marketing officer cover letter no experience

Marketing Officer Cover Letter Examples

Use these Marketing Officer cover letter examples to help you write a powerful cover letter that will separate you from the competition.

Marketing officers are responsible for developing and executing marketing plans and campaigns. They work with a variety of teams, including sales, advertising, and public relations, to create and deliver messages that promote their company’s products or services.

In order to be successful, marketing officers need to be creative, strategic, and analytical. They also need to be able to communicate effectively with a variety of people.

Use these examples to write a marketing officer cover letter that showcases your skills and experience.

Formal/Professional Writing Style Example

With a strong background in marketing and a passion for driving business growth, I am confident that my skills and experiences make me a perfect candidate for this role.

I hold a Bachelor’s degree in Marketing and have over five years of experience working in various marketing roles, focusing on both traditional and digital channels. My most recent position as a Senior Marketing Executive has allowed me to develop a comprehensive understanding of content creation, SEO, social media management, and advertising campaigns. With proven success in increasing brand awareness and generating leads, I believe that my creativity, strategic thinking, and strong analytical skills would make me a valuable asset to your team.

Collaboration and effective communication are vital aspects of my work ethic, which is evident in my role as project lead for multiple successful marketing campaigns. One of my proudest achievements was spearheading a digital campaign that resulted in a 50% increase in website traffic and a 25% increase in sales for our company. I have a proven track record of identifying opportunities for improvement and working towards the organization’s objectives.

In addition to my marketing expertise, I have a strong ability to multitask and adapt to changes, making me an excellent fit for a dynamic organization such as yours. I am eager to contribute my skills and passion for marketing to your company and help drive its continuing success.

Thank you for considering my application. I am excited about the opportunity to discuss further how my knowledge and skills can benefit your organization. Please find my resume attached for your review. I look forward to the opportunity to speak with you soon.

[Your Name]

Entry-Level Writing Style Example

As a recent graduate from XYZ University with a Bachelor of Business Administration in Marketing, I am eager to apply my knowledge, enthusiasm, and creativity to contribute to the success of your esteemed organization.

During my time at XYZ University, I was involved in several marketing projects and internships that have allowed me to gain practical experience in a variety of marketing tasks such as social media management, content creation, market research, and campaign planning. Furthermore, I served as the Marketing Officer for the university’s Business Club, successfully raising awareness and increasing membership by 25% through innovative promotional strategies and events. My passion for marketing is demonstrated through my strong academic performance, earning placement on the Dean’s List for three consecutive semesters.

In addition to my marketing skills, I am also proficient in various digital platforms and tools such as Google Analytics, Adobe Creative Suite, and CRM software. I believe my strong analytical, interpersonal, and problem-solving skills, combined with my passion for marketing make me an ideal candidate for this position.

I am very excited about the opportunity to bring fresh ideas and energy to your marketing team, and I am confident that my strong educational background and hands-on experience will allow me to contribute positively to your organization. I look forward to the possibility of discussing this employment opportunity further in an interview.

Thank you for considering my application.

Networking/Referral Writing Style Example

I was referred to this role by [Referrer’s Name], who is currently a [Referrer’s Position] at your company. Having known [Referrer’s Name] for several years, he strongly recommended that I apply for this job as he believes that my skills, experience, and passion for marketing align perfectly with the requirements of this role.

Over the past five years, I have gained extensive experience in various marketing roles. Most recently, I served as a marketing coordinator in a fast-paced and dynamic software company, where I successfully managed multiple campaigns, increased user engagement, and generated a substantial increase in site traffic. I am well-versed in creating engaging content, conducting market research, analyzing the competition, and leveraging data to inform decision-making.

I have always admired your company’s innovative approach to marketing and commitment to delivering outstanding results. I am extremely excited about the prospect of joining your talented team and contributing to your ongoing success, particularly in growing market share and enhancing brand awareness.

I am confident that my proven ability to develop and implement effective marketing strategies, combined with my strong communication and analytical skills, make me an excellent fit for this position. I am eager to discuss my qualifications further and learn more about the Marketing Officer role at your company.

Thank you for considering my application. I look forward to the opportunity to speak with you further.

Enthusiastic/Passionate Writing Style Example

Ever since I began my marketing journey, I have truly thrived in creating and executing innovative marketing strategies that contribute to the growth of a company. To be given the opportunity to join your remarkable team and contribute to your trailblazing marketing initiatives would be an absolute dream come true.

In my previous roles, I have exhibited a great deal of dedication and enthusiasm in managing end-to-end marketing campaigns, striving for excellence every step of the way. I have a proven track record in creating targeted marketing materials, developing and nurturing strategic partnerships, and analyzing data to make informed decisions that drive success for the company.

What truly attracts me to your organization is your dedication to creating innovative solutions that have a profound impact on the industry. Your company culture aligns seamlessly with my own passion for constant growth and development, and I am confident that my skills and enthusiasm would be an invaluable asset to your team.

Working as a Marketing Officer at your visionary company would undoubtedly ignite my passion for marketing even further. I am eager to contribute my unrelenting energy and commitment to achieving the most ambitious goals of your company. Harnessing my strengths in collaboration, creativity, and strategic vision, I believe that together, we can propel your organization to unprecedented heights.

I am incredibly grateful for this opportunity and I sincerely hope that you will consider my application. I look forward to the prospect of discussing further how my passion for marketing and skills can contribute to the continued success of your esteemed organization.

Thank you for your time and consideration.

Warm regards,

Problem-Solving Writing Style Example

After conducting extensive research on your company, I have identified that one of the critical challenges you may be facing is expanding your market share in an increasingly competitive industry, along with keeping up with rapidly evolving digital marketing trends. As an innovative marketing professional with a track record of solving problems and delivering results, I am eager to offer my expertise and contribute to your company’s continued success.

Throughout my seven years of experience in marketing, I have consistently demonstrated my ability to analyze market trends, identify growth opportunities, and develop effective strategies that boost brand awareness, customer engagement, and sales. In my most recent position, I was responsible for increasing our market share by 20% within a year by directly addressing customer needs and implementing targeted multi-channel campaigns. Additionally, through my data-driven approach, I was able to optimize ROI across various marketing channels within my organization.

Moreover, having a strong background in digital marketing, I have nurtured my proficiency in SEO, SEM, social media, email campaigns, and content creation, along with the use of industry-standard tools like Google Analytics, HubSpot, and Hootsuite. Further, my experience working with cross-functional teams has honed my communication and presentation skills, enabling me to effectively convey information to both marketing professionals and non-marketing stakeholders.

I am excited about the prospect of applying my innovative mindset and marketing expertise as a Marketing Officer at your company. I look forward to contributing to the strategic development and execution of marketing initiatives, ultimately driving growth and increasing market share for your brand. Enclosed, please find my resume for your review. I hope to discuss further how my skills and experiences can be of value to your organization.

Storytelling/Narrative Writing Style Example

As a lover of stories, I cannot help but recall an incident that took place during my tenure as a Marketing Executive at XYZ Company, a moment that solidified my love for marketing and my desire to dive deeper into this field.

It was a rainy afternoon, and I was sipping my coffee while working on a campaign for a new product launch. The pressure was on, as the success of the product depended heavily on our marketing efforts. As I sat there, I couldn’t shake the feeling that something was missing. It was then that I remembered a story my grandmother used to tell me about a magical tree that bore fruits of wisdom. Inspired by this tale, I decided to incorporate a narrative element into the campaign, weaving the story of the magical tree into the product’s journey.

To my delight, the campaign was a resounding success. The product launch exceeded expectations, and the story resonated deeply with our target audience. It was in that moment that I realized the true power of storytelling in marketing; it has the ability to captivate and engage, to create a connection that goes beyond the product itself.

As a Marketing Officer at your organization, I would bring not only my skills in strategy development and campaign management, but also my passion for storytelling and my ability to infuse marketing materials with a unique narrative that resonates with the audience. I am confident that my experience and enthusiasm would make me a valuable asset to your team.

Thank you for considering my application. I look forward to the opportunity to discuss my qualifications further.

Senior Project Manager Cover Letter Examples

Business development representative cover letter examples, you may also be interested in..., autism specialist cover letter examples, newspaper editor cover letter examples & writing tips.

Flight Attendant Cover Letter Examples & Writing Tips

Assistant buyer cover letter examples.

• Resume Writing
• Resume Examples
• Cover Letter
• Remote Work
• Famous Resumes
• Try Kickresume

How to Write a Cover Letter with No Experience in 7 Steps (+Examples)

• Julia Mlcuchova , 
• Updated December 19, 2023 13 min read

You're probably thinking "how on earth to write a cover letter with no work experience!"

Whether it be applying for entry-level jobs or internships, we often think of cover letters as the necessary evil . But when the “previous work experience” section of your resume remains empty, a well-written cover letter can actually be your best friend.

Knowing how to write a cover letter with no experience is definitely a great skill to have, especially when you're new to the job market.

If this scenario resembles your current situation all too well, you're in the right place. The following article will help you overcome this initial hurdle and launch a successful career in the industry of your choice. 

In this guide you'll learn: 

• What is a cover letter and why it matters; 
• Step-by-step guide on how to write one;
• What mistakes to avoid;
• Discover c over letter with no experience examples.

Table of Contents

Click on a section to skip

What is a cover letter and why bother at all?

How to write a cover letter with no experience in 7 steps, step 1: do your research, step 2: catch their eye with a recognizable header, step 3: start with appropriate salutation, step 4: hook them with your first paragraph, step 5: show them what you bring to the table, step 6: finish in a memorable way, step 7: say goodbye (professionally)., final tips for how to write a cover letter with no experience, key takeaways: how to write a cover letter with no experience.

In short, a cover letter (not to be mistaken with motivation letter ) establishes the first contact between you and the hiring manager . Unlike a resume, which is more concerned with facts and figures, cover letter allows you to showcase your personality and individuality. It gives you a unique opportunity to stand out from the other applicants.

The million-dollar question is – how to get noticed if you can't impress them with any previous work experience?  

Well, you can still charm them with your enthusiasm, passion for the role, your interest in their company, as well as your desire to learn and grow professionally.

Not to mention all the knowledge you've acquired during your studies!

Also, don't underestimate the transferable skills you've picked up along the way either.

The point of a cover letter is to persuade the hiring manager that you can handle the workload and become a valuable member of their company . 

That's why hiring managers should find answers to the following questions in your cover letter:

• Who are you? 
• Why are you interested in working for their company?
• Why are you the best fit for the job opening?
• How can you enrich their company?

In order for a cover letter to be truly effective, it has to be persuasive but not too pushy; confident but not arrogant; composed but not too casual.

It's not exactly simple. But that's why you're reading this guide, wink.

Following these steps on how to write a cover letter with no experience will make it much easier. 

Firstly, have a look at their LinkedIn , their website, or any mentions on social media. - What recent achievements or milestones has the company celebrated? - Who are the key players in the company, and what can their backgrounds tell you about the company's culture? - And how does the company position itself in terms of innovation and industry trends?

Place your contact information ( including: your name; professional email address; phone number; link to your web page/portfolio/social media accounts if relevant) in the top section of your cover letter. Make sure these visually stand apart from the rest of the text.

If you can find the name of the hiring manager, simply greet them with “ Dear [full name] ,” or “ Dear Mrs/Mr [last name] ,” . If not, you can address the letter more generally to “Dear Hiring Manager,” or “Dear Recruitment Office,” .

There are three ways to do this if you have no previous experience yet: 1. Point to your academic achievements. 2. Name-drop a person the recruiters will know. 3. Share a personal story. Relevant to the job, of course.

Even without work experience, you still have a lot to draw from. Focus on your: - Academic achievements - Relevant coursework - Dissertation project - Extracurricular activities - Certificates - Volunteering - Membership in relevant societies

This is where you put your company research into practice. Show your affinity to this particular company.  When did you first hear about the company? What made you interested? Were you impressed by their latest achievement or venture? Was it your dream job for a while perhaps?

Finally, in the closing statement you should: 1. Reiterate your desire to work for the company, 2. Thank the hiring manager for their time and consideration, 3. Include a call for action, 4. Sign off professionally.

Now, let's look at each step more closely and include some examples of cover letters with no experience along the way.

Need a cover letter but hate writing it?

Discover Kickresume's AI Writer and instantly generate ready-to-use cover letters.

Before putting the metaphorical pen to paper, make sure to thoroughly research all about the company you're interested in. 

For example, visit their web page, LinkedIn, or social media profiles to learn about the company values and interests.

• What are the most recent projects the company's carried out?
• Is the company involved in any charity work?
• Are they interested in green energy? Sustainability? Cryptocurrency? 

Demonstrating knowledge about the company which goes beyond the scope of their work competences lets the recruiters know that you took the time to learn not only what the company does, but also what it stands for.  

Showing genuine interest and enthusiasm goes a long way. After all, recruiters want to hire people that will fit right in with other employees. Company culture matters!

Start your cover letter by listing your contact details :

• professional email address;
• phone number;
• link to your web page/portfolio/ social media accounts if relevant.  

Don't forget to also mention the company's contact information or that of its hiring manager. Just as if you were writing a regular letter. 

Make sure these visually stand apart from the rest of the text. Just by the first glance, recruiters must know how to reach you. 

Place your contact information in the top section of your cover letter like so:

This particular cover letter was created using one of Kickresume's cover letter templates , which does the work of visually separating a header for you.

Cover letter falls into the category of formal writing. This means that there are certain conventions to be observed – like greeting the recipient of your letter.  

Ideally, the name of the hiring manager will be mentioned in the job posting. But that's not always the case. Sometimes, you'll have to do a bit of detective work. To do that, visit the company's web page and search in the “management” or “personnel” section. Additionally, you can take a look at their LinkedIn profile . 

• If successful, simply greet the hiring manager with “ Dear [first name] [last name] ,” or “ Dear Mrs/Mr [last name] ,” .
• If not, you can address the letter more generally to “ Dear Hiring Manager ,” or “ Dear Recruitment Office ,” .

It’s always better to address the recruiters by their names . This establishes a personal connection between the two of you. It also helps you demonstrate your attention to details.

As mentioned before, cover letter is all about catching the attention of the hiring manager. This is especially true when it comes to the first paragraph of your cover letter .

Here, you should briefly introduce yourself and your interest in the position/company. 

So, make sure to hook the reader from the very beginning. There are several strategies to achieve this.

