the dissertation should be included in the Appendices chapter. Essentially, the purpose is to expand the information/data.

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How to find dissertation topics about e-commerce.

For E-commerce dissertation topics:

  • Examine emerging trends in online business.
  • Investigate consumer behavior and preferences.
  • Analyze impacts of technology on E-commerce.
  • Explore security and privacy concerns.
  • Study E-commerce strategies and marketing.
  • Choose a specific area aligning with your expertise and curiosity.

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57 Best Ecommerce Research Topics Ideas and Examples

If you are worried about your eCommerce research topics, contact us. We have a list of dissertation topics on e-commerce and other related fields. Also, we can help with business dissertation topics, marketing, and advertising topics. In addition, you can find a range of the latest undergrad and master’s thesis topics. Let us help you […]

Ecommerce Research Topics

If you are worried about your eCommerce research topics, contact us. We have a list of dissertation topics on e-commerce and other related fields. Also, we can help with business dissertation topics, marketing , and advertising topics. In addition, you can find a range of the latest undergrad and master’s thesis topics. Let us help you in completing your research successfully.

Best eCommerce research topics for master’s and undergraduate students

Here is the list of dissertation topics on eCommerce. These eCommerce research topics are created by our expert writers.

  • To learn about the strategies for a good eCommerce business – a literature review
  • To enhance business Strategy for B2B business in the case of developing countries.
  • To study payment processing models and how it has contributed to the success of e-commerce businesses
  • Effect of the Covid’19 on Ecommerce – the positive and negative analysis
  • To study the increasing rate of online shopping during the COVID-19 pandemic.
  • Research on the growth in the eCommerce business during covid’19 – an emergence of small businesses in the Asian countries.
  • Impact of the growth of e-commerce business on the country’s economy.
  • Impact of online business on customer behavior and attitude towards a brand.
  • What factors influence the customers toward online buying?
  • Is it always safe to buy online? – a survey analysis of the perspective of people from different generations.
  • The strategy used in the black Friday sale attracts the customer’s attention – how it affects brands’ sales.
  • What are the ways to enhance strategies for the promotion of online brand marketing?
  • An evaluation of the role played by bloggers and vloggers in increasing sales.
  • An analysis of the role loyal customers play in the marketing field.
  • To study the role of customer retention in E-commerce in the case of fashion brands.
  • Does eCommerce help a business in building a competitive advantage over its competitors?
  • To study the e-commerce market in Kuwait – an industrial analysis
  • Case study on the measurement of eCommerce market strategy.
  • What is encryption in Ecommerce? Its role and impact on the business performance
  • To Educate the public about security in E-commerce.
  • To Evaluate the firewall policies of a website and how it benefits the business and its consumers.
  • To study current intrusion detection technology.
  • What is an organizational strategy for change management?
  • To study business process reengineering.
  • What are search engine management strategies?
  • What is the difference between pay per check or pay per impression?
  • Case study on measurement of eCommerce success.
  • Study on E-commerce grocery in the US.
  • Use of Ecommerce in the tourism industry.
  • Impact of negative product reviews in the E-commerce market.
  • E-commerce research is a reality or a myth.
  • How does search engine optimization influence the overall performance of e-commerce businesses?
  • To study the data privacy issues in Ecommerce – a survey analysis.
  • What are the security challenges faced in implementing Ecommerce?
  • To implore the marketing strategies hired by traditional retailers.
  • To study the competition in an Ecommerce business.
  • An analysis of the increasing demand for plagiarism-free work from digital marketing agencies.
  • A quick review of 10 ways to earn money online by copy-pasting the material.
  • To study anti-virus technology and how it has benefited the field of e-commerce
  • How is anti-virus technology helping in the eCommerce business?
  • To study the best security mechanism in eCommerce and how it has protected businesses from fraud.
  • To study the benefits of eCommerce as compared to other fields.
  • To learn the benefits of eCommerce to both customers and buyers.
  • To study the benefits of eCommerce to small businesses.
  • Risk assessment to start an eCommerce business.
  • To study about Automation process in online learning.
  • Impact of identity threat in the Ecommerce business.
  • Analyze the strategy of eCommerce and supply chain management.
  • What is the E-brokerage industry? – a literature review.
  • To Analyse Ecommerce business in Asian countries.
  • To study the use of E-commerce through a phone app.

The above list is the best selection of eCommerce research topics if you are still looking for eCommerce research topics brief fill out the form below and get a customized topic service.

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Theses on e-commerce topics

As a professor at a University of Applied Sciences, Prof. Geibel regularly supervises theses on e-commerce topics in the Business Administration , Media Management , Logistics and Entrepreneurship degree programs. If you would like some non-binding advice on the topics suggested here, on how to find a topic and on how to write a thesis, just use the comment function at the end of this article or write an email. An overview of the supervision procedure can also be found at the end of the post.

Theses can also be written in cooperation with companies. The companies can propose their own topic and provide a company representative as second supervisor of the thesis. Prof. Geibel has had very good experience with this configuration and is happy to put companies and students in touch with each other.An overview of topics already worked on and suggested topics can be found in this article. Please send requests for theses to: geibel (at) ecommercinstitut.de .

E-commerce-theses

For students but also for companies who would like to have a topic worked on as part of a thesis, the following list of topics for future theses could be inspiring:

Suggested topics for theses:

  • The digitization of the stationary store
  • Competitive strategies in times of growing Amazon dominance
  • Algorithms in e-commerce logistics
  • Electronic commerce and the supply of the population
  • Use of voice control in electronic commerce
  • Success factors in mobile commerce
  • Programmatic advertising in e-commerce
  • Innovations in e-commerce
  • Customer centricity as a success factor in e-commerce
  • Data-driven marketing in e-commerce
  • Economies of scale as growth factors in e-commerce
  • Approaches to evaluating online stores
  • Automation in e-commerce logistics
  • An analysis of the business model and competitive strategies of … (e.g. amazon, Zalando, Zooplus, Media Markt/Saturn or others)
  • Industry potential analysis in e-commerce taking into account product, industry and value creation
  • E-commerce in the European internal market
  • Internationalization strategies in e-commerce
  • Cognitive-psychological basics of e-commerce
  • Approaches to reducing the returns rate in e-commerce
  • Approaches to increasing sustainability in e-commerce
  • Augmented reality and e-commerce
  • Success factors for the development of a same-day delivery service
  • eFood: Success factors for establishing online food retailing
  • eLearning: Potential analysis of eLearning platforms and online universities
  • Competition problems in e-commerce
  • Artificial intelligence – possible applications in e-commerce
  • The use of robotics in shipping logistics
  • Virtual reality – possible applications in e-commerce

The following thesis topics provide a brief overview of topics from previous semesters to help with the topic formulation.

Elaborated topics of final theses:

  • Online food retailing in Germany – a comparative market and competition analysis for Rewe Digital and Amazon Fresh.
  • The Digitization of Stationary Food Retailing – Potential Analysis for the Use of Digital Technologies
  • State of Online Marketing in the Italian Tourism Industry: Empirical Analysis and Case Study
  • An Analysis of Amazon’s Business Model and Customer Loyalty Strategies
  • Benchmarking Study on the Optimization Level of Mobile Shopping Sites of Zalando and About You
  • Chances and Challenges in the Area of E-Health due to Digital Transformation
  • Transformation from car manufacturer to mobility provider – opportunities and challenges in the development of mobility platforms
  • Online marketing organization in transition – how do dynamic advertising technologies influence the marketing culture in the company?
  • The importance of brand communities for (online) brand management. The benefits of Facebook Fan Pages using selected examples.
  • Potential analysis of social media channels in relation to the success of customer retention.
  • A current analysis of online furniture retailing in Germany
  • External effects in e-commerce
  • The digital future of stationary trade – potentials and advantage strategies in competition with online trade using the example of the textile industry
  • Social Media as a Marketing Platform – Opportunities and Strategies for Self-Marketing on Instagram Using the Example of Fashion Bloggers
  • Adblockers: An analysis of the increasing popularity of ad blockers and their impact on traditional online marketing
  • Market segmentation in e-commerce: An A/B impact study of different newsletter contents
  • Gender Commerce – Gender-specific differences in online purchasing
  • Analysis of the online trade with drugstore articles in Germany with special consideration of logistical aspects
  • Target group segmentation in e-commerce
  • Social media and e-commerce
  • Sales financing in e-commerce
  • Competitive strategies in e-commerce
  • Rise and decline of social networks
  • Acceptance problems in mobile payment
  • Key figure systems in e-commerce
  • Comparison & requirement-oriented evaluation of modern online store systems
  • Design of financial transactions as a success factor in e-commerce
  • The battle for the mobile Internet – an industrial economic analysis of the competitive strategies of Google, Microsoft and Apple
  • Success potentials of mobile marketing
  • Success factors of social media for non-governmental organizations
  • Success potentials of mobile payment systems in the German market
  • Storytelling in brand communication – strategies and recommendations for action depending on customer involvement
  • Augmented reality as a success factor in mobile commerce? Opportunities, limits and risks
  • Targeted customer relationships in social media touchpoints – opportunities and limits of attribution modeling
  • Creation of a concept for the implementation of location-based services in the marketing strategy in the hospitality industry
  • Content marketing in long-tail e-commerce – creation of a marketing and communication concept for an online store

Published theses:

Learn more about these successful theses from our alumni:

  • The importance of AI in online marketing – a critical examination of the opportunities and challenges for promotion
  • Blockchain and alternative technologies in autonomous driving passenger cars
  • Influence of digitalization in the real estate industry – challenges and opportunities for improving the UX
  • The Impact of Digital Transformation on Change Management – A Critical Analysis of Current Concepts in the Consulting Industry
  • Evaluating intrapreneurship in corporate innovations – an analysis between scale-ups and large corporations
  • Future Mobility Concepts – A Critical Analysis of the Impact of Digitalization on the Automotive Industry
  • Sustainability in online retail using the example of Amazon
  • Critical examination of a digital sales platform – opportunities and risks for CRM

Procedure of supervision for final theses

Based on the experience of many successful theses, the following procedure has been established for the supervision of theses:

  • Initial contact and consultation to narrow down the topic
  • Selection of the topic
  • Overview of literature or empirical content
  • Linkage with academic and professional goals
  • Selection of first and second supervisors
  • Registration of the thesis by the student
  • Preparation and discussion of the outline
  • Independent preparation of the thesis by the students
  • Submission of the thesis by the students
  • Evaluation of the thesis by the examiners
  • Possible publication of results of the thesis

Beyond the topics suggested here, both students and companies can make their own suggestions, for which Prof. Geibel will be happy to consider realization. Suggestions are best sent to info (at) ecommerceinstitut.de .

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E-Commerce Dissertation Topics

As technology grows to be a bigger part of today’s society, the amount of people benefiting from e-commerce is increasing. There has been an influx of online retailers over the years which indicates society’s acceptance of ecommerce. There is however, still a great amount of progress happening both in terms of the technology being developed as well as in terms of the market penetration and methods of employment. If you are thinking of completing your dissertation in an area of e-commerce, we have come up with some relevant topics to help stimulate your research. The dissertation topics have been split into a number of different key areas to give you a broad range of topics to choose from:

Strategy for E-commerce Dissertation Topics

  • Marketing/Advertising for E-business and E-commerce Dissertation Topics

Security and Trust Dissertation Topics

Legislation dissertation topics, usability dissertation topics, mobile e-commerce dissertation topics, law and e-commerce dissertation topics.

E-commerce has become an essential way for business to trade with the necessity and ability of an organisation to promote their service/ product. It has become one of the quickest growing technologies in the retail industry. Various strategies can be employed to the development of e-commerce, yet a gap is still presented in the technology which is used for ecommerce. One of the most important things in any business is the unique selling proposition. This is no different in e-commerce. The ability to identify the USP is the ability to install a productive and profitable e-commerce strategy. The platform alone (i.e. the Internet) may sometimes contribute to the USP, such as supermarkets allowing people to purchase goods online and provide delivery to their doors. It is also important that the consumer feels that they can shop at their leisure without the problems of going to a physical location. However, as the number of online retailers increases this may erode the USP that depends greatly on the platform. Possible e-commerce dissertation topics in this area are:

  • An analysis of e-commerce strategies for traditional organisations (Migration)
  • An analysis e-commerce strategies for new organisations
  • An analysis of e-commerce strategies for traditional organisations moving on to the Internet (Migration)
  • E-commerce strategies – Accident or design?
  • What are the components of a good e-commerce strategy?
  • An analysis of Internet branding strategies
  • How to obtain competitive advantage using technology
  • How to obtain competitive advantage using service in e-commerce
  • Internal business process and organisational strategy for change management
  • Business Process Reengineering – Myth or medicine?
  • An analysis of Internet business value creation strategies
  • Performance measurement of an e-business strategy (Case study)
  • E-business strategies for knowledge management – An analysis and evaluation
  • E-business strategies formulation techniques – Proposal for a new technique
  • An e-business strategy for an educational institution (Case study/Project)
  • An e-business strategy for an SME (Case Study/Project)
  • An e-business strategy for a B2B business.
  • An analysis of payment processing models
  • How effective is social media to the process of e-commerce?
  • How can e-commerce strategies build a better customer relationship?
  • How important is the unique selling point to the customer and the development of e-commerce?