Let's have a look at three examples:

• Point to your academic achievements. Have you been awarded a prize/recognition for your academic performance pertaining to the job opening? If so, use it to your advantage! Consider this example: 

“As recipient of the Zaha Hadid prize for the best student project in the category of Urban Architecture, I´d like to bring my knowledge and passion for creating greener urban spaces to your team.”

• Name-drop a person the recruiters will know. For example, did you learn about the job offer from a person who's already working for the company? Alternatively, do any of your high school/college/university tutors have ties to the company (collaboration on projects or lectures)? Mention it! An impactful referral can be your golden ticket to land a job interview. Just remember to get their consent first. Here's an example:

“During my internship under Dr. Jane Smith, who frequently collaborates with your research team, I developed a keen interest in your innovative approaches to environmental biotechnology.”

• Share a personal story. If the above examples don't apply to you, don't be afraid to take on the role of a storyteller. Show your passion. Make it personal. Just read this: 

“My first introduction to the fashion world was a beautiful pair of quilted gray Tory Burch Reva ballet flats my mother bought when I was in middle school. It was from there I became hooked on the eclectic detailing and colorful prints that have branded Tory Burch as the highly revered American lifestyle brand it is today. Being that I owe my penchant for beautiful products to Tory Burch, you can imagine my ecstatic reaction when I saw the Summer 2016 Internship Program listed on your website.”

See how this applicant managed to compliment the company while also highlighting their love and dedication for the industry? If you were a hiring manager, wouldn't you want to keep reading and learn more about them?   

When it comes to the introductory paragraph, there really isn't just one correct way to do it. The choice is yours. Be creative; be yourself; be memorable. 

Normally, this is the part where applicants would present both hard and soft skills they'd acquired throughout their professional life. But what can you do? 

Even without work experience, you still have a lot to draw from. Focus on your:

• Academic achievements
• Relevant coursework
• Dissertation project
• Extracurricular activities
• Certificates
• Volunteering
• Or membership in relevant societies

Take a look at this example:

Cover letter with no experience example

This cover letter sample was provided by a real person who got hired with Kickresume’s help.

What's so good about this cover letter with no experience example?

• Apart from outlining specific skills , this applicant manages to convey an image of a confident, passionate and highly motivated candidate.
• Next, their emphasis on self-taught skills , together with their pursuit of additional certificates, informs the recruiters about the applicant's willingness to continue learning beyond their studies.
• Moreover, their tendency to “ seek out projects ” outside of their comfort zone makes the applicant come across as proactive and conscientious.

This is exactly the effect your cover letter should have. 

But how to know what skills to focus on? 

Don't just start listing them at random. Keep the recruiter in mind.

Remember, the point of cover letter is not to present the hiring manager with EVERYTHING you can do. But rather to show that you can do exactly what they are searching for .

Here's how you do that:

• Review the job posting it and see what skills are the most sought after .
• Look at job postings for the same or similar position published by other companies .
• Search for any recurring phrases and keywords . 

Always try to connect your skills (hard and soft) to the target company's needs. Be deliberate! 

The last paragraph of your cover letter should show the hiring manager why working for their company is so important to you. Why them? 

This is when your initial research comes really handy! 

Show your affinity to this particular company . 

In this part, you can get personal again. For example, you can point out your shared interest in charity, volunteering, or sustainability. Establish a connection between yourself and the firm that goes beyond sheer financial gain. 

In other words, show that for you, it's not just about the work. Show that you are in harmony with the company's culture. And, of course, don't shy away from flattery.  

This applicant, for instance, made it crystal clear that working for CohnReznick has been their dream job for quite some time:

Cover letter with no experience example 2

To see more examples, browse through our cover letter examples database . 

If you came this far, there is just one last thing missing from your cover letter – a proper sign off. 

In the final statement you should:

• Reiterate your desire to work for the company. You can also restate the most important parts of your cover letter. But be brief.
• Thank the hiring manager for their time and consideration. Be sure to always remain grateful and humble. 
• Include a call for action. Express your desire for a personal meeting to discuss the next steps.
• Sign off professionally. Depending on how you greeted the recipient of your cover letter, you can sign off with either “ Yours sincerely ,” or “ Yours faithfully ,”. If you addressed the recruiter by their name, sign off with the former; if not, use the latter. 

If you want more inspiration, here are 8 more great cover letter endings .

• Use the right tone. Though tempting, refrain from trying to sound funny. The problem with humour is this – it's very subjective. You never know what the person reading your cover letter is like. Plus, you may come across as unprofessional.
• Proofread. Nothing can irritate hiring managers more than receiving a cover letter riddled with spelling mistakes and typos. If you don't proofread your text, recruiters won't see you as a serious candidate. Additionally, they'll get the taste of how bad your attention to detail really is.
• Don't be afraid of white space. The last thing recruiters want to see when opening your cover letter is a wall of text. Divide your text into smaller paragraphs – it'll make it more inviting and easier to digest.
• Length. It's important that your cover letter doesn't overstay its welcome. If it's too long, you are actively trying not to get hired. Resist the urge to write an essay. Keep your cover letter to one page, no more. Anything longer will only discourage the hiring manager from ever reading it.
• No job application is complete without a resume. Finally, even if you have no experience, creating a resume is vital. A resume, paired with your cover letter, forms a complete picture of why you are the ideal candidate for the job. Using our AI resume writer can make this process less stressful. 

Writing a cover letter without experience might seem daunting, yet it's an excellent opportunity to shine.

Firstly, use it to express your passion for the industry. Then, highlight your eagerness to learn and grow. Also, share any related studies or activities that showcase your interest.

Remember, it's less about listing achievements and more about demonstrating your enthusiasm and potential. In conclusion, a thoughtful cover letter can significantly impact your job application, even if you're just starting out.

Finally, while a well-crafted cover letter is crucial, there is something even more essential: a resume . Here's how to write the perfect no experience resume .

FAQ: How to write a cover letter with no experience

When work experience is sparse or non-existent, shift the focus of your cover letter. Instead of achievements and skills, emphasize your passion for the industry. Additionally, highlight any relevant educational pursuits, training, workshops, or even personal projects that align with the industry.

Here's how you write a cover letter with no job experience in 7 steps:

1. Do your research. Look at their website or LinkedIn profile. 2. Add a recognizable header including your contact info. 3. Start with appropriate salutation like Dear Mrs/Mr [last name] . 4. Hook them with your first paragraph.  5. Show them what you bring to the table (e.g. proactive nature). 6. Finish in a memorable way (get personal). 7. Sign off professionally.

Learn more in the ultimate guide which includes examples. 

1. My professional experience may be limited, but my commitment to learning and excelling is not. I am a quick learner, eager to contribute and grow in [industry/field]. I have demonstrated this through...

2. Despite lacking direct experience in the field, I possess a keen willingness to learn and a strong commitment to developing the necessary skills. My academic background and proactive approach to self-education have equipped me with a solid understanding of [industry/field], and I am excited to translate this into practical application.

3. I am aware that my professional experience is limited, but I am highly motivated to bridge this gap through hard work, continuous learning, and a dedicated pursuit of excellence in all tasks. My adaptability and passion for [industry/field] make me a quick learner, ready to contribute meaningfully to your team.

Here are 4 alternative ways to phrase "no work experience" in a more positive light: - My professional experience may be limited - While I am just beginning my professional journey - I am at the early stage of my career - As someone early in their professional path

Julia has recently joined Kickresume as a career writer. From helping people with their English to get admitted to the uni of their dreams to advising them on how to succeed in the job market. It would seem that her career is on a steadfast trajectory. Julia holds a degree in Anglophone studies from Metropolitan University in Prague, where she also resides. Apart from creative writing and languages, she takes a keen interest in literature and theatre.

Related Posts

The cover letter is dead — who killed it (a murder mystery case), the only cover letter guide you’ll need in 2024 (+examples).

• 13 min read

Share this article

Join our newsletter.

Every month, we’ll send you resume advice, job search tips, career hacks and more in pithy, bite-sized chunks. Sounds good?

You control your data

We and our partners use cookies to provide you with our services and, depending on your settings, gather analytics and marketing data. Find more information on our Cookie Policy . Tap "Settings” to set preferences. To accept all cookies, click “Accept”.

Cookie settings

Click on the types of cookies below to learn more about them and customize your experience on our Site. You may freely give, refuse or withdraw your consent. Keep in mind that disabling cookies may affect your experience on the Site. For more information, please visit our Cookies Policy and Privacy Policy .

Choose type of cookies to accept

These cookies allow us to analyze our performance to offer you a better experience of creating resumes and cover letters. Analytics related cookies used on our Site are not used by Us for the purpose of identifying who you are or to send you targeted advertising. For example, we may use cookies/tracking technologies for analytics related purposes to determine the number of visitors to our Site, identify how visitors move around the Site and, in particular, which pages they visit. This allows us to improve our Site and our services.

These cookies give you access to a customized experience of our products. Personalization cookies are also used to deliver content, including ads, relevant to your interests on our Site and third-party sites based on how you interact with our advertisements or content as well as track the content you access (including video viewing). We may also collect password information from you when you log in, as well as computer and/or connection information. During some visits, we may use software tools to measure and collect session information, including page response times, download errors, time spent on certain pages and page interaction information.

These cookies are placed by third-party companies to deliver targeted content based on relevant topics that are of interest to you. And allow you to better interact with social media platforms such as Facebook.

These cookies are essential for the Site's performance and for you to be able to use its features. For example, essential cookies include: cookies dropped to provide the service, maintain your account, provide builder access, payment pages, create IDs for your documents and store your consents.

To see a detailed list of cookies, click here .

This site uses cookies to ensure you get the best experience on our website. To learn more visit our Privacy Policy

• Cover Letter Examples
• How to Write a Cover Letter With No Experience & Examples

How to Write a Cover Letter With No Experience & Examples

Our customers have been hired by:

Getting that first job can be daunting. The average recruiter expects candidates to have 10 years of experience by the time they’re 23 years old. But there’s no need to despair. Even if writing a cover letter with no experience sounds like the next Mission Impossible movie.

See how to write a cover letter with no experience without having to do stunts like Tom Cruise.

This guide will show you:

• Sample cover letter with no experience that is better than 9 out of 10 others out there.
• How to write a cover letter for a job with no experience in a field.
• What information you should include in a cover letter without experience to get yourself a date for an interview.

Want to write your cover letter fast? Use our cover letter builder. Choose from  20+ professional cover letter templates  that match your resume. See actionable examples and get expert tips along the way.

Create your cover letter now

Sample cover letter for a resume— See more cover letter examples and create your cover letter here .

Hey, do you need cover letter examples for specific jobs? Check the guides below:

• Entry Level Cover Letter
• Cover Letter for an Internship  
• Receptionist Cover Letter  
• Fashion Cover Letter  
• IT Cover Letter  
• Restaurant Cover Letter  
• USPS Cover Letter
• Customer Service Cover Letter

Or see all of them here: Cover Letter Examples for 2024 (100+ Samples & Guides)  

Cover Letter With No Experience—Example

Lucy Catskill [email protected] (363) 616-3636 linkedin.com/lucy.catskill 06/12/2022 Melinda Banes Tiny Snail Bookstore 86 Roosevelt Drive Arlington, TX

Dear Ms. Banes,

I am delighted to apply for the shop assistant position at Tiny Snail Bookstore. I cannot count how many times I have visited your store to browse through new releases and purchase books for my collection. As an avid bookworm, I am amazed by the selection of books you have available.

Your job advertisement mentions you’re looking for a candidate with organizational skills, a positive attitude, and good communication skills. My personal accomplishments can demonstrate that I’ve got what you’re after:

• Organizational skills: Organized a charity book fair with other high school students, which helped raise over $2,300 to support children in the homelessness crisis in 2020.
• Positive attitude: Volunteered for six months in 2021 at Hope Foundation to read books to the elderly members of the community.
• Communication skills: Served as the debate team president and the student committee spokesperson for three consecutive years of high school.

I would be an added value because I enjoy spreading my love for literature and helping others choose books that match their preferences. 

Would you have time to schedule a meeting next week to discuss how my literary knowledge and organizational skills can help build long-lasting relationships with customers and improve the Tiny Snail Bookstore’s recognition outside of Arlington?

Sincerely, Lucy Catskill

P.S. I would also love to tell you all about my literary review blog, where I post weekly book recommendations and thoughts on American writers. 

Alright, are cover letters even necessary in the era of TikTok, remote work, and online learning? The idea of a cover letter might seem like something straight from the boomer era. But the truth is that cover letters are very much alive and well. Many hiring managers expect them from job candidates, and not writing one might cost you a job. So, maximize your chances of starting your career, and let’s get down to writing!

Follow the steps to write a great cover letter for a job with no experience in that field:

1. Create a Professional Cover Letter Template for Inexperienced Candidates

No matter how experienced you are or what job you’re pursuing, a cover letter will always be a business letter that follows a specific order. So the first thing you gotta do is structure the parts of your cover letter to keep the reader interested in what’s about to come in every section that follows.

Here’s what you must include in a cover letter with no experience:

• Cover letter heading with your full name and contact information
• Date of the letter
• Hiring manager’s name, title, and the company address
• Professional cover letter salutation with the hiring manager’s name
• Opening cover letter paragraph with an attention-grabbing introduction
• Middle paragraph showing you’re the perfect candidate for this job
• Closing cover letter paragraph with a call to action
• Professional closing sentiment and your signature
• Optional P.S.

So, we know the contents of a typical cover letter. But what about the layout? Just like you shouldn’t attend high school graduation in a tracksuit, you also shouldn’t send a cover letter that looks sloppy. The looks are important, too; otherwise, the halo effect wouldn’t work.

Follow these steps to create a professional cover letter format :

• Use easy-to-read cover letter fonts like Arial, Helvetica, or Calibri.
• Set the line spacing of your cover letter to 1.5 for a paragraph, and double between the paragraphs.
• Align the text to the left to keep formatting formal.
• Make sure the length of your cover letter doesn’t exceed one A4 page.
• Name the file with your cover letter like this: JobTitle_CoverLetter_YourName.  
• Save the cover letter in a PDF format unless the job ad says otherwise.

These guidelines are pretty universal for all business letters and are recommended by many reputable institutions, including Yale University .

If you don’t feel confident in your editing skills or face trouble setting up the cover letter layout , you can always pick a cover letter template to make your life easier!

Have you ever seen the perfect cover letter? Now you’ve got a chance to do so. See more: This Is the Perfect Cover Letter for Any Job

2. Use a Hook to Start Your Cover Letter With No Experience 

Let’s face it—cover letters aren’t as sensational as true-crime shows. So, how can you stop the hiring manager from dozing off while reading your application? What you need is a hook. It’s the same thing screenwriters use to make you watch another episode.

Here’s what you can use as your hook in the opening paragraph of your cover letter:

• Achievements relevant to the position: for example, if you want to work as an activity leader at a summer camp, you can mention sports-related accomplishments or volunteering with local kids’ groups.
• Exciting or little-to-known facts about the company: such as using ethically-sourced products, sustainable production methods, working with famous people, or making a huge technological breakthrough. 
• Your personal relationship with the company: have you been a devoted fan of the company for a long time? Maybe you are a regular customer at the coffee shop you’re applying to?
• Your admiration for the hiring manager or the business owner: it’s worth researching the people responsible for recruitment and referring to their accomplishments as the reason you want to work for them.

Whatever you choose, try to write in a natural yet professional manner. Avoid excessive flattery and over-the-top statements, and don’t lie about your accomplishments .

OK, let’s say you’ve decided on your hook. What now?

There are a few other rules you need to follow to start your cover letter with no experience:

• Address your cover letter to the recruiter/hiring manager/business owner directly.
• Introduce yourself and specify which position you’re applying for.
• Describe your relevant experience to show that you’re a good fit.
• Express your enthusiasm for the company.

Check the examples below:

Cover Letter Example With No Experience: Opening Paragraph

Short and to the point. As you can see, there’s no need for excessive length or fancy language. Relevant information and a professional manner are the essential factors.

First, “ Dear Sir or Madam ” or “ Dear Hiring Manager ” are a big NO . Second, this candidate uses a professional tone, but what they have to say is irrelevant to the recruiter. Business owners tend not to care about the future careers of others. They want to know what the candidate can do to help their business.

Want to practice introducing yourself? Try creating an elevator pitch. Check here: Write an Elevator Pitch Step-by-Step

3. Prove Your Worth in the Middle Part of Your Cover Letter

Your cover letter starts with a bang. Now, you must write the middle part to keep the expectations of the reader high. No, it’s not the time to tell stories about your spring break antics This is the time and space to prove you’re the best fit for the position. You can do this by mentioning relevant accomplishments and experiences, and referring to the requirements from the job advertisement.

Here’s how to write the middle paragraphs of a cover letter with no experience:

• Read the job advertisement carefully and mark 3–4 key requirements.
• Describe your experience by listing hard and soft skills that match the requirements.
• Give examples of relevant accomplishments that prove your abilities.
• Explain how your experience and knowledge can help the company reach its goals.

It might sound ambitious for a candidate with no work experience. But remember that other types of experiences also matter. You can talk about extracurricular school or academic activities , volunteering experience , personal projects , club activities, freelance gigs , or even household chores or family responsibilities.

See what this candidate has done:

Cover Letter No Experience Examples: Middle Part

This candidate has no work experience, yet they have some outstanding accomplishments to discuss. Volunteering, organizing a charity event, and serving as a spokesperson—these activities definitely helped them to develop skills that can prove useful at work .

The candidate above might be speaking the truth. But without any specific examples from their experience, it’s hard to say if they really are hard-working and able to learn fast. Also, saying that they might open a similar business in the future is not a great thing—why would the business owner want to train potential competition?

Is money the only reason you want a job? See more: What Motivates You at Work?

When making a resume in our builder, drag & drop bullet points, skills, and auto-fill the boring stuff. Spell check? Check . Start building a professional resume template here for free .

When you’re done, Zety’s resume builder will score your resume and our resume checker will tell you exactly how to make it better.

4. Finish Your No-Experience Cover Letter With a Call to Action

All good things come to an end, and so does your cover letter. However, you can’t just write “K THX BYE!!!” and email your application immediately. After you’ve put in so much work, you should close the cover letter on a good note to convince the recruiter to contact you.

How to finish a cover letter with no experience:

• Express your interest in the position again.
• Make a specific offer of how you can help the company succeed.
• Add a call to action to set up a meeting or a phone call.
• Use a professional salutation and your signature.
• Add an optional P.S. to make an even better impression.

Have a look at the sample cover letter for the no-experience candidate below:

Cover Letter Example (No Experience): Closing Paragraph

As you can see, there’s no need for a long paragraph. Even just one sentence is good enough if it includes all the points mentioned above.

Now, this candidate wrote a sentence so bland and overused that it’s just a meaningless cliché.

Once you finish writing, you can send your cover letter with no experience alongside your resume and wait for the recruiter to call you back! Afterward, wait a few days and send a follow-up letter to check in with the hiring manager.

Want to send your cover letter as an email message? See how: How to Email Your Cover Letter

Plus, a great cover letter that matches your resume will give you an advantage over other candidates. You can write it in our cover letter builder here.  Here's what it may look like:

See more cover letter templates and start writing.

Key Takeaways

I hope the process of writing a cover letter with no experience is as clear as day now. Here are the key points for a reminder:

• Start the cover letter with a heading including your name and contact details.
• Add the date of the letter.
• List the hiring manager’s name, job title, and business address.
• Personalize the opening and greet the hiring manager by name.
• Open your cover letter with a hook.
• Prove you’re a good fit for the position in the middle paragraphs.
• Close the letter with a tempting offer and a call to action.
• Sign off with a professional sentiment and your signature.
• Add an optional P.S. to be remembered.

That’s it!

Thanks for reading this article. Now, feel free to share your thoughts:

• What’s the most challenging part of writing a cover letter with no experience?
• Do you have any original ideas for the hook in the opening paragraph?
• Do you add a P.S. to every cover letter you write?

Let me know in the comments below!

About Zety’s Editorial Process

This article has been reviewed by our editorial team to make sure it follows Zety's editorial guidelines . We’re committed to sharing our expertise and giving you trustworthy career advice tailored to your needs. High-quality content is what brings over 40 million readers to our site every year. But we don't stop there. Our team conducts original research to understand the job market better, and we pride ourselves on being quoted by top universities and prime media outlets from around the world.

• https://scholarship.tricolib.brynmawr.edu/bitstream/handle/10066/14712/2014LoSardoD_thesis.pdf?sequence=1
• https://your.yale.edu/sites/default/files/maximizing_your_coverletter_guide_2016.pdf

Don't miss out on exclusive stories that will supercharge your career!

Get a weekly dose of inspiration delivered to your inbox

Similar articles

Student Resume Examples & Templates for 2024

How can a student get noticed with no working experience? Start by reading my complete guide and seeing some great student resume examples I gathered for you!

How to Make a Resume With No Experience: Examples & Tips

Writing a resume with no experience seems like a mission impossible. But there’s a way to make a resume with no work experience look great! And you’re about to see how.

10 Short Cover Letter Samples (+ Writing Guide)

Today’s hiring process is fast and furious. Don’t waste the recruiter’s time—see our 10 short cover letter examples and learn how to make every word count.

Entry-level Digital Marketing Cover Letter [+Template]

Writing an entry level marketing cover letter is less stressful than you think! Pick up tips on how to format a marketing cover letter with no experience below.

Writing an entry-level digital marketing cover letter is a daunting task. After all, you’re writing a cover letter for a marketing job with little to no experience. Should you even try to send one with your resume?

The short answer: Absolutely!

This post will help you write an entry-level digital marketing cover letter that highlights your best traits and qualifications, even if you haven’t worked before. You’ll also find tips for writing for specific marketing disciplines, such as digital marketing , SEO , social media marketing , and content marketing .

Here’s what we will cover in this blog post.

Do you need an entry-level digital marketing cover letter?

• How to write a digital marketing cover letter with no experience

Elements of an entry-level digital marketing cover letter: [+ Free template]

Skills to add for specific marketing jobs (seo, content marketing, etc.), how to gain marketing experience worth writing about.

Note that if you want marketing knowledge to add to your cover letter, an apprenticeship will help. A marketing apprenticeship will teach you must-have skills through tasks that have an impact on real businesses. Your mentor can also provide insight into what businesses look for in an entry-level digital marketing cover letter.

Acadium Apprenticeships

Digital marketing experience worth talking about

Gain digital marketing experience that helps you score interviews. Work with a mentor 10 hours a week, for 3 months, at no cost.

Get Started

So, let’s answer an important question:

In short: It’s better to have a cover letter than not. Unless the job posting specifies it won’t accept cover letters, it’s best to submit one with your resume.

If the position is competitive, having a cover letter can tip the balance in your favor. A cover letter can demonstrate that you’ve researched the company, explained gaps in your employment, and included information that’s not in your CV, such as your internship, student org, or volunteer experience.

However, if you’ll only repeat what’s in your resume, it’s best if you skip the cover letter. At the same time, opt-out if you’re using a template and don’t have any plans to modify it. Using a template isn’t bad—that’s why you’ll find a sample below—but you must customize it according to your experience, relevant work skills, and reasons for applying.

With that settled, let’s discover how to write a cover letter for a marketing job with no experience.

How to write an entry-level digital marketing cover letter

1) identify keywords in the job description.

Reading the job description is a must, whether or not you’re writing a cover letter. And since you are, you should analyze it to pick out prominent and repeated key words, key phrases, skills, and qualifications. These are words and phrases you should use in your cover letter and even your resume.

Using the right keywords will also help you get past the first round of CV screenings, especially since most employers use applicant tracking systems (ATS). ATS are automated programs that rank documents according to set parameters like keywords, skill sets, and similar criteria.

Hiring teams use ATS to weed out candidates without the basic skill sets, and those who applied on a whim. Plus, even without an ATS, recruiters use a similar system when reviewing applications. They’re good enough that they only spend an average of 7.4 seconds per application !

Strategically sprinkling these keywords on your entry-level marketing cover letter will show recruiters a few key things:

• You’ve read the job description
• You care about the position
• You’re sure you’re the right fit for the job

2) Look at required job skills and qualifications

While 91% of employers prefer candidates with work experience, at least 65% are content with applicants possessing relevant work experience. So while you might not have formal work experience, your technical and soft skills can do a lot of heavy lifting for you.

Recruiters want to know that you’ve got the basic skill sets to fulfill job requirements. Besides that, they need an indication of your teachability, or how quickly and well you learn new abilities. Moreover, they want to see if you’re capable of working hard and can transfer your skills to the workplace.

You’ll find more tips on what skills are needed for specific digital marketing jobs below. As for soft or transferable skills, you want to include them in your marketing cover letter through anecdotes. There’s a section for that too, so for now, here are some soft skills you might want to focus on:

• Critical thinking
• Problem-solving skills
• Project management
• Conflict resolution
• Team management
• Data analysis

3) Assess what experiences are related to the job

What you’ve accomplished in high school, college, or university brings a lot to the table. The experiences you’ve had creating and presenting your thesis, the crises you’ve resolved in your student organizations, any internships, apprenticeships, or school positions, volunteering—these can all be used to create a great impression on the recruiter.

Mind you, not every experience needs to be recalled in great detail. Pick ones that demonstrate competencies related to the opening. Using your knowledge of Instagram hashtags to craft a sample social media marketing strategy, for example, is a lot more relevant to digital marketing jobs than clerical work with your school’s alumni department.

4) Keep it short

You don’t want whoever’s reading your resume to zone out a paragraph in. Keep things tight—try to limit your paragraphs to three short sentences. And overall, ensure your letter only takes up a page—or less, as 70% of employers surveyed by Saddleback College prefer a half-page cover letter over others.

Now, keep all these points in mind as you write a marketing cover letter with no experience—which you can do with the template below:

If you’re sending your application via email, you don’t need to include this, as all details are in your email signature. If you’re sending your letter as an attachment, then write what you put in a signature in this format:

Below your header, write the date you’re sending your letter. Put the name of the hiring manager or whoever’s posted the job you’re responding to. Add the name of the company next. Some templates place the company address after the name, though you may skip this part.

2) Introduction

Try and keep your introductory paragraph short and sweet. Immediately state what position you’re interested in, how you found out about it, and any unique notes about the process. Then, end it with a hook to entice the recruiter to learn more about you.

3) Body: Relevant skills & experience

Don’t summarize what’s already in your resume! Dive into the skills, qualifications, and anecdotes you’ve thought of in the previous section and apply them here. Add the keywords you discovered from the job description as well.

A thing to note in this section, and the rest of your letter, is what adjectives you’ll use to describe yourself . You want to avoid words that promise things you can’t prove immediately, such as “hard-working”. Instead, go for words you can relay into an anecdote that shows off these traits.

4) Closing statement

Like your introduction, make your closing statement simple yet impactful. Note any requirements the employer may need from you, and encourage them to reach out for any further information they may need.

5) Pointers on how to send an entry-level digital marketing cover letter via email

For an entry-level digital marketing cover letter—or any cover letter, for that matter—you should label it clearly to avoid having it shunted to spam.

The subject line should follow the format prescribed by the employer. If they don’t have a format, you should try writing it like this:

• Title on Job Posting — Your Name
• Referral, Job Title, Your Name
• Job ID, Age, Your Name

Attach your cover letter and your resume to the email. If the employer doesn’t accept attachments, copy your cover letter and paste it unformatted into the body of your email. Most browsers have a “Paste as plain text” option when you right-click on the email. If that’s not available, you can click “Remove formatting” under “Formatting options”

Lastly, don’t forget your email signature! You should include your contact details, so the hiring manager or whoever’s looking at your application can quickly reach out. It should look something like this:

• Email address
• Cellphone number

6) Job cover letter template

Jane Doe 1010 Clear Street, Ottawa, ON K1A 0B1 | NPA-NXX-XXXX | [email protected]

April 13, 2022

John Smith Position Acadium Company address line 1 Company address line 2

Dear Mr. Smith,

I’m forwarding my application for Acadium’s content writing position. I found out about the opening through your booth at my university’s job fair last March. After speaking to your representative, I believe my education and organizational experience makes me uniquely qualified to be your next content writer.

As you can see in my resume, I led student teams for ABC Inc.’s annual regional digital marketing competition in my sophomore to senior year. This is partly due to my strong communication and project management skills, which are must-haves for your ideal candidate.

The other reason for my leadership role is my adaptability and resourcefulness. In all three years of competition, I learned our sponsor company’s apps—including their CRM, SEO, website analytics, and social media management tools—to understand how a functional content marketing strategy works. Because of my pro-activeness, I was able to set my teams’ goals, craft winning strategies, and receive special citations for our project, until we won in my last year.