Marketing/Advertising for E-businesses and E-commerce Dissertation Topics

The establishment of a brand or organisation is a necessary feature in the development of e-commerce. This is done through the marketing and advertising mediums which are available to an organisation. Marketing or advertising for an e-business is a very important part of the overall strategy for e-businesses. There are many challenges to the development of the marketing and advertising to an organisation and it is necessary that the organisation is still visible to the consumer. The development of Internet marketing techniques such as paid advertisements for keyword searches, banner advertisements and also the use of Web 2.0 applications that make use of social networks for advertisements, have all changed the way marketing and advertising operates. Developing the platforms to better engage with the customers is important to the development of customer and brand loyalty through e-commerce which can be done through the creation of the promotional strategies which are available. The amount of information available today has made it possible to carefully target customers based on profiles, networks, etc. A good knowledge of the mechanisms of the technology is required in order to take full advantage of the opportunities available. In developing strategies through social media, it is appropriate to understand that this digital word of mouth version is extremely valuable to the organisation and costs nothing. The internet and social media also allows organisations to reach customers on a greater scale. Suggested topics for your e-commerce dissertation include:

  • The importance of search engine rankings for e-commerce
  • Search engine advertisement strategy
  • Marketing strategy on the Internet
  • E-commerce Marketing Mix – Wholly online, or one foot in both worlds?
  • Pay-per-click vs. Pay-per-impression – A comparison
  • An advertising strategy for an e-business (case study)
  • Critical evaluation of an e-commerce company’s advertising strategy (case study)
  • Analytical Issues and empirical evidence of marketing strategies in e-commerce
  • Measuring e-commerce advertising success (case study)
  • Measuring e-commerce advertising success (proposal of a new technique/algorithm)
  • Measuring customer retention for e-commerce portals
  • Analysis of customer behaviour as an input for marketing strategy
  • What draws repeat customers to an online retailer?
  • Internet marketing for traditional retailers
  • Internet marketing for new (born on the Internet) retailers
  • Internet marketing – new strategy proposal
  • How can social media be used to market and advertise to the customer?
  • Digitalised word of mouth, how important is this to marketing an organisation online?
  • Brand loyalty, the development of the internet on marketing and e-commerce

Security and trust are extremely important issues in e-commerce. One of the major perceived threats of e-commerce is the issue of security. Security and trust threats come from two areas in e-commerce – threat from third party attacks on legitimate transactions between a retailer and the customer and threat from fraudulent retailers to customers. It has become important for organisations and their online presence to identify the risks and threats to security in order to promote a safer security environment. Customers have become more aware of the issues involved in security particularly in the banking industry and on the development of secure networks to shop online.

Third party attacks Dissertation Topics

The threat of third party attacks is an ever-present one. Hackers may try to gain access to sensitive information stored in the web servers, such as credit card information, bank account details and even personal details for identity theft. This threat has become more prevalent with the introduction of new digital technologies. Retailers have a legal responsibility to keep any personal details they collect safe. Technology such as SSL, firewalls, intrusion detection etc. are all used to secure the website from unauthorised access. Third party attacks are also facilitated by lax security from customers. Some e-commerce dissertation topics in this area are:

  • Critical evaluation of current technology enabling e-commerce security
  • Analysis of previous attacks and vulnerabilities that led to those attacks
  • Security vulnerabilities and possible attacks methods – firewalls
  • Security vulnerabilities and possible attack methods – SSL
  • The effectiveness of current intrusion detection technology
  • Critical evaluation of security policies of a website
  • Critical evaluation of the firewall policies of a website
  • Perception of security among the lay public
  • Educating the public about security
  • Encryption – State of the Art.
  • How effective is today’s encryption to prevent spying/snooping?
  • Customer confidence and how they perceived their data is being handled
  • Security limitations and challenges in the online environment
  • How much more can online retailers, banks etc do to provide more security to online transactions?

Trust in e-commerce Dissertation Topics

There is a great deal of benefits to e-commerce, yet there is still some hesitation from customers when it comes to using online shopping. Trust is an important issue in e-commerce, because unlike real world transactions, the retailer is not present in person during the transaction. Hesitation is apparent due to the lack of trust in the perception of the online environment. It is much easier for an entity to set up a website and an electronic payment processing system than a real-world storefront. It is also much more difficult for customers to determine the authenticity of websites. This makes it very difficult to trust that the retailers are who they claim to be. Online hacking has also become an issue for the online consumer as they fear that their personal information will be compromised. Some of the topics you could research for your e-commerce dissertation in this area are:

  • Digital certificate, encryption and public key infrastructure weakness analysis
  • Trust models in e-commerce
  • Analysis of the effectiveness of trust-building mechanisms
  • Analysis of public perceptions of trust
  • Data privacy issues in e-commerce
  • Data Protection Act 2002 – Implications for e-commerce
  • Managing reputations online
  • How important is trust in e-commerce and how it can be built up?
  • Trust in e-commerce – Myth or Reality?
  • The antivirus business
  • The protection business – how effective is today’s antivirus software?
  • Adware vs. spyware – where is the line drawn?
  • Impact of trust on consumer behaviour
  • Comparing tradition commerce to e-commerce and the understanding of trust for the consumer
  • How can online retailers build trust in potential and existing customers using security and risk management strategies?

Legislation has also been enacted in countries throughout the world in an effort to ensure that computer networks are safe from external threats and that any ‘attackers’ are brought to justice swiftly. By way of illustration, in the UK, legislation including the Computer Misuse Act 1990 and the Police and Justice Act 2006 has been enacted and implemented to help both prevent and punish computer security breaches. With this in mind, in view of the sheer breadth of this area of law, here are a number of dissertation topics that you may wish to consider in this area:

  • The Computer Misuse Act 1990 – Scope, definition, reach and effectiveness.
  • The Police and Justice Act 2006 – Scope, definition, reach and effectiveness.
  • Legislation protecting computer security in the UK – Adequate or not fit for purpose?
  • An examination of international legislation in protecting computer security.
  • How effective has domestic and international legislation proved to be as a deterrent to computer attacks?
  • What impact will the pending Brexit have upon the application of the law related to keeping computer networks safe from external threats and ensuring that any ‘attackers’ are brought to justice?
  • How effectively has the law in this area kept up with the external threats to computer networks technological advancements?
  • In view of the pending Brexit, what lessons can UK policy makers learn from countries’ legal systems outside the European Union, with a view to guaranteeing computer networks are kept safe from external threats?

Website usability is important for online retailers because their ‘shops’ are not physically manned and consumers abandon sites that are poorly designed, if they need to make too many clicks, or if they have to look too hard for what they want. Customers don’t return if the content is hard to use. Websites therefore have to be very user-friendly; the layout and design should strive to achieve the balance between simplicity and presentation of all information because higher usability is a competitive advantage in today’s market. Technology has also been employed to provide effective customer service, such as having 24/7 support over the phone, and live chat on the e-commerce website. The new generation of Internet applications, such as the semantic web and natural language search (collectively termed Web 3.0), holds great promise for progress in customer service in e-commerce. Some of e-commerce dissertation topics in the area of usability are:

  • Critical analysis of current technology employed for e-commerce customer service.
  • Potential Web 3.0 applications for customer service.
  • Developing a new Web 3.0 application for customer service.
  • Emerging semantic web applications in marketing.
  • Effectiveness of principles of usability of e-commerce websites.
  • Do W3C standards help promote usability?
  • Analysis of any one major e-commerce website (such as Amazon) from the usability point of view.
  • The monetary impact of low usability of retail e-commerce websites.
  • Quantifying usability for e-commerce.
  • Evaluating the key aspects of usability of e-commerce websites based on users’ preferences.
  • Usability survey for one or more e-commerce website(s).
  • Applying business processes refactoring to improving usability in on e-commerce websites.
  • The role of usability in customer satisfaction with and commitment to a fashion retail website.
  • Usability and user experience with mobile geo-referenced apps in the travel and tourism industry.

Mobile e-commerce, mobile commerce, or m-commerce is the next frontier in e-commerce. An increasingly networked and mobile world means that the Internet is no longer shackled to the desktop and a landline. It is now available in many mobile devices including smartphones and tablets. Savvy retailers have been quick on the uptake, providing content and delivery mechanisms more suited to the m-commerce platform. There are various opportunities for m-commerce, from profit-seeking through customers’ calls and texts to custom-designed applications for mobile platforms. Some m-commerce dissertation topics are:

  • Wireless security for m-commerce.
  • Exploring geographical boundaries of m-commerce.
  • Payment processing methods for m-commerce.
  • Custom e-commerce applications for m-commerce.
  • Analysis of m-commerce business models.
  • Usability of m-commerce applications.
  • Mobile client technology problems and bottlenecks.
  • Mobile networks technology problems and bottle necks.
  • User interface design for m-commerce.
  • Wireless networks capacity problems: Issues facing m-commerce.
  • E-commerce application with wireless to wired interface.
  • User identification for m-commerce.
  • Data security in m-commerce.
  • Differences in customer decision-making across e-commerce and m-commerce platforms.
  • What are the barriers to more extensive adoption of m-commerce in developing countries?
  • Does the reputation of the payment provider affect consumers’ willingness to undertake m-commerce transactions?
  • Using m-commerce to achieve strategic business objectives: A John Lewis case study.

Governments in individual countries around the world have proved to be somewhat slow in practice to react to advancements in technology and, in particular, e-commerce. In brief, it is arguable that the laws in this area are generally proved to have been made at the behest of lobby groups that sit behind large profit-making organisations so that customers are then generally left to suffer. Some of the examples to have arisen in this regard include:

  • The continued extension of the Copyright Act in the US, with a view to benefitting the Disney Corporation, having been enacted at their behest.
  • The Digital Millennium Copyright Act (DMCA) which serves to all too clearly benefit the Recording Industry Association of America.

Some e-commerce dissertation topics that you may wish to consider finding out more about in this area are:

  • The geographical boundaries of legislation affecting e-commerce.
  • The impact of the DMCA on e-commerce.
  • The impact of the American Copyright Act extensions on e-commerce.
  • The impact of the Berne Convention on e-commerce.
  • A review of UK legislation affecting e-commerce.
  • Borderless crimes – can a computer crime be committed outside the jurisdiction of any country?
  • Sealand – a digital utopia?
  • Geographical boundaries – is a hacker safe in Sealand?
  • Legislation P2P networks – killing a few legitimate businesses to save the majority of other businesses?
  • P2P networks and e-commerce.
  • Software patents – Repeatedly making money off the golden egg?
  • Pornography and e-commerce.
  • What impact will Brexit have upon the law related to e-commerce in the UK?
  • What are the main lessons that policy makers in the UK can learn from other countries with a view to improving the law regarding e-commerce domestically?
  • How can the most significant flaws to have been recognised with regard to UK laws related to e-commerce be most effectively redressed through new legislative enactments?

Data mining and E-Commerce

Data mining is another area which is likely to have a significant impact upon e-commerce. This is because it has come to be recognised that, since a huge amount of information is made available through digital systems, and that this information can be collated from various sources so as to then glean significantly more information than the individual would expect, customer privacy issues have come to the fore in recent years. With this in mind, legislation, including the Data Protection Act 1998 and the Freedom of Information Act 2000, has been aimed at protecting the interests of the lay citizen. Some e-commerce dissertation topics that you may wish to consider finding out more about in this area are:

  • The Data Protection 1998 – Implications for e-commerce.
  • The Freedom of Information Act 2000 – Implications for e-commerce.
  • Data mining – Legal and Ethical Issues.
  • Data mining technology – the next frontier.
  • What impact is Brexit likely to have upon the law as it relates to data mining in the UK?
  • How successful has the law regarding data mining in the UK proved to be to date?
  • What lessons may be learned from other jurisdictions with regard to the development of the law as it relates to data mining in the UK?

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99 E-Commerce Dissertation Topics | Research Ideas

By Liam Dec 5, 2023 in Business , E-commerce | No Comments

If you are a student looking for engaging and relevant dissertation topics in the field of e-commerce, you have come to the right place. We offer a comprehensive list of dissertation topics in e-commerce that will inspire and guide you in your academic journey. E-commerce has revolutionized the way businesses operate and how consumers engage […]

e-commerce dissertation topics

If you are a student looking for engaging and relevant dissertation topics in the field of e-commerce, you have come to the right place. We offer a comprehensive list of dissertation topics in e-commerce that will inspire and guide you in your academic journey.

E-commerce has revolutionized the way businesses operate and how consumers engage in online transactions. From the impact of emerging technologies on e-commerce to the influence of social media on consumer behavior, there are numerous exciting areas to explore. Whether you are pursuing an undergraduate, master’s, or doctoral degree, our list of E-commerce dissertation topics will provide you with the inspiration you need to delve into the fascinating world of e-commerce and make a valuable contribution to the field.

For your convenience, you can utilize keywords such as dissertation topics in e-commerce, e-commerce thesis topics,” and “e-commerce research topics to explore and find suitable research ideas. These keywords will help you refine your search and identify relevant topics that align with your academic interests and level of study.

Download E-commerce Dissertation Sample

List of E-commerce dissertation topics:

Exploring the role of social responsibility and corporate sustainability in e-commerce businesses.

Analyzing the changes in consumer trust and security concerns in online transactions post Covid-19.

Exploring the challenges and opportunities of subscription-based e-commerce models.

Investigating the impact of dynamic pricing strategies on e-commerce profitability.

The role of chatbots and virtual assistants in improving customer service in e-commerce.

Investigating the role of AI-powered chatbots and virtual assistants in enhancing customer support in e-commerce post pandemic.

Investigating the strategies of eBay in maintaining its position in the competitive online auction marketplace: A case study.

Investigating the impact of influencer marketing on consumer behavior and brand engagement in the beauty e-commerce sector: A case study of Glossier.

The impact of changing regulatory frameworks and data protection laws on e-commerce privacy and security post pandemic.

Examining the effects of product visualization technologies on reducing product returns in e-commerce.

The role of artificial intelligence (AI) in improving inventory management and demand forecasting in the e-commerce sector: A case study of Alibaba.

The role of social commerce in driving sales for fashion brands: A case study of Boohoo.

Examining the challenges and opportunities of online grocery shopping: A case study of Ocado.

Analyzing the role of customer relationship management (CRM) systems in e-commerce success.

Investigating the factors influencing consumer trust and security in e-commerce transactions.

Investigating the impact of voice search technology on SEO strategies in e-commerce.

The impact of Amazon’s business strategies on the e-commerce industry: A case study.

Exploring the effects of augmented reality (AR) advertising on e-commerce sales.

Investigating the effects of changing logistics and fulfillment strategies on e-commerce delivery and customer satisfaction post pandemic.

Analyzing the trends and challenges of sustainable e-commerce practices in a post Covid-19 world.

The impact of customer reviews and ratings on consumer purchase decisions: A case study of TripAdvisor.