My performance led to two successful internships: one with a sponsor company, and another with ABC Inc. In both internships, I shadowed marketing teams—remotely and on-location—and created an opportunity to gain hands-on experience. I learned how to create SEO-optimized posts and helped conceptualize videos I posted on social media platforms, resulting in commendations.

I chose to apply to Acadium instead of the companies I interned for because of its direction. Free education and mentorship drove my extracurricular activities. I joined mentorship programs for teens in high-risk communities in the belief that everyone deserves access to tools and support to reach their dream careers. Working for Acadium will support my long-term goal of helping make education accessible while getting to do what I know I do best: marketing.

I’m confident that I fit Acadium’s work culture, and can deliver the type of content that will help its mentorship reach those who need it the most. I’ve linked to three high-converting posts I created in my internship in my email. I can be reached through email and social media, should you need more information.

Sincerely, Jane Doe

Every marketing role has specific skills that you need to hit in your cover letter.

Keep your template specialized by noting what experiences and skills are best suited for specific marketing roles.

1) Digital marketing

Entry-level digital marketing jobs typically require you to wear many hats—and in some cases, ALL the hats. As a generalist role, you need familiarity with multiple marketing channels, including:

• Email marketing
• Direct selling
• Digital advertisements
• SEO marketing
• Social media marketing
• Video marketing
• Influencer marketing

Any familiarity with business-to-business (B2B) and business-to-client (B2C) marketing will also help. Job descriptions will also often look for candidates with these skills:

• Can formulate content strategies
• Analyze site data and online statistics
• Develop and edit assets for marketing campaigns

That’s aside from soft skills and core competencies —transferable skills applicable to a wide range of jobs.

2) Social media marketing

Working in social media involves retaining the attention of a community, and inspiring continued engagement with a business. That can’t be achieved by posting willy-nilly, or merely sharing the latest trends. Thus, your cover letter should reflect how you plan on doing this for your employer.

Having a working knowledge of Buffer, Hootsuite, Meta Business Suite, and other social media management platforms helps a ton. It’s a plus if you’ve used these to manage any projects or business in any capacity. And even if you don’t have professional experience using these tools, it shows that you know how to operate tools you’ll likely use in the open role.

It’ll help if you highlight relevant skills, such as writing, data analysis, and content creation. What’s more, showing interest in social media as a marketing tool can tell a recruiter that you’re interested in learning more about the job.

3) Content marketing

The sample template above works for entry-level content marketing positions! But aside from digital marketing skills, you’ll need a firm grasp of copywriting and design. Copywriting is essential for every digital marketer, while graphic design and video production are crucial for engaging with highly visual audiences.

4) Email marketing

Email marketing requires a lot of creativity and analytical thinking. That’s because you’ll need to create email campaigns that persuades audiences to click through, and analyze what prevented them from hitting delete. Head off your cover letter by exhibiting how you have these transferable skills. Dig deep, and you’ll find experiences you can use for your cover letter.

SEO is king in digital marketing. And as a fresher or someone switching careers into entry-level SEO work, you likely already have some knowledge in SEO. Here’s a quick checklist of SEO-relevant skills you can put in your entry-level cover letter:

• Data and market analysis
• Consumer behavior research
• HTML/CSS/JavaScript knowledge
• Keywords and phrase research
• Writing and editing skills

Right off the bat, one of the best ways to get relevant marketing experience is through courses . Marketing courses teach fundamentals while letting you practice on tasks that test your skills. And since they grant certification, you’ll have proof of your skills.

But if you want a surer way to prove you’re qualified, why not try a marketing apprenticeship ?

A marketing apprenticeship is more than just an apprenticeship. You’ll learn marketing by engaging in tasks that have a real impact on businesses. Plus, you’ll get to use marketing tools that may be cost-prohibitive or have wider functions when used by businesses.

Need more tips? Here are posts that will help you write your entry-level marketing cover letter, and in your general job search:

• How to Write a Marketing Cover Letter: The Unconventional Guide
• Job Search Strategy: Five Critical Habits to Develop
• Job Hunting Strategies: Five Habits to Break
• How to Get a Job after College with No Experience

Five years in journalism, two in proofreading, and eight in freelance ghostwriting. Creating content that's entertaining, informative, and actionable shapes my writing. When not scrutinizing my copy, I'm likely watching hockey.

Top Marketing Webinars for Digital Marketers in 2023

By attending these webinars, you will have the opportunity to learn from industry leaders, gain insider knowledge, and stay ahead of the competition.

9 Types of Digital Marketing to Choose From in 2023

Digital marketing is a dynamic field that offers diverse career opportunities. From search engine optimization to social media marketing, there are many specializations to explore. Whether you're just starting out or looking to switch careers, this guide will help you find your ideal digital marketing niche.

Subscribe to our newsletter for digital marketing resources

Become a better marketer with our digital marketing resources and tips shared weekly in your inbox.

Get started with Acadium

Build your marketing career for free or find marketing talent on any budget — fully remote.

Your Privacy

Privacy overview.

How to Write a Cover Letter With No Experience (With Examples)

3 key takeaways:

How to write a cover letter with no experience.

• Examples of how to write a cover letter without experience
• How to use Teal's  Cover Letter Generator  to write a customized letter in seconds

A cover letter is an important part of your application for any job. But how do you write a cover letter with no experience? 

Regardless of where you are in your job search, there are ways to strategically craft a cover letter highlighting what you  do  bring to the table instead of what you  don't —drawing attention to your enthusiasm, adaptability, and the unique perspective you bring to the role.

What is a cover letter?

A cover letter is a document that you send with a resume or job application when you apply for a job, internship, or other professional opportunity. In this letter, you'll introduce yourself and provide additional information about your qualifications, skills, and experience. The cover letter is usually addressed to the hiring manager or employer. It serves as a way to communicate your interest in a specific job and explain why you're a good fit for the role. Each of the entry level cover letters you send should be personalized for that specific job posting.

A cover letter supplements your resume, providing more context for your application. It allows you to highlight specific achievements, experiences, or skills that are relevant to the job you are applying for, and to demonstrate your overall enthusiasm for the company and the position. A well-crafted cover letter can increase your chances of getting an interview and ultimately landing the job.

Should I write a cover letter if I have no experience?

Maybe this is your first career job, and you truly don't have any other experience--even entry level positions--to include. But even if you don't have any prior job experience, you should definitely still write a cover letter! A cover letter is an important way to highlight your qualifications and help you differentiate yourself from other applicants, while creating a personal connection with hiring managers.

And don't worry--even with less experience, there are ways to position yourself and your relevant skills that will show why you're still a great fit for any job posting. Keep in mind that depending on the position you're applying for, the hiring manager might not expect you to have direct experience in that area. Everyone has to start somewhere, right? The most important thing is for an entry-level, concise cover letter to demonstrate your potential, enthusiasm, and a willingness to learn.

Feeling stuck and unsure where to begin for the perfect cover letter? Teal can help. Use Teal's AI Resume Builder and its AI integration feature to generate cover letters using artificial intelligence. With this tool, you can upload your resume, generate a no experience cover letter using AI, and then make any personal edits needed before sending it off with your job application. This cover letter builder will help you get started with how to write a cover letter with no experience.

You can also use Teal's Job Application Tracker to save the jobs you're applying for. Use the Google Chrome extension to save jobs. Then organize them within Teal according to position details and your application status. This makes it easier to keep up with each entry level position you're interested in.

Ready to get started? Write the perfect cover letter with no experience using the following cover letter tips.

The best way to write a cover letter with no experience

If you want to save time writing your cover letter, why not try Teal? Teal's Cover Letter Writer uses AI to write custom content using your resume and any job description as a guide.

Just import an existing resume (or your LinkedIn profile) into the Teal Resume Builder, head to the "Cover Letter" section, and attach a job description. Then click "Write With AI, "choose the customizations that fit your needs, and click "Apply" to create your cover letter. That's it!

Step 1: Do your research

Before you write your cover letter, read the job description closely. Look for soft skills or other details that you can mention in your letter to show that you line up perfectly with what they're looking for.

It's also a smart idea to research the company overall. What are the company's values and mission? What does their company culture seem to be like? Press releases, news articles, and industry reports might help provide insights into the company's recent developments, challenges, and opportunities.

Find something that you can keep in your back pocket to mention in your cover letter. You'll stand out as a best candidate if you can mention something personal about that specific company, demonstrating you're truly interested in them.

Pro Tip:  You can keep track of the research you conduct in Teal's Job Application Tracker .

Step 2: Use a professional format

Your cover letter needs to use a professional format that looks visually clean and tidy. A cover letter template generally looks something like this:

• Contact information
• Introduction
• Body paragraphs

By following this cover letter sequence, you'll end up with a concise, professional letter that includes everything the company needs to know.

Step 3: Get personal

Add your personal contact details in the cover letter header (which is usually located in the top left corner of the document). You'll want to include:

• Name (first and last)
• City and state
• Phone number
• Email address

Next, include a formal greeting to the hiring manager. This is typically written as "Dear _____." You should also call the hiring manager by name. Use their first and last name to avoid accidentally misgendering anyone or making a mistake on their marital status. For instance: "Dear Jane Doe."

If you aren't sure who is hiring for the position, or you can't find the hiring manager's name, it's okay to begin your letter with "Dear Hiring Manager" or "Dear ____ Department" but do your best to uncover this information.

Step 4: Start strong

Every great cover letter starts out by grabbing the reader's attention with a strong introduction. Your opening statement should introduce yourself and reference the specific job opening you’re applying for.

In your opening paragraph, provide a brief summary of who you are and why you're interested in the position. For example: "As a recent graduate from ABC University with a BA of Marketing, I'm eager to put my skills and education to work in a dynamic and challenging environment." You'll go more in depth about your professional experience (or your education and skills, if you don't have much experience) in the following paragraphs of the letter.

Step 5: Demonstrate your skills

Even if you're applying for entry level jobs, you can impress the hiring manager by listing out the soft skills that set you apart from other job seekers. Cross-reference the job posting to make sure you're listing skills and achievements that are relevant to the job you're applying for. You should also make it clear that you're eager and willing to learn.

Teal's Job ApplicationTracker helps extract the top keywords so you can quickly customize your cover letter and let a company know exactly why you are applying for a specific position.

Prove why you’d be an asset to the company, and what you can contribute.

In addition to highlighting your transferable skills , talk about any relevant education. Maybe you have a college degree; you're currently in school; or you've completed an internship in the same industry. These might be helpful details to share to make up for any lack of professional experience.  

From start to finish, your cover letter should be 3-4 paragraphs long (less than one page, and not more than 400 words). 

Step 6: Finish with a call to action

Wrap up your cover letter with a call to action. Ask the hiring manager if you can set up an informational interview (or a regular interview). This shows that you're truly interested in the job and you're ready to get started.

Be polite and flexible with your ask, showing your willingness to work around their schedule. This might sound like, "If you have any time free next week, I would love to set up an informational interview to get an opportunity to learn more about this role. Please let me know what works for your schedule."

Step 7: Add a professional closing

End with a closing statement that's both professional and compelling, thanking the recipient for their time and reaffirming your interest in the position. Try one of these key takeaways:

• Thank you for your time. I look forward to speaking with you further about the position.
• I'm eager to learn and grow within a dynamic and collaborative team environment. Thank you for considering my application.
• I look forward to the opportunity to discuss my qualifications further.

Finish the letter with "Sincerely" or "Thank you" and your name.

Step 8: Proofread and save

Proofread your cover letter to catch and correct any grammatical errors or to rephrase sentences for more impact. If you aren't a career writer, consider asking a family member or friend to look at the letter, too.

When you're finished, save the letter and submit it with the application as a PDF file.

Cover letter with no experience examples

These cover letter examples can help you get started as you write a no experience cover letter.

Sample cover letter for internship

Dear Mr. Jones, My name is Jane Doe, and I'm excited to apply for the social media marketing internship position at XYZ Company. As a current college student with a passion for digital marketing, I'm eager to learn more about social media strategy and how it can be used to drive business results. Throughout my time at ABC University, I've successfully completed courses in digital marketing and social media management, and have been actively involved in managing social media accounts for several student organizations. These experiences have helped me gain a strong understanding of social media best practices such as content creation, community management, and analytics. I'm impressed by XYZ Company's creative and engaging social media content, and eager to learn more. I believe that my strong writing and communication skills make me a strong fit for this internship. I'm confident that I can bring a fresh perspective and a strong work ethic to your team and make a meaningful contribution to your social media marketing efforts. I look forward to the possibility of discussing my qualifications further. Sincerely, Jane Doe

Entry level cover letter example for recent graduate

Dear Hiring Manager, My name is Jane Doe and I'm excited to apply for the entry-level marketing position at XYZ Company. As a recent graduate from ABC University with a BA of Marketing, I'm eager to put my skills and education to work in a dynamic and challenging environment. Last year, I completed a six-month social media marketing internship. I was responsible for creating and curating content for various social media channels, managing social media campaigns, and analyzing data to track the success of our efforts. Through this experience, I developed a strong understanding of social media strategy and best practices, as well as the ability to work independently and as part of a team. In addition to my internship experience, I have taken courses in marketing research, consumer behavior, and brand management, which have given me a solid foundation in marketing theory and practice. I am also highly skilled in using various marketing tools and software, including Google Analytics, Hootsuite, and Adobe Creative Suite. I am particularly drawn to XYZ Company's innovative and customer-focused approach to marketing. I'm eager to learn and grow within a dynamic and collaborative team environment. Thank you for considering my application, Sincerely, Jane Doe

Sample cover letter for career pivoter with no experience in the field

Dear Hiring Manager, My name is Jane Doe and I'm excited to apply for the product manager position at XYZ Company. As a highly motivated and results-driven individual with a passion for innovation and problem-solving, I believe I would be an excellent fit for this role. While my career experience has primarily been in digital marketing, I've always been drawn to the strategic and analytical aspects of product management. I'm confident that my skills and experience in marketing, combined with my strong communication and project management skills, make me a strong candidate for this position. As a digital marketing professional, I've had the opportunity to work on a variety of projects that required cross-functional collaboration and coordination. Through these experiences, I have developed a strong understanding of project management principles, including scope definition, resource allocation, risk management, and stakeholder communication. I also completed college courses in product development, marketing research, and consumer behavior while getting my marketing degree. I'm particularly drawn to XYZ Company's innovative and customer-focused approach to product development, and I'm excited about the opportunity to work with a talented and collaborative team. I look forward to the opportunity to discuss my qualifications further. Sincerely, Jane Doe

Write your cover letter with Teal

You might not have much career experience. But you can still feel confident as you write a cover letter for your next job. Let the relevant skills, education, or life experience you do have speak for yourself.

Teal's AI Resume Builder includes a Cover Letter Generator so you can craft multiple, customized versions of your cover letter, each one tailored to the specific job description.

Take the first step towards making a great impression with customized, aligned cover letters.

Related Articles

• A complete guide to how to write a cover letter
• A simple way to write an internship cover letter
• The ultimate cover letter checklist
• Personalized cover letter best practices

Frequently Asked Questions

How do i write a cover letter if i don't have experience.

When writing a cover letter without experience, focus on your transferable skills, highlighting any relevant coursework, projects, or volunteer experiences that demonstrate your potential.

How do I say I have no experience but am willing to learn?

Highlight your existing relevant skills and how they showcase your ability to quickly incorporate new information and adapt to new challenges, demonstrating your proactive approach to learning and your readiness to tackle the role's responsibilities despite the lack of direct experience.

How do I write a cover letter for a role with no job opening?

To write a cover letter for a role with no job opening, research the company thoroughly and tailor your letter to explain how your skills and experience align with the company's mission—expressing your interest in potential future opportunities.

Hailey Hudson

How Morgan Landed a Remote Job at $3B Tech Company Calendly Using Teal

How to Create a CAR Method Resume (and Why You Should)

Kickresume Review: Ratings and Customer Feedback

How Long Do Recruiters Spend Reviewing a Resume?

We help you find the career dream.

Privacy preference center

We care about your privacy

When you visit our website, we will use cookies to make sure you enjoy your stay. We respect your privacy and we’ll never share your resumes and cover letters with recruiters or job sites. On the other hand, we’re using several third party tools to help us run our website with all its functionality.

But what exactly are cookies? Cookies are small bits of information which get stored on your computer. This information usually isn’t enough to directly identify you, but it allows us to deliver a page tailored to your particular needs and preferences.

Because we really care about your right to privacy, we give you a lot of control over which cookies we use in your sessions. Click on the different category headings on the left to find out more, and change our default settings.

However, remember that blocking some types of cookies may impact your experience of our website. Finally, note that we’ll need to use a cookie to remember your cookie preferences.

Without these cookies our website wouldn’t function and they cannot be switched off. We need them to provide services that you’ve asked for.

Want an example? We use these cookies when you sign in to Kickresume. We also use them to remember things you’ve already done, like text you’ve entered into a registration form so it’ll be there when you go back to the page in the same session.

Thanks to these cookies, we can count visits and traffic sources to our pages. This allows us to measure and improve the performance of our website and provide you with content you’ll find interesting.

Performance cookies let us see which pages are the most and least popular, and how you and other visitors move around the site.

All information these cookies collect is aggregated (it’s a statistic) and therefore completely anonymous. If you don’t let us use these cookies, you’ll leave us in the dark a bit, as we won’t be able to give you the content you may like.

We use these cookies to uniquely identify your browser and internet device. Thanks to them, we and our partners can build a profile of your interests, and target you with discounts to our service and specialized content.

On the other hand, these cookies allow some companies target you with advertising on other sites. This is to provide you with advertising that you might find interesting, rather than with a series of irrelevant ads you don’t care about.

Marketing Officer Cover Letter Template

Get the job you've always wanted and get inspiration for your new cover letter with our free, expertly drafted Marketing Officer cover letter template. Use this cover letter example as it is or edit it directly using our proven and tested cover letter creator.

Related resume guides and samples

How to write a powerful advertising manager resume?

How to write an irresistible brand ambassador manager resume?

How to write a content manager resume

How to write an impactful digital marketing resume?

How to write a job-winning event coordinator resume?

How to write a great marketing assistant resume?

How to write a great marketing manager resume

How to write an effective public relations resume

Marketing Officer Cover Letter Template (Full Text Version)

Marianna terzi.

Dear Recruiters,

As a creative and detail-oriented marketing professional with a proven track record of success and extraordinary achievements, I am writing this letter to express my great interest in applying for the Marketing Officer job at ERR, Inc. I believe that the combination of my career background, field expertise, and developed skills set makes me a perfect candidate for the role.

Possessing over three years of extensive industry experience, I am especially skilled in developing and implementing original promotional campaigns which attract potential customer and increase sales and revenue. At Plan International UK, Ltd., I was mainly in charge of the organisation and coordination of various marketing events and shows. Additionally, I:

• Identified new market and business growth opportunities and was responsible for communicating the company's marketing message.
• Introduced new products, negotiated agreements, and pro-actively participated in meetings with managers.
• Worked closely with the CMO, trained and coordinated marketing interns, and handled any intellectual property matters.
• Planned social media content, analysed market demand and customer behavior, and completed reports and professional presentations.

This valuable experience has helped me to acquire important leadership skills and allowed me to develop exceptional critical thinking and problem-solving skills. Furthermore, I have demonstrated numerous times that I excel at functioning well in fast-paced business environments and working under pressure. What's more, I was recognized by the company executives multiple times for increasing the brand awareness and sales by 300% within just 3 years.

Next, I am a Certified Marketing Specialist offering a strong attention to detail and accuracy and exceptional communication and negotiation skills. Last but not least, I am a native Greek speaker with a proficiency in English and a basic knowledge of German. If given the opportunity, I believe that I could become a valuable asset in your team and would be a great addition to your organization.

Thank you for your time and consideration and I look forward to speaking with you soon.

Kind regards,

Marianna Terzi

Milan Šaržík, CPRW

Milan’s work-life has been centered around job search for the past three years. He is a Certified Professional Résumé Writer (CPRW™) as well as an active member of the Professional Association of Résumé Writers & Careers Coaches (PARWCC™). Milan holds a record for creating the most career document samples for our help center – until today, he has written more than 500 resumes and cover letters for positions across various industries. On top of that, Milan has completed studies at multiple well-known institutions, including Harvard University, University of Glasgow, and Frankfurt School of Finance and Management.

Edit this sample using our resume builder.

Don’t struggle with your cover letter. artificial intelligence can write it for you..

Similar job positions

Marketing Assistant Digital Marketing Front Desk Receptionist Events Coordinator / Planner Administration Public Relations (PR) Marketing Manager Office Staff Brand Ambassador Manager Personal Assistant Facilities Manager Advertising Manager

Related digital marketing resume samples

Related marketing assistant cover letter samples

Let your resume do the work.

Join 5,000,000 job seekers worldwide and get hired faster with your best resume yet.

Marketing Cover Letter Guide With Examples, Templates & Tips

Learn how to write a marketing cover letter for beginners & experienced. Discover templates, examples & important tips to make your application stand out.

Pansy Thakuria

Read more posts by this author.

As a marketing professional, there are many things you could showcase or market to your future employer. Doing so with an apt marketing cover letter says a lot about how good of a marketer you are.

Here, you'll find examples, templates, and valuable tips to help you craft an effective cover letter for your marketing endeavors. Let's make your application stand out.

Who is a marketing professional?

A marketing pro is like the wizard behind making things cool and getting people excited about stuff or products. They're the brainiacs figuring out how to make brands go viral and connect with the squad.

From social media tricks to dope ads, these peeps know how to make things pop in the digital world and boost the business vibes.

The typical responsibilities of a full-fledged marketer involve:

• Market Research
• Campaign Planning
• Advertising and Promotion
• Content Creation
• Social Media Management
• Email Marketing

Marketing Cover Letter: Template for beginners with no experience

[Your Name] [Your Address] [City, State, ZIP Code] [Your Email Address] [Your Phone Number]

[Present Date]

[Employer's Name] [Company Name] [Company Address] [City, State, ZIP Code]

Dear [Hiring Manager's Name],

I am writing to express my enthusiasm for the advertised Marketing position at [Company Name]. Although I am a beginner without direct experience, my skills, passion, and commitment set me apart.

Here's why I believe I'd be a valuable addition to your dynamic team:

1. Creative Storytelling: A knack for crafting compelling narratives and messages that resonate with diverse audiences. 2. Social Media Savvy: Proficient in navigating various social media platforms, creating engaging content, and staying on top of trending topics. 3. Adaptable Learning: Quickly grasp new concepts and technologies, eager to stay ahead in the ever-evolving digital marketing landscape. 4. Analytical Thinking: Adept at analyzing data to identify patterns and insights, translating numbers into actionable strategies. 5. Team Collaboration: Strong team player with excellent communication skills, ready to contribute ideas and work collaboratively towards common goals. 6. Customer-Centric Approach: Understanding the importance of customer satisfaction and tailoring marketing efforts to meet their needs.

I am excited about the opportunity to bring my fresh perspective and passion for marketing to [Company Name]. I am confident that my creativity and eagerness to learn will make me a valuable asset to your team.

Thank you for considering my application. I look forward to discussing how I can contribute to the continued success of [Company Name]. Sincerely,

[Your Full Name]

Marketing Cover Letter: Template for professionals with experience

Dear Hiring Manager,

I am writing to express my interest in the [Marketing Specialist/Marketing Coordinator/Marketing Manager] position at [Company Name]. With over seven years of marketing experience, I am eager to contribute my skills and expertise to your innovative team.

In my previous roles as [Marketing Assistant/Marketing Specialist/Project Manager], I successfully:

1. Analyzed [number] social media metrics, measuring campaign success in engagement, awareness, sentiment, conversions, and customer support.

2. Achieved a [percentage]% increase in consumer engagement by applying UX design principles to revamp a website and e-commerce system.

3. Led a team of [number], ensuring task completion and meeting client expectations and deadlines.

I am drawn to [Company Name] 's commitment to [mention specific aspects of the company or mission]. As an admirer of your work, I am excited about contributing to your mission.

My communication, creativity, problem-solving, and marketing software proficiency align well with the role's requirements. I am confident that my experience can exceed your client's expectations and fulfill their marketing needs.

Thank you for considering my application. I look forward to the opportunity for an interview to discuss how my skills can contribute to the continued success of [Company Name].

[Your Name]

Don't know how to format your cover letter? We've got you covered: Cover Letter Guide with format, examples, and tips.

Marketing Cover Letter: Example/Sample for professionals with experience

Emma Chapman 156-000-0989 [email protected]

Robert Dawson ABC Company New Town Street New York City, 99999

Subject: Propelling Marketing Excellence - Application for [Marketing Director] at [ABC Marketing Solutions]

Dear [Employer's Name],

I am writing to express my enthusiastic interest in the Marketing Director position at ABC Marketing Solutions. With a proven track record in driving strategic marketing initiatives, I am confident in my ability to contribute significantly to your team's success.

Professional Highlights:

1. XYZ Agency - Marketing Manager:

• Orchestrated a dynamic campaign, resulting in a 40% increase in brand awareness within six months.
• Secured the top position on Google search results, driving a 25% boost in online lead generation through targeted SEO strategies.

2. XYZ Agency - Team Leadership:

• Implemented a customer-centric approach, leading to a 30% improvement in customer satisfaction scores.
• Executed a comprehensive social media strategy, doubling engagement rates and contributing to a 20% growth in customer acquisition.

3. LMN Corporation - Web Redesign & Email Marketing:

• Redesigned the company's website and e-commerce platform, resulting in a 50% increase in online sales within the first quarter.
• Achieved a remarkable 15% conversion rate through personalized email marketing campaigns, significantly enhancing customer retention.

My dedication to achieving measurable results, coupled with my passion for innovative marketing solutions, aligns seamlessly with the vision and goals of ABC Marketing Solutions. I am excited about the opportunity to bring my strategic mindset and proven expertise to your esteemed team.

Thank you for considering my application. I am eager to discuss how my experience and achievements can contribute to the continued success of ABC Marketing Solutions.

Emma Chapman

How to write a marketing cover letter: 8 steps

Your marketing cover letter is an opportunity to showcase your personality and convince the employer that you're the right fit for the role.

Writing a compelling marketing cover letter is your chance to showcase your skills and make a memorable first impression on potential employers. A well-crafted cover letter not only introduces you; it highlights your key achievements & how you can bring value to the company.

Here are 8 steps to write a cover letter for a marketing professional:

1. Start with a Catchy Opening:

Begin your cover letter with a strong and engaging introduction. Consider mentioning a notable achievement, expressing your passion for marketing, or sharing a relevant anecdote.

2. Address the Hiring Manager:

Whenever possible, address the cover letter to the hiring manager by name. It adds a personal touch and shows that you've done your research.

3. Highlight Your Relevant Skills:

Clearly outline the marketing skills you possess. This could include proficiency in social media, content creation, data analysis, campaign management, and more.

4. Showcase Achievements:

Use specific examples to demonstrate your impact in previous roles. Mention measurable outcomes, such as percentage increases, successful campaigns, or improvements in key metrics.

5. Express Enthusiasm for the Company:

Demonstrate your knowledge of the company by expressing why you want to work there. Mention specific aspects of the company's values, mission, or recent projects that resonate with you.

6. Connect Your Experience to the Job Requirements:

Tailor your cover letter to the specific job requirements. Draw connections between your experience and the skills and qualities the employer is seeking.

7. Conclude with a Strong Closing:

End your cover letter with a confident closing statement. Express your eagerness for an interview and thank the employer for considering your application.

8. Proofread and Edit:

Before sending your cover letter, carefully proofread it for errors. Check for grammar, spelling, and formatting to ensure a polished and professional presentation.

Keep it concise, focused, and tailored to the specific job you're applying for.

Summary and Tips

Crafting an awesome marketing cover letter isn't just about listing skills. It's about bringing your passion and dedication to the forefront, especially in the dynamic world of marketing.

In your cover letter, share stories from your marketing journey that vibe with the company you're eyeing. Dive into moments where you showed real marketing flair, and explain how these experiences sync up with what the company values.

Helpful Tips:

• Customize Each Letter: Make each cover letter unique, matching your skills with what the marketing gig demands.
• Shout Out Your Cool Experiences: Talk up your marketing gigs, focusing on stuff directly linked to the job you're gunning for.
• Show Some Excitement: Let your enthusiasm shine through! Highlight what's super cool about the company that gets you stoked.
• Keep It Clear and Snappy: Write as you talk—clear, to the point, and not too formal. Use bullet points to make it pop.
• Triple Check for Typos: Keep it pro by giving your cover letter a once-over for any sneaky errors.
• Stick to the Script: Use a standard format with a chill intro, a solid middle part, and a cool closing. Don't forget to drop your digits and end it like a pro.