Investigating the role of user-generated content and social proof in building trust and credibility in e-commerce post pandemic.

Investigating the impact of online customer service on consumer satisfaction and loyalty: A case study of Amazon.

Analyzing the transformation of Walmart’s brick-and-mortar business to an omnichannel e-commerce retailer: A case study.

Exploring the role of online customer reviews and ratings in shaping consumer trust and purchase decisions in the context of e-commerce post Covid-19.

Examining the strategies for mitigating fraud and enhancing security in e-commerce transactions.

The effects of online shopping behavior shifts on e-commerce platforms and marketplaces post Covid-19.

Analyzing the impact of influencer marketing on e-commerce sales and brand perception.

Investigating the challenges and opportunities of last-mile delivery in e-commerce logistics.

Investigating the role of data analytics and machine learning algorithms in optimizing e-commerce operations and customer personalization post pandemic.

The impact of changing consumer demographics and behavior on e-commerce targeting and marketing strategies post pandemic.

Investigating the social impact of crowdfunding platforms on entrepreneurship and innovation: A case study of Kickstarter.

Exploring the role of gamification in enhancing user engagement and loyalty in e-commerce.

Analyzing the impact of personalized recommendations and algorithms on e-commerce sales.

Exploring the adoption and impact of blockchain technology in e-commerce.

The impact of remote learning and online education on the demand for e-commerce products and services post pandemic.

Investigating the role of online marketplaces in transforming traditional retail businesses.

The effects of online advertising and influencer marketing strategies on consumer behavior and brand engagement in the context of e-commerce post Covid-19.

The effects of changing consumer expectations and preferences on the design and user experience of e-commerce platforms post pandemic.

Investigating the impact of online customer reviews and ratings on brand reputation in e-commerce.

The impact of voice commerce and smart speakers on the future of e-commerce.

Analyzing the strategies of Shopify in supporting the growth of small and medium-sized e-commerce businesses: A case study.

The role of chatbots and virtual assistants in enhancing customer support in the e-commerce industry: A case study of H&M.

Exploring the role of machine learning in optimizing supply chain management in e-commerce.

Analyzing the localization strategies of McDonald’s in adapting to e-commerce trends in different global markets: A case study.

The role of social media platforms in driving sales for fashion e-commerce brands: A case study of ASOS.

Examining the digital transformation of traditional retailers in adapting to the e-commerce landscape: A case study of Tesco.

Examining the effects of personalized pricing strategies on consumer behavior in e-commerce.

Examining the impact of mobile commerce on consumer behavior and purchasing decisions.

Exploring the impact of social distancing measures on the future of brick-and-mortar retail and e-commerce.

Examining the impact of remote work and telecommuting on e-commerce logistics and operations.

Investigating the role of user experience design in improving conversion rates in e-commerce.

The impact of personalized recommendations on customer engagement and retention: A case study of Netflix.

The role of online marketplaces in facilitating peer-to-peer e-commerce transactions: A case study of Etsy.

Investigating the impact of customer reviews and ratings on e-commerce purchase decisions.

Examining the role of e-commerce in supporting small businesses during and after the pandemic.

Analyzing the role of e-commerce marketplaces and platforms in facilitating business growth and expansion post Covid-19.

Investigating the ethical considerations in online data collection and usage: A case study of Facebook.

The role of digital marketing strategies in driving e-commerce growth during the pandemic.

Analyzing the effects of increased online competition on pricing strategies and profitability in e-commerce post Covid-19.

The role of augmented reality (AR) in enhancing the online shopping experience: A case study of IKEA.

Analyzing the role of social media influencers in shaping consumer preferences and e-commerce trends.

Investigating the role of social media influencers and online celebrities in shaping consumer preferences and e-commerce trends post Covid-19.

The impact of blockchain technology on supply chain management in the e-commerce industry: A case study of Maersk.

Examining the role of big data analytics in personalized marketing strategies in e-commerce.

The role of artificial intelligence in enhancing personalized e-commerce experiences.

Analyzing the success factors of Alibaba Group in the Chinese e-commerce market: A case study.

Analyzing the effects of user-generated content on e-commerce sales and brand reputation.

Examining the effects of increased competition and market saturation on the sustainability and survival of e-commerce startups post Covid-19.

Exploring the effects of personalized product recommendations on consumer purchasing behavior in the context of online shopping post pandemic.

Investigating the role of virtual reality in enhancing the online shopping experience.

Investigating the ethical considerations in e-commerce data collection and usage.

Analyzing the influence of social media marketing on e-commerce sales.

Analyzing the challenges and opportunities of luxury e-commerce brands in maintaining exclusivity and brand image: A case study of Burberry.

Investigating the impact of online product presentation and description on consumer purchasing behavior.

Analyzing the role of social media platforms and influencer collaborations in driving e-commerce sales and brand awareness post Covid-19.

Analyzing the impact of user-generated content on brand image and reputation: A case study of TripAdvisor.

Analyzing the role of personalized marketing campaigns in driving customer loyalty in e-commerce.

Investigating the challenges and opportunities of contactless delivery in e-commerce post Covid-19.

Examining the challenges and opportunities of cross-border e-commerce post Covid-19.

Investigating the factors influencing online shopping cart abandonment in e-commerce.

The role of mobile commerce in transforming the travel and hospitality industry: A case study of Airbnb.

Examining the strategies of Deliveroo in the food delivery e-commerce market: A case study.

Investigating the role of virtual events and online exhibitions in promoting e-commerce post pandemic.

Analyzing the role of digital payment solutions and contactless transactions in driving e-commerce growth post pandemic.

Examining the influence of trust signals and certifications on e-commerce website credibility.

Analyzing the role of social commerce platforms in driving e-commerce sales.

Analyzing the impact of social commerce influencers on consumer purchase decisions.

Examining the sustainability initiatives of Patagonia and their impact on consumer behavior in the outdoor apparel e-commerce sector: A case study.

Exploring the role of augmented reality in enhancing product visualization in e-commerce.

Investigating the strategies of Uber in expanding its business model to include e-commerce services: A case study.

Exploring the impact of sustainability and green practices on consumer behavior in e-commerce.

Examining the digital marketing strategies of Nike and their impact on brand engagement in the e-commerce market: A case study.

Analyzing the strategies of Netflix in content creation and distribution in the streaming video e-commerce market: A case study.

Understanding the challenges and opportunities of cross-border e-commerce.

Analyzing the effects of supply chain disruptions on e-commerce operations post Covid-19.

The impact of the Covid-19 pandemic on consumer behavior and e-commerce adoption.

Examining the challenges and opportunities of cross-border e-commerce in the European Union: A case study of Zalando.

Investigating the impact of augmented reality (AR) and virtual reality (VR) technologies on enhancing the online shopping experience post Covid-19.

There you go. Use the list well and let us know if you have any comments or suggestions for our topics related blog posts for the future or looking to get help with dissertation writing , send us an email at [email protected] .

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eCommerce Dissertation Topics That Will Help You Get A Job!

Date published August 8 2020 by Babara Neil

eCommerce is the buying and selling of goods online. But there are many aspects to it. Many students don’t realize that choosing an industry-relevant eCommerce dissertation topic has perks in a professional career. Dissertation topics are mentioned on the resume to prove that you have conducted relevant scholarly research before applying for a job. If you are a fresh graduate with no experience, then a dissertation on the field you are willing to join would significantly contribute towards scoring a job.

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Our top dissertation writing experts are waiting 24/7 to assist you with your university project, from critical literature reviews to a complete masters dissertation.

List of eCommerce Dissertation Topics For Marketing And Advertisement Students

Planning to work for Amazon, eBay, and other top-notch online sellers in the market? If so, then you need to pick an eCommerce dissertation topic from our list. This will help you get an idea of what’s happening in the eCommerce market. It will also increase your knowledge about the marketing and advertisement strategies of eCommerce stores.

  • The role of search engines in generating revenue for eCommerce stores in the UK.
  • The impact of Facebook paid advertisements in driving traffic to eCommerce websites.
  • The role of Facebook pixel in identifying the target audience for eCommerce stores in the UK.
  • A comparative study between pay-per-click and pay-per-impression. Which is more beneficial in terms of cost and revenue?
  • An in-depth comparison between Google display ads and search ads in contrast to eCommerce store revenue.
  • The effects of branding on the sales of eCommerce websites in the UK.
  • The role of conventional marketing in facilitating sales for eCommerce stores in the UK.
  • The effects of targeting the right audience vs. doing mass marketing for eCommerce stores.
  • A measure of customer retention for eCommerce stores and how it contributes to the revenue of an organization.
  • An evaluation of the benefits of creating a market place through an eCommerce store in the UK.

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eCommerce Dissertation Ideas For Mobile eCommerce Customers

We live in a dynamic society that keeps changing. Many customers now prefer to make purchases from their mobile devices instead of a computer. That is why the marketing and conversion strategies for Mobile eCommerce is very different from your regular eCommerce purchases.

  • The importance of wireless security in m-commerce businesses in the UK.
  • An evaluation of the geographical boundaries of m-commerce businesses in the UK.
  • Critical analysis of m-commerce business model in comparison to physical stores in the UK.
  • A critical evaluation of mobile client technology and its bottlenecks.
  • The importance of m-commerce applications for rising eCommerce businesses in the UK.
  • An analysis of the issues faced by organizations when adapting to m-commerce business models.
  • A study of the critical factors for m-commerce user interface design.
  • An evaluation of the data security and threats faced by m-commerce businesses in the UK.
  • A critical review of barriers faced by developing countries when launching an m-commerce business.
  • The contribution of payment protection software on m-commerce platforms and their effects on the buying behavior of consumers.

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eCommerce Dissertation Ideas For A Generalized Approach

There are many nitty-gritty details in selecting an eCommerce dissertation idea. Therefore, our exquisite writers have drafted a list of generalized dissertation topics that cover almost all the domains of eCommerce business. These would help you in understanding and choosing the best topic that fits your job preferences.

  • An evaluation of the decision-making process of customers in comparison with eCommerce and m-commerce businesses in the UK.
  • An evaluation of the geographic restriction affecting the business flow of eCommerce stores. A case study on Amazon.
  • The impact of DMCA on the performance of eCommerce stores in the UK.
  • A critical analysis of the cyber-crime laws protecting the rights of online buyers.
  • A review of UK legislation in contrast with eCommerce stores.
  • The impact of borderless crimes on the reputation of a country.
  • An evaluation of the security policies of an eCommerce website. Is it protecting or selling your information?
  • A critical review of the effectiveness of the 21 st -century encryption in safeguarding information from spying and snooping.
  • A study of the security limitations and challenges in the online environment of eCommerce websites in the UK.
  • An evaluation of the data protection act 2002 and its implication on the eCommerce websites of the UK.

Custom eCommerce Dissertation Topics

If you are not satisfied with our above list of topics, then you must be troubled with a custom eCommerce dissertation topic. This shows that your instructor has provided a strict guideline for you to follow. This would include the word count, nature, tone, number of citations, and a direction to go about your research. Although it sounds convenient, it’s not. Following your instructor’s rigid requirements is a job for professional writers. With our highly affordable writing services, you don’t have to risk your career. Buy our writing help, and you can enjoy your final semester while our exquisite writers prepare a mesmerizing dissertation for you.

Once you submit your requirements with our writers, your dissertation becomes our top priority. To give maximum satisfaction, we assign our most qualified writer for your work. Ideally, your writer would be an eCommerce expert with 5+ years of experience. After your dissertation is written, it would be forwarded to our quality assurance department. If all your requirements are adequately addressed by our writer, your work would be sent to you.

Of course not. In fact, it would benefit your learning curve a lot. If you choose to write your dissertation on your own, there are high chances that it would be riddled with mistakes. However, accepting our writing help and reading your paper after it is completed would fill you with years of industry knowledge in one go. Many students in the UK choose our writing help to facilitate their learning process.

Keeping the current situation of the world in mind, writing your dissertation for eCommerce can be very fruitful. With the majority of businesses seeking to take their business online, your dissertation might be used as a case study. In many cases, organizations substitute experience with an industry-relevant dissertation. Since the eCommerce market is growing and your CV is flourished with a compelling eCommerce dissertation topic, your chances for getting hired would outrank others.

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80 E-Commerce Research Topics

FacebookXEmailWhatsAppRedditPinterestLinkedInEmbarking on a journey of academic exploration in the dynamic field of E-commerce? Look no further. Our curated list of research topics in e-commerce is designed to guide students like you towards intriguing and impactful subjects for your thesis or dissertation. From probing the nuances of consumer behaviour in online markets to unravelling the intricacies […]

e-commerce research topics

Embarking on a journey of academic exploration in the dynamic field of E-commerce? Look no further. Our curated list of research topics in e-commerce is designed to guide students like you towards intriguing and impactful subjects for your thesis or dissertation.

From probing the nuances of consumer behaviour in online markets to unravelling the intricacies of supply chain optimization, these topics span the spectrum of E-commerce possibilities. Whether pursuing an undergraduate, master’s, or doctoral degree, this comprehensive resource offers a springboard for your research pursuits, enabling you to delve into the ever-evolving world of digital commerce and contribute to shaping its future.