This article has been written by Pansy Thakuria . She works as a Content Marketing Specialist at Vantage Lens . Her areas of interest include marketing, mental well-being, travel, and digital tech. When she’s not writing, she’s usually planning trips to remote locations and stalking animals on social media.

Join for job search assistance, workplace tips, career guidance, and much more

Marketing Executive Cover Letter Example [w/ Samples for 2024]

You've fine-tuned your skills since those early days of drafting mock ad campaigns in your college dorm.

Marketing was always your passion, and now you're geared up to dive into the industry headfirst as a full-fledged marketer.

It’s an exciting journey.

But there's a little hitch.

Crafting that perfect cover letter seems like trying to nail a brand's voice on the first try. You're staring at that empty document, waiting for the right words, feeling like you've hit a marketer's version of writer's block.

But guess what? We've got your back!

In this article, we're going to guide you, bit by bit, to marketing yourself like a pro.

We're delving into:

• What Sets Apart a Stellar Marketing Executive Cover Letter
• 5 Steps to Drafting the Ultimate Marketing Executive Cover Letter
• 3 Key Cover Letter Tips for Marketing Executives

... and so much more!

Ready to get your pitch perfect? Let's lay it all out! 

Marketing Executive Cover Letter Example

5 Steps for an Amazing Marketing Executive Cover Letter

You've seen what a killer marketing executive cover letter looks like, and guess what? You're more than ready to write your own .

Just follow some simple steps, and you'll craft a cover letter that'll make hiring managers sit up and take notice. 

Ready to roll up those sleeves and get to it? Let's go!

#1. Put Contact Information in the Header

Kick off your marketing executive cover letter with all your contact details. Stick them in the header, just like you do on your resume . 

Here’s what to include here:

• Full Name. Your name should always be front and center at the top.
• Job Title. Clearly state the marketing role you're applying for. The hiring manager is likely hiring for multiple roles, so being specific helps everyone.
• Email Address. Use a professional and straightforward email. Your whimsical email from years ago won't cut it (e.g., swap out "[email protected]" for "[email protected]" ).
• Phone Number. Give an accurate number, and if you're eyeing an overseas role, don't forget the dialing code.
• Location. Your city and country are usually enough. If you’re open to remote work or relocating, make that clear.
• Relevant Links (optional). Feel free to add any important links, like your LinkedIn profile.

Once you’ve got your contact details sorted, it's time for the hiring manager.

Here’s what to list:

• Company Name. Note down the company you're interested in.
• Hiring Manager’s Name. If you can, find and list the name of the department’s hiring manager. Check the job listing, company website, or LinkedIn.
• Location. List the city and country, especially if it’s an international company. You can be more specific with a street address if you want.
• Date (optional). You can add the date you're writing the cover letter for an extra professional touch.

#2. Address the Hiring Manager

After you've nailed down your own and the hiring manager's contact details, it's time to start the actual cover letter. 

But wait, who are you writing to? This isn’t the time to settle for the overused "To Whom It May Concern."

Believe it or not, the way you address your cover letter can set the tone for the rest of it. A personal address shows you've done some digging and that you care about this role.

First up, do your homework. Look at the job ad, the company's website, or their LinkedIn page to find the hiring manager's name and email for the marketing department you're interested in.

If you find their name, respectfully address them. We suggest using "Mr." or "Ms." followed by their last name. If you're not sure about their gender, just use their full name. Like so:

• Dear Mr. Johnson
• Dear Emily Johnson

However, if you've searched high and low and still can't find the hiring manager's details, don't stress. You can address the letter to the department or the company. For example:

• Dear Marketing Team
• Dear Marketing Department
• Dear Head of Marketing

Remember to avoid these common mistakes as you write your cover letter.

#3. Write an Eye-Catching Opening Statement

The truth is that hiring managers are swamped. They'll skim your cover letter in mere seconds to decide if it's worth a full read.

So writing an attention-grabbing opening paragraph is where you can make or break your chances of impressing the hiring manager from the get-go.

Start by stating why you're writing . For example, if you’re responding to a job ad or following up on a referral, be upfront. Show your passion and sprinkle in some of your expertise right off the bat.

It’s not enough to say, "I'm passionate about marketing." Prove it. Have you aced a marketing certification or increased website traffic in your past role?

This is just the spot to mention your standout skills or achievements that relate to the job. The opening paragraph sets the tone for the rest of your marketing cover letter, so make those first lines compelling and packed with the 'wow' factor.

#4. Use the Cover Letter Body for the Details

Alright, you've nailed the opening paragraph. Great start! 

Now, let’s talk about the body of your cover letter. This is your stage, your moment to shine by diving deep into why you're the perfect fit for the job.

First things first: your cover letter isn't just a repeat of your marketing executive resume . Think of it as a platform to elaborate on your top skills and experiences in a way that your resume can't. 

Have you got an employment gap in your job history, or are you in the midst of a career change ? This is where you can give it some context.

Then, show that you've done your homework. Mention how your skills align not just with the role but also with the company culture. Are they all about innovation? Talk about how you love to think outside the box and give an example of how you've done so in the past.

Last but not least, keep the job ad close by when writing. Tailor each point in the body to match the qualifications and skills the employer is after. For example, if they’re looking for someone adept at content marketing, focus on the successful campaign you spearheaded that boosted engagement rates.

The body of your cover letter is where you make your strongest case. It lets you connect the dots for the hiring manager and paints a picture of what you can bring to the table.

#5. Wrap It Up and Sign It

Closing your cover letter the right way is like a strong call to action in a killer marketing campaign. It’s your last chance to leave a positive impression and make the hiring manager remember you.

Begin by summarizing your skills and experiences that make you a perfect match for the marketing executive role. This is your final pitch, so make it count. Keep it brief but impactful, focusing on the most important things you bring to the table.

Next, it's time for a call to action. Encourage the hiring manager to contact you to discuss your application further. This not only shows initiative but also leaves the door open for them to engage with you.

Wrap it up with a professional closing line, followed by your full name. It goes something like this:

I'm available to chat at the email or phone number provided to discuss my application further. I am eager to delve into the specifics at your convenience.

Warm regards,

If "Warm regards" feels a bit stale, other good options include:

• Best regards,
• Yours truly,
• Thank you for your time and consideration.

Looking for more inspiration for your marketing cover letter? Try these cover letter examples !

3 Essential Marketing Cover Letter Tips

You're up to speed on cover letters, so let's elevate yours with some top-notch tips for marketers. 

Believe us, these are worth your time:

#1. Match Your Resume

Your marketing executive cover letter should mirror the precision of a well-planned campaign. Ensure it complements your resume in style and format; you wouldn’t want it to come off as scattered or off-brand. 

Have your details aligned crisply on the page and maintain a uniform font throughout. Just like setting up a catchy ad layout, mind those margins and spacings. And always aim for a cover letter that wraps up neatly within a page .

Or Use A Cover Letter Template Instead

Short on time?

Use our free resume builder to create the best marketing executive resume, and grab one of our cover letter templates to match your whole application. 

Created in collaboration with global hiring managers, they hit every industry mark. Get a cover letter that matches your resume seamlessly. 

No fuss, all professionalism.

#2. Mention Skills And Other Keywords

When you're crafting your marketing executive cover letter, don't overlook the power of keywords .

List the terms listed in the job ad that outline the skills and qualities the company values. This shows the hiring manager that you've paid attention to what they're looking for. You're not just sending out generic cover letters to every marketing job out there.

Incorporating these keywords also helps guide the hiring manager's eyes to what they care about most. For example, if the job ad asks for "SEO expertise". If you've got it, make sure to flaunt it right there in your cover letter. This makes the hiring manager’s job easier, and it sets you apart as someone who has the most important skills for the role.

So, take a few minutes to review that job ad one more time. Pick out the key skills and qualifications you’ve got, then weave them naturally into your cover letter. Hiring managers will appreciate the effort, and it'll make you a stronger candidate overall.

#3. Proofread The Final Draft

Proofreading isn't just the last step; it's a crucial one. A single typo can ruin the strong impression you've worked so hard to make. 

Most hiring managers will toss out an application over minor mistakes. After all, who wants to hire a candidate who lacks attention to detail and doesn’t care enough to proofread their job application? So don't let a spelling mistake be the reason you miss out on a great opportunity.

Start by reading your cover letter multiple times and checking each line carefully. A fresh set of eyes can also catch things you might've missed, so consider asking a friend to read it over.

Spell-check tools are another great way to catch sneaky errors. A popular option is Grammarly , which does more than just flag typos—it can even help with tone and style. With these strategies in place, you're well on your way to a flawless cover letter.

Key Takeaways

And that’s all there is to making the perfect marketing executive cover letter!

We hope our guide helped you create a job-winning cover letter of your own.

But before we part ways, here are some key takeaways from our article:

• Always start your marketing executive cover letter by including your and the hiring manager’s contact information at the top. Make sure this information is factual since a single typo could mean a missed opportunity.
• The opening paragraph of your cover letter needs to grab the hiring manager’s attention without giving away too much. It’s your elevator pitch, so keep it short and compelling.
• Use the body of your cover letter to go into detail about everything your resume can’t cover. Mention relevant skills, qualifications, and experiences that align with the job ad.
• Present yourself like a pro by matching the documents in your job application. Instead of adjusting margins and font sizes from scratch, you can just pick templates from a resume builder and complete your application in minutes.

To provide a safer experience, the best content and great communication, we use cookies. Learn how we use them for non-authenticated users.

Sample Cover Letter With No Experience in Field (And How to Write Yours)

By Biron Clark

Published: November 10, 2023

Cover Letters | Recent Grads

Biron Clark

Writer & Career Coach

Writing an articulate cover letter is challenging for all job seekers. But if you have little or no work experience in a field, the stakes are higher. It’s more challenging to prove your value when you don’t have a series of professional accomplishments to back up your assertions. On the bright side, you probably have more to offer an employer than you realize. You just have to package your strengths the right way.

In this article, you’re going to learn how to write a cover letter for a job with no experience in that field. And we’ll look at a full sample after going through the steps.

Let’s get started…

How to Write a Cover Letter With No Experience

1. the main purpose of your cover letter with no experience.

The purpose of a cover letter is to complement your resume and convince more employers to interview you. You may refer to your resume when writing a cover letter for a job application, but you must expand upon points made in the resume when writing the cover letter.

The cover letter should breathe life into the points made in the resume, and create a compelling—or even emotional—narrative around your career hopes and aspirations . It’s your chance to tell your story and show that you have the passion and the drive to come into a job and make a difference.

And at the end, it should ASK for the interview. We’ll talk about that coming up. Let’s get started by going through how to write a cover letter with no experience, step-by-step…

2. Cover Letter Contact Information

When beginning a cover letter for a job application, start with your contact details in the top left-hand corner of the page. Include your name, city of residence, phone number, and email address. (To preserve your privacy, do not include your physical address). You should also include your LinkedIn URL. Next, write the name of the company you’re applying to, and its city of residence.

3. Your Salutation

Ideally, you address your reader by name in your salutation. Internet sleuthing may reveal the name of the hiring manager. If you can’t find a name, you have two options: call the organization and ask to learn more about the position, or write “Dear ” or “Dear Hiring Manager.”

This isn’t ideal, though. You should really only be sending a cover letter if you know the hiring manager’s name and have some specific information about the position. So if you know nothing specific about the hiring manager or job, and the company hasn’t asked for a cover letter specifically, then you probably don’t need to send it .

4. Cover Letter Introduction

Use this section of your cover letter to introduce yourself and share your enthusiasm and why you applied for the position .

Start with your name and provide some background on your strengths. Always identify the position you’re seeking and how you learned about it. If someone at the company told you about the job, then mention that person’s name (only after asking their permission, though). Aim for one to two sentences in your Introduction—keep it short, sweet, and precise.

Example Cover Letter Introduction with No Experience in the Field:

“Hello, my name is Grace Addington, and I’m a goal- and detail-oriented civil engineering graduate from Petaluma College. I was excited to learn about the Junior Engineer internship at Bay Area Rapid Transportation through my former classmate Katie Heinz.”

5. Body Paragraphs

Here comes the most critical part of writing a cover letter with no experience. The purpose of your body paragraphs (one to two brief paragraphs, tops) is to prove that you’re the best candidate for the position. Seeing as how you have little or no previous professional work experience to fall back on, you’ll want to place emphasis on soft skills —attributes of a personal nature that say a lot about your work ethic and ability to work in sync with others. Or, if you have job-related skills (AKA hard skills) from another type of role, point out how those skills will help you transition into this next job and succeed quickly.

That’s what hiring managers are looking for! So while it’s great to write about soft skills and put together a cover letter talking about how you’re willing to learn their job… it’s much better to point out any hands-on experience that you have. So if you’re able, always highlight that first and foremost.

For example, if you had an internship, worked in an unrelated field, did a few academic projects while studying, gave a presentation, etc., those are still valuable pieces to put on your resume AND in your cover letter.

Your resume likely already consists of part-time jobs or school activities or memberships in school associations that maybe aren’t 100% related to the job you’re going after.

Look closer, though—you’ve probably garnered skills in these experiences that can carry over to the job you’re applying for. Below are two examples of cover letter body paragraphs that hone in on two key phrases noted in a job advertisement as requirements: “strong interpersonal skills” and “positive work ethic.” You should be able to figure out pretty quickly which example hits the mark.

Let’s look at two sample paragraphs now from cover letters with no experience in a field:

“I am Twig & Twine’s ideal office manager. As my resume states, I served as an RA at my dorm. I know how to manage an array of things.”

“You’re looking for a candidate with strong interpersonal skills and a positive work ethic. While serving as an RA at Porter College’s main dormitory, I planned monthly social events for over 200 students, settled two to five student disputes per week, and mentored a select group of students in Composition. The experience taught me, rather quickly, how to efficiently multi-task, and how to effectively settle conflicts of all types in a calm, level-headed manner. I feel confident stating that I can bring these talents to Twig & Twine’s office manager position.”

The second example takes the duties that likely appeared in the RA position on the resume and then digs deep, illustrating how the tackling of those duties turned into accomplishments, and led the applicant to grow the crucial skills needed for the office manager position.

One last thing about body paragraphs—remember to frame your message around the employer’s needs, and not yours. Focus on what you can bring to the job, and how your talents will translate into success for the company. That’s important in any cover letter, and becomes even more crucial in a cover letter with no previous work experience.

6. Concluding Your Cover Letter

End your cover letter by reiterating why you’re the best candidate and express your interest once again in the position. And ask them for the interview! It’s surprising but most job seekers don’t do this, and it’s been shown to improve your chances of getting a call to come in for an interview!

So conclude your cover letter by thanking the reader for the time they took to review your application, and tell them you’d like to find a time to meet for an interview to see if it might be a good fit to work together. To close, sign off formally. Try “Respectfully yours” or “Sincerely.”

7. Proofread Everything

Before sending out your new cover letter, read it out loud to catch errors quickly. Ask a trustworthy person to read it as well. Nothing stops you from getting interviews faster than an obvious typo or error in your cover letter or resume, and you only have to check once, but make sure you’re checking it thoroughly!

8. Save it as a PDF

Once the content is finalized, save it as a PDF and title it “ Cover Letter” to prevent confusion. Voila! You’re done. If you follow the tips above, you’ll have a great cover letter with no experience so you can get interviews and job offers in this new field!

Sample Cover Letter With No Experience in Field:

Next, let’s look at a full sample of a cover letter that explains why you’d fit well in a role ( and why you chose to apply for this type of role ):

Dear Name, I’m writing to you regarding the Sales Associate job posting, which I believe reports to you. I can offer 5+ years of experience working directly with customers over the phone and in person, primarily in customer support. Although I haven’t worked directly in sales, my customer support experience has helped me build skills in communication, persuasion, and problem-solving, which I believe will translate well into selling software subscriptions for your firm. I’m motivated to transition into sales to continue challenging myself and growing in my career, and I’ve always enjoyed a challenge, which I think working in sales will provide me. I’ve attached my resume for your review. If any of the above sounds interesting, I’d welcome the chance to talk on the phone this week. Thanks for considering my note today. Best regards, Your Name

This cover letter is upfront and clear that you have no experience in the field of sales, but shows that you’re willing to learn and excited to learn this new job. That’s essential!

You don’t JUST want to say you’re willing to learn, though. You want to PROVE that you’ll be able to learn. That’s why this letter also mentions the experience you have that is most similar. In the case of the example above, it’s the customer service experience and communication skills.

While this person may not have sold anything to customers, they still interacted with customers directly, which will be seen as a plus.

One other thing you should always point out if possible: Experience working in the same industry. So if you’ve never done sales, but you did customer support in the exact same industry as the employer, that’s a huge plus… because it means you’ll have less learning needed on the job!

Other Articles That May Help You:

• 3 more tips for writing a cover letter that stands out.
• General tips for how to get a job with no experience.
• How to write the perfect resume “Summary” section with no experience.

About the Author

Read more articles by Biron Clark

Continue Reading

How to Write a Graphic Designer Cover Letter (3 Examples)

How to write a paralegal cover letter (2 examples), how to write a medical assistant cover letter (3 examples), how to write a research assistant cover letter (3 examples), how to write a software engineer cover letter (3 examples), how to write a hr cover letter (4 examples), how to write a data analyst cover letter (3 examples), how to write a bartender cover letter (3 examples), 3 thoughts on “sample cover letter with no experience in field (and how to write yours)”.

This really helped me

Thanks for this! Really helpful for me as a new graduate and non native English speaker. I’ve started using the steps here and am planning on sending a lot of applications this week to see how it works.

Thank you for the examples. I hav ea little bit of experience so I’m not writing the cover letter with absolutely no work experience but this still is helpful and seems to work for me.

One hiring manager told me that the reason they chose to call me was my cover letter.

Comments are closed.

Marketing Officer Cover Letter Examples

A great marketing officer cover letter can help you stand out from the competition when applying for a job. Be sure to tailor your letter to the specific requirements listed in the job description, and highlight your most relevant or exceptional qualifications. The following marketing officer cover letter example can give you some ideas on how to write your own letter.

or download as PDF

Cover Letter Example (Text)

Gennesis Fogal

(163) 812-3749

[email protected]

Dear Beva Vangorp,

I am writing to express my interest in the Marketing Officer position at Coca-Cola, as advertised. With a solid background in marketing strategies and brand management, coupled with five years of hands-on experience at Procter & Gamble, I am excited about the opportunity to contribute to the continued success and growth of your esteemed company.

During my tenure at Procter & Gamble, I had the privilege of spearheading multiple successful marketing campaigns that not only increased brand awareness but also significantly improved sales figures and market penetration. My role involved close collaboration with cross-functional teams, enabling me to refine my skills in project management, consumer insights analysis, and digital marketing. These experiences have equipped me with a unique perspective and an agile approach to marketing that I believe would be beneficial to your team.

What excites me most about the opportunity at Coca-Cola is the prospect of bringing my expertise in creating customer-centric marketing strategies to a brand with such a rich heritage and global presence. I am particularly drawn to your commitment to innovation and sustainability, which aligns with my professional values and aspirations. I am confident that my proactive approach and proven track record in developing and executing marketing initiatives will make a positive impact on your marketing objectives.

I am looking forward to the possibility of discussing how my background, skills, and enthusiasms can align with the high standards and forward-thinking approaches that Coca-Cola is known for. Thank you for considering my application. I am eager to bring my passion for marketing and brand building to your esteemed company and contribute to your future successes.

Warm regards,

Related Cover Letter Examples

• Chief Marketing Officer
• Marketing Project Manager
• Marketing Account Executive
• Marketing Account Manager
• Marketing Automation Specialist
• Marketing Communications Manager

• Resume Builder
• Resume Templates
• Resume Formats
• Resume Examples
• Cover Letter Builder
• Cover Letter Templates
• Cover Letter Formats
• Cover Letter Examples
• Career Advice
• Interview Questions
• Resume Skills
• Resume Objectives
• Job Description
• Job Responsibilities
• FAQ’s

Communications Officer Cover Letter Example

Writing a cover letter for a Communications Officer role can feel like a daunting task but it doesn’t have to be. With the right kind of guidance and advice, putting together the perfect cover letter can be a fairly straightforward and simple process. This guide will provide you with all the tips and tricks you need to write a successful cover letter along with an example of a convincing and compelling Communications Officer cover letter.

If you didn’t find what you were looking for, be sure to check out our complete library of cover letter examples .

Start building your dream career today! 

Create your professional cover letter in just 5 minutes with our easy-to-use cover letter builder!

Communications Officer Cover Letter Sample

Dear Hiring Manager,

I am writing to apply for the role of Communications Officer at your organization.

With more than five years of experience in the field, I am confident that I can bring great value to your team. My knowledge of communication strategies and practices, along with my passion for developing positive relationships, means I have the skills to help build and maintain your company’s reputation.

I have a proven track record of success in creating and deploying effective communication campaigns that have met and exceeded objectives. I am used to working with a wide range of stakeholders and have managed the full life cycle of projects from the initial planning stages through to delivery. I have experience in developing key messaging, copywriting, and creating digital content, as well as developing traditional media relations. My communications expertise has led to an increase in website traffic, an improvement in media coverage, and a higher level of engagement with stakeholders.

I am confident that I will be able to make a positive contribution to your team and am excited at the prospect of bringing my expertise to your organization.

I look forward to discussing the role in more detail.

[Your Name]

Create My Cover Letter

Build a profession cover letter in just minutes for free.

Looking to improve your resume? Our resume examples with writing guide and tips offers extensive assistance.

What should a Communications Officer cover letter include?

A Communications Officer cover letter should be concise and succinct, yet provide enough information to demonstrate your qualifications and value to a potential employer. Specific information that should be included in a cover letter for a Communications Officer position include:

• A brief introduction that outlines your interest in the position and why you are a good fit
• An overview of your experience and qualifications in the industry, including credentials and any specialized knowledge you bring to the role
• A few examples of successes you have achieved in previous communications- focused roles
• Specific skills you possess that you feel make you an ideal fit for the Communications Officer role
• A summary of your personal communication style and how it would benefit the organization
• Details of any awards or recognition you have received for your performance in a communications capacity
• A closing that reiterates your interest in the position and contains your contact information

Communications Officer Cover Letter Writing Tips

Writing a cover letter for a Communications Officer job can be a daunting task. But having a strong, well- crafted covering letter could make all the difference when it comes to grabbing the attention of a hiring manager. Here are some tips to help you create a successful cover letter for a Communications Officer role:

• Research: Before you start writing your cover letter, research the company and the role you are applying for. This will give you an understanding of the company’s values and what they are looking for in a Communications Officer.
• Showcase your skills: As a Communications Officer, you will need to demonstrate your skills on how you can help the company achieve its goals. Make sure to highlight your experience and expertise in the field, as well as any relevant coursework or training you may have completed.
• Tailor the letter: Take the time to tailor your cover letter to the specific role and company. This will show that you have taken the time to learn about the company, understand their needs, and make sure your skills and experience are a good fit.
• Be clear and concise: Your cover letter should be short, sweet, and to the point. Avoid long, drawn out sentences, and make sure each point you make is relevant and well- explained.
• Proofread: Before you send out your cover letter, make sure you proofread it thoroughly. Check for spelling and grammar mistakes, and make sure the tone of your letter is professional and appropriate.

By following these tips, you can create a powerful and effective cover letter for a Communications Officer role. Good luck!

Common mistakes to avoid when writing Communications Officer Cover letter

A cover letter is a key document for any job application, including for a position as a Communications Officer. To ensure a hiring manager takes note of your application, it’s important to avoid certain mistakes that can be easily avoided. Here are a few of the most common mistakes to avoid when writing a Communications Officer cover letter:

• Not tailoring your letter: A generic cover letter is a surefire way to get your application tossed aside. Make sure to customize your letter for each position you’re applying for, highlighting your relevant skills and experiences that make you a strong candidate.
• Not using the right tone: A cover letter should be professional, but it’s also important to be personable and show off your unique personality. Before submitting your cover letter, take the time to read it through and ensure it’s an accurate reflection of who you are.
• Not including enough details: A cover letter should provide a hiring manager with enough information to pique their interest and encourage them to read your resume. Make sure to include pertinent details about your work experience and skills that make you a competitive candidate.
• Not proofreading carefully: It’s important to double (or triple) check your cover letter for any typos, spelling mistakes, and grammatical errors. If possible, it’s helpful to ask a friend or family member to read your letter before you submit it.

By avoiding these common mistakes, you can ensure your cover letter for a Communications Officer role is top- notch and helps you stand out from the competition.

Key takeaways

Writing a cover letter for a Communications Officer position can be a daunting task as you need to strike a balance between emphasizing your qualifications and showing your enthusiasm for the role. However, with the right approach, you can create an impressive cover letter that will catch the eye of potential employers. Here are the key takeaways to help you write an impressive cover letter for a Communications Officer role:

• Research the company and the role: Knowing the company’s goals and mission, as well as the specific responsibilities of the Communications Officer position, will help you tailor your cover letter to the job.
• Highlight relevant experience: This is the most crucial aspect of your cover letter. Demonstrate your knowledge and skills, and try to provide concrete examples of your past accomplishments.
• Keep it brief: Too many words will leave a potential employer confused and uninterested. Stick to a one- page letter and provide only the most important information.
• Show enthusiasm: Don’t forget to express your enthusiasm and excitement for the role and the company. Show the employer your passion and dedication.
• Proofread: One of the most important elements of any cover letter is ensuring it’s free of spelling and grammar mistakes. Have someone else read it to make sure it’s perfect before you send it.

By following these tips, you can ensure that your cover letter for a Communications Officer role stands out and showcases your skills and enthusiasm. Good luck!

Frequently Asked Questions

1.how do i write a cover letter for an communications officer job with no experience.

Writing a cover letter for a Communications Officer job with no experience can be daunting. However, it is possible to craft a compelling letter that will draw attention to your strengths and qualifications.

Begin by introducing yourself and expressing your interest in the position. Be sure to highlight any relevant training or certifications you have, and connect those to the skills required for the job. If you have volunteered in the communications field, include specific details about those experiences and how they have prepared you for the role.

In the body of the letter, discuss the strengths and abilities you have that make you a strong candidate for the position. Emphasize your interpersonal and communication skills, and discuss any leadership positions you have held in the past. Use specific examples to illustrate your qualifications, and draw attention to any awards or recognition you have received.

Finally, conclude your letter by expressing your enthusiasm for the position. Show that you have taken the time to research the company and are eager to make a positive contribution to its success if given the opportunity.

2.How do I write a cover letter for an Communications Officer job experience?

Crafting a cover letter for a Communications Officer job with experience is a much easier task than writing one with no experience. Begin by introducing yourself and expressing your interest in the position. Be sure to mention any experience you have in the communications field, and describe how you have used your skills in a professional setting.

Include specific details about any successes you have had in the field. If you have managed a communications team, describe the results you achieved and how you exceeded expectations. If you have written press releases or articles, provide examples of the topics you covered and the success of each piece.

Discuss the strengths and abilities you have that make you a strong candidate for the position. Express your enthusiasm for the position and provide details about any successes you have had in the field. If you have managed a communications team, describe the strategies you employed to meet and exceed expectations, the results achieved and the impact these results had on the organization. If you have written press releases or articles, provide examples of the topics you covered and the success of each piece. Discuss how you applied your knowledge, experience, and creativity to create effective content.

In addition to this, be sure to check out our cover letter templates , cover letter formats ,  cover letter examples ,  job description , and  career advice  pages for more helpful tips and advice.

Let us help you build your Cover Letter!

Make your cover letter more organized and attractive with our Cover Letter Builder

• English (UK)
• Cover Letter Examples

Digital Marketing Cover Letter—Examples [also Internship]

Build your own brand awareness with a great digital marketing cover letter. Convince HR directors you’re the missing link to take their product from rags to riches.

You can generate leads and build brand awareness with your eyes closed and your hands tied behind your back. But what about writing a digital marketing cover letter?

Especially knowing that you can’t have just any cover letter—you need one that attracts more traffic than Rand Fishkin’s blog. Well, you’ve come to the right place.

In this article, you’ll find:

• Two digital marketing cover letters: one for experienced digital marketing specialists and one for entry-level candidates.
• Step-by-step guide on writing a cover letter to get those interviews.
• Templates to help you craft a cover letter in 15 minutes.

What does a perfect cover letter for a digital marketer look like? See below—

Save hours of work and get a cover letter like this. Pick a template, fill it in. Quick and easy. Choose from 18+ cover letter templates and download your cover letter now.