A List Of Potential Research Topics In E-Commerce:

  • E-commerce and food delivery services: market dynamics and prospects.
  • Digital divide and inclusivity in UK e-commerce: bridging socioeconomic gaps in online access.
  • E-commerce and personal data monetization: ethical and legal implications.
  • E-commerce accessibility and inclusivity for persons with disabilities.
  • Investigating the role of online reviews in shaping e-commerce purchase decisions.
  • Last-mile delivery challenges in post-pandemic e-commerce: sustainability and efficiency.
  • The effects of product visualization technologies on e-commerce sales.
  • E-commerce personalization: tailoring online shopping experiences for different customer segments.
  • Online payment systems in e-commerce: a critical review of security and user trust
  • E-commerce platforms as resilient business models: case studies from the pandemic era.
  • E-commerce and voice commerce: evaluating user adoption and satisfaction.
  • Digital transformation of brick-and-mortar businesses: e-commerce adaptation and survival.
  • E-commerce and fast fashion: sustainability in online apparel retail.
  • The role of e-commerce in promoting local artisans and crafts.
  • Digital marketing in e-commerce: a meta-analysis of social media advertising effectiveness
  • E-commerce and the gig economy: exploring the impact of freelancers on online platforms.
  • E-commerce data analytics: a systematic review of predictive analytics for demand forecasting
  • Online consumer protection and data privacy in UK e-commerce: compliance and customer trust.
  • The influence of cultural factors on cross-border e-commerce success.
  • The resilience of e-commerce supply chains: lessons learned from the pandemic.
  • The role of influencer marketing in e-commerce sales.
  • E-commerce adoption and growth in the UK retail industry: a case study of market trends.
  • Ethical considerations in e-commerce algorithms and automated decision-making.
  • Social commerce and e-commerce integration: leveraging social media for sales.
  • The role of augmented reality in transforming virtual fitting rooms for e-commerce.
  • E-commerce and circular economy: redefining product lifecycles and sustainability.
  • The future of e-commerce: predictive analysis and trends forecasting.
  • E-commerce platforms and sustainable packaging: balancing consumer preferences and environmental concerns.
  • Analyzing the growth of direct-to-consumer (DTC) e-commerce models.
  • Examining the effects of augmented reality on e-commerce user experience.
  • The impact of artificial intelligence on personalized e-commerce recommendations.
  • Brexit’s impact on UK-EU e-commerce trade relations: challenges, opportunities, and strategies.
  • E-commerce and consumer psychology: understanding impulse buying behaviour online.
  • Exploring e-commerce adoption among older generations.
  • E-commerce cybersecurity: a review of threats, vulnerabilities, and mitigation strategies
  • E-commerce platforms and mobile apps: a comparative review of user engagement and retention
  • E-commerce and omnichannel retailing: integration of online and offline shopping experiences.
  • E-commerce marketplaces and competition law: a regulatory perspective.
  • Exploring cross-border e-commerce strategies in emerging markets.
  • E-commerce data analytics: utilizing big data for business insights.
  • E-commerce and rural development: opportunities and challenges for small businesses.
  • E-commerce subscription services: consumer attitudes and preferences.
  • E-commerce and customer loyalty programs: strategies for long-term engagement.
  • E-commerce and psychological pricing strategies: perceptions of discounts and bargains.
  • The role of chatbots and virtual assistants in e-commerce customer support.
  • Online payment security measures and consumer trust in e-commerce.
  • Online consumer behaviour shifts post COVID-19: implications for e-commerce strategies.
  • E-commerce platform customization: personalizing the online shopping journey.
  • Online consumer trust and cybersecurity measures in e-commerce.
  • Cryptocurrency and e-commerce: adoption, challenges, and opportunities.
  • E-commerce and the sharing economy: peer-to-peer commerce platforms.
  • E-commerce and supply chain resilience: lessons from disruptions.
  • E-commerce and social media influencers: analyzing the effects on consumer behaviour .
  • E-commerce innovations in the UK: case studies of successful digital business models.
  • The role of blockchain technology in enhancing supply chain transparency in e-commerce.
  • E-commerce and health-related products: regulatory changes and consumer demand.
  • The evolution of voice commerce: implications for e-commerce businesses.
  • E-commerce and product returns: strategies for reducing return rates.
  • E-commerce customer experience: a comprehensive review of user interface design and usability
  • E-commerce platforms and small businesses in the UK: empowering local enterprises in a digital age.
  • E-commerce logistics and fulfilment: an in-depth review of last-mile delivery innovations
  • The impact of e-commerce on traditional retail: a comparative study.
  • Privacy concerns and data protection in e-commerce transactions.
  • E-commerce and digital marketing trends: influencer collaborations and viral campaigns.
  • Sustainability practices in e-commerce: a review of green packaging and supply chain initiatives
  • E-commerce and sustainability practices in the UK: balancing environmental concerns and business growth.
  • E-commerce marketplaces and cross-border trade in the UK: analyzing global expansion strategies.
  • Exploring subscription-based e-commerce models and customer retention.
  • E-commerce localization: adapting websites and content for global audiences.
  • E-commerce and intellectual property rights: copyrights, trademarks, and counterfeits.
  • Regulatory frameworks and e-commerce taxation in the UK: balancing innovation and revenue.
  • E-commerce fraud prevention and cybersecurity measures.
  • The rise of mobile e-commerce: strategies for enhancing mobile shopping experiences.
  • The role of e-commerce in fostering entrepreneurship and start-up ecosystems in the UK.
  • E-commerce and contactless payments: exploring the acceleration of digital transactions.
  • Remote work and e-commerce operations: managing teams and processes in the new normal.
  • The influence of user-generated content on e-commerce sales and brand loyalty.
  • The impact of social distancing on e-commerce and last-mile delivery.
  • E-commerce and sustainability: assessing green practices and consumer awareness.
  • Voice search optimization for e-commerce websites.

In conclusion, the diverse array of research topics in E-commerce presented here serves as a gateway to exploring the intricate world of online business and consumer behaviour. From examining the impact of digital marketing strategies to analyzing cyber security challenges and delving into sustainable practices, these topics provide a solid foundation for your dissertation journey. Whether you’re pursuing an undergraduate, master’s, or doctoral degree, these research topics offer pathways to deeper understanding and contribution to E-commerce.

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Dissertations / Theses on the topic 'ECommerce marketing'

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Consult the top 23 dissertations / theses for your research on the topic 'ECommerce marketing.'

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Tassara, Gabriele. "Marketing ed Ecommerce nell'editoria, il caso Trading Library." Bachelor's thesis, Alma Mater Studiorum - Università di Bologna, 2011. http://amslaurea.unibo.it/2802/.

Jones, Brenda Ivory. "Understanding Ecommerce Consumer Privacy From the Behavioral Marketers' Viewpoint." ScholarWorks, 2019. https://scholarworks.waldenu.edu/dissertations/7878.

Thomas-Ogboja, Olayinka. "Using eCommerce to Improve Product Marketing and Profitability in Nigeria." ScholarWorks, 2018. https://scholarworks.waldenu.edu/dissertations/5137.

Gibellini, Gabriele. "Sviluppo del Piano di Marketing in un’azienda di eCommerce - Il caso di MilkyWay." Master's thesis, Alma Mater Studiorum - Università di Bologna, 2016.

Ljungmark, Per, and Erik Bernhardsson. "Facebook as a marketing channel : A study of eCommerce retailers’ Facebook page ambitions." Thesis, Högskolan i Jönköping, Internationella Handelshögskolan, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-15560.

Elfström, Oskar, and Hans Tam. ""All eCommerce actors will be slaves under Amazon..." : - A study on how Amazon has affected Swedish eCommerce and their defensive marketing strategies." Thesis, Uppsala universitet, Företagsekonomiska institutionen, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-446659.

Michalec, Pavel. "Analýza českého e-mail marketingu." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-201775.

Macků, Milan. "Uvedení nového produktu na trh." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-75297.

Ferrari, Victor Candeloro. "Content marketing and brand engagement on social media: a study of Facebook´s posts in the ecommerce industry in Brazil." reponame:Repositório Institucional do FGV, 2016. http://hdl.handle.net/10438/15939.

Šimo, Martin. "Analýza a návrh elektronického obchodu firmy." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2014. http://www.nusl.cz/ntk/nusl-224531.

Manneh, Mariama. "The Influence of Social Media on E-commerce : Fast Fashion Multinational Companies." Thesis, Högskolan i Gävle, Avdelningen för ekonomi, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-23842.

Rossi, Audrey Laëtitia. "Generation Y online shopping behaviors and habits." CSUSB ScholarWorks, 2003. https://scholarworks.lib.csusb.edu/etd-project/2302.

Rosa, Renata Ferreira da. "Ecommerce as internationalization strategy: an exploratory study based on premium fashion brazilian brands: case study of farfetch." reponame:Repositório Institucional do FGV, 2016. http://hdl.handle.net/10438/15954.

Haddox, Jefferson Lee. "Strategies Used by Retail Store Managers to Engage Customers." ScholarWorks, 2018. https://scholarworks.waldenu.edu/dissertations/6036.

Wirén, Klara Li, and Berola Shahine. "Svenska konsumenters förtroende till okända nätaktörer : Konsumenters beteende och erfarenheter gällande näthandel." Thesis, Högskolan i Skövde, Institutionen för handel och företagande, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:his:diva-15833.

Brunius, Carl, and Isak Lind. "Lowering entry barriers in a digital era : A qualitative study about the Swedish fashion industry’s international expansion with Affiliate Marketing." Thesis, Högskolan i Borås, Akademin för textil, teknik och ekonomi, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-12756.

Carlsson, Frida, and Grahn Selma. "Skräddarsydd kommunikation : Hur miljövänliga transporter bör kommuniceras enligt e-handelskonsumenten." Thesis, Linköpings universitet, Företagsekonomi, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-139025.

Fassauer, Roland. "Personalisierung im E-Commerce – zur Wirkung von E-Mail-Personalisierung auf ausgewählte ökonomische Kennzahlen des Konsumentenverhaltens." Doctoral thesis, Universitätsbibliothek Leipzig, 2016. http://nbn-resolving.de/urn:nbn:de:bsz:15-qucosa-203512.

Sousa, Daniel. "A Influênca do Marketing Digital em Empresas com menos de 5 anos em Portugal." Master's thesis, 2021. http://hdl.handle.net/10400.26/36344.

Marques, José, and Antoine Clrec. "Connect to success masters consulting program- pop the bubble." Master's thesis, 2018. http://hdl.handle.net/10362/39296.

Santos, Mafalda Coutinho Lanhoso Ribas dos. "A importância das componentes de apresentação dos produtos de vestuário nas plataformas ecommerce : estudo de caso da empresa Marques Soares." Master's thesis, 2020. http://hdl.handle.net/10400.14/32065.

Dengler, Simon Thomas. "Facebook, Instagram or Tiktok? - on the performance of advertising channels in dropshipping." Master's thesis, 2021. http://hdl.handle.net/10362/123456.

Fassauer, Roland. "Personalisierung im E-Commerce – zur Wirkung von E-Mail-Personalisierung auf ausgewählte ökonomische Kennzahlen des Konsumentenverhaltens: Personalisierung im E-Commerce – zur Wirkung von E-Mail-Personalisierung auf ausgewählte ökonomische Kennzahlen des Konsumentenverhaltens." Doctoral thesis, 2014. https://ul.qucosa.de/id/qucosa%3A14728.

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E commerce Research Topics | Current & Unique Topic Ideas

Some of the relevant  research topics in e-commerce  .

  • Mobile commerce : With the increasing number of consumers using smartphones to shop online, businesses need to understand how they can create seamless mobile shopping experiences. Research in this area should focus on identifying the features and functionalities that customers expect from mobile commerce platforms, as well as understanding the impact of mobile commerce on customer engagement and conversion rates.
  • Customer experience : Customer experience is a crucial factor in determining the success of an Ecommerce business. Research in this area should focus on understanding the different touchpoints that customers have with an E commerce business, and the impact that each of these touchpoints has on the customer experience. This research should also focus on identifying the key drivers of customer loyalty and the strategies that businesses can use to enhance the customer experience.
  • Social commerce : Social commerce is a rapidly growing trend in the E-commerce world, and businesses need to understand how they can leverage social media to drive sales and increase customer engagement. Research in this area should focus on identifying the most effective strategies for integrating social media into the Ecommerce experience, as well as understanding the impact of social commerce on customer behavior and decision making. Having experts to help develop the best research topics in eCommerce  for you can help do in-depth research on such an area.
  • International commerce : With the increasing global reach of E commerce, businesses need to understand how they can expand into new markets and achieve success on a global scale. Research in this area should focus on identifying the key drivers of international commerce, as well as understanding the cultural, economic, and regulatory differences that businesses must overcome in order to succeed in different countries.
  • Delivery and logistics : Delivery and logistics are critical components of the Ecommerce experience, and businesses need to understand how they can optimize these processes to improve customer satisfaction and increase sales. Research in this area should focus on identifying the best practices for delivery and logistics, as well as understanding the impact of delivery and logistics on customer behavior.
  • AI and machine learning : AI and machine learning are rapidly transforming the eCommerce landscape, and businesses need to understand how they can leverage these technologies to enhance the customer experience and drive sales. Research in this area should focus on identifying the most effective uses of AI and machine learning in the eCommerce context, as well as understanding the impact of these technologies on customer behavior and judgment.

E commerce research is an essential tool for businesses looking to stay ahead of the curve and meet the evolving needs of customers. By keeping an eye on the   E commerce research topics discussed above, businesses can gain a deeper understanding of the digital landscape and identify the strategies and technologies that will help them achieve success in the eCommerce world.

Ecommerce Topics for Research – Free Research Topic Samples

Here are free samples of some latest research topic ideas in e-commerce;.

The aim of this study will be to analyze all the security mechanisms that are implemented in e-commerce systems to ensure data safety. This study will assess the benefits of each mechanism and the cost of implementing them. The study will be useful in helping companies adopting e-commerce to choose the best security mechanisms.

This study will compare the benefits acquired by companies from different fields by adopting e-commerce. The research will compare the construction and production companies. The study will also assess how the use of e-commerce in these two fields could be improved. We are better placed in providing you with the best topic examples for an e-commerce research paper.

This study will examine the process of business process reengineering in a given company. The study will assess how the process could be used to integrate e-commerce within the processes of the company. The study will provide the requirements and benefits that will be accrued by adopting e-commerce.

This study will focus on small businesses and the benefits they have gained by investing in e-commerce. The research will also assess the opportunities and challenges of using e-commerce in small businesses. Notify us if you need a sample of the latest master’s e commerce research paper topics  and we shall help you with the best topics for your research.

The study will be investigating the benefits that are associated with the use of e-commerce for both buyers and sellers. This study will also assess what influences the buyers to prefer buying from companies that have e-commerce systems and not from companies that have traditional systems.

This study will examine the regulatory bodies that are assigned the responsibility of ensuring that e-commerce systems in the company are effective. The study will assess the standards such as security features that e-commerce systems have to meet before being deployed in the market. Our assistants offer quality e-commerce research paper topic assistance.

  • Customer behavior and preferences: Understanding the buying habits and preferences of eCommerce customers is crucial for businesses to stay competitive. Researchers can examine topics for eCommerce research projects such as what drives customers to make purchases online, the role of personalization and recommendations in eCommerce, and the impact of social media on customer behavior.
  • Supply chain management: eCommerce has completely transformed the way supply chains are managed, and there are numerous opportunities for research in this area. Topics can include the use of technology to optimize supply chain operations, the role of third-party logistics providers, and the impact of eCommerce on traditional supply chain models.
  • Cross-border eCommerce: With the rise of eCommerce, businesses are now able to reach customers in countries around the world. Research in this area can focus on topics such as the challenges and opportunities of cross-border eCommerce, the role of local marketplaces, and the impact of cultural differences on customer behavior.
  • Sustainability in eCommerce: Sustainability is becoming an increasingly important issue for eCommerce businesses, and there is growing interested in research in this area. Topics for research can include the impact of eCommerce on the environment, the role of sustainable packaging, and the use of technology to reduce waste and emissions.

This is a rich and dynamic field with numerous opportunities & eCommerce topics for research. From understanding customer behavior to exploring the impact of technology on supply chains, researchers have a wealth of topics to choose from. As the eCommerce industry continues to grow and evolve, there will be even more opportunities for research in the future.

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Research Questions about Ecommerce – Help with Research Titles

  • Consumer behavior in eCommerce:  Researchers aim to understand what drives consumers to purchase goods and services online and what factors influence their purchasing decisions. This can include understanding the impact of product reviews, price comparisons, and delivery options on consumer behavior. Additionally, researchers may also examine how different demographic groups behave differently in eCommerce.
  • The impact of eCommerce on traditional retail:  Another important research question in eCommerce is the impact of online shopping on traditional brick-and-mortar retail. Researchers aim to understand how eCommerce is changing the retail landscape and what impact it is having on traditional retail stores. They may also study how retailers are adapting to the growth of eCommerce and the strategies they are employing to remain competitive.
  • The influence of mobile commerce on the economy:  Mobile commerce refers to the buying and selling of goods and services using a mobile device. With the increasing usage of smartphones and other mobile devices, it is important for researchers to study the impact of mobile commerce on eCommerce. This includes understanding the user experience of mobile commerce, the impact of mobile commerce on consumer behavior, and the challenges faced by businesses in implementing mobile commerce.
  • Personalization in eCommerce:  Personalization refers to the customization of products and services to meet the specific needs and preferences of individual customers. Research questions about eCommerce in this area aim to understand how personalization can be implemented in eCommerce and the impact it has on consumer behavior and purchasing decisions. Additionally, researchers may also study the ethical and privacy concerns surrounding personalization in eCommerce.
  • Security and privacy in eCommerce:  Security and privacy are critical concerns for consumers when shopping online. Research questions in this area aim to understand how businesses can ensure the security and privacy of their customer's information and transactions. This includes studying the impact of security breaches and the measures businesses can take to prevent them. Additionally, researchers may also examine the privacy implications of personalization in eCommerce and the measures that can be taken to protect consumer privacy.
  • The impact of eCommerce on the economy:  Finally, another important research question in eCommerce is the impact of online shopping on the economy. Researchers aim to understand how eCommerce is affecting job creation, economic growth, and the distribution of wealth. They may also study the impact of eCommerce on small businesses and how they are adapting to the growth of online shopping.

Ecommerce is a complex and rapidly evolving field that requires research to better understand its impact on businesses, consumers, and the economy. These research questions  provide a starting point for researchers to explore the various aspects of eCommerce and provide insights that can help businesses grow and provide a better customer experience. As eCommerce continues to evolve, it is important for researchers to continue to study and understand its impact to ensure that it remains a beneficial and sustainable aspect of the global economy.

Free eCommerce Topic Ideas and Interesting Sample Titles   

E-commerce is a wide subject, which entails a list of important research topics. With this in mind, scholars should consult outstanding research topic ideas & samples on e-commerce, to help them realize meaningful titles to work with when writing their projects. 

✓  Improving the employees' performance via financial incentives

Research has it that there is a relationship between monetary incentives and the employee’s performance impact on a company’s success. Financial incentives to the employees are relevant, as they act as a reliable tool to motivate them to work harder and better hence high productivity. 

✓  The role of e-commerce in decreasing operational charges

When running an e-commerce business, it is possible to reduce labor and additional costs in areas such as mail preparation, data entry, telephone calls, reconciliation, documentation, and supervision expenses. E-commerce plays a vital role in the business world, by managing operational costs in many areas hence reducing individual transaction charges. 

✓  Exploring the relevance of e-commerce in the recent world

No one can underrate e-commerce relevance, as it assists in satisfying the needs & wants of the global audience both within & without the business industry. E-commerce helps to create employment to improve living standards, as it touches on various areas that have a great impact on people’s lives.

✓  The importance of e-commerce in the developing markets

In the recent world, e-commerce is a key opportunity for economic development, seeing that online sales give businesses the chance to reach a wide range of clients locally, nationally, and abroad. This leads to high levels of employability, in supportive sectors such as logistics, payment service providers, and technology companies.  

✓  Repercussions of globalization on national safety

There are various globalization aspects, which combine to increase the dangers associated with transnational threats emanating from cyber-attacks, weapons propagation, the spread of diseases, and cultural violence. Relevantly, researchers affirm that the link between globalization and security is enforced from without, which is slowly transforming the security surroundings that the state functions. 

Like students in other academic fields, scholars in e-commerce look forward to attaining high grades. As such it is necessary to develop new topic ideas, which they merge with the existing e-commerce titles to add value to the obtained research topic. Considering that the e-commerce subject is vast and interconnected to various academic disciplines such as management, marketing, and project management, students need to come up with sound topics. It is therefore imperative to create a satisfactory research topic on current e-commerce emerging trends, which depicts relevance, professionalism, and understanding. It is highly imperative to prepare a topic that can provide suitable solutions to practical problems in this field. Needless to say, it is very important to develop a logical research topic. Scholars may not fully understand   how to create recent e-commerce topics , however, with the ideas & samples, they get from researching and the help of experts, realizing the best title is bound to be an easy expedition.

Tips on Writing an eCommerce Research Paper or Project Topic

  • Take time to brainstorm new ideas
  • Make sure that the topic you choose will make it easy for you to understand the literature
  • Make sure that your choice of topic is convenient and the resources required are accessible
  • Ensure that you have a list of suitable keywords
  • Make sure to define your topic as a research question
  • Make time to read more on the chosen topic
  • Be very flexible

Help to Develop a Great  E-commerce Topic for your Project

Being a student that knows how important it is to submit a research paper that is correct and complete, you will find an expert that can help with good E-commerce project topic ideas . Keeping in mind that the topic of your paper is the foundation of the research project, any mistake done will surely extend its inconvenience to the rest of your research paper. As a smart student, you will give Research Topic Help the chance to assist you in finding the best ideas for an e-commerce research topic. We are a team of expert research writers, and as a part of helping you create a relevant topic, we have the best samples that you can relate to and realize our potential in creating the best research topics. Our team is comprised of highly trained experts, people that brainstorm to offer you the best sample of research topic ideas in E-commerce that will go a long way to help you come up with a very suitable topic. We charge very fairly, without exposing you to unnecessary delays.

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You are at: Thesis Writing Thesis Topic Help Articles How to Write a Thesis on E Commerce?

How to write a thesis on e commerce.

Have you finally decided to get your hands on master’s degree by submitting your final thesis on the subject of e-commerce? If you have; then, you have definitely made a right move since e-commerce has become one of the major issues in today’s era of globalization. Internet commerce has developed to a great extent today. There’s a plenty of stuff that you can research on e-commerce.

As e-commerce is an area that should be researched profoundly; therefore, it is always crucial to gather loads of information to grab the attention of readers towards your desired subject matter. You will be required to provide thorough knowledge about the subject. Here’s the perfect three step plan that students should follow for coming up with an outstanding thesis on e commerce :

Step 1: Selecting the topic of Your Interest

In the first phase of e commerce thesis writing, you will select the topic for your thesis by keeping the following points in your mind:

  • Topic should be interesting for you as well as the target audience.
  • Ensure that you have 100 percent command over the topic.
  • Sufficient material and resources are available to you for the topic.

Step 2: Making the Plan for Thesis to Collect and Study Data

Once you have selected the topic for your thesis; then, you should start investing your time and money on it to gather sufficient information about the topic. You can make use of the published and online material to gather secondary information about the topic; however, it will be the questionnaire that will help you gather primary information about the topic. You should explore libraries exhaustively and look for the material i.e. relevant to your thesis.

After collecting data, you will study about the collected data thoroughly and convert it into useful information with the aid of statistical analysis.

Step 3: E Commerce Thesis Writing

In this phase, you will start writing your e commerce thesis . Initially, you will give the introduction for your thesis with a strong thesis statement; then, you will give the literature review, methods, results, conclusions and recommendations of your thesis on basis of your research work. In a nutshell, you will be able to deliver your e commerce thesis paper effectively by keeping in line with your submission deadline.

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Top 12 Commerce Project Topics & Ideas in 2024 [For Freshers]

Top 12 Commerce Project Topics & Ideas in 2024 [For Freshers]

In this article, you will learn the Top 10 Commerce Project Topics & Ideas . Take a glimpse below.

  • Topic 1: Impact of Outsourcing Material Availability Decision-Making

Topic 2: Enhancing Employee Performance Through Monetary Incentives

Topic 3: outsourcing human resource in beverage and food firms, topic 4: role of e-commerce in reducing operational cost, topic 5: reducing unemployment through a co-operative movement, topic 6: an analysis of the downside of co-operative thrift and credit society, topic 7: analysis of the role of insurance companies in driving growth of smes.

  • Topic 8: Implications of Globalization on National Security

Topic 9: Exploring the Significance of Commerce in Today’s World

Topic 10: the significance of e-commerce in emerging markets, topic 11: public sector bank’s future in the country, topic 12: impact of covid on indian economy.

Read the full article to know more about the project Ideas & Topics in detail.

Commerce is fundamental to the success of any business. To streamline trading operations and maintain profits, the industry must focus on commerce, which deals with a lot more than just selling and buying. As the world is digitizing, eCommerce solutions are increasingly becoming common. The advent of machine learning and AI has further enhanced the effectiveness of eCommerce. While the world is moving fast, it is important to upskill ourselves to get the edge over the competitors. upGrad offers some of the best free courses for working professionals to compete in the market. 

Why is Commerce important?

With the global economy projected to achieve the US$100 trillion milestone in 2022, it is not surprising that commerce has established itself as a vital stream. So, whether you are deciding on your 6th sem project topics , writing a dissertation on online shopping project topics , or compiling a “ Project topics for commerce students” pdf , you will have to consider the role of commerce in the real world.

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As a society, most of our activities revolve around buying and selling goods and services. At some level, we are all economic actors. Right at this very moment, you must be reading this article on a gadget you bought from a retailer. It’s next to impossible to not depend on the market for our needs today. 

In fact, as a Commerce graduate, you will have to depend on the market as a salaried employee, a business owner, or an entrepreneur. You will have to sell your services or products to buy other services and products. In some capacity, commerce will become a part of your life. 

The business of buying and selling is at the heart of commerce. As a student of commerce, this view of commerce would be an over-simplification. If you were to browse articles related to commerce stream or look up commerce topics for presentation , you would come across a diversity of topics. The discipline covers a multitude of subjects beyond just buying and selling activities, such as accounting, labor relations, supply chain management, and financial markets. 

Whether you are taking a micro or macro-view, trade and commerce play a role in our everyday lives as members of a household, community, nation, or the world. You might pick up a newspaper article telling you about global inflation- there is commerce involved. 

Further, with globalization and the advancement of technology, world commerce has transformed. And commerce as a discipline has had to evolve with these shifts and will continue to do so. For example, online shopping project topics exploring the role of digital technology and the impact of globalization on economies is one of the more popular commerce topics for presentation . 

As it directly or indirectly impacts a large section of the world population, e-commerce is a notable topic of discussion amongst graduate and post-graduate students of commerce. Working on projects to find solutions to trade-related issues, and explore operational challenges, among others is an important part of their curriculum. 

Given the vast pool of trending commerce project ideas, it may be difficult to choose a topic for your project. Commerce encompasses various business domains, with trade and selling being the pertinent ones. You require deep analysis and understanding to pick a topic that serves your interests and career goals. If analytics is your forte, and if you want to hone your skills, consider pursuing our business analytics certificate designed specifically for analytics aspirants.

In this article, we have compiled a list of interesting and innovative commerce project ideas to help you with your project. Irrespective of the topic you choose for your final project, you stand to gain immense knowledge and expertise to leverage exciting career opportunities. 

How to Choose a Good Project Topic for the Commerce Project?

Choosing a topic for your m.com final year project topics is a crucial decision that requires careful consideration and no doubt guidance. The right topic can make your project engaging, insightful, and valuable. So, keeping the above points in mind, here are some points to help you select a Trending project topics for commerce students for your project: –

Interest and Passion

Always choose that topic in which you have great interest. The reason being when you have interest in the subject, you will give your 100% making it more enjoyable and likely resulting in a better outcome.

Relevance to Commerce

Ensure that the topic is directly related to commerce. It could be a current trend, an emerging issue, or a classic concept you want to explore in depth.

Narrow and Focused

A broad topic can be overwhelming and challenging to cover in depth. So, narrow down your focus to a specific aspect or sub-topic within commerce. For example, instead of “Global E-Commerce Trends,” you could focus on “The Impact of Social Media on Online Retail Sales.”

Originality and Uniqueness

While some topics are popular and well-studied, try to bring a unique perspective or angle to your chosen topic. Look for gaps in existing research or areas that haven’t been explored extensively.

Feasibility

Consider the availability of resources, data, and information related to your chosen topic. Ensure you can access enough credible sources to support your research and analysis.