Create your cover letter now

What users say about ResumeLab:

I had an interview yesterday and the first thing they said on the phone was: “Wow! I love your cover letter.” Patrick I love the variety of templates. Good job guys, keep up the good work! Dylan  My previous cover letter was really weak and I used to spend hours adjusting it in Word. Now, I can introduce any changes within minutes. Absolutely wonderful! George

Looking for other cover letter examples for positions in marketing, media, or PR? See:

• Consulting Cover Letter
• Copywriter Cover Letter
• Event Manager Cover Letter
• Journalism Cover Letter
• Marketing Coordinator Cover Letter
• Marketing Cover Letter
• Marketing Intern Cover Letter
• Marketing Manager Cover Letter
• Project Manager Cover Letter
• Social Media Cover Letter

According to a  LinkedIn study , marketing professionals are among the most likely professionals to relocate for their career. If that's you, get ready now and  check out our guide on writing a  Cover Letter When Relocating . 

Haven't found what you're looking for? Check all our  Cover Letter Examples .

Let’s do an A/B test to analyze what works when writing a digital marketing cover letter.

1. Digital Marketing Cover Letter Examples

Let’s start with Mark. He’s making the change to the start-up world to be the Team Lead for Marketing where his responsibilities will be to manage digital marketing advertising buys, increase key metrics across all digital platforms, and oversee the digital marketing team. The goal of his cover letter is to show how his experience makes him a top notch candidate for this position:

Example #1: Digital Marketing Specialist

Mark Johansson

Phone: +1-808-583-7074

Email: [email protected]

LinkedIn: linkedin.com/in/jjohansson

Honolulu, September 16, 2019

Mackenzie Moreanu

Human Resources Team Lead

Smart Yields

2800 Woodlawn Drive

Honolulu, HI 96822

Dear Mackenzie,

With 8+ years of digital marketing experience, I am ecstatic to find an opening for Marketing Team Leader at Smart Yields. I am positive my extensive experience in the digital marketing world has given me the tools to increase all current deliverables you have, and instill new practices to boost conversion rates for Smart Yields.

In the job ad posted on your website, you specify what you’re looking for in a Digital Marketing Team Leader: working with different departments to ensure the brand’s awareness across different social media outlets, identifying possibilities to increase conversion rates, and increasing traffic to all our digital platforms. In my current position as a digital marketing manager for Unlimited Tech, I developed an editorial calendar that improved our content process to publish pieces on our blog and social media sites with a 27% increase across two quarters.

In addition, I also served as the project lead for several website redesigns that lead to a 37% boost in conversion rates. During this project, I managed a team of 15+ individuals. It was new territory, but I grew to enjoy establishing work procedures, processes, and giving feedback on individual and team performances. This is what excites me most about the offer at your start-up. I am excited at the prospect of leading a team to identify their strengths and weaknesses and to use the potential of each employee to the max.

Finally, my reason for applying to Smart Yields is due to the mission that your start-up offers for farmers in Honolulu and worldwide. I’m principled in my personal life when it comes to living green, and believe in the work your start-up is doing to help achieve a more sustainable world through targeted farming. To be part of this mission as a team member and boost your start-up’s brand awareness does not only align with my career development, but makes me proud of the work that I would be doing on behalf of your great mission.

Can we get together to sit down and discuss some data-driven solutions to your digital marketing campaigns?

808-583-7074

[email protected]

But, maybe you’re a candidate who doesn’t have the same level of experience as Mark, and you fear your cover letter for digital marketing won’t have the same spark.

Well, you don’t need experience to build awareness of your job profile. Inexperienced candidates should still deliver on their digital marketing cover letter. It’s the only way to set yourself apart from other candidates and make the hiring manager go:

“ Well, he might not have experience, but he caught my attention. Let’s try him out. ”

If you’re an entry-level candidate, then start by catering your cover letter to the position you’re applying to. It’s precisely what Mary did in her digital marketing cover letter. Mary wants to join a large marketing firm as a digital marketing specialist that requires building an email database and creating content for different client needs.

Mary’s goal in her cover letter is to highlight her transferable skills to land that interview.

Example #2: Digital Marketing Cover Letter (No Experience or Internship)

Mary Foster

Phone: +1-252-583-6225

Email: [email protected]

LinkedIn: linkedin.com/in/marymayfoster

Forsyth, 15 September 2019

Christopher M. Horrell

AMZ Marketing Agency

4411 Rockwell Lane

Halifax, North Carolina, 27839

Dear Mr. Horrell:

As a recent college graduate, I was thrilled to find an opening at AMZ for a junior digital marketing specialist. With my impeccable writing and editing, analytical mind, and basic design skills, I am positive my expertise fits in line with what this position requires. 

In your job posting on Indeed, you state you are searching for a candidate who can develop copy, increase your email database, and help research avenues where clients can build brand or product awareness. During my time as a student, I had two marketing internships, one for a local boutique agency Northville-Sasch Marketing. At this internship, I worked as a junior marketing specialist where I created original SEO-oriented content to facilitate our clients’ outreach strategies. During the course of a three-month internship, I produced 10 original high-volume pieces for three different clients. 

My time at Northville-Sasch Marketing taught me invaluable technical skills every digital marketer needs to reach key deliverables. This is what I promise to bring if hired as a team member of the digital marketing department at AMZ.

In addition to working at Northville-Sasch, I also worked part-time in the marketing department of the UNC Business School where I helped with updating the landing pages for our department’s website and crafting original copy with high keyword volume to attract more visitors to our website. This led to a traffic increase of 33% for our home page in the span of four months.

As I look to dive into a full-time career in digital marketing, there is no better way for me to build on my skills than with AMZ, one of the leading marketing agencies in North Carolina and beyond. 

May we schedule a time to discuss how I will assist the digital marketing team in helping them achieve meaningful key results at AMZ?

Yours sincerely,

252-583-6225

[email protected]

Not bad for an entry-level candidate, right? You’ve just seen two great cover letters for digital marketing jobs.

Ready to get started on your own? Just follow our step-by-step guide and you’ll have yours crafted in no time.

Don’t forget you’ll need a resume. Start with a basic marketing one. Use our guide here: Marketing Resume Sample—Examples and 25+ Writing Tips

2. How to Write a Cover Letter for Digital Marketing Jobs Step by Step (Template)

Let’s get started on how to write your digital marketing cover letter:

1. Format Your Digital Marketing Cover Letter in a Professional Way

You land on the homepage of a website and it takes 10 seconds to load. Back arrow to Google, on to the next SERP.

Don’t make the same mistake with your cover letter. The first impression of how it’s formatted matters. Have a well-organized and detail-oriented cover letter, to show you know basic professional aesthetics.  Format your cover letter using this simple checklist:

• Use left-aligned copy. Don’t justify.
• Go with 1-inch margins on all 4 sides.
• Pick a readable font —go with what works: Arial, Georgia, Verdana, Tahoma, or Helvetica.
• Have 1.15 line spacing.
• Make it one page.

Expert Hint:  9 out of 10 users don’t know what to think about a brand until they start searching online. What will your brand look like at first glance? To ensure you don’t land in the reject pile off the bat, keep your applications well-formatted with a crisp and professional look.

2. List Your Contact Information in the Digital Marketing Cover Letter Header

Think about this—An applicant sends in a digital marketing resume and a cover letter, but they look so different from each other. It’s all in the header . Make the header on your resume identical to the one in your cover letter.

Put all the basic information in the header in the following order—your full name, job title, and contact details. Right underneath the header, list the city, date, and inside address of the hiring manager. Don’t have hours to design your cover letter? No problem, simply left-align all the contents. Use this template:

Digital Marketing Cover Letter Header Template

[ Your Full Name]

[ Your Job Title ] (Optional)

[ Phone Number ]

[ Email Address ]

[ LinkedIn Profile ]

[ City and Date ]

[ Hiring Manager’s Full Name ]

[ Hiring Manager’s Position, e.g. Customer Service Team Leader ]

[ Company Name ]

[ Company Street Address ]

[ City and Zip Code ]

Double your impact with a matching resume and cover letter combo. Use our cover letter generator and make your application documents pop out.

CREATE YOUR COVER LETTER NOW

Want to try a different look? There’s 18 more. A single click will give your document a total makeover. Pick a cover letter template here .

3. Introduce Yourself and What Position You’re Applying To

Hiring managers skim rather than scour your application documents. You have  7.4 seconds  to impress. Don’t give them a reason to put yours in the reject pile by not specifying the position you’re applying for.  The first paragraph should list precisely what you’re applying for.

Start your greeting by addressing the hiring manager by name . This will catch their attention and show you took the initiative to find out who would be reading your application documents. Scour the web for the name. Call the front desk if you need to. It’s an easy way to show you really care.

Specify the position you’re applying for at the start of your cover letter and list the relevant skills helping you achieve success at your new position.

Expert Hint: Don’t Be Generic. Sending a generic cover letter breaks all the important rules, because: 1) It’s not tailored to the company. 2) It is not personalized to the hiring manager. 3) It tells them you are lazy and not so interested.

Writer’s block got you down? No worries. Go with our template and fill in the blanks with your information.  

Digital Marketing Cover Letter Sample: Introduction

Dear  [Hiring Manager’s Name] :

With  [number of years]  of digital marketing experience, I was ecstatic to find an opening for  [list position]  at  [Target Company Name] . As I highly skilled professional with strong  [writing/editing skills, analytical skills, communication skills],  I am confident theywill help me meet and exceed your company’s deliverables.

Expert Hint: 94% of total organic traffic comes from Google. As a digital marketer, you need to know how Google thinks. What’s the best way to show that? Get certified with a Google Analytics IQ Certification .

4. Showcase Your Relevant Strengths

Not all strengths are created equal in the eyes of an HR hiring manager. There are specific requirements you need to meet in order to land that HR gig. It’s what the second paragraph of your digital marketing cover letter should deliver.

Specify how you’ll succeed in the new position by selecting a few key requirements listed in the job ad. Find specific examples to show how your past duties and achievements link to these skills. It’s a sure way to show how you’ll solve any upcoming challenges in your new role.  See this fill-in-the-blank example:

Digital Marketing Cover Letter: Middle Paragraph

In your job ad, you clarify that you need a Digital Marketing Specialist who is experienced in [ developing and handling campaigns for product marketing and social media presence ] . My most recent position with  [Name of Your Current or Most Recent Company]  I have succeeded in  [responsibilities, duties, or projects you’ve successfully completed, supported by metrics, if possible] . I strongly believe my expertise will translate into similar results for  [Target Company Name] .

5. Let Them Know Why They’re Special

You want this position—and this one only. Tell them why you’re bringing your marketing skills to them specifically. Drop some compliments. This is what the third paragraph of your digital marketing cover letter is for. 

Your merit as a candidate is based on your digital marketing skills. But—cultural fit matters, too. Tell them why this position aligns with your own values—growth, impact, accountability, to name a few.

Why? Companies don’t want a robot. They want someone who will truly love their job and coming to work excitedly to initiative great ideas. Plus, they’ll invest a lot of time and effort in your onboarding—so they’ll want to know you’re likely to stay around. Show them why you’re choosing them.

Don’t want to go over the top? Use this template:

Digital Marketing Cover Letter Example: Your Motivation

Finally, my reason for applying to  [Target Company Name]  relates to  [something you genuinely admire about the company] . I take great pride in my professional beliefs and the mission of your company mirrors my own. To grow at  [Target Company Name]  while developing my skills in conjunction with your mission is a great opportunity for my career.

6. Finish With a Clear Call to Action and a Proper Sign-Off

End your cover letter with a proposition. Ask them to meet you in person or a call on the phone to discuss specifics about the position. It’s a way to show you’re all in on this position and you’re willing to share the secrets of the digital marketing trade.

Don’t want to sound too pushy? Go with this closing for your digital marketing cover letter closing:

Sample Cover Letter for a Digital Marketer: Call to Action & Formal Closing

Can we discuss how my skills will help  [Target Company Name]  achieve your deliverables over an in-person meeting or call?

[Digital Copy of Your Handwritten Signature]

[Your Full Name]

[Phone Number]

[Email Address]

With ResumeLab’s resume builder you’ll write your resume in a flash. Get specific content to boost your chances of getting the job. Add job descriptions, bullet points, and skills. Improve your resume in our resume builder now .

CREATE YOUR RESUME NOW

Nail it all with a splash of color, choose a clean font, highlight your skills in just a few clicks. You’re the perfect candidate and we’ll prove it. Just pick one of 21 resume templates and get started now .

Follow these crucial steps when writing a digital marketing cover letter and you’ll stand landing interviews fast:

• Start your digital marketing cover letter by addressing the hiring manager by name.
• Tell the hiring manager which position you’re applying to when introducing yourself. List 2-3 key strengths here.
• Make sure your achievements are linked to the job requirements in order to prove you’ll help reach their deliverables.
• Let them know why you are motivated to join their company.
• Request a meeting or call at the end of your digital marketing cover letter.
• Haven't written a resume yet? Check out our  Digital Marketing Resume Sample.
• If the job ad requires it, send the  resume and cover letter by email .

Got any questions? Need further help with writing your digital marketing cover letter? Let me know in the comments, I’ll be more than happy to help!

About ResumeLab’s Editorial Process

At ResumeLab, quality is at the crux of our values, supporting our commitment to delivering top-notch career resources. The editorial team of career experts carefully reviews every article in accordance with editorial guidelines , ensuring the high quality and reliability of our content. We actively conduct original research, shedding light on the job market's intricacies and earning recognition from numerous influential news outlets . Our dedication to delivering expert career advice attracts millions of readers to our blog each year.

Roger is a career expert at ResumeLab. His goal is to promote the best job search strategies across online communities and publications. As a career advice writer, his goal is to help job candidates maximize their chances of landing the best jobs through expert knowledge driven by data. He also specializes in the psychological aspects of the workplace. Roger holds a Ph.D. in Political Science and Government, an M.A. in Philosophy, and focuses on helping people thrive in their professional lives through data-driven solutions.

Was it interesting? Here are similar articles

Is a Cover Letter Necessary in 2024? Do I Need a Cover Letter?

Asking yourself "Do I need a cover letter?" We surveyed 200 hiring decision-makers to find out if cover letters are still important in 2024.

Michael Tomaszewski, CPRW

Career Expert

33+ Cover Letter Tips and Advice to Stand Out in 2024

Looking for cover letter tips and advice to really stand out? Want cover letter mistakes to avoid and other dos and don'ts? You've come to the right place.

Christian Eilers, CPRW

Entry-Level Cover Letter Examples, Tips & Writing Guide

Learn how to write a cover letter with no experience, a first job cover letter, or an entry-level cover letter that makes the best impression. It's easier than you think!