Practical Application

Choose a topic that has real-world relevance and application. Consider how your findings could be applied in business settings or how they might address a practical issue.

Current and Emerging Trends

Topics related to current trends, technological advancements, or emerging practices in commerce tend to capture attention. They showcase your ability to stay updated with the industry.

Alignment with Learning Objectives

Review your course or program objectives. Your project should align with the key concepts you’ve learned and demonstrate your understanding.

Market Analysis

If applicable, conduct a preliminary market analysis to identify areas of commerce that require more attention or improvement. Addressing these gaps could lead to an impactful project.

Consultation with Faculty/Advisors

Discuss your ideas with your faculty members or project advisors. They can provide valuable insights, suggest modifications, and guide you toward a more refined topic.

Feasibility of Data Collection

If your project involves data collection, consider the ease of gathering data. Complex data collection processes might require more time and resources.

Ethical Considerations

Ensure that your chosen topic doesn’t raise ethical concerns. Commerce projects might involve sensitive data or controversial issues, so it’s important to approach them with ethical integrity.

Cross-Disciplinary Approach

Explore topics that intersect with other disciplines like economics, psychology, or technology. This can add depth and uniqueness to your project.

Scalability

While your project might be limited in scope, consider whether the topic has the potential for broader applications or research beyond your project.

Audience Appeal

Think about your target audience. Will your project be interesting and informative to your peers, instructors, and potentially even professionals in the field?

Personal and Professional Growth

Choose a project topics for commerce that fulfills academic requirements and contributes to personal and professional growth. Acquiring in-depth knowledge about a relevant topic can be valuable in your future career.

Remember that the process of selecting a project topic is iterative. You might need to refine and narrow your ideas as you gather more information and feedback. Take your time, conduct thorough research, and select a topic that aligns with your interests, skills, and academic objectives.

So let’s get started with the list!

Interesting Commerce Projects & Ideas

In any field, the end consumers are given top priority. Their choices, preferences, and demands are factors that form the basis of marketing strategies and manufacturing operations. It is evident that we are dependent on commerce to ensure this chain of processes runs smoothly. 

If you are wondering what kind of commerce projects could bring you closer to your goals, here is a thought-out list of 8 projects that will not just familiarize you with the existing problems in commerce but also provide solutions. Furthermore, they will be a glowing addition to your resume and increase your chances of success in this all-encompassing field of commerce. To increase your resume weightage, doing a business-related course would be beneficial. For example, our business analytics certificate has 100+ hours of learning with case studies and live sessions aids you positive career growth. 

Topic 1: Impact of Outsourcing Material Availability Decision-Making 

Objective : To determine the criteria used while deciding to outsource material availability along with strategizing the outsourcing process.

Outsourcing is a beneficial practice but at the same time, it poses a variety of challenges. Every industry seeks low labour cost, however, numerous other aspects require attention when outsourcing. 

Although outsourcing is done at various levels, if you have a clear set of goals and strategies, more often than not, it will prove to be advantageous. It is important to understand that the performance of a company and its outsourced aspects do not have a connection because it does not impact the material availability directly. 

Usually, two challenges are seen: the first one being, the time challenge, where the production process is slowed down due to unavailability of material and the second, more pressing financial challenge. Through this project, you can find solutions to both challenges. 

Impacts of outsourcing-

  • Affects delivery time
  • Product quality
  • Employee productivity

Benefits of outsourcing-

  • Flexible staffing arrangement
  • Better risk management
  • Gain customer satisfaction 
  • Increased efficiency
  • Reduces labour cost
  • Cost cutting
  • Improves quality
  • Helps in relieving workload

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Objective : To perceive the relationship between monetary incentive and employee performance.

It is observed that bonuses ate fixed according to the employee’s performance, however, hard work being intangible is not considered. Therefore, it can be deduced that monetary incentives are independent of the performance, since the bonus and allowances are fixed according to a specific performance parameter. Moreover, the failure of a company’s promise to release the bonus on time also leads to dissatisfaction and demotivation among its employees. 

On the other hand, companies can attain their target by quoting the performance bonus in advance, thereby, stimulating employees to perform more efficiently and proactively. This project will help you comprehend how effective monetary incentives are imperative to employee satisfaction and alleviating the attrition rate in the company. 

Why are monetary incentives necessary?

  • Rewards employees
  • Profit sharing, partnerships, ESOPS, etc., increases the ownership attitude 
  • Helps in acquiring quality talent
  • Controls attrition 
  • Increases employee satisfaction
  • Increases employee engagement
  • Improves organisation’s performance

Types of monetary incentives-

  • Commissions
  • Added allowances payment
  • Wage incentives
  • Referral benefits
  • Profit sharing

Also read: Career options in medical

Objective : To understand the implications of outsourcing human resource functions on organizational performance. This includes finding potential benefits and analyzing how it directly impacts employee performance and thought process.

Not allocating the budget for the Human Resource department leaves companies with one option — outsourcing. This may have decreased the company’s liability for its employees, but it has not been very beneficial for those who seek a long term and focused career.  Outsourcing of human resources is usually undertaken to reduce costs for a company as well as bring productive resources onboard. However, neither of these parameters remain fulfilled in the long run.

It is often observed that this leads to a disconnect in employees, which reflects in their attitudes as they then carry out assigned tasks irresponsibly. Outsourcing has also observed a high attrition rate among employees. This is especially common in the food and beverage industries, where the time-sensitive nature of commerce takes a toll on human resource professionals.

Types of outsourcing-

  • International & Domestic

Benefits of Outsourcing Human Resource in Beverage and Food Firms-

  • Lower administration costs
  • Cost effective
  • Streamlining of important functions
  • Program Management
  • Employee satisfaction
  • Provides additional services due to lower limitations
  • Growth 
  • Flexible 
  • Payroll Management

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Objective : To evaluate how e-commerce aids the reduction of functional costs by making a comparative analysis.

This project emphasizes the benefits of eCommerce in today’s world. It is clear from the recent pandemic as well that electronic transactions have grown exponentially. An organization that will operate through a physical office will have significant costs to bear as compared to organizations that can function remotely.

These costs include logistics, administration, salesperson salary, the lease on storefront, electricity, telephone, heating/cooling, taxes, displays, repairs and maintenance of the building. On the contrary, for a virtual office, the entailing costs include web hosting charges, shopping cart software, and distribution rates.

This accounts for much less than the expense involved with physical offices.  Both functional and operational costs are affected by eCommerce. Furthermore, e-commerce also has many other unmatched benefits when compared with offline commerce methods. 

Benefits of reduced cost in e-commerce:

  • Self-regulating
  • Increased revenue
  • Utilisation of revenue into product development
  • Creates a competitive advantage

Ways to reduce cost in e-commerce:

  • Supplier tie-ups
  • Reduce returns
  • Marketing budget 
  • Inventory management
  • Shipping methods optimization

Objective : To establish a co-operative movement in a working society and analyze its benefits on society members. It also evaluates various aspects of the co-operative movement that provide support to team members.

This project helps us gain an understanding of the benefits of a co-operative movement in reducing unemployment. The analysis concludes that co-operative movements support employees and their well-being in terms of education and growth, thus, every organization must adopt one.

It is recommended that since a co-operative movement encourages and supports existing employees to study further and take up training to scale their skill sets, it must be made compulsory for every establishment. To facilitate the set up of the cooperatives, the project recommends aiding organisations financially in the form of loans from the co-operative banks.  Consequently, establishing co-operative banks is also deemed significantly beneficial.

Also Read:  Top 10 Highest Paying Jobs in Commerce Field

Objective : To shine a light on the futility of establishing a co-operative and credit society.

This kind of society is set up in organizations to help employees save a certain percentage of their salaries. These savings will support them after their retirement and can be used as an investment. However, it is noticed that such a society does not form a consensus as the goals are not attained. With a disparity in the financials and personal contexts, this society has not been able to satisfy its members.

This is due to poor inspection, and the irresponsible attitudes of authoritative people that have marred the interests of its members. Another important aspect that this project highlight is that when members take a loan from a credit society, they are often not in a position to return it, indicating a loss of money. The bad debts increase and the vested member’s interest is exploited unfairly.

Types of unemployment-

  • Demand deficient
  • Geographical

Benefits of Reducing Unemployment Through a Co-Operative Movement-

  • Enhanced social, economic and cultural aspects of the society
  • Provides social services such as education, housing, health, etc.
  • Increase wealth 
  • Better living conditions
  • Higher satisfaction 
  • Society progression
  • Improved economy

Checkout:  Career Options for Commerce Students

Objective : To understand the relationship between SMEs and insurance companies. The project also aims to understand how insurance companies contribute to the growth of SMEs. This involves studying factors that are responsible for growth and failure alike. One major aspect that this project covers is the reason that SMEs do not get their businesses insured.

This project highlights what SMEs are and how l insurance companies can prevent them from being shut down. SMEs are small and medium scale enterprises with about 5 to 10 employees in a small SME and a maximum of 50 to 100 employees in a medium-scale enterprise.

SMEs are vital for the growth of the economy as they are independent and can generate effective revenue, contributing to the country’s GDP. It is recommended that these SMEs must get business insurance. However, with the lack of awareness of insurance of businesses, most small to medium enterprises fail to function beyond two years.

The lack of sustenance due to a blend of financial difficulties and departmental challenges is the cause of the shutdown. Therefore, insurance can step this up. If the employees feel secure, they will be motivated to work irrespective of the un-segregated organizational structure of the SMEs. The resolution for running SMEs for the long term is insurance.

Benefits of Insurance Companies in Driving Growth of SMEs-

  • Financial security to the employees
  • Higher employee satisfaction
  • Lower attrition
  • Financial stability 
  • Improved organisation growth 
  • Increase loyalty
  • Help in acquiring qualified candidates 

Topic 8: Implications of Globalization on National Security  

Objective : To examine the frequency of transnational threats and the method by which the security is breached. Furthermore, it highlights the effects of globalisation on increased national security. 

A deep analysis of this project highlights two aspects of globalization. Firstly, where there is an increased threat due to breach of security, a significant increase in business is noticed. The to and fro of trade and ease of communication, facilitated by transportation are anticipated as threats to National Security.

At the same time, this has also elevated the business to a large extent. It causes businesses to amp their security measures and streamline their services. When the pros and cons are weighed, globalization has proved to be beneficial for most sectors.

It has also brought an upsurge in the National Income of many underdeveloped countries. Secondly, globalization has also brought about a lot of awareness, stimulating consumers to buy needful products. The positive impacts on the national income of a country have significantly increased. 

Impacts of globalisation on national security-

  • Integration of markets
  • Trade measures
  • Access to new cultures
  • Potential of new threats
  • Access to new talent
  • Manage employee integration 

Objective: To understand the various benefits of commerce.

The project highlights the following aspects:

  • Helps accomplish human wants : Commerce has facilitated trade between states, and across the borders. In turn, human wants are fulfilled because of this movement of goods. This also contributes to social welfare. The distribution of products through e-commerce has further enabled many small businesses to survive. 
  • Enhances the standard of living : The increased flow of money has also increased consumerism. It encourages and financially supports people to make required purchases, subsequently, increasing the standard of living. Also, the pliability of a product’s delivery to diverse locations m, as well as flexibility of ordering from any location has facilitated streamlined services, further, enhancing consumerism and elevating the standard of living.       
  • Empowering consumers and producers: If manufacturing continues to produce, but ceases to sell, the economy of a country is bound to plummet. It is due to commerce that trade persists. The chain of retailers, and wholesalers who purchase the products from manufacturers and market them appropriately, facilitates the movement of goods. The absence of these channels will stagnate the market. In addition to this, digital platforms have made e-commerce the most convenient link between consumers and producers.
  • Providing employment opportunities: Commerce is the harbinger of growth in manufacturing, warehousing, transporting, banking, advertising and so on. To ensure the efficiency of these operations, we need human resources. Commerce proffers employment to skilled and unskilled labour, along with numerous white-collar professionals.  
  • Enabling income generation for a country on the whole :  When trade increases, production and consumption follows. This creates work opportunities for the citizens of a country. This in turn impacts the national Income of a country. The average gross income of citizens contributes to the development of a country.
  • Driving growth in auxiliary sectors : Commerce leads to increased growth in auxiliary sectors such as banking, insurance, publicity, marketing, and advertising, among others.
  • Driving industrial development: One of the major outcomes of the commerce sector is the development of industries. Commerce aids in streamlining the division of labour, as well as providing raw materials to the industries. A meticulous division of every sector in the industry leads to its growth and development.
  • Driving international trade : The emergence of e-commerce has allowed businesses to think beyond the periphery of their country. This has facilitated streamlined trade between countries. Besides, commerce has opened doors for the exchange of commodities, and surplus produces of the country.  Better transport and communication systems have resulted in increased international trade, which again is a result of commerce.
  • Benefitting underdeveloped countries : Commerce has created avenues for underdeveloped countries to export surplus raw material to other countries. This process has enhanced trade and the flow of money into underdeveloped countries.
  • Supporting exigencies : Whatever trade and exchange of food, medicines, relief packets, etc, is done, is highly dependent on the smooth functioning of the supply chain and commerce industry. During exigencies like earthquakes, floods, and other natural calamities, commerce proves its worth.

Impacts of commerce-

  • Impact productivity
  • Affect inflation
  • Reach market potential
  • Increases R&D of the country
  • Better talent management
  • Gives competitive advantage
  • Cost management
  • Impact culture and lifestyle

Objective : To explore the benefits of e-commerce, upcoming trends, and provide solutions to existing challenges. 

Needless to mention, the significance of the internet and its usage in today’s world is skyrocketing. The increasing usage of mobile devices has enabled customers to purchase anything from anywhere. Evidently, the future of commerce is headed online. As e-commerce is replacing other traditional commerce models to provide seamless services and consumer experience, there has been a significant reduction in operational costs. If customers are willing to bear the shipping and other costs, even cross-border shopping is possible through e-commerce.

This platform allows users to conduct a comparative analysis and purchase an item at the best available price. This doesn’t just inculcate awareness and transparency but also inculcates a sense of achievement among the consumers when they save a penny. The clarity in communication between portals and customers further streamlines the process.

Apart from the listed benefits, it also involves some threats. These threats usually involve a breach of customer trust and a volatile economy. The failure of e-commerce business is rare, but not absent. It also reflects on the reliability of a platform when cross-border trading is undertaken. Prioritizing customer satisfaction is the key to the success of an eCommerce business. 

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Upcoming trends in eCommerce will pave the path for successful business ventures and economic development. As more and ML more businesses adopt AI-driven technologies, augmented reality, and speech recognition techniques in enhancing customer experience, there will be a shift towards personalised solutions which is mostly possible thrift eCommerce. Ecommerce has an integral role to play in helping businesses enhance reach and scalability.

Benefits of E-Commerce

  • Affects buying behaviour
  • Enhance shopping experience
  • Access to a wider range of products
  • Benefits seller and customers
  • More employment opportunities
  • Cost reduction
  • Easy exchange and refund policy 
  • Impacts economy

The public sector banks are a pivotal part of the economy. They help in mobilising the scattered and small savings of the people. Thus adding to the economic growth. They also play a role of credit intermediation, settlement of payments and netting. 

Benefits of Public Sector Banks-

  • Pension after retirement
  • High-interest rate on deposits
  • Low- interest rates on loans
  • Job security 
  • Accessibility to the rural areas
  • Multiple branches

The GDP shrank a lot during the Covid. The economy reached to its lowest. Every sector saw the impacts of Covid. The economy growth slowed down and its impacts are seen even today. 

Some of the impacts are

  • Multiple layoffs
  • Losing of livelihood
  • Low revenue
  • Infrastructure damage
  • Resource reduction
  • Slow growth 
  • Food shortage
  • Lack of basic amenities
  • Affordability

The students can take the approach of finding the causes behind the negative impacts of Covid on Indian Economy.

Checkout: Top Career Options After B.Com

Additional Commerce Project Topics

  • How does advertising affect sales and conversions? 
  • The effectiveness of online shopping.
  • The role of supply chain management in improving customer service.
  • AI implementation in e-commerce.
  • Green consumerism in the coming years.
  • The role of technologies in enhancing eCommerce.

Other Interesting Project Topics for Commerce Students

A few more project topics for commerce students or commerce related topics for project are listed below:

SWOT Analysis of an MNC

SWOT is a innovative activities for commerce students which will serves as a powerful strategic tool for carefully examining and strategizing projects. Its implementation allows graduates to uncover fresh business prospects, boost revenue generation, and proactively address potential threats to an organization’s success.

By conducting a SWOT analysis, commerce project topics risks can be minimized, ensuring effortless execution of plans. In today’s digital age, multinational corporations often encounter challenges optimizing their online presence and maintaining top-notch cybersecurity. This makes a SWOT analysis a valuable asset for any research topics for commerce students or bcom project topics aiming to tackle these issues.

A Study of Joint Ventures

Two or more companies working together to share profits and losses, collaborate on business operations, and combine their resources for greater success culminate into a joint venture. As students, you can delve into this fascinating concept by focusing your commerce project topics report on prominent joint ventures such as Hero Honda, Sony Ericsson, and Motorola. 

Your objective will be to compile a comprehensive report that is packed with data, including performance metrics, thorough analysis, market insights, and real-life case studies. By doing so, you will create a vivid representation of your research on joint ventures.

Job Opportunities from the Transportation Sector

This is one of the project topics for commerce students that delves into the pivotal role of the transportation sector in creating employment opportunities within the country. The commerce related topics explores the various modes of transit, including buses, cars, trains, metros, cable lines, and more. This project topics for commerce main focus is to gain insight into the functioning of different modes of transportation.

This e commerce project topics will also explore the employment benefits associated with the transportation industry, the challenges it faces, and the crucial essentials for transportation design and movement.

Additionally, the commerce related topics also sheds light on shipping methods such as canal, land, ocean, and overseas transport. It is clear that transportation infrastructure is not limited to merely connecting people and places. Instead, the industry serves as a catalyst for economic growth by generating employment opportunities.

The Power of Branding on Consumer Purchasing Behavior

Effective marketing strategies require a strong focus on branding due to its role in influencing consumer behavior. In fact, exploring the impact of branding on consumer behavior and their journey toward brand loyalty makes for a fascinating final-year project in commerce. This research topics for commerce students allows students to delve into how repeat purchases are influenced by branding tactics. However, the world of branding also presents the challenges of budget constraints and the need to stand out from the sea of competitors.

A Project on the Indian Railways Undertaking

With over 1.4 billion employees, the Indian Railways is a major public sector organization, and the department can offer several project topics for commerce students . Under the oversight of the Ministry of Railways and the Railway Board, the Railway Minister holds responsibility for all operations and interactions with the Indian Parliament. As a departmental undertaking of the Indian Government, the railways are subject to an annual budget set by the Government of India. 

All expenses are closely monitored by the Ministry and subject to external audits. Conducting a project on this vast public transportation mode offers insights into the crucial role of government involvement in effectively running the railway ser vice in a country as vast as India.

A Project on Mumbai Dabbawalas

The bustling city of Mumbai has a longstanding love affair with Dabbawalas. These skilled professionals are the city’s go-to for homemade office lunches. Through this project, students will have the opportunity to gain a deeper understanding of how these Dabbawalas operate. 

By participating in this project topics for commerce, students can develop essential skills such as team management, delivery efficiency, and business organization. They can also explore real-life case studies to enhance their learning experience.

Preparing a Report on Nationalized Banks

While looking for project topics for commerce students or project report topics preparing a report on a nationalized bank can be a great idea. The effectiveness and robustness of banking institutions have an influence on driving and shaping the economy. In the wake of India’s independence, the country established financial systems to promote the accessibility of banking services to the general public.

From standardizing currency practices to implementing global regulations on interest rates, the growth of India’s economy is closely intertwined with the operations of the Reserve Bank of India. This presents a fascinating avenue to explore for a simple project topics for b.com students , delving into the fundamentals of the Indian economy and providing comprehensive case studies and real-life examples to understand the intricacies of financial management and public/private sector banking. 

Exploring Indian Exports

India thrives on the export of petroleum products, gems and jewelry, electronics, pharmaceutical drugs, and textiles. Through this project report topics, students can delve into the realm of export marketing and differentiate it from domestic sales. This comprehensive overview also sheds light on the driving forces behind Indian exporters and the multitude of hurdles they encounter, such as trade barriers, third-party competition, and foreign currency regulations.

Studying Different Distribution Channels

In the dynamic realm of sales and marketing, businesses can utilize the wholesale, retail, and direct-to-consumer distribution channels. Companies can reach consumers directly by leveraging cutting-edge e-commerce platforms, while retailers acquire products from manufacturers and then, in turn, sell them to customers. Additionally, retailers often partner with wholesalers who provide goods at competitive market rates.

This project topics for m.com students aims to examine the intricate connections between wholesalers, manufacturers, and retailers, exploring their distinct attributes and crucial functions. In today’s digital era, traditional business strategies have undergone a significant shift in terms of product promotion and profit generation.

Nonetheless, the fundamental principles of effective marketing remain unchanged. These include product excellence, pricing, advertising, distribution, packaging, target demographics, and personnel.

A Project on the Consumer Protection Act

Among various project topics for commerce students , working on the Consumer Protection Act can be quite interesting. The prime focus of this act in India is the welfare of consumers when making purchases of goods, products, and services. 

With the rapid advancements in technology, the shopping landscape has significantly evolved in the nation. As a result, consumers now have higher expectations for top-notch products, immediate availability, and effective service. 

By thoroughly evaluating this act, we can gain valuable insights into consumer perceptions and decision-making processes within the marketplace. Furthermore, the b.com 3rd year project topics report must also tackle various obstacles encountered by the logistics industry, inadequacies in product design, and unethical behaviors like hoarding and black marketing. 

Additionally, it is important to mention how the government ensures the implementation of appropriate legal measures for the sales of goods and services. As a result, consumer protection measures encourage businesses to operate with honesty, efficiency, and transparency.

Project on the Dairy Industry

Let us take the example of Amul to conduct a commerce project on the dairy industry. Widely recognized as a top producer of milk, paneer, and dairy goods in India, Amul’s extensive reach and impact cannot be denied. 

Let’s delve deeper into their success story by exploring their partnership with UNICEF and the ways in which they’ve been able to uplift farmers across the nation through their business model. The origins of Amul, its innovative marketing techniques, and its meticulous product sourcing strategies are all prime areas for investigation in understanding how the brand continues to deliver a fresh selection of goods to its devoted customers.

Amul’s remarkable success can be attributed to the strategic use of the seven “Ps” by its marketing professionals. By implementing a low-cost pricing strategy and ensuring its products offer great value for money, Amul has successfully established a widespread supply chain and distribution network throughout the country, maximizing the advantages of its production location. This serves as a great example for students on how to effectively select a sub-topic from a broader subject area.

Studying Different Advertising Media

In the ever-evolving world of business, turning a profit and building a strong reputation are the ultimate goals. In the realm of e-commerce, a multitude of advertising methods are being explored and tested by brands. Through extensive research, scholars have evaluated the success of diverse techniques, including augmented and virtual reality technology. One of the most interesting project topics for commerce students is discovering and analyzing various forms of advertising media.

Just as world commerce combines and impacts different aspects of life, so should your commerce topics for presentation . Whether you use this list of project ideas or other project topics for commerce students pdf to decide your publication subject or your 6th sem project topics , engage with the significance of commerce. As a commerce student, you can provide an analysis of the smallest denominator to significant world events that are not accessible to the layman. 

With a country’s economic and cultural development hinging on commerce, it is one of the most sought-after fields today. As a skilled commerce professional, you can devise focused strategies to drive conversions and sales. You can also develop profitable relationships with manufacturers and enhance the customer experience. This also involves retailers and wholesalers, who directly deal with the consumers. 

Therefore, professionals in commerce are required to up-skill themselves to gain a comprehensive understanding of how commerce deals with problems. This is possible through experience gleaned from solving real-life problems which can be sought from working on commerce projects. Commerce involves a lot of moving parts which demands that you possess strong leadership skills, communication skills, problem-solving abilities, strategizing skills, and analytical decision-making abilities.

The listed commerce project topics in this article will help you enhance your job-relevant skills which can serve as catalysts to landing your preferred job. When you select one of these topics, you are exercising the decision making skill, which is an efficacious commerce skill! So, we wish you the best of luck! 

If you would like to learn more about commerce, we are here to help you at upGrad .

After completing your bachelor’s, you can pursue higher studies and get more specialized roles. As commerce with maths student, you can get an MBA in Finance  to get lucrative positions in the finance sector. On the other hand, you can take a digital marketing course from MICA and become a marketing expert. It would allow you to pursue digital marketing careers.

To learn more about digital marketing courses and get hands-on experience, you can check out at upGrad.

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Many commerce students aspire to study a course related to information technology for their graduation. Yes, those who have studied commerce in their senior secondary level at school can go for a BSc in IT. This degree is entirely different from an engineering degree and is of a duration of 3 years. Though BSc in IT is a science stream and most universities mandate science students as eligible, some colleges are allowing commerce students to enroll too due to the extreme demand. It is essential to check the eligibility criteria for commerce students before applying.

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Top 25 Ecommerce Project Ideas

The final project is the capstone project for an IT degree program. It is made up of one or more research projects in which students create prototypes, services, or products. The projects are organized around a real-world problem that must be solved. Capstone projects are used by IT departments to test new ideas or concepts before implementing them into their normal operations.

Our team has gathered a list of Ecommerce Project Topics and Ideas in this article. The researchers also describe what ecommerce is, why it is beneficial to businesses, how to create and develop it, and how it operates. The capstone projects listed below will help future researchers decide on a capstone project concept. Future scholars may find the information on this page helpful in developing original capstone project ideas.

  • What is an Ecommerce?

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Why Ecommerce is good for business?

How to design and develop an ecommerce platform, how ecommerce works, list of ecommerce project ideas.

Ecommerce , often known as electronic commerce, is the act of purchasing and selling goods and services, as well as the transmission of funds or data over an online platform, most commonly the internet. This can be done through a variety of platforms, including online marketplaces, online retailers, and online auction sites. Ecommerce has grown in popularity in recent years, as it offers a convenient and efficient way to buy and sell products or services. Ecommerce is classified into three types: business-to-business, business-to-consumer, and consumer-to-consumer. Ecommerce has grown in popularity in recent years, as it offers a convenient and efficient way to buy and sell products or services.

Businesses must keep up with the rapid development of technology in order to have a competitive advantage in the market. Ecommerce is beneficial to businesses since it eliminates the need for physical stores and allows firms to extend their customer base. Aside from removing the danger of long lineups, ecommerce sites provide a significant benefit to both shoppers and merchants that are not located in large urban regions. The company can also access a broader spectrum of clients, increasing its income. Additionally, it will improve operational efficiency and customer satisfaction.

There are various reasons why ecommerce is so vital to your organization. First, it allows you to reach more individuals than ever before. Second, it allows you access to new markets. Third, it helps you establish brand recognition. Fourth, it provides a possibility to make money without having to invest a lot of money. Fifth, it makes it easier to control inventory. Sixth, it enables you give unique discounts to loyal consumers. Seventh, it enables you to perform customer assistance. Eighth, it allows you to track sales data. Ninth, it helps you to receive payment promptly. Tenth, it allows you to keep up with competitors. Finally, it helps you to save money by not paying rent.

Are you looking to create an ecommerce platform? Whether you’re starting an online store from scratch or want to improve your existing website, there are a few key things you need to do to create a successful ecommerce platform.

In the IT industry, we have several ways on how to design and develop an ecommerce platform; 1. We will develop it using the set of programming languages. 2. We will use a CMS and non-programming tool that enables us to develop an ecommerce platform with no to minimal knowledge on computer programming.

To start an online business, you need to set up an ecommerce website. This includes setting up a domain name, registering a domain name, purchasing a web hosting plan, installing WordPress, and choosing a payment gateway.

Choose a Domain Name

A domain name is the address of your website. It is usually made up of two parts: the top level domain (TLD) and the second level domain (SLD). You will use the TLD to identify what type of site you have. For example, .com is used for commercial sites, while.org is used for non-profit organizations. The SLD is used to distinguish between different websites within the same organization. For example, www.example.com is one website within the organization, whereas www.example.org is another.

Register Your Domain Name

Once you have chosen a domain name, you will need to register it with a domain registrar. This process involves paying a fee to purchase the right to use the domain name. If you choose a.com domain name, you will pay $10 per year. However, if you choose a.net domain name, you will only pay $5 per year.

Create a Web Hosting Account

After you have registered your domain name, you will then need to set up a web hosting account. A web hosting account allows you to upload files to your website and access them through a web browser. You can also install software programs such as WordPress, Joomla, Drupal, Magento, and others.

Install WordPress

Once you have installed WordPress, you will need to choose a theme. This is the skin that covers the entire site. It includes the background image, color scheme, fonts, and other elements.

Select a Payment Gateway

You will also need to select a payment gateway. A payment gateway allows customers to pay for products using credit cards, debit cards, PayPal accounts, or any other method.

The process of selling goods and services through the internet is known as ecommerce. Customers visit the website or online marketplace and make purchases with electronic payments. The merchant sends the goods or offers the service after receiving the payment.

  • Python Django Ecommerce Free Source code

The capstone project, “Python Django Ecommerce Free Source code,” is intended to replace the traditional business-to-consumer connection. This project is an ecommerce website and application that displays and sells things online. The established platform will function as a marketplace, serving, displaying, selling, and purchasing various types of products and goods. Sellers can utilize a platform to create an online advertisement that can reach a large number of consumers. Selling products through personal means and traditional approaches hindered business owners, thus researchers developed systems to adapt to and improve the basic market methods.

  • Open source Ecommerce in Laravel

The “Open Source Ecommerce in Laravel” capstone project is an online storefront that features a variety of products. By scrolling and perusing the page, this website will serve as a marketplace for online sellers and customers to sell and buy goods. Because individuals can find it time-consuming and inconvenient to visit businesses to buy particular products, they now shop and sell online, which has led to an enormous increase in internet commerce. This platform will be very helpful and important in these times because it offers distribution services. The customers can freely publish and scroll online on this website as well. It is safe and efficient because the seller can automate their sales on this platform.

  • Ecommerce App using WooCommerce with Flutter

Technology’s rapid advancement reshaped commercial transactions and operations. Various computer technologies and the internet enable firms to centralize their operations and run their operations profitably. Technological advancements have considerably increased corporate productivity as well as overall consumer experience and happiness. Improving business operations through the use of technological innovation is a goal shared by many IT specialists and researchers to provide a solution that will be employed in the commerce and business industries in the future. The researcher of the capstone project titled “Ecommerce App utilizing WooCommerce with flutter” develops an ecommerce platform that smoothly integrates the ecommerce platform in business operations and transactions in this project.

  • Basic Ecommerce Website in Django Free Source code

The capstone project, “Basic Ecommerce Website in Django,” is intended to replace the traditional business-to-consumer connection. The website would make it easier for businesses and individuals to sell and buy things. Traditionally, goods are sold and purchased on a one-on-one basis. Customers will visit the store to look for products and manually buy them, and the sellers will have a physical store where they display their products and goods.

  • Ecommerce Website in Django Free Source code

The capstone project entitled, “Ecommerce Website in Django” is designed to transition the traditional business to consumer relationship. The website will streamline the sale and purchase of goods by businesses and consumers. Traditionally, selling and buying goods are done through personal means. The sellers have their physical store that displays their products and goods and customers will visit the store to look for products and manually buy them.

  • Ecommerce Development using WooCommerce Plugin

The project entitled development of ecommerce using woo commerce plugin is drag and drop application using WordPress cms. WordPress is one of the most CMS platform being used to create blogs, personal and corporate websites and many more, with the use and help of plugins; you can convert WordPress into a simple and functional ecommerce website.

  • NFT Marketplace System Build Using Django

Everything has certainly become more advanced and technical due to information technology. The capstone project, “NFT Marketplace System Built Using Django,” is intended to serve as a centralized and highly secure platform for NFT traders. Registered accounts will be able to upload NFTs such as digital artworks to the system. Traders can browse and bid on NFTs on the aforementioned marketplace. The researchers will use Django to build the software, ensuring that all NFT things are secure and that the original owner receives the proceeds.

  • Online Shop in CodeIgniter

The capstone project, “Online Store in CodeIgniter,” is a sort of ecommerce platform for a variety of products. The app will transform a typical store into a virtual one. The program will be used to provide a list of products and their description and prices, allowing buyers to examine and purchase them online. The program will eliminate the need for customers to spend too much time shopping in a physical store because they can do so from the comfort of their own homes. They can then buy the products they choose with only a few swipes and clicks. The program will make buying products online simple, quick, and convenient.

  • Modern Ecommerce Website in Reactjs and Redux

The capstone project, “Modern Ecommerce Website (Reactjs & Redux),” is an online selling website where various products are displayed. This website will act as a marketplace for online vendors and buyers to sell and buy products by scrolling and browsing the page. A standard website does not cater to the needs and expectations of its visitors. It is less satisfying due to its limited features and approach. The access to this type of website is slow, and the content is not succinct and does not provide precise information. There are classic websites that can only be accessed through PCs, which are not portable and are not user pleasant at all. This technique will be reduced and improved in this modern type of website project built with Reactjs and Redux.

  • Shoe Shop App in Flutter Free Source Code

Nowadays, people have become highly reliant on mobile applications to do their daily errands. The capstone project, entitled “Shoe Shop App in Flutter” is like an ecommerce platform designed only for shoes. The application will extend the traditional shoe shop to a virtual one. A list of shoes and their designs will be posted using the application allowing customers to view and buy them online. The application will eliminate the need to invest too much time in buying shoes for the customer can do it in the comfort of their home. With just a few swipes and clicks they can then buy shoes that they want. The application will make shoe shopping easy, fast, convenient, and efficient.

  • Furniture App Store in Flutter

The software is capable of expediting furniture marketing operations by publishing it with several designs for the customer’s consideration. In terms of customers, the app will provide them with a handy way to shop for furniture without having to visit a physical store. The application will allow them to visualize the furniture’s design and order it immediately with a few clicks. The program will make furniture purchasing easier, faster, more convenient, and more efficient.

  • Store Owner App in Flutter Free Source Code

The improvements in the business industry are proven to be driven by technology. The capstone project entitled “Store Owner App in Flutter” is another innovation designed as a business tool. The said application will fuel store owners with an efficient platform to manage their stores. The application will significantly increase their operational efficiency as well as their customer’s satisfaction.

  • Mobile Based Shopping Cart Application

The project entitled Mobile Based Shopping Cart Application was written in JQuery Mobile and compiled as a mobile application using Phone gap Build. The purpose of the study is to design, develop, evaluate and implement the proposed system that will help the company in providing an increase of sales thru developing a Mobile Based Shopping Cart Application. Mobile Based Shopping Cart Application presents a different aspect in terms of developing the study, including on how it will meet the expectations of the customer.

  • Sales and Inventory with Decision Support System in PHP and MySQL

The project entitled Sales and Inventory with Decision Support System is intended to replace the manual process of sales and inventory. It was developed using PHP, MySQL and Bootstrap. The said project is an online platform which means that the transactions can be access through the internet or it can also be access in local area network.

  • Food Ordering App in Flutter Free Source Code

Online Food Ordering is the process of ordering food without needing to go to a restaurant especially now that we are experiencing the COVID-19 pandemic which limits our outdoor activities. In line with this, the capstone project, entitled “Food Ordering App in Flutter” was proposed to be developed by the researchers. This is a food ordering application that makes ordering food simpler and more convenient. This project will bring convenience to the users in ordering foods from their desired restaurants. The application is user-friendly and will allow users to simply select their orders, customize their orders according to their preference and check out.

  • POS with Ecommerce Web Application

The researchers conducted the study to assess how different business owners and operators integrate technology in their daily operations and transactions. The use of Ecommerce platforms and POS system became popular with the emergence of technology and the internet. However, some businesses have not fully adopted the integration of ecommerce and point of sale systems. Some businesses are not fully geared with technology that will help them improve business efficiency, productivity, and customer relationship.

  • Online Store Application in PHP, MySQL and Bootstrap

The purpose of the study is to design, develop, evaluate and implement the proposed system that will help the company in providing an increase of sales thru developing an online store application. The application presents a different aspect in terms of developing the study, including on how it will meet the expectations of the customer.

  • Medicine Delivery Web App in PHP and Bootstrap

The project entitled Medicine Delivery Web App is an online platform that allows the customers to order a medicine online. This is somewhat a version of ecommerce project that focuses on medicine ordering and delivery services. The said project was based on PHP and Bootstrap. The focus of this article is to give you an idea on what are the interfaces or form designs needed to develop an online platform for medicine ordering and delivery services.

  • Multi Branch ecommerce Store product delivery management system

All types of companies are now seeking to thoroughly optimize their operations to achieve long-term survival and success. To effectively use their operations, businesses use technology to automate company procedures, improve services, and improve customer experience. The capstone project, entitled Multi Branch ecommerce Store Product Delivery Management System is designed as a centralized platform wherein various branches of an ecommerce store can manage the delivery of their products. It is responsible for maintaining all records and tracking each delivery of products from their point of origin to their final destination.

  • Ecommerce (online store) Project Proposal

Ecommerce or Online Store is fast gaining ground as an accepted and used business paradigm. More and more business houses are implementing web sites providing functionality for performing commercial transactions over the web. It is reasonable to say that the process of shopping on the web is becoming commonplace. The objective of this project is to develop a product catalogue where any product of Company Name (such as Laptops, computers, mobile phones, electronic items, and many more) can be view and users can request items online using their laptops, desktops and even your mobile smart phones.

  • Medical Store Management System in Django

This study was conducted to delve into the daily operations, activities, and transactions in a medical store. The researchers wanted to assess medical store management processes and look for room for development. After gathering prior data, the researchers have found out that medical stores need an efficient and systematic system to simplify and digitally transform their operations and transactions.

  • Fruit Grocery App in Flutter Free Source Code

Today’s technology has made a significant contribution to people’s daily routines and regimens. Individuals’ lives and jobs are made easier by technology. The capstone project, “Fruit Grocery App in Flutter,” is a fruit grocery automation application. Users will be able to purchase fruit from the comfort of their own homes using the aforementioned application. They will only need to download and install the app on their cell phones to browse for the fruit they require and place an order. This is a type of ecommerce platform that is only for fruit goods.

  • System Module of Online Shop Application in PHP and MySQL

This online shop focuses on hardware products such as the bike and auto parts. It is a simple application that will help companies in processing the order of their clients and as well as to monitor their product inventory. The said project was written in PHP and MySQL, and you may contact the developer for the source code and project customization.

  • Online Shopping and Inventory System with Sales Managemen t

The company used to have a process of manual ordering and purchasing where in the client/s asks for products they want through the help of a staff. If the client decided to purchase or buy the products then they will just pay it to the same person. The manual system, the level of service is dependent on individuals. It can also be too easy to accidentally switch details and end up with inconsistency in data entry or in hand written orders. It is also time consuming and costly to produce reports, duplication of data entry can’t be avoided and most of all it lacks security.

  • Multi-tenancy Based Food Grocery & Ecommerce Builder Platform

Business has risen as the world has begun to develop, and the purpose of technology is truly advantageous in all aspects of the business field. The capstone project, “Multi-tenancy Based Food Grocery and Ecommerce Builder Platform,” is intended to let numerous users quickly build several food grocery stores or other stores to sell their goods and products via an online platform. The system would enable business owners and clients to conduct transactions in real-time. The system will automate the process of selling groceries.

Technology is credited with fostering transformation in a variety of businesses and institutions. The world has changed tremendously as a result of information technology. It’s impossible to think of a company or organization that hasn’t benefited from technological advancements. The most typical application of IT in these organizations has been to automate a variety of operations and transactions in order to improve efficiency and people’s overall experience and delight. The capstone project ideas discussed above will be useful in business industry. It will help to improve operational efficiency and the services offered to project users.

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delivery order tracking on smartphone

Online commerce customer experience platform AfterShip has enabled Apple Wallet Order Tracking to allow users to receive delivery updates in real time through Apple Wallet.

The new feature is now available to AfterShip’s merchant customers, AfterShip said in a Tuesday (Feb. 20)  news release . AfterShip tracks over 1 billion shipments each year, according to the release.

Shoppers can activate the feature by clicking the Track with Apple Wallet button on a merchant’s order confirmation page, order tracking page, or within email and SMS notifications. After they add their order information to Apple Wallet, they will receive notifications whenever there’s an update about their order status, AfterShip said.

The feature provides users a way to track orders from local and international carriers, including FedEx, UPS, DHL and USPS, while maintaining the security and privacy of Apple Wallet, according to the release. Orders are encrypted between the user’s device and the merchant, preventing Apple from seeing any details about the purchase.

AfterShip said the tracking tool increases transparency during the delivery process and helps build loyalty between online merchants and their customers.

The feature also boosts delivery success rates by keeping shoppers informed about shipment status and expected delivery in real time, and reduces customer frustration by eliminating the need for shoppers to enter a tracking number when using Apple Wallet to track the packages, according to the release.

“Enabling Apple Wallet Order Tracking is a big step forward for our customers and for mobile-first commerce,” said Andrew Chan , co-founder and CPO of AfterShip. “We’re committed to helping merchants and marketplaces create best-in-class post-purchase service and eliminate buyer frustration. This integration makes it much easier for shoppers to check on the status of orders, which in turn reduces the number of support tickets that merchants receive.”

In another recent announcement in the order tracking space, PayPal in October unveiled a package tracking feature on its app.

This tool allows PayPal users to view the status of their deliveries without having to manually enter order numbers or searching through email inboxes, according to a PYMNTS report .

PayPal’s update automatically gathers shipping details via an integration with Gmail. Users who don’t have a Gmail account linked to PayPal can still input the tracking details manually, according to the report.

